Airbnb Market Analytics, Statistics and Data in Flagstaff, Arizona, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Flagstaff? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Flagstaff:
How much do Airbnb hosts make on average per month in Flagstaff?
The short-term rental market in Flagstaff shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,145 per month
- Strong performing properties (top 25%) make $4,904 or more
- Best-in-class properties (top 10%) achieve $7,486+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,809
Revenue Variations by Month
Occupancy Rates Throughout the Year in Flagstaff
The market in Flagstaff shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 31%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Flagstaff
Daily rates in Flagstaff vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $193 per night
- Strong performing properties (top 25%) secure $284 or more
- Best-in-class properties (top 10%) pull in $419+ per night
- Entry-level properties (bottom 25%) earn around $128
Daily Rate Variations by Month
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Seasonality patterns in Flagstaff
Peak Season (July, December, June)
- Revenue peaks at $4871.17 per month
- Occupancy rates reach 64.02%
- Daily rates average $261.52
Shoulder Season
- Revenue averages $3903.08 per month
- Occupancy maintains 50.87%
- Daily rates hold at $238.98
Low Season (September, February, January)
- Revenue drops to $3145.78 per month
- Occupancy decreases to 39.70%
- Daily rates adjust to $220.36
Is it still profitable to do Airbnb in Flagstaff in 2025?
Yes! Flagstaff demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $3903 and As a mature market with 1342 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Flagstaff
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Flagstaff | The heart of Flagstaff, known for its vibrant downtown area filled with local shops, restaurants, and breweries. It's a hub for tourists looking to experience the local culture and nightlife. | Historic Route 66, Heritage Square, Lowell Observatory, Museum of Northern Arizona, Flagstaff Ale Trail |
| University Heights | Close to Northern Arizona University (NAU), this area attracts students and university staff. Ideal for those looking for affordable accommodations and proximity to the campus. | Northern Arizona University, NAU Walk, Contemporary Arts Center, Thorpe Park |
| Lake Mary | A scenic area outside of the urban center, perfect for nature lovers and visitors who want to experience outdoor activities such as fishing, hiking, and camping. | Lake Mary, Coconino National Forest, Arizona Snowbowl, Long Lake Trail |
| West Flagstaff | Quieter residential area that offers easy access to outdoor adventures and is a short drive from downtown. Great for families and longer-term rentals. | Walnut Canyon National Monument, Coconino National Forest, Buffalo Park, Flagstaff Extreme Adventure Course |
| East Flagstaff | Conveniently located close to shopping and dining, this area is becoming more popular for Airbnb hosting due to its accessibility and family-friendly vibe. | Flagstaff Mall, East Flagstaff Community Library, Stagecoach Trails |
| Miller Valley | A charming neighborhood with a mix of historic homes and modern conveniences. It's close to downtown and offers an attractive residential feel for vacationers. | Pioneer Museum, Historic Downtown, Local Breweries |
| Coconino National Forest | A beautiful natural area surrounding Flagstaff, ideal for those seeking an escape into nature while still being close to city amenities. | San Francisco Peaks, Fern Mountain, Kachina Trail, Aspen Corner |
| Williams | Just a short drive from Flagstaff, Williams is known for its Route 66 charm and as a gateway to the Grand Canyon. Great for tourists looking for unique experiences. | Grand Canyon Railway, Bearizona Wildlife Park, Route 66, Historic Downtown Williams |
Do you need a license for Airbnb in Flagstaff?
