Airbnb Market Analytics, Statistics and Data in Wasilla, Alaska, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Wasilla? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Wasilla:
How much do Airbnb hosts make on average per month in Wasilla?
The short-term rental market in Wasilla shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,634 per month
- Strong performing properties (top 25%) make $4,392 or more
- Best-in-class properties (top 10%) achieve $6,745+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,483
Revenue Variations by Month
Occupancy Rates Throughout the Year in Wasilla
The market in Wasilla shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Wasilla
Daily rates in Wasilla vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $154 per night
- Strong performing properties (top 25%) secure $218 or more
- Best-in-class properties (top 10%) pull in $308+ per night
- Entry-level properties (bottom 25%) earn around $112
Daily Rate Variations by Month
Get Live Wasilla Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Wasilla
Peak Season (June, July, August)
- Revenue peaks at $4866.16 per month
- Occupancy rates reach 70.05%
- Daily rates average $201.07
Shoulder Season
- Revenue averages $3353.58 per month
- Occupancy maintains 47.51%
- Daily rates hold at $188.77
Low Season (November, December, January)
- Revenue drops to $1774.93 per month
- Occupancy decreases to 32.39%
- Daily rates adjust to $177.22
Is it still profitable to do Airbnb in Wasilla in 2025?
Yes! Wasilla demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $3354 and With 266 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Wasilla
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Wasilla Lake | Popular for its beautiful lakeside views and outdoor recreational activities. Ideal for tourists seeking relaxation and water sports during the summer months. | Wasilla Lake Park, Fishing at Wasilla Lake, Kayaking and Canoeing, Nature Trails, Picnic Areas |
| Historic Downtown Wasilla | A developing area with restaurants and shops, providing a glimpse into the local history and culture. Attractive for visitors interested in local events and eateries. | Wasilla Museum, Local Cafés and Restaurants, Art Galleries, Historic Buildings, Community Events |
| Settlers Bay | Known for its stunning views of the Knik Arm and the surrounding mountains. This area attracts nature lovers and those looking for a picturesque setting. | Settlers Bay Golf Course, Walking Trails, Knik River Views, Wildlife Viewing, Scenic Overlooks |
| Finger Lake | A secluded area perfect for outdoor enthusiasts and fishing lovers. Offers a peaceful retreat and access to some great hiking trails. | Finger Lake, Hiking Trails, Fishing Spots, Berry Picking, Campgrounds |
| Big Lake | Famous for its water activities and fishing opportunities. A great destination for families and friends looking to enjoy a weekend getaway on the lake. | Big Lake Recreation Area, Fishing and Boating, Local Fruit Stands, Scenic Views, Camping Sites |
| Cottonwood Park | Family-friendly area with parks and outdoor activities, making it suitable for travelers with children. Great for picnics and outdoor bonding. | Cottonwood Park, Playgrounds, Walking Trails, Community Events, Sports Facilities |
| Palmer-Wasilla Highway Access | Easy access road that connects Wasilla with Palmer, featuring several attractions and convenience for travelers looking for quick access to the region's highlights. | Shopping Centers, Restaurants, Local Markets, Gas Stations, Scenic Stops |
| Knik-Fairview | A rapidly developing area offering a mix of rural charm and suburban convenience. Attractive for those looking to explore the outdoor beauty of Alaska. | Knik Glacier Views, Hiking and Biking Trails, Local Businesses, Wildlife Viewing, Community Parks |
Do you need a license for Airbnb in Wasilla?
