Paradise Valley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Paradise Valley in 2025? Explore comprehensive Airbnb analytics for Paradise Valley, Arizona, United States to uncover income potential. This 2025 STR market report for Paradise Valley, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Paradise Valley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paradise Valley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Paradise Valley Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$1,106
The average rental revenue earned for an occupied room per day in Paradise Valley.
Occupancy Rate(?)
41.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$119,980
Typical annual income for an Airbnb listing in Paradise Valley. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
33.4%
Strong growth (33.4%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Paradise Valley.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Paradise Valley.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Paradise Valley (2025)

Understanding the monthly revenue variations for Airbnb listings in Paradise Valley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paradise Valley is typically March, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paradise Valley across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $28,928+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $17,302 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $9,844 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $3,408, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Paradise Valley

Paradise Valley Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Paradise Valley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paradise Valley:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Paradise Valley

Average Daily Rate (ADR) Airbnb Trends in Paradise Valley (2025)

Effective short term rental pricing strategy in Paradise Valley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paradise Valley typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $2,440+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $1,683 or more.
  • Typical properties (Median) charge around $966 per night.
  • Entry-level properties (Bottom 25%) earn around $475 per night.

Average Daily Rate (ADR) Trend by Month in Paradise Valley

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Airbnb Seasonality Analysis & Trends in Paradise Valley (2025)

Peak Season (March, April, February)
  • Revenue averages $16,761 per month
  • Occupancy rates average 46.8%
  • Daily rates average $1,347
Shoulder Season
  • Revenue averages $12,882 per month
  • Occupancy maintains around 37.8%
  • Daily rates hold near $1,178
Low Season (July, August, September)
  • Revenue drops to average $9,312 per month
  • Occupancy decreases to average 35.3%
  • Daily rates adjust to average $1,037

Seasonality Insights for Paradise Valley

  • The Airbnb seasonality in Paradise Valley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Paradise Valley's highest earning potential, with monthly revenues capable of climbing to $19,354, occupancy reaching a high of 51.5%, and ADRs peaking at $1,459.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $8,973, occupancy could drop to 31.5%, and ADRs may adjust down to $1,025.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paradise Valley.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Paradise Valley seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Paradise Valley (2025)

Exploring the top neighborhoods for short-term rentals in Paradise Valley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Camelback Mountain
A stunning natural landmark offering hiking, beautiful views, and outdoor activities. Ideal for nature lovers and those seeking adventure.
Camelback Mountain Trail, Echo Canyon Recreation Area, Desert Botanical Garden, Phoenix Zoo, Piestewa Peak
Old Town Scottsdale
A vibrant area known for its art galleries, nightlife, and western charm. Attracts tourists looking for fun and culture in a lively setting.
Scottsdale Waterfront, Scottsdale Museum of Contemporary Art, Old Town Art Walk, Restaurants and Bars, Shopping Districts
Paradise Valley Estates
Upscale community offering luxury homes and resort-style living. Popular among visitors seeking luxury and tranquility.
Dominique's at The Boulders, Mountain Shadows Resort, Spa and Wellness Centers, Golf Courses, High-end Dining
Phoenix Mountain Preserve
A natural preserve with trails for hiking and biking, favorable for those who appreciate outdoor activities in a picturesque environment.
Piestewa Peak, Squaw Peak, Hiking Trails, Scenic Overlooks, Wildlife Viewing
Taliesin West
Frank Lloyd Wright's winter home and school, a National Historic Landmark attracting architecture enthusiasts and tourists interested in design.
Taliesin West Tours, Architecture Tours, Sculpture Garden, Art Galleries, Nature Trails
Desert Ridge
An upscale community with shopping, dining, and recreational options, appealing to families and those seeking convenience and comfort.
Desert Ridge Marketplace, Golf Courses, Parks, Restaurants, Entertainment Venues
Biltmore Area
Known for its luxury resorts, shopping, and golf courses, perfect for travelers looking for a lavish getaway in a beautiful setting.
Arizona Biltmore Resort, Biltmore Fashion Park, Golf Courses, Spa Services, Fine Dining
Saguaro Lake
A scenic lake located in the Tonto National Forest, ideal for outdoor activities like boating, fishing, and hiking, attracts nature lovers.
Saguaro Lake, Boating and Fishing, Hiking Trails, Tonto National Forest, Picnic Areas

Understanding Airbnb License Requirements & STR Laws in Paradise Valley (2025)

While Paradise Valley, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paradise Valley to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Paradise Valley (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Paradise Valleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mansion on the Mountain

Mansion on the Mountain

Entire Place • 7 bedrooms

$367,668
Revenue
47.6%
Occupancy
$2080.39
Daily Rate
Camelback Mountain Mansion in Paradise Valley, AZ

Camelback Mountain Mansion in Paradise Valley, AZ

Entire Place • 10 bedrooms

$356,168
Revenue
53.7%
Occupancy
$1807.68
Daily Rate
Hacienda Gardens, escape to this private oasis

Hacienda Gardens, escape to this private oasis

Entire Place • 5 bedrooms

$325,805
Revenue
72.0%
Occupancy
$1159.86
Daily Rate
Posh Living with Mountain Views, Pickleball, Gym!

Posh Living with Mountain Views, Pickleball, Gym!

