Airbnb Market Analytics, Statistics and Data in Orange Beach, Alabama, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Orange Beach? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Orange Beach:
How much do Airbnb hosts make on average per month in Orange Beach?
The short-term rental market in Orange Beach shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,982 per month
- Strong performing properties (top 25%) make $5,513 or more
- Best-in-class properties (top 10%) achieve $8,549+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,480
Revenue Variations by Month
Occupancy Rates Throughout the Year in Orange Beach
The market in Orange Beach shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 51% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Orange Beach
Daily rates in Orange Beach vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $294 per night
- Strong performing properties (top 25%) secure $388 or more
- Best-in-class properties (top 10%) pull in $497+ per night
- Entry-level properties (bottom 25%) earn around $224
Daily Rate Variations by Month
Get Live Orange Beach Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Orange Beach
Peak Season (July, June, May)
- Revenue peaks at $6603.29 per month
- Occupancy rates reach 50.55%
- Daily rates average $399.79
Shoulder Season
- Revenue averages $4009.28 per month
- Occupancy maintains 34.46%
- Daily rates hold at $324.30
Low Season (November, January, December)
- Revenue drops to $2041.12 per month
- Occupancy decreases to 22.43%
- Daily rates adjust to $280.00
Is it still profitable to do Airbnb in Orange Beach in 2025?
Yes! Orange Beach demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and strong monthly revenue averaging $4009 and As a mature market with 2968 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Orange Beach
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| West Beach | Known for its pristine sandy shores and family-friendly atmosphere. Ideal for tourists looking for a beach getaway with easy access to local dining and shopping. | Gulf State Park, Orange Beach Marina, Adventure Island, The Wharf, Hugh S. Branyon Backcountry Trail |
| Cotton Bayou | A quieter beach area, perfect for those looking for a peaceful retreat with access to water activities like boating and fishing. | Cotton Bayou Beach, Tennis Courts, Cotton Bayou Marina, Orange Beach Fishing, Local Seafood Restaurants |
| Romar Beach | A picturesque neighborhood with upscale condos and beautiful beachfront properties. Popular among families and vacationers wanting luxury and comfort. | Romar Beach, Waterville USA, Orange Beach Golf Center, The Backcountry Trail, Restaurants and Shopping at The Wharf |
| East Beach | This area offers a mix of tourist attractions and local flavor, with great restaurants and shops nearby, along with stunning beach views. | East Beach, Gulf State Park Fishing Pier, Zeke's Landing Marina, Coastal Arts Center of Orange Beach, Local Markets |
| Orange Beach Central | Strategically located close to various attractions and recreational activities, it’s good for both leisure and business travel. | Orange Beach Sailing, Waterville USA, The Wharf Amphitheater, Harbor Marina, Florida-Alabama State Line |
| Bear Point | A charming neighborhood ideal for families and groups, offering a relaxed atmosphere and proximity to both the beach and local amenities. | Bear Point Marina, Gulf Shores Golf Club, Local eateries, Parks and walking trails |
| Tannin | A unique planned community with beautiful architecture and landscaping, providing beachfront access and a family-friendly environment. | Tannin Beach, Community Pool, Local Art Installations, Nature Walks, Shopping and Dining |
| Sandy Key | A hidden gem for those seeking a more private beach experience, with upscale condos and limited crowds. | Sandy Key Beach, Local Seafood Spots, Quiet Neighborhood Walks, Kayaking and Paddleboarding Facilities, Scenic Coastal Views |
Do you need a license for Airbnb in Orange Beach?
We recommend checking directly with Orange Beach's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Orange Beach
Gorgeous, new luxury beach front condo in OBA!
Entire Place • 4 bedrooms
"Castle in the Sand East" Orange Beach AL-9 BDRM
Entire Place • 9 bedrooms
Turquoise Place D2105 Orange Beach, AL
Entire Place • 3 bedrooms
Cottages of Romar 20 | Orange Beach, AL
Entire Place • 7 bedrooms
Sapphire Bluff | Gulf View, Pool + Near Local Fun!
