Rimrock Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States
Is Airbnb profitable in Rimrock in 2025? Explore comprehensive Airbnb analytics for Rimrock, Arizona, United States to uncover income potential. This 2025 STR market report for Rimrock, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 42 active listings.
Whether you're considering an Airbnb investment in Rimrock, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rimrock Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rimrock Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rimrock (2025)
Understanding the monthly revenue variations for Airbnb listings in Rimrock is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rimrock is typically April, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rimrock across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,218+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,785 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,947 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,164, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rimrock
Rimrock Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rimrock STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rimrock:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rimrock
Average Daily Rate (ADR) Airbnb Trends in Rimrock (2025)
Effective short term rental pricing strategy in Rimrock involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rimrock typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $172 or more.
- Typical properties (Median) charge around $125 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Rimrock
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Airbnb Seasonality Analysis & Trends in Rimrock (2025)
Peak Season (April, May, March)
- Revenue averages $2,894 per month
- Occupancy rates average 57.9%
- Daily rates average $145
Shoulder Season
- Revenue averages $2,264 per month
- Occupancy maintains around 49.5%
- Daily rates hold near $144
Low Season (January, August, September)
- Revenue drops to average $1,777 per month
- Occupancy decreases to average 39.7%
- Daily rates adjust to average $141
Seasonality Insights for Rimrock
- The Airbnb seasonality in Rimrock shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rimrock's highest earning potential, with monthly revenues capable of climbing to $3,177, occupancy reaching a high of 63.7%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,438, occupancy could drop to 37.3%, and ADRs may adjust down to $140.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rimrock.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rimrock seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rimrock (2025)
Exploring the top neighborhoods for short-term rentals in Rimrock? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rimrock North | Quiet, scenic neighborhood with stunning views of the Verde Valley, perfect for guests looking for a peaceful retreat while still being close to outdoor activities. | Red Rock State Park, Verde Valley Archaeology Center, Oak Creek Canyon, Montezuma Castle National Monument |
| Rimrock South | An ideal spot for families and groups, featuring spacious homes and easy access to local amenities and attractions. | Rimrock Community Park, Local galleries and shops, Hiking trails, Fishing spots, Golf courses |
| Bell Park | A charming area near Rimrock, known for its natural beauty and outdoor opportunities, suitable for nature lovers and adventure seekers. | Bell Park, Hiking trails in the Coconino National Forest, Picnic areas, Scenic views |
| Lake Montezuma | A peaceful lakeside area, popular for water activities and serene surroundings, attracting those who enjoy fishing, kayaking, and relaxing by the water. | Lake Montezuma, Hiking trails nearby, Bird watching, Fishing spots |
| Camp Verde | Nearby Camp Verde offers rich history and family-friendly activities, making it suitable for travelers looking to explore Arizona's past and its natural wonders. | Fort Verde State Historic Park, Verde River, Out of Africa Wildlife Park |
| Sedona | Famous for its stunning red rock formations and vibrant arts community, Sedona attracts a large number of tourists year-round, ideal for strong rental demand. | Red Rock State Park, Chapel of the Holy Cross, Sedona Arts Center, Vortex sites, Hiking trails |
| Cottonwood | A historic town with a charming downtown area, great for visitors exploring vineyards, restaurants, and antique shops. | Old Town Cottonwood, Wine tasting rooms, Verde Canyon Railroad, Historic buildings |
| Prescott | Known for its historic whiskey row and beautiful landscapes, Prescott offers a blend of outdoor activities and historical exploration, appealing to diverse tourist interests. | Downtown Prescott, Prescott National Forest, Lynx Lake, Sharlot Hall Museum |
Understanding Airbnb License Requirements & STR Laws in Rimrock (2025)
While Rimrock, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rimrock to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Rimrock (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rimrockbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stargazers Private Paradise with Pool and Hot Tub!
