Airbnb Market Analytics, Statistics and Data in Huntsville, Alabama, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Huntsville? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Huntsville:

Average Daily Rate
$122
Occupancy Rate
46.52%
Annual Revenue
$19,009
Revenue Growth YoY
1.67%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
561

How much do Airbnb hosts make on average per month in Huntsville?

The short-term rental market in Huntsville shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,910 per month
  • Strong performing properties (top 25%) make $2,944 or more
  • Best-in-class properties (top 10%) achieve $4,146+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,002

Revenue Variations by Month

Occupancy Rates Throughout the Year in Huntsville

The market in Huntsville shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 49% occupancy rates
  • Strong performing properties (top 25%) achieve 69% or higher
  • Best-in-class properties (top 10%) reach 84%+occupancy
  • Entry-level properties (bottom 25%) average around 25%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Huntsville

Daily rates in Huntsville vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $108 per night
  • Strong performing properties (top 25%) secure $149 or more
  • Best-in-class properties (top 10%) pull in $200+ per night
  • Entry-level properties (bottom 25%) earn around $81

Daily Rate Variations by Month

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Seasonality patterns in Huntsville

Peak Season (June, May, March)
  • Revenue peaks at $2755.37 per month
  • Occupancy rates reach 56.32%
  • Daily rates average $126.43
Shoulder Season
  • Revenue averages $2173.80 per month
  • Occupancy maintains 47.95%
  • Daily rates hold at $122.95
Low Season (December, September, January)
  • Revenue drops to $1604.03 per month
  • Occupancy decreases to 39.67%
  • Daily rates adjust to $116.13

Is it still profitable to do Airbnb in Huntsville in 2025?

Yes! Huntsville demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and solid monthly revenue averaging $2174 and As a mature market with 561 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Huntsville

AreaWhy Choose This AreaKey Attractions
Downtown Huntsville
A vibrant area with a mix of business, shopping, and dining options. It attracts both tourists and professionals due to its accessible location and lively atmosphere.
Von Braun Center, Huntsville Museum of Art, Campus 805 Brewing Company, Park Row, Lowe Mill ARTS & Entertainment
Mid City
A rapidly developing area known for its modern amenities and entertainment options. It's popular among families and young professionals.
MidCity District, Topgolf, Huntsville Botanical Garden, The Camp, Land Trust of Northern Alabama
5 Points
Historic neighborhood with charming homes, unique shops, and a strong community vibe. It's highly sought after for its local culture and character.
5 Points Northlawn, Shenanigans Restaurant, Green Pea Press, Huntsville Antique Mall, Local coffee shops
Lake Guntersville
A scenic area that attracts outdoor enthusiasts and people looking for a getaway by the water. Perfect for nature lovers and those seeking relaxation.
Guntersville State Park, Lake Guntersville, Fishing and boating activities, Campgrounds, Golf courses
Research Park
Known for its proximity to the tech sector and various businesses, it attracts many professionals and families, making it suitable for longer stays.
Cummings Research Park, Redstone Arsenal, Bridge Street Town Centre, Dining options, Entertainment venues
Blossomwood
A residential neighborhood known for its excellent schools and family-friendly environment, appealing to those with children.
Blossomwood Park, Local schools, Community events, Nearby shops, Dining options
North Huntsville
An up-and-coming area with affordable housing and developing amenities, it's gaining popularity for investment potential.
Kaleidoscope Park, Local shops and restaurants, Community centers, Nature trails, Parks
South Huntsville
A suburban area with a good mix of residential and commercial spaces, popular among families and those seeking a quieter lifestyle.
Huntsville Hospital, Chaffin Park, Shopping centers, Outdoor recreational areas, Local dining options

Do you need a license for Airbnb in Huntsville?

We recommend checking directly with Huntsville's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Huntsville

26 Guests! 4 Different apts! 13 Beds! 8 Bathrooms!

26 Guests! 4 Different apts! 13 Beds! 8 Bathrooms!

Entire Place • 12 bedrooms

$140,263
Revenue
58.9%
Occupancy
$687.32
Daily Rate
2 Units - Near Dwtn & Arsenal - American Oasis

2 Units - Near Dwtn & Arsenal - American Oasis

Entire Place • 8 bedrooms

$112,855
Revenue
49.9%
Occupancy
$605.08
Daily Rate
Cozy Goose

Cozy Goose

Entire Place • 5 bedrooms

$75,108
Revenue
32.0%
Occupancy
$349.82
Daily Rate
Luxury Stay all new furnishings!

Luxury Stay all new furnishings!