We recommend checking directly with Wasilla's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Wasilla
Poolside Peaks Retreat
Entire Place • 6 bedrooms
Lexi's Lakehouse, Luxury on Wasilla Lake
Entire Place • 6 bedrooms
180° Mountain Views~Luxury Chalet~Mountain Retreat
Entire Place • 3 bedrooms
Lexi's Guesthouse an Impressive 5-Star home
Entire Place • 7 bedrooms
Northview Lake House - Private Waterfront
Entire Place • 5 bedrooms
Ivy's Lakehouse
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Wasilla
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sandra | 3 | $398,567 | 100 | 5.00/5.0 |
| Susitna Suites | 7 | $257,113 | 339 | 4.97/5.0 |
| Evolve | 7 | $220,383 | 99 | 4.18/5.0 |
| Shanna | 2 | $200,625 | 61 | 5.00/5.0 |
| Rachel | 2 | $179,229 | 137 | 4.86/5.0 |
| Polina | 2 | $158,452 | 319 | 4.98/5.0 |
| Sarah | 2 | $157,683 | 149 | 4.99/5.0 |
| Jimmy And Tina | 5 | $152,551 | 460 | 4.94/5.0 |
| Lucas | 1 | $129,023 | 7 | 5.00/5.0 |
| Jd | 3 | $127,930 | 91 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Wasilla
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.2%), with house and outdoor & mobile properties comprising 68.5% of inventory
- Strong specialty sector (32.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Room Capacity Distribution
Analysis of 266 properties in Wasilla shows that 1 bedroom properties are most prevalent, making up 31.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 60.2% of all listings.
Key Insights
- Most common: 1 bedroom (31.2%)
- Least common: 5+ bedrooms (4.1%)
- Market concentration: 60.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 266 properties in Wasilla reveals that 4 guests properties dominate the market, representing 25.6% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 45.9% of the market.
Key Insights
- Most common capacity: 4 guests (25.6% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 45.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 266 properties in Wasilla, the most common availability pattern is 181-270 days (32.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (32.3% of properties).
Key Insights
- Most common availability window: 181-270 days (32.3%)
- Most common booking duration: 91-180 days (32.3%)
- Properties with high availability (180+ days): 63.5%
- Properties with long-term bookings (180+ days): 39.1%
Minimum Stay Distributions
1 Night
92 listings
38.3% of total
2 Nights
99 listings
41.3% of total
3 Nights
35 listings
14.6% of total
4-6 Nights
7 listings
2.9% of total
30+ Nights
7 listings
2.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 79.6%
- Mid-length stays (4-6 nights) represent 2.9% of listings
- Monthly+ stays (2.9%) suggest a stable extended-stay market
- High market flexibility with 94.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
0.8% of total
Flexible
58 listings
24.5% of total
Moderate
70 listings
29.5% of total
Firm
63 listings
26.6% of total
Strict
44 listings
18.6% of total
Key Insights
- Moderate is the preferred policy at 29.5% of listings
- The market shows a balanced distribution between guest-friendly (54.0%) and strict (45.2%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.8% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 79 days
- Shortest booking windows are in Oct, Nov, Jan, averaging 36 days
- Summer shows the longest average booking window at 77 days, while Winter has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 77 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Jan when lead times are shortest
Popular Airbnb Amenities in Wasilla
Below is the distribution of amenities across listings in Wasilla:
Traveler Demographics
Key Insights
- Domestic travelers make up 95.9% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.3%) and Germany (0.5%)
- English is the top language at 85.6%, followed by Spanish (8.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.4%
Recommendations
- Target marketing campaigns for Fairbanks and Anchorage markets
- Develop localized content for Canada and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Wasilla. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Cooper Landing | 85 | $3,434 | $330.13 | 51% |
| Seward | 237 | $3,346 | $310.08 | 55% |
| Girdwood | 226 | $2,871 | $289.26 | 42% |
| Trapper Creek | 29 | $2,711 | $301.74 | 39% |
| Bear Creek | 96 | $2,464 | $219.31 | 53% |
| Anchorage | 1,900 | $2,418 | $192.14 | 53% |
| Moose Pass | 18 | $2,242 | $300.39 | 51% |
| Woodrow | 101 | $2,236 | $247.39 | 51% |
| Palmer | 285 | $2,193 | $182.41 | 47% |
| Talkeetna | 212 | $2,122 | $193.95 | 45% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights