Homer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alaska, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Homer in 2025? Explore comprehensive Airbnb analytics for Homer, Alaska, United States to uncover income potential. This 2025 STR market report for Homer, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 430 active listings.

Whether you're considering an Airbnb investment in Homer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Homer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Homer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$261
The average rental revenue earned for an occupied room per day in Homer.
Occupancy Rate(?)
49.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,567
Typical annual income for an Airbnb listing in Homer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.2%
Slight decrease (-2.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Homer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Homer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
430
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Homer (2025)

Understanding the monthly revenue variations for Airbnb listings in Homer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Homer is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Homer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,781+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,434 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,593 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,423, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Homer

Homer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Homer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Homer:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Homer

Average Daily Rate (ADR) Airbnb Trends in Homer (2025)

Effective short term rental pricing strategy in Homer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Homer typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $462+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $316 or more.
  • Typical properties (Median) charge around $204 per night.
  • Entry-level properties (Bottom 25%) earn around $146 per night.

Average Daily Rate (ADR) Trend by Month in Homer

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Airbnb Seasonality Analysis & Trends in Homer (2025)

Peak Season (July, August, June)
  • Revenue averages $5,891 per month
  • Occupancy rates average 62.4%
  • Daily rates average $277
Shoulder Season
  • Revenue averages $2,884 per month
  • Occupancy maintains around 36.6%
  • Daily rates hold near $252
Low Season (January, February, March)
  • Revenue drops to average $1,624 per month
  • Occupancy decreases to average 25.4%
  • Daily rates adjust to average $249

Seasonality Insights for Homer

  • The Airbnb seasonality in Homer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Homer's highest earning potential, with monthly revenues capable of climbing to $6,732, occupancy reaching a high of 71.4%, and ADRs peaking at $279.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,523, occupancy could drop to 22.7%, and ADRs may adjust down to $246.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Homer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Homer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Homer (2025)

Exploring the top neighborhoods for short-term rentals in Homer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Homer
Central hub of Homer with access to local shops, restaurants, and waterfront views. A vibrant area attracting tourists and locals alike, it's perfect for those looking to explore the charm of the town.
Homer Spit, Homer Harbor, Pratt Museum, Bishop's Beach, Local shops and restaurants
Kachemak Bay State Park
A stunning natural destination known for its breathtaking views, hiking trails, and outdoor activities. Ideal for nature lovers and adventure seekers, making it an attractive spot for Airbnb rentals.
Kachemak Bay, Hiking trails, Wildlife viewing, Kayaking, Scenic views
East End
Peaceful residential area offering stunning views of the mountains and water. Attractive for travelers seeking tranquility and scenic beauty, with proximity to nature.
Views of Kachemak Bay, Local parks, Quiet neighborhoods
Sterling Highway
A busy route that brings in tourists heading to various destinations in the Kenai Peninsula. Hosting along this road takes advantage of transient travelers looking for convenient lodging.
Scenic drives, Access to the Kenai Peninsula, Nearby attractions
Homer Spit
The iconic landform that draws tourists for fishing, beach activities, and picturesque views. An essential spot for any Airbnb targeting fishing enthusiasts and vacationers.
Fishing charters, Beaches, Wildlife tours, Restaurants with ocean views
Old Town
Historic area of Homer with quaint buildings, unique shops, and a charming atmosphere. Perfect for those wanting to experience local culture and history.
Historic buildings, Local galleries, Old Town Dock, Art studios
Homer Bluffs
Elevated area providing stunning views of the bay and mountains. Good for those seeking a bit of luxury and natural beauty in their stay.
Bluff trails, Panoramic views, Wildlife observation
Cowabunga's Adventure Park
Family-friendly area with activities for all ages. Great for families visiting Homer looking for fun and adventure during their stay.
Mini-golf, Play areas, Water activities, Family events

Understanding Airbnb License Requirements & STR Laws in Homer (2025)

While Homer, Alaska, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Homer to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Homer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Homerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Seaside Lodge In Heart of Town with View

Seaside Lodge In Heart of Town with View

Entire Place • 5 bedrooms

$130,441
Revenue
38.1%
Occupancy
$1259.62
Daily Rate
Bay Bluff Haven with an ocean view

Bay Bluff Haven with an ocean view

Entire Place • 4 bedrooms

$116,667
Revenue
43.4%
Occupancy
$490.98
Daily Rate
Entire Waterfront Property on the Spit