Entire Place • 3 bedrooms
Cozy Log Cabin on Creek Near Sedona
Entire Place • 2 bedrooms
Gypsy Treasures Inn with Hot Tub
Entire Place • 3 bedrooms
The Scholar's House
Entire Place • 2 bedrooms
Hilltop Haven Country Retreat Home near Sedona
Entire Place • 2 bedrooms
Javelina House - Lake Montezuma
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rimrock (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rimrock based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kim | 2 | $123,373 | 183 | 4.95/5.0 |
| Sara | 1 | $65,973 | 62 | 4.98/5.0 |
| Joseph | 2 | $58,691 | 531 | 4.96/5.0 |
| Bruce | 2 | $52,516 | 507 | 4.96/5.0 |
| James | 2 | $47,498 | 51 | 4.91/5.0 |
| Lisa | 1 | $46,135 | 22 | 4.91/5.0 |
| Mira | 1 | $32,201 | 31 | 4.87/5.0 |
| Bonny And Bill | 1 | $31,479 | 34 | 4.85/5.0 |
| Cynthia | 2 | $31,085 | 240 | 4.98/5.0 |
| Kevin And Marcy | 1 | $30,509 | 78 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rimrock.
Dive Deeper: Advanced Rimrock STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rimrock. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRimrock Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rimrock
- The Rimrock Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 42 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rimrock, House properties are the most common (59.5%), reflecting the local real estate landscape.
- Houses represent a significant 59.5% portion, catering likely to families or larger groups.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.4%) offer potential for unique stay experiences.
Rimrock Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rimrock
- The dominant room capacity in Rimrock is 2 bedrooms listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 64.3% of the active Airbnb listings in Rimrock, indicating a high concentration in these sizes.
- A significant 23.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rimrock.
Rimrock Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rimrock
- The most common guest capacity trend in Rimrock vacation rentals is listings accommodating 4 guests (35.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Rimrock STR market, accounting for 66.7% of listings.
- 38.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rimrock.
- On average, properties in Rimrock are equipped to host 4.5 guests.
Rimrock Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rimrock
- The most common availability pattern in Rimrock falls within the 181-270 days range, representing 40.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 59.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rimrock (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rimrock Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
30% of total
2 Nights
15 listings
37.5% of total
3 Nights
4 listings
10% of total
4-6 Nights
2 listings
5% of total
7-29 Nights
1 listings
2.5% of total
30+ Nights
6 listings
15% of total
Key Insights
- The most prevalent minimum stay requirement in Rimrock is 2 Nights, adopted by 37.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.5%) of the Rimrock Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15%) caters to monthly stays (30+ nights) in Rimrock, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.5% of Rimrock hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rimrock.
Rimrock Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.6% of total
Flexible
10 listings
25.6% of total
Moderate
12 listings
30.8% of total
Firm
5 listings
12.8% of total
Strict
11 listings
28.2% of total
Cancellation Policy Insights for Rimrock
- The prevailing Airbnb cancellation policy trend in Rimrock is Moderate, used by 30.8% of listings.
- There's a relatively balanced mix between guest-friendly (56.4%) and stricter (41.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.8% market standard in Rimrock.
- Regularly review your cancellation policy against competitors and market demand shifts in Rimrock.
Rimrock STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rimrock
- The overall average booking lead time for vacation rentals in Rimrock is 47 days.
- Guests book furthest in advance for stays during October (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (51 days avg.) sees the longest lead times, while Summer (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Rimrock.
- Target marketing efforts for the Fall season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Rimrock averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rimrock (2025)
Amenity Prevalence
Amenity Insights for Rimrock
- Essential amenities in Rimrock that guests expect include: Air conditioning, Hot water, Wifi, Heating, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Smoke alarm, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rimrock: Air conditioning, Hot water, Wifi, Heating, Essentials.
- Prioritize adding missing essentials: Heating, Essentials.
- Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rimrock to stay competitive.
Rimrock Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rimrock
- The typical guest profile for Airbnb in Rimrock consists of primarily domestic travelers (93%), often arriving from nearby Phoenix, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.9% of guests.
- Key international markets include United States (92.9%) and Canada (2.2%).
- Top languages spoken are English (70.1%) followed by Spanish (13.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Phoenix and Tucson.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rimrock Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Paradise Valley | 57 | $9,998 | $1106.00 | 42% |
| Fort Valley | 34 | $5,547 | $390.18 | 50% |
| Sedona | 1,383 | $5,382 | $369.53 | 51% |
| Carefree | 27 | $4,953 | $527.38 | 40% |
| Sedona City Limit | 456 | $4,339 | $313.43 | 48% |
| Doney Park | 19 | $4,283 | $289.09 | 50% |
| Maricopa County | 10 | $4,101 | $475.72 | 28% |
| Scottsdale | 4,006 | $3,920 | $332.49 | 46% |
| Red Lake | 11 | $3,845 | $219.19 | 61% |
| Cave Creek | 128 | $3,697 | $356.75 | 41% |