Entire Place • 3 bedrooms

$71,379
Revenue
75.7%
Occupancy
$228.54
Daily Rate
The Christmas Carol

The Christmas Carol

Entire Place • 4 bedrooms

$68,899
Revenue
85.4%
Occupancy
$244.33
Daily Rate
Great Location w/ Yard & Deck! - Bonita Bungalow

Great Location w/ Yard & Deck! - Bonita Bungalow

Entire Place • 4 bedrooms

$68,053
Revenue
54.5%
Occupancy
$272.44
Daily Rate

Top Performing Professional Hosts in Huntsville

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Timothy27$420,8807224.43/5.0
Stephanie7$335,7611974.97/5.0
4745965814$265,07421714.76/5.0
Jarrod16$227,3462414.13/5.0
Curtis7$212,82813754.85/5.0
Michelle7$180,3021234.95/5.0
Rachel4$166,5792194.25/5.0
Shannon9$157,30323124.73/5.0
Frederick4$154,5922094.97/5.0
Daivis3$130,6271354.93/5.0

Additional analytics on vacation rental, real estate, short term rental data in Huntsville

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (88.9%), with house and apartment & condo properties comprising 95.8% of inventory
  • Untapped potential in others, boutique & hotels, outdoor & mobile segments (4.3% combined)

Room Capacity Distribution

Analysis of 561 properties in Huntsville shows that 1 bedroom properties are most prevalent, making up 35.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 60.4% of all listings.

Key Insights

  • Most common: 1 bedroom (35.3%)
  • Least common: 5+ bedrooms (2.1%)
  • Market concentration: 60.4% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 561 properties in Huntsville reveals that 2 guests properties dominate the market, representing 22.1% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 6 guests make up 42.1% of the market.

Key Insights

  • Most common capacity: 2 guests (22.1% of market)
  • Least common capacity: 1 guest (1.4% of market)
  • Average guest capacity: 4.3 guests per property
  • Market concentration: 42.1% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 561 properties in Huntsville, the most common availability pattern is 91-180 days (33% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (31.7% of properties).

Key Insights

  • Most common availability window: 91-180 days (33%)
  • Most common booking duration: 181-270 days (31.7%)
  • Properties with high availability (180+ days): 59.4%
  • Properties with long-term bookings (180+ days): 41.7%

Minimum Stay Distributions

1 Night (27.8%)

1 Night

127 listings

27.8% of total

2 Nights (30.6%)

2 Nights

140 listings

30.6% of total

3 Nights (13.3%)

3 Nights

61 listings

13.3% of total

4-6 Nights (6.6%)

4-6 Nights

30 listings

6.6% of total

7-29 Nights (11.6%)

7-29 Nights

53 listings

11.6% of total

30+ Nights (10.1%)

30+ Nights

46 listings

10.1% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 58.4%
  • Mid-length stays (4-6 nights) represent 6.6% of listings
  • Monthly+ stays (10.1%) suggest a stable extended-stay market
  • High market flexibility with 71.7% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (0.2%)

Super Strict 30 Days

1 listings

0.2% of total

Flexible (21.3%)

Flexible

95 listings

21.3% of total

Moderate (31.1%)

Moderate

139 listings

31.1% of total

Firm (23.5%)

Firm

105 listings

23.5% of total

Strict (23.9%)

Strict

107 listings

23.9% of total

Key Insights

  • Moderate is the preferred policy at 31.1% of listings
  • The market shows a balanced distribution between guest-friendly (52.4%) and strict (47.4%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 0.2% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Jul, May, averaging 55 days
  • Shortest booking windows are in Mar, Feb, Jan, averaging 25 days
  • Summer shows the longest average booking window at 49 days, while Winter has the shortest at 25 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 49 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Jan when lead times are shortest

Popular Airbnb Amenities in Huntsville

Every property in Huntsville comes standard with Air conditioning, and Wifi. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 96.7% of total guests, indicating a dominant local market share.
  • Primary international markets: DC (0.6%) and Canada (0.5%)
  • English is the top language at 81.8%, followed by Spanish (13.6%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%

Recommendations

  • Target marketing campaigns for Huntsville and Nashville markets
  • Develop localized content for DC and Canada
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Huntsville. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Bremen23$4,710$560.9733%
Cedar Bluff32$4,627$374.8242%
Arley42$4,618$449.4641%
Shelby12$4,353$323.5049%
Brentwood18$4,104$343.3140%
Estill Springs22$4,092$386.4839%
Nolensville15$3,661$264.3155%
Lookout Mountain76$3,660$311.0749%
Crane Hill100$3,636$410.0737%
Houston13$3,507$477.0137%

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