Scottsdale Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States
Is Airbnb profitable in Scottsdale in 2025? Explore comprehensive Airbnb analytics for Scottsdale, Arizona, United States to uncover income potential. This 2025 STR market report for Scottsdale, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 4,006 active listings.
Whether you're considering an Airbnb investment in Scottsdale, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Scottsdale Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Scottsdale Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Scottsdale (2025)
Understanding the monthly revenue variations for Airbnb listings in Scottsdale is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Scottsdale is typically March, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Scottsdale across different performance tiers:
- Best-in-class properties (Top 10%) achieve $11,707+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,675 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,709 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,994, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Scottsdale
Scottsdale Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Scottsdale STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Scottsdale:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Scottsdale
Average Daily Rate (ADR) Airbnb Trends in Scottsdale (2025)
Effective short term rental pricing strategy in Scottsdale involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Scottsdale typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $687+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $395 or more.
- Typical properties (Median) charge around $229 per night.
- Entry-level properties (Bottom 25%) earn around $143 per night.
Average Daily Rate (ADR) Trend by Month in Scottsdale
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Airbnb Seasonality Analysis & Trends in Scottsdale (2025)
Peak Season (March, February, April)
- Revenue averages $7,721 per month
- Occupancy rates average 56.3%
- Daily rates average $413
Shoulder Season
- Revenue averages $5,409 per month
- Occupancy maintains around 48.4%
- Daily rates hold near $341
Low Season (July, August, September)
- Revenue drops to average $3,519 per month
- Occupancy decreases to average 43.4%
- Daily rates adjust to average $305
Seasonality Insights for Scottsdale
- The Airbnb seasonality in Scottsdale shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Scottsdale's highest earning potential, with monthly revenues capable of climbing to $8,479, occupancy reaching a high of 61.5%, and ADRs peaking at $455.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,430, occupancy could drop to 41.9%, and ADRs may adjust down to $299.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Scottsdale.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Scottsdale seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Scottsdale (2025)
Exploring the top neighborhoods for short-term rentals in Scottsdale? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Scottsdale | A vibrant area known for its art galleries, restaurants, and nightlife. It attracts tourists looking for a mix of culture and entertainment, making it ideal for Airbnb hosting. | Scottsdale Museum of Contemporary Art, Old Town shops and galleries, Scottsdale Waterfront, Restaurants on Scottsdale Road, Nightlife venues |
| Scottsdale Waterfront | This scenic area along the Arizona Canal features walking paths, parks, and proximity to shops and dining. It's appealing to visitors wanting a relaxed atmosphere near the heart of Scottsdale. | Arizona Canal, Luxury shopping at Scottsdale Waterfront, Dining options along the canal, Parks and walking paths |
| Camelback Mountain | Famous for its hiking and outdoor activities, this area attracts nature lovers and fitness enthusiasts. Properties here cater to those looking to explore Scottsdale's natural beauty. | Camelback Mountain hiking trails, Echo Canyon Recreation Area, Stunning mountain views, Luxury resorts nearby |
| North Scottsdale | Known for upscale golf courses, resorts, and scenic desert landscapes. Popular with travelers seeking a luxurious and relaxing getaway. | Troon North Golf Club, DC Ranch, Resorts and spas, Desert botanical gardens |
| Arts District | Home to a collection of art galleries, boutiques, and cultural events. This area appeals to art enthusiasts and those interested in Scottsdale's local culture. | Scottsdale Arts District, ArtWalk events, Local galleries, Public art installations |
| McDowell Sonoran Preserve | A vast desert preserve offering outdoor activities and stunning landscapes. It appeals to those seeking adventure and tranquility in nature. | Hiking and biking trails, Wildlife viewing, Scenic desert landscapes |
| Gainey Ranch | An upscale community known for its luxury homes and proximity to shopping and dining. Attracts affluent travelers looking for comfort and class. | Gainey Ranch Golf Club, Shopping at Gainey Village, Dining options, Spa experiences |
| Scottsdale Airpark | This area is known for its business and commercial growth, making it a great option for business travelers and corporate stays. | Business hubs, Airpark amenities, Corporate accommodations |
Understanding Airbnb License Requirements & STR Laws in Scottsdale (2025)
While Scottsdale, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Scottsdale to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Scottsdale (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Scottsdalebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Saguaro Point - Golfer's Paradise in Scottsdale
Entire Place • 8 bedrooms
Old Town Scottsdale Lux Villa, Pool, Rooftop Views
Entire Place • 7 bedrooms
Scottsdale 10BR Desert Oasis: Pool, Hot Tub & More
Entire Place • 10 bedrooms
HÓZHÓ Estate on Thunderbird
Entire Place • 7 bedrooms
Magnificent Mountainside Estate with Ultimate Privacy
Entire Place • 8 bedrooms
Palm Ridge Resort by LuxeKey I Backyard Lazy River
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Scottsdale (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Scottsdale based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| VacayAZ | 20 | $5,052,228 | 834 | 4.95/5.0 |
| Anthony | 18 | $3,432,324 | 135 | 4.60/5.0 |
| GoodNight | 45 | $3,377,512 | 2437 | 4.31/5.0 |
| Red Cactus Rentals Crystal And | 23 | $3,286,729 | 3458 | 4.94/5.0 |
| Travli Hospitality | 46 | $3,215,499 | 2300 | 4.92/5.0 |
| VRBHo LLC | 29 | $3,209,319 | 2116 | 4.87/5.0 |
| Porter | 22 | $3,203,600 | 913 | 4.80/5.0 |
| List My Rental Home | 16 | $2,891,566 | 631 | 4.85/5.0 |
| Vince | 89 | $2,414,302 | 5836 | 4.65/5.0 |
| StayWithStyleScottsdale | 18 | $2,366,686 | 98 | 2.46/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Scottsdale.
Dive Deeper: Advanced Scottsdale STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Scottsdale. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsScottsdale Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Scottsdale
- The Scottsdale Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 4,006 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Scottsdale, House properties are the most common (58.7%), reflecting the local real estate landscape.
- Houses represent a significant 58.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.6%) offer potential for unique stay experiences.
Scottsdale Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Scottsdale
- The dominant room capacity in Scottsdale is 2 bedrooms listings, making up 27.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 47.7% of the active Airbnb listings in Scottsdale, indicating a high concentration in these sizes.
- A significant 52.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Scottsdale.
Scottsdale Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Scottsdale
- The most common guest capacity trend in Scottsdale vacation rentals is listings accommodating 8+ guests (40.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Scottsdale STR market, accounting for 62.7% of listings.
- 60.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Scottsdale.
- On average, properties in Scottsdale are equipped to host 5.8 guests.
Scottsdale Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Scottsdale
- The most common availability pattern in Scottsdale falls within the 271-366 days range, representing 35.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Scottsdale (27.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Scottsdale Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
463 listings
12.5% of total
2 Nights
994 listings
26.9% of total
3 Nights
522 listings
14.1% of total
4-6 Nights
203 listings
5.5% of total
7-29 Nights
317 listings
8.6% of total
30+ Nights
1192 listings
32.3% of total
Key Insights
- The most prevalent minimum stay requirement in Scottsdale is 30+ Nights, adopted by 32.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (32.3%) caters to monthly stays (30+ nights) in Scottsdale, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 32.3% of Scottsdale hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 32.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Scottsdale.
Scottsdale Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
54 listings
1.6% of total
Super Strict 30 Days
86 listings
2.5% of total
Flexible
301 listings
8.8% of total
Moderate
716 listings
21% of total
Firm
1083 listings
31.8% of total
Strict
1165 listings
34.2% of total
Cancellation Policy Insights for Scottsdale
- The prevailing Airbnb cancellation policy trend in Scottsdale is Strict, used by 34.2% of listings.
- A majority (66.0%) of hosts in Scottsdale utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34.2% market standard in Scottsdale.
- With 34.2% using Strict terms, this is a viable option in Scottsdale, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Scottsdale.
Scottsdale STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Scottsdale
- The overall average booking lead time for vacation rentals in Scottsdale is 55 days.
- Guests book furthest in advance for stays during March (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (71 days avg.) sees the longest lead times, while Summer (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Scottsdale.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Scottsdale averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Scottsdale (2025)
Amenity Prevalence
Amenity Insights for Scottsdale
- Essential amenities in Scottsdale that guests expect include: Wifi, Air conditioning, TV, Smoke alarm, Kitchen, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Washer, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Scottsdale: Wifi, Air conditioning, TV, Smoke alarm, Kitchen, Heating, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV, Smoke alarm, Kitchen, Heating, Free parking on premises.
- Consider adding popular differentiators like Essentials or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Scottsdale to stay competitive.
Scottsdale Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Scottsdale
- The typical guest profile for Airbnb in Scottsdale consists of primarily domestic travelers (90%), often arriving from nearby Phoenix, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 89.9% of guests.
- Key international markets include United States (89.9%) and Canada (6.7%).
- Top languages spoken are English (74.5%) followed by Spanish (14%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Phoenix and Scottsdale.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Scottsdale Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Paradise Valley | 57 | $9,998 | $1106.00 | 42% |
| Sedona | 1,383 | $5,382 | $369.53 | 51% |
| Carefree | 27 | $4,953 | $527.38 | 40% |
| Sedona City Limit | 456 | $4,339 | $313.43 | 48% |
| Maricopa County | 10 | $4,101 | $475.72 | 28% |
| Cave Creek | 128 | $3,697 | $356.75 | 41% |
| Fountain Hills | 195 | $3,588 | $336.92 | 45% |
| Star Valley | 11 | $3,506 | $279.01 | 46% |
| Mount Lemmon | 40 | $3,401 | $240.92 | 49% |
| Big Park | 524 | $3,341 | $272.49 | 46% |