Oro Valley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Arizona, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Oro Valley in 2025? Explore comprehensive Airbnb analytics for Oro Valley, Arizona, United States to uncover income potential. This 2025 STR market report for Oro Valley, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 250 active listings.

Whether you're considering an Airbnb investment in Oro Valley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oro Valley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Oro Valley Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$209
The average rental revenue earned for an occupied room per day in Oro Valley.
Occupancy Rate(?)
42.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,843
Typical annual income for an Airbnb listing in Oro Valley. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
32.7%
Strong growth (32.7%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Oro Valley.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Oro Valley.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
250
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Oro Valley (2025)

Understanding the monthly revenue variations for Airbnb listings in Oro Valley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oro Valley is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oro Valley across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,109+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,909 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,785 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,464, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Oro Valley

Oro Valley Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Oro Valley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oro Valley:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Oro Valley

Average Daily Rate (ADR) Airbnb Trends in Oro Valley (2025)

Effective short term rental pricing strategy in Oro Valley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oro Valley typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $354+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $259 or more.
  • Typical properties (Median) charge around $189 per night.
  • Entry-level properties (Bottom 25%) earn around $138 per night.

Average Daily Rate (ADR) Trend by Month in Oro Valley

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Airbnb Seasonality Analysis & Trends in Oro Valley (2025)

Peak Season (February, March, January)
  • Revenue averages $4,960 per month
  • Occupancy rates average 59.9%
  • Daily rates average $253
Shoulder Season
  • Revenue averages $3,383 per month
  • Occupancy maintains around 44.9%
  • Daily rates hold near $206
Low Season (July, August, September)
  • Revenue drops to average $2,416 per month
  • Occupancy decreases to average 42.7%
  • Daily rates adjust to average $190

Seasonality Insights for Oro Valley

  • The Airbnb seasonality in Oro Valley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Oro Valley's highest earning potential, with monthly revenues capable of climbing to $5,441, occupancy reaching a high of 67.7%, and ADRs peaking at $258.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,156, occupancy could drop to 38.1%, and ADRs may adjust down to $188.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oro Valley.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Oro Valley seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Oro Valley (2025)

Exploring the top neighborhoods for short-term rentals in Oro Valley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Catalina Foothills
Upscale residential area with stunning views of the Santa Catalina Mountains. Popular with tourists seeking luxury and nature, this area is known for its high-end homes and proximity to hiking trails.
Sabino Canyon, Loch A Loch, Cristina's Flea Market, La Encantada Shopping Center, Tucson Botanical Gardens
Oro Valley Community Center
A central hub for community and entertainment, offering events throughout the year. Ideal for families and visitors looking for local culture and activities.
Oro Valley Aquatic Center, Oro Valley Farmer's Market, Steam Pump Ranch, Oro Valley Public Library, Pusch Ridge Golf Course
SaddleBrooke
A picturesque community with beautiful golf courses and recreational opportunities. Popular among retirees and vacationers looking for a tranquil retreat.
SaddleBrooke Ranch Golf Club, DesertView Theatre, SaddleBrooke Hiking Trails, Robson Resort Communities
Madera Canyon
A renowned birdwatching and hiking destination located just south of Oro Valley. Attracts nature lovers and photographers for its stunning landscapes and wildlife.
Madera Canyon Trail, Birdwatching spots, Hiking routes, Picnic areas, Scenic vistas
Vistoso
A master-planned community known for its scenic desert views and golf courses. Appeals to those seeking a serene desert lifestyle with easy access to amenities.
Vistoso Golf Course, Desert Vista Park, nature trails, community events
Oro Valley Marketplace
A shopping and dining destination featuring popular retailers and restaurants. Attracts both locals and visitors looking for convenience and entertainment.
The Home Depot, Chick-fil-A, Starbucks, Cinemark Theater, various dining options
Tucson National Golf Club
A premier golf facility near Oro Valley, attracting golfers and visitors to the scenic surroundings while offering a challenging course.
18-hole championship golf course, pro shop, golf lessons, clubhouse dining
Pusch Ridge
A beautiful area noted for its hiking and outdoor activities, perfect for adventurous visitors and nature enthusiasts. Offers picturesque landscapes and wildlife sightings.
Pusch Ridge Wilderness, hiking trails, mountain views, nature photography opportunities

Understanding Airbnb License Requirements & STR Laws in Oro Valley (2025)

While Oro Valley, Arizona, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oro Valley to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Oro Valley (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Oro Valleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxurious Desert Splendor Wow

Luxurious Desert Splendor Wow

Entire Place • 6 bedrooms

$221,625
Revenue
87.4%
Occupancy
$646.24
Daily Rate
Exclusive La Cholla Luxury House

Exclusive La Cholla Luxury House

Entire Place • 5 bedrooms

$147,302
Revenue
62.1%
Occupancy
$650.26
Daily Rate
Family FUN | Pool | Fire Pit | PuttPutt

Family FUN | Pool | Fire Pit | PuttPutt

Entire Place • 5 bedrooms

$125,596
Revenue
57.9%
Occupancy
$499.48
Daily Rate
Mid Century Historic Charmer

Mid Century Historic Charmer

Entire Place • 3 bedrooms

$119,082
Revenue
49.5%
Occupancy
$584.81
Daily Rate
Roomy Tucson Home with Private Saltwater Pool

Roomy Tucson Home with Private Saltwater Pool

Entire Place • 5 bedrooms

$104,818
Revenue
58.0%
Occupancy
$423.79
Daily Rate
Luxurious Golf Course Retreat w/Guest House Epic

Luxurious Golf Course Retreat w/Guest House Epic

Entire Place • 5 bedrooms

$96,603
Revenue
71.8%
Occupancy
$359.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Oro Valley (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Oro Valley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ramon3$397,584984.91/5.0
Tiffany & Karen5$320,3413804.90/5.0
Turnkey Pros3$163,7051214.95/5.0
Evolve7$161,557372.74/5.0
Mario1$147,302874.98/5.0
Vacasa Arizona29$141,7093824.23/5.0
Richard2$134,681594.99/5.0
Nikki2$128,3821114.96/5.0
Jeff And Bridget1$125,596214.81/5.0
Candice1$119,082675.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oro Valley.

Dive Deeper: Advanced Oro Valley STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oro Valley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Oro Valley Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Oro Valley

  • The Oro Valley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.6% of the 250 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Oro Valley, House properties are the most common (62%), reflecting the local real estate landscape.
  • Houses represent a significant 62% portion, catering likely to families or larger groups.
  • The presence of 7.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 4.4%) offer potential for unique stay experiences.

Oro Valley Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Oro Valley

  • The dominant room capacity in Oro Valley is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Oro Valley, indicating a high concentration in these sizes.
  • A significant 52.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oro Valley.

Oro Valley Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Oro Valley

  • The most common guest capacity trend in Oro Valley vacation rentals is listings accommodating 6 guests (29.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Oro Valley STR market, accounting for 56.4% of listings.
  • 55.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oro Valley.
  • On average, properties in Oro Valley are equipped to host 5.4 guests.

Oro Valley Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Oro Valley

  • The most common availability pattern in Oro Valley falls within the 271-366 days range, representing 46% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Oro Valley (25.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Oro Valley Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.7%)

1 Night

20 listings

8.7% of total

2 Nights (21.7%)

2 Nights

50 listings

21.7% of total

3 Nights (27%)

3 Nights

62 listings

27% of total

4-6 Nights (4.8%)

4-6 Nights

11 listings

4.8% of total

7-29 Nights (7.4%)

7-29 Nights

17 listings

7.4% of total

30+ Nights (30.4%)

30+ Nights

70 listings

30.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Oro Valley is 30+ Nights, adopted by 30.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (30.4%) caters to monthly stays (30+ nights) in Oro Valley, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 30.4% of Oro Valley hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oro Valley.

Oro Valley Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

10 listings

4.9% of total

Super Strict 60 Days

7 listings

3.4% of total

Flexible (8.7%)

Flexible

18 listings

8.7% of total

Moderate (26.7%)

Moderate

55 listings

26.7% of total

Firm (33.5%)

Firm

69 listings

33.5% of total

Strict (22.8%)

Strict

47 listings

22.8% of total

Cancellation Policy Insights for Oro Valley

  • The prevailing Airbnb cancellation policy trend in Oro Valley is Firm, used by 33.5% of listings.
  • A majority (56.3%) of hosts in Oro Valley utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.5% market standard in Oro Valley.
  • Regularly review your cancellation policy against competitors and market demand shifts in Oro Valley.

Oro Valley STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Oro Valley

  • The overall average booking lead time for vacation rentals in Oro Valley is 70 days.
  • Guests book furthest in advance for stays during February (average 124 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (97 days avg.) sees the longest lead times, while Summer (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Oro Valley.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Oro Valley averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Oro Valley (2025)

Amenity Prevalence

Amenity Insights for Oro Valley

  • Essential amenities in Oro Valley that guests expect include: Wifi, Smoke alarm, Air conditioning, TV, Kitchen, Free parking on premises, Hot water, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Oro Valley: Wifi, Smoke alarm, Air conditioning, TV, Kitchen, Free parking on premises, Hot water, Heating.
  • Prioritize adding missing essentials: Air conditioning, TV, Kitchen, Free parking on premises, Hot water, Heating.
  • Consider adding popular differentiators like Essentials or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Oro Valley to stay competitive.

Oro Valley Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Oro Valley

  • The typical guest profile for Airbnb in Oro Valley consists of primarily domestic travelers (94%), often arriving from nearby Tucson, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.7% of guests.
  • Key international markets include United States (93.7%) and Canada (2.3%).
  • Top languages spoken are English (73.8%) followed by Spanish (15.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Tucson and Phoenix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Oro Valley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Paradise Valley57$9,998$1106.0042%
Carefree27$4,953$527.3840%
Scottsdale4,006$3,920$332.4946%
Cave Creek128$3,697$356.7541%
Fountain Hills195$3,588$336.9245%
Mount Lemmon40$3,401$240.9249%
Gilbert628$2,785$217.4150%
Chandler589$2,610$211.7849%
Safford14$2,573$136.6460%
Queen Creek182$2,422$200.4948%

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