Airbnb Market Analytics, Statistics and Data in Gilbert, Arizona, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Gilbert? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Gilbert:
How much do Airbnb hosts make on average per month in Gilbert?
The short-term rental market in Gilbert shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,248 per month
- Strong performing properties (top 25%) make $5,125 or more
- Best-in-class properties (top 10%) achieve $7,343+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,680
Revenue Variations by Month
Occupancy Rates Throughout the Year in Gilbert
The market in Gilbert shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 54% occupancy rates
- Strong performing properties (top 25%) achieve 75% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 31%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Gilbert
Daily rates in Gilbert vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $179 per night
- Strong performing properties (top 25%) secure $270 or more
- Best-in-class properties (top 10%) pull in $396+ per night
- Entry-level properties (bottom 25%) earn around $109
Daily Rate Variations by Month
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Seasonality patterns in Gilbert
Peak Season (March, February, November)
- Revenue peaks at $5704.34 per month
- Occupancy rates reach 69.66%
- Daily rates average $243.78
Shoulder Season
- Revenue averages $3859.47 per month
- Occupancy maintains 53.09%
- Daily rates hold at $222.57
Low Season (July, September, August)
- Revenue drops to $2496.06 per month
- Occupancy decreases to 45.18%
- Daily rates adjust to $207.57
Is it still profitable to do Airbnb in Gilbert in 2025?
Yes! Gilbert demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 53% and strong monthly revenue averaging $3859 and As a mature market with 638 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Gilbert
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Gilbert | A vibrant area with plenty of shops, restaurants, and local events. Perfect for tourists who want to experience the community vibe and local culture of Gilbert. | Gilbert Historical Museum, Water Tower Plaza, Downtown Gilbert Farmers Market, SanTan Village, Freestone Park |
| SanTan Village | An outdoor shopping center that is a major attraction. It features a mix of shopping, dining, and entertainment options, making it appealing for all types of travelers. | SanTan Village Marketplace, Harkins Theatres, Topgolf, The Hale Centre Theatre, Great American Cookies |
| Seville | A family-friendly community with beautiful homes and access to golf courses. Ideal for families and groups looking for spacious accommodations. | Seville Golf and Country Club, Freestone Park, The Golf Club at Johnson Ranch, Nearby hiking trails, Community events |
| Power Ranch | This community has a focus on outdoor spaces and parks, making it great for families and those looking for a relaxing stay in nature. | Power Ranch Community Park, Greenbelts and trails, Golf courses near by, Close to local dining, Community events |
| Val Vista Lakes | A picturesque lakeside community known for its scenic views and recreational activities. Attractive for those who enjoy water-related activities and relaxation. | Val Vista Lakes Clubhouse, Lakeside parks, Walking trails, Boating activities, Picnic areas |
| The Islands | A unique community built around a series of lakes and waterways. Offers a tranquil atmosphere perfect for both relaxation and recreation. | The Islands Golf Course, Canals and lakes for kayaking, Hiking and biking trails, Community parks, Fishing spots |
| Highland Groves | A peaceful neighborhood with convenient access to parks and local amenities. Attracts families and couples looking for a quiet retreat. | Highland Groves Park, Local dining options, Shopping centers nearby, Cypress Park, Walking trails |
| Northeast Gilbert | An up-and-coming area with newer developments and easy access to both urban and natural attractions. Great for explorers looking for unique stays. | Nearby hiking trails, Shopping options, Cultural sites, Local breweries, Gilbert's local art scene |
Do you need a license for Airbnb in Gilbert?
We recommend checking directly with Gilbert's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Gilbert
The Big House-Luxury 1 Acre Prop Near DT Gilbert!
Entire Place • 8 bedrooms
The Grand Saguaro Amazing Gilbert Home
Entire Place • 6 bedrooms
Great! Luxury Home 3bdr Private Pool Putting Green
Entire Place • 3 bedrooms
Grand Resort 4,000sq ft. 1 Acre of Privacy!