Entire Place • 5 bedrooms

$285,674
Revenue
26.0%
Occupancy
$1866.82
Daily Rate
Phenomenal Luxury Amangiri Paradise Valley

Phenomenal Luxury Amangiri Paradise Valley

Entire Place • 6 bedrooms

$280,546
Revenue
80.0%
Occupancy
$902.74
Daily Rate
Luxury Villa Top of Camelback Mountain

Luxury Villa Top of Camelback Mountain

Entire Place • 7 bedrooms

$258,306
Revenue
63.4%
Occupancy
$1977.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Paradise Valley (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Paradise Valley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Porter3$581,750743.27/5.0
HolidayRental5$529,645111.93/5.0
AvantStay Scottsdale4$498,7461644.57/5.0
Tiffany1$367,668415.00/5.0
Walter1$356,168984.78/5.0
Revana2$343,30094.90/5.0
GoodNight2$302,253634.13/5.0
Cj1$285,67475.00/5.0
Rebekah1$280,546334.88/5.0
Host #82816471$258,306354.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paradise Valley.

Dive Deeper: Advanced Paradise Valley STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paradise Valley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Paradise Valley Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Paradise Valley

  • The Paradise Valley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Paradise Valley, House properties are the most common (84.2%), reflecting the local real estate landscape.
  • Houses represent a significant 84.2% portion, catering likely to families or larger groups.
  • The presence of 12.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.5%) offer potential for unique stay experiences.

Paradise Valley Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Paradise Valley

  • The dominant room capacity in Paradise Valley is 5+ bedrooms listings, making up 64.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 4 bedrooms properties represent 78.9% of the active Airbnb listings in Paradise Valley, indicating a high concentration in these sizes.
  • A significant 80.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paradise Valley.

Paradise Valley Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Paradise Valley

  • The most common guest capacity trend in Paradise Valley vacation rentals is listings accommodating 8+ guests (77.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Paradise Valley STR market, accounting for 87.7% of listings.
  • 80.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paradise Valley.
  • On average, properties in Paradise Valley are equipped to host 7.0 guests.

Paradise Valley Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Paradise Valley

  • The most common availability pattern in Paradise Valley falls within the 271-366 days range, representing 40.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Paradise Valley (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Paradise Valley Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (3.8%)

1 Night

2 listings

3.8% of total

2 Nights (30.8%)

2 Nights

16 listings

30.8% of total

3 Nights (19.2%)

3 Nights

10 listings

19.2% of total

4-6 Nights (3.8%)

4-6 Nights

2 listings

3.8% of total

30+ Nights (42.3%)

30+ Nights

22 listings

42.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Paradise Valley is 30+ Nights, adopted by 42.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (42.3%) caters to monthly stays (30+ nights) in Paradise Valley, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 42.3% of Paradise Valley hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.8% currently do.
  • A 2-night minimum appears standard (30.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 42.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paradise Valley.

Paradise Valley Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2.1% of total

Super Strict 60 Days (6.4%)

Super Strict 60 Days

3 listings

6.4% of total

Flexible (12.8%)

Flexible

6 listings

12.8% of total

Moderate

1 listings

2.1% of total

Firm (40.4%)

Firm

19 listings

40.4% of total

Strict (36.2%)

Strict

17 listings

36.2% of total

Cancellation Policy Insights for Paradise Valley

  • The prevailing Airbnb cancellation policy trend in Paradise Valley is Firm, used by 40.4% of listings.
  • A majority (76.6%) of hosts in Paradise Valley utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 40.4% market standard in Paradise Valley.
  • With 36.2% using Strict terms, this is a viable option in Paradise Valley, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Paradise Valley.

Paradise Valley STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Paradise Valley

  • The overall average booking lead time for vacation rentals in Paradise Valley is 68 days.
  • Guests book furthest in advance for stays during April (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (88 days avg.) sees the longest lead times, while Summer (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Paradise Valley.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Paradise Valley averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Paradise Valley (2025)

Amenity Prevalence

Amenity Insights for Paradise Valley

  • Essential amenities in Paradise Valley that guests expect include: Wifi, TV, Air conditioning, Smoke alarm, Free parking on premises, Kitchen, Heating, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Paradise Valley: Wifi, TV, Air conditioning, Smoke alarm, Free parking on premises, Kitchen, Heating, Hot water.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises, Kitchen, Heating, Hot water.
  • Consider adding popular differentiators like Coffee maker or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Paradise Valley to stay competitive.

Paradise Valley Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Paradise Valley

  • The typical guest profile for Airbnb in Paradise Valley consists of primarily domestic travelers (92%), often arriving from nearby Phoenix, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 91.9% of guests.
  • Key international markets include United States (91.9%) and Canada (5.2%).
  • Top languages spoken are English (78.8%) followed by Spanish (10.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Phoenix and Chicago.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Paradise Valley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sedona1,383$5,382$369.5351%
Carefree27$4,953$527.3840%
Sedona City Limit456$4,339$313.4348%
Maricopa County10$4,101$475.7228%
Scottsdale4,006$3,920$332.4946%
Cave Creek128$3,697$356.7541%
Fountain Hills195$3,588$336.9245%
Star Valley11$3,506$279.0146%
Mount Lemmon40$3,401$240.9249%
Big Park524$3,341$272.4946%

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