Entire Waterfront Property on the Spit

Entire Place • 3 bedrooms

$116,179
Revenue
42.2%
Occupancy
$530.91
Daily Rate
Pair of Expansive View Passive Houses

Pair of Expansive View Passive Houses

Entire Place • 6 bedrooms

$113,688
Revenue
47.8%
Occupancy
$1011.82
Daily Rate
Lupine · Private Hot Tub/Sauna, Gorgeous View

Lupine · Private Hot Tub/Sauna, Gorgeous View

Entire Place • 3 bedrooms

$107,211
Revenue
37.3%
Occupancy
$690.69
Daily Rate
Kachemak Sunrise  Ocean house

Kachemak Sunrise Ocean house

Entire Place • 5 bedrooms

$105,005
Revenue
66.5%
Occupancy
$610.30
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Homer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Homer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jen17$990,30211094.70/5.0
Connie16$507,7342734.27/5.0
The Arrival5$362,709884.95/5.0
Adrienne10$352,7321664.91/5.0
Jonathon7$300,4925694.82/5.0
Soniyae And Brian4$296,5086374.96/5.0
Stephanie And Forrest8$229,1715004.90/5.0
Homer Vacation Rentals3$213,7852274.98/5.0
Andre5$204,17010164.87/5.0
Scott And Hester6$200,5291954.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Homer.

Dive Deeper: Advanced Homer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Homer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Homer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Homer

  • The Homer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 430 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Homer, House properties are the most common (43.5%), reflecting the local real estate landscape.
  • Houses represent a significant 43.5% portion, catering likely to families or larger groups.
  • The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.

Homer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Homer

  • The dominant room capacity in Homer is 1 bedroom listings, making up 35.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.5% of the active Airbnb listings in Homer, indicating a high concentration in these sizes.
  • A significant 24.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Homer.

Homer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Homer

  • The most common guest capacity trend in Homer vacation rentals is listings accommodating 4 guests (25.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Homer STR market, accounting for 46.1% of listings.
  • 37.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Homer.
  • On average, properties in Homer are equipped to host 4.6 guests.

Homer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Homer

  • The most common availability pattern in Homer falls within the 181-270 days range, representing 51.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Homer (53%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Homer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.7%)

1 Night

160 listings

38.7% of total

2 Nights (45.5%)

2 Nights

188 listings

45.5% of total

3 Nights (8.2%)

3 Nights

34 listings

8.2% of total

4-6 Nights (2.4%)

4-6 Nights

10 listings

2.4% of total

7-29 Nights (0.5%)

7-29 Nights

2 listings

0.5% of total

30+ Nights (4.6%)

30+ Nights

19 listings

4.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Homer is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.2%) of the Homer Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of Homer hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Homer.

Homer Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

12 listings

3% of total

Super Strict 60 Days (6.9%)

Super Strict 60 Days

28 listings

6.9% of total

Non-refundable

2 listings

0.5% of total

Refundable

1 listings

0.2% of total

Flexible (14%)

Flexible

57 listings

14% of total

Moderate (22.7%)

Moderate

92 listings

22.7% of total

Firm (32%)

Firm

130 listings

32% of total

Strict (20.7%)

Strict

84 listings

20.7% of total

Cancellation Policy Insights for Homer

  • The prevailing Airbnb cancellation policy trend in Homer is Firm, used by 32% of listings.
  • A majority (52.7%) of hosts in Homer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 32% market standard in Homer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Homer.

Homer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Homer

  • The overall average booking lead time for vacation rentals in Homer is 75 days.
  • Guests book furthest in advance for stays during July (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Homer.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Homer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Homer (2025)

Amenity Prevalence

Amenity Insights for Homer

  • Essential amenities in Homer that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Homer: Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Homer to stay competitive.

Homer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Homer

  • The typical guest profile for Airbnb in Homer consists of primarily domestic travelers (96%), often arriving from nearby Anchorage, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.5% of guests.
  • Key international markets include United States (95.5%) and Canada (0.6%).
  • Top languages spoken are English (73.4%) followed by Spanish (8.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Anchorage and Wasilla.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Homer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kachemak City23$2,406$252.0451%
Seldovia19$2,292$343.6839%
Halibut Cove16$1,984$509.3841%
Kenai189$1,830$220.4948%
Soldotna305$1,638$255.5144%
Sterling80$1,557$242.6247%
Anchor Point44$1,423$211.8139%
Ninilchik50$1,000$198.9835%
Kasilof77$998$207.5438%
Clam Gulch14$832$189.1435%

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