Entire Place • 5 bedrooms
Luxury House on the Lake! | Full Amenities + Pool
Entire Place • 5 bedrooms
LeFairview Chateau- Pickleball Heated Pool Jacuzzi
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Gilbert
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 25 | $734,539 | 783 | 4.82/5.0 |
| Jess | 4 | $605,047 | 248 | 4.94/5.0 |
| Pete & Maria | 7 | $573,367 | 535 | 4.97/5.0 |
| Asheli And Cam | 7 | $363,710 | 1099 | 4.89/5.0 |
| Evolve | 12 | $351,033 | 135 | 3.96/5.0 |
| Daniel | 4 | $290,317 | 70 | 5.00/5.0 |
| Bonnie | 7 | $287,202 | 353 | 4.95/5.0 |
| Dean | 5 | $266,263 | 273 | 4.95/5.0 |
| Megan | 3 | $220,981 | 40 | 4.77/5.0 |
| Elite Vacation Rentals | 11 | $215,098 | 98 | 2.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Gilbert
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (86.2%), with house and apartment & condo properties comprising 91.4% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (8.6% combined)
Room Capacity Distribution
Analysis of 638 properties in Gilbert shows that 3 bedrooms properties are most prevalent, making up 29.9% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 53.4% of all listings.
Key Insights
- Most common: 3 bedrooms (29.9%)
- Least common: 2 bedrooms (11.8%)
- Market concentration: 53.4% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 638 properties in Gilbert reveals that 8+ guests properties dominate the market, representing 43.9% of all listings. The average property accommodates 5.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 64.3% of the market.
Key Insights
- Most common capacity: 8+ guests (43.9% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 5.7 guests per property
- Market concentration: 64.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 638 properties in Gilbert, the most common availability pattern is 271-366 days (30.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.8% of properties).
Key Insights
- Most common availability window: 271-366 days (30.9%)
- Most common booking duration: 181-270 days (28.8%)
- Properties with high availability (180+ days): 58.8%
- Properties with long-term bookings (180+ days): 42.8%
Minimum Stay Distributions
1 Night
85 listings
15% of total
2 Nights
153 listings
27.1% of total
3 Nights
131 listings
23.2% of total
4-6 Nights
46 listings
8.1% of total
7-29 Nights
59 listings
10.4% of total
30+ Nights
91 listings
16.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 42.1%
- Mid-length stays (4-6 nights) represent 8.1% of listings
- Monthly+ stays (16.1%) suggest a stable extended-stay market
- High market flexibility with 65.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
15 listings
2.7% of total
Super Strict 60 Days
5 listings
0.9% of total
Flexible
74 listings
13.4% of total
Moderate
159 listings
28.9% of total
Firm
147 listings
26.7% of total
Strict
151 listings
27.4% of total
Key Insights
- Moderate is the preferred policy at 28.9% of listings
- The market shows a balanced distribution between guest-friendly (42.3%) and strict (54.1%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Feb, Jan, averaging 74 days
- Shortest booking windows are in Jul, Aug, Sep, averaging 39 days
- Winter shows the longest average booking window at 67 days, while Summer has the shortest at 41 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 67 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Sep when lead times are shortest
Popular Airbnb Amenities in Gilbert
Every property in Gilbert comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 94.9% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2.7%) and United Kingdom (0.4%)
- English is the top language at 80.5%, followed by Spanish (15.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%
Recommendations
- Target marketing campaigns for Gilbert and Phoenix markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Gilbert. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Paradise Valley | 58 | $10,086 | $1082.04 | 41% |
| Sedona | 1,420 | $5,236 | $353.96 | 51% |
| Carefree | 27 | $4,694 | $487.51 | 38% |
| Sedona City Limit | 449 | $4,287 | $295.26 | 49% |
| Scottsdale | 4,108 | $3,847 | $315.45 | 47% |
| Cave Creek | 121 | $3,793 | $334.77 | 41% |
| Fountain Hills | 200 | $3,693 | $325.88 | 46% |
| Star Valley | 11 | $3,641 | $273.61 | 48% |
| Big Park | 511 | $3,416 | $266.70 | 48% |
| Mount Lemmon | 40 | $3,395 | $237.58 | 49% |
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