We recommend checking directly with Flagstaff's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Flagstaff
Pickleball | Game Room | Hot Tub | Playground
Entire Place • 8 bedrooms
"Gathering Tree Ultimate Village"-Gathering Tree's
Entire Place • 19 bedrooms
"The Spruce"-Gathering Tree is your Ultimate Famil
Entire Place • 10 bedrooms
"The Aspen"-Gathering Tree's Family Reunion Deluxe
Entire Place • 9 bedrooms
The Pink Ponderosa Ranch and Guest House
Entire Place • 6 bedrooms
The Luxurious Paradise w/AC - Relax at Elevation
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Flagstaff
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rich | 25 | $1,671,425 | 4403 | 3.74/5.0 |
| 83607861 | 37 | $1,506,245 | 2609 | 4.56/5.0 |
| Dwell | 14 | $1,469,349 | 619 | 4.63/5.0 |
| Evolve | 30 | $1,317,596 | 1785 | 4.83/5.0 |
| Flagstaff Vacation Properties | 28 | $1,227,305 | 2886 | 4.86/5.0 |
| Mass | 18 | $1,077,238 | 1691 | 4.89/5.0 |
| Mariah And Jason | 5 | $1,066,051 | 145 | 3.99/5.0 |
| Evolve | 23 | $1,035,299 | 405 | 4.39/5.0 |
| Evolve | 23 | $1,020,403 | 916 | 4.86/5.0 |
| Mason | 18 | $858,842 | 1038 | 4.84/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Flagstaff
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.8%), with house and apartment & condo properties comprising 80.3% of inventory
Room Capacity Distribution
Analysis of 1,342 properties in Flagstaff shows that 3 bedrooms properties are most prevalent, making up 24.3% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 47.8% of all listings.
Key Insights
- Most common: 3 bedrooms (24.3%)
- Least common: 5+ bedrooms (9.1%)
- Market concentration: 47.8% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 1,342 properties in Flagstaff reveals that 8+ guests properties dominate the market, representing 37.8% of all listings. The average property accommodates 5.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 58.0% of the market.
Key Insights
- Most common capacity: 8+ guests (37.8% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 5.6 guests per property
- Market concentration: 58.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,342 properties in Flagstaff, the most common availability pattern is 91-180 days (33.7% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (33.1% of properties).
Key Insights
- Most common availability window: 91-180 days (33.7%)
- Most common booking duration: 181-270 days (33.1%)
- Properties with high availability (180+ days): 51.0%
- Properties with long-term bookings (180+ days): 50.3%
Minimum Stay Distributions
1 Night
368 listings
30.7% of total
2 Nights
536 listings
44.7% of total
3 Nights
99 listings
8.3% of total
4-6 Nights
11 listings
0.9% of total
7-29 Nights
25 listings
2.1% of total
30+ Nights
160 listings
13.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 75.4%
- Mid-length stays (4-6 nights) represent 0.9% of listings
- Monthly+ stays (13.3%) suggest a stable extended-stay market
- High market flexibility with 83.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
31 listings
2.5% of total
Super Strict 60 Days
3 listings
0.2% of total
Flexible
192 listings
15.5% of total
Moderate
378 listings
30.6% of total
Firm
284 listings
23% of total
Strict
348 listings
28.2% of total
Key Insights
- Moderate is the preferred policy at 30.6% of listings
- The market shows a balanced distribution between guest-friendly (46.1%) and strict (51.2%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 71 days
- Shortest booking windows are in Jan, Mar, Feb, averaging 38 days
- Summer shows the longest average booking window at 65 days, while Winter has the shortest at 43 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 65 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Flagstaff
Below is the distribution of amenities across listings in Flagstaff:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.3% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.5%) and Mexico (0.8%)
- English is the top language at 76.2%, followed by Spanish (16.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.1%
Recommendations
- Target marketing campaigns for Phoenix and Tucson markets
- Develop localized content for Canada and Mexico
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Flagstaff. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Fort Valley | 33 | $5,688 | $387.98 | 51% |
| Sedona | 1,420 | $5,236 | $353.96 | 51% |
| Sedona City Limit | 449 | $4,287 | $295.26 | 49% |
| Doney Park | 20 | $4,258 | $284.13 | 49% |
| Red Lake | 11 | $3,967 | $218.56 | 62% |
| Greenehaven | 49 | $3,899 | $294.89 | 47% |
| Bellemont | 17 | $3,674 | $225.17 | 51% |
| Star Valley | 11 | $3,641 | $273.61 | 48% |
| Kachina Village | 141 | $3,477 | $223.34 | 52% |
| Big Park | 511 | $3,416 | $266.70 | 48% |
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