Entire Place • 6 bedrooms
Phoenix Orange Beach 801 | Orange Beach, AL
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Orange Beach
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sandy Shores | 689 | $15,577,753 | 2148 | 2.59/5.0 |
| Elizabeth | 126 | $9,312,249 | 1073 | 4.02/5.0 |
| Luxury Coastal Vacations | 99 | $4,841,657 | 1223 | 4.24/5.0 |
| Beachball | 120 | $4,182,294 | 772 | 3.61/5.0 |
| Prickett | 82 | $3,840,808 | 290 | 2.23/5.0 |
| Sands Of Alabama Vacation Rent | 56 | $3,019,263 | 1667 | 4.71/5.0 |
| Taylor | 62 | $2,896,421 | 2169 | 4.18/5.0 |
| ITrip | 56 | $2,221,327 | 489 | 3.68/5.0 |
| Leanne | 34 | $1,884,644 | 1057 | 4.62/5.0 |
| Current Tides Vacation Rentals | 46 | $1,772,120 | 456 | 3.90/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Orange Beach
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (99.7%), with apartment & condo and house properties comprising 99.8% of inventory
- Untapped potential in boutique & hotels segments (0.1% combined)
Room Capacity Distribution
Analysis of 2,968 properties in Orange Beach shows that 3 bedrooms properties are most prevalent, making up 43.7% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 72.9% of all listings.
Key Insights
- Most common: 3 bedrooms (43.7%)
- Least common: 5+ bedrooms (2.7%)
- Market concentration: 72.9% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 2,968 properties in Orange Beach reveals that 8+ guests properties dominate the market, representing 61% of all listings. The average property accommodates 7.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 84.9% of the market.
Key Insights
- Most common capacity: 8+ guests (61% of market)
- Least common capacity: 3 guests (0.2% of market)
- Average guest capacity: 7.0 guests per property
- Market concentration: 84.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 2,968 properties in Orange Beach, the most common availability pattern is 271-366 days (57.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.2% of properties).
Key Insights
- Most common availability window: 271-366 days (57.8%)
- Most common booking duration: 31-90 days (37.2%)
- Properties with high availability (180+ days): 84.3%
- Properties with long-term bookings (180+ days): 17.3%
Minimum Stay Distributions
1 Night
209 listings
7.9% of total
2 Nights
589 listings
22.4% of total
3 Nights
1424 listings
54.1% of total
4-6 Nights
87 listings
3.3% of total
7-29 Nights
78 listings
3% of total
30+ Nights
243 listings
9.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 30.3%
- Mid-length stays (4-6 nights) represent 3.3% of listings
- Monthly+ stays (9.2%) suggest a stable extended-stay market
- High market flexibility with 84.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
808 listings
34.9% of total
Super Strict 60 Days
86 listings
3.7% of total
Flexible
53 listings
2.3% of total
Moderate
464 listings
20% of total
Firm
406 listings
17.5% of total
Strict
501 listings
21.6% of total
Key Insights
- Super Strict 30 Days is the preferred policy at 34.9% of listings
- The market shows a balanced distribution between guest-friendly (22.3%) and strict (39.1%) policies
- Strong market consensus around Super Strict 30 Days policies
- Flexible policies are least common at 2.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Super Strict 30 Days policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Feb, Mar, averaging 94 days
- Shortest booking windows are in Sep, Aug, Dec, averaging 58 days
- Spring shows the longest average booking window at 91 days, while Fall has the shortest at 68 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 91 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Dec when lead times are shortest
Popular Airbnb Amenities in Orange Beach
Below is the distribution of amenities across listings in Orange Beach:
Traveler Demographics
Key Insights
- Domestic travelers make up 99.4% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.1%) and United Kingdom (0.1%)
- English is the top language at 90.3%, followed by Spanish (7.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for Birmingham and Nashville markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Orange Beach. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Inlet Beach | 73 | $5,404 | $458.66 | 41% |
| Seaside | 597 | $5,193 | $701.47 | 35% |
| Seacrest Beach | 354 | $5,170 | $527.64 | 40% |
| Watersound | 83 | $4,738 | $411.58 | 40% |
| Rosemary Beach | 520 | $4,704 | $565.99 | 37% |
| Santa Rosa Beach | 2,768 | $4,183 | $453.34 | 39% |
| Walton County | 91 | $3,804 | $485.05 | 36% |
| Destin | 3,780 | $3,450 | $376.25 | 38% |
| Pensacola Beach | 847 | $3,409 | $372.98 | 39% |
| Fairhope | 187 | $3,342 | $260.65 | 44% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights