Airbnb Market Analytics, Statistics and Data in Guntersville, Alabama, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Guntersville? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Guntersville:

Average Daily Rate

$192

Occupancy Rate

37.11%

Annual Revenue

$24,694

Revenue Growth YoY

-7.06%

Best Month

June

Worst Month

January

Regulation

Low

Active Listings

202

How much do Airbnb hosts make on average per month in Guntersville?

The short-term rental market in Guntersville shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $2,237 per month
Strong performing properties (top 25%) make $3,308 or more
Best-in-class properties (top 10%) achieve $5,333+ monthly
Entry-level properties (bottom 25%) typically earn around $1,255

Revenue Variations by Month

Occupancy Rates Throughout the Year in Guntersville

The market in Guntersville shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 35% occupancy rates
Strong performing properties (top 25%) achieve 55% or higher
Best-in-class properties (top 10%) reach 73%+occupancy
Entry-level properties (bottom 25%) average around 19%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Guntersville

Daily rates in Guntersville vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $152 per night
Strong performing properties (top 25%) secure $242 or more
Best-in-class properties (top 10%) pull in $323+ per night
Entry-level properties (bottom 25%) earn around $123

Daily Rate Variations by Month

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Seasonality patterns in Guntersville

Peak Season (June, May, April)

Revenue peaks at $3829.58 per month
Occupancy rates reach 48.45%
Daily rates average $198.80

Shoulder Season

Revenue averages $2645.82 per month
Occupancy maintains 38.35%
Daily rates hold at $191.58

Low Season (December, September, January)

Revenue drops to $1310.92 per month
Occupancy decreases to 24.51%
Daily rates adjust to $179.30

Is it still profitable to do Airbnb in Guntersville in 2025?

Yes! Guntersville demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and strong monthly revenue averaging $2646 and With 202 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Guntersville

Area	Why Choose This Area	Key Attractions
Lake Guntersville	Known for its stunning views and recreational opportunities, Lake Guntersville is a prime area for Airbnb investments, attracting guests looking for water activities and relaxation.	Lake Guntersville State Park, Guntersville Dam, Fish and Wildlife Service Headquarters, Park and Marina, Water sports rentals
Downtown Guntersville	The heart of the city, Downtown Guntersville offers quaint shops, restaurants, and local events, making it appealing for travelers wanting to experience local culture.	Guntersville Museum, Local shops and boutiques, Restaurants along the main street, City parks, Cultural events and festivals
State Park Area	Famous for its natural beauty and outdoor activities like hiking and camping, this area attracts nature lovers and those looking for adventure.	Hiking trails, Campsites and picnic areas, Scenic overlooks, Fishing and boating opportunities, Wildlife observation
Blount Avenue	A popular street with easy access to waterfront dining and entertainment, ideal for those wanting to stay close to amenities and recreational options.	Waterfront restaurants, Shops, Boating activities, Parks along the avenue, Annual events and celebrations
Guntersville Golf Club Area	Attracts golfers and resort-style vacationers looking for a relaxing getaway with top-notch golfing facilities nearby.	Guntersville Golf Club, Golf tournaments, Scenic views of the lake, Professional coaching options, Community events
Wilderness Wildlife Week Area	A unique area that hosts the annual Wilderness Wildlife Week, attracting nature enthusiasts and families looking for educational experiences and outdoor fun.	Wildlife viewing, Educational workshops, Nature trails, Guided tours, Community engagement activities
Harrison Avenue	A residential area that is increasingly sought after for its proximity to attractions and family-oriented activities, great for family-friendly stays.	Local parks, Family-friendly attractions, Community centers, Pottery studios, Cafes
Sand Mountain	An area with beautiful landscapes and unique cultural experiences, it attracts those interested in exploring the rural charm of Alabama while remaining close to the lake.	Local farms, Scenic drives, Historic sites, Artisan shops, Cultural festivals

Do you need a license for Airbnb in Guntersville?

$292.47

Daily Rate

Top Performing Professional Hosts in Guntersville

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Rohogo	29	$419,728	273	3.52/5.0
Kendall	14	$385,613	414	4.92/5.0
Doug	4	$279,893	143	4.97/5.0
Shane	10	$238,739	730	4.87/5.0
Beth	8	$227,612	246	4.94/5.0
Becky....Beddingfield Homes In	2	$137,289	86	4.78/5.0
Jjmj	2	$107,761	33	4.86/5.0
William	6	$98,576	170	4.93/5.0
Jonathan	1	$95,325	28	5.00/5.0
Patty	1	$93,964	44	5.00/5.0

Additional analytics on vacation rental, real estate, short term rental data in Guntersville

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (97.5%), with house and outdoor & mobile properties comprising 91.6% of inventory
Strong specialty sector (23.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Untapped potential in apartment & condo, boutique & hotels, others segments (8.5% combined)

Room Capacity Distribution

Analysis of 202 properties in Guntersville shows that 3 bedrooms properties are most prevalent, making up 35.6% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 67.8% of all listings.

Key Insights

Most common: 3 bedrooms (35.6%)
Least common: 5+ bedrooms (5%)
Market concentration: 67.8% in top 2 sizes
Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 202 properties in Guntersville reveals that 8+ guests properties dominate the market, representing 32.2% of all listings. The average property accommodates 6.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 58.9% of the market.

Key Insights

Most common capacity: 8+ guests (32.2% of market)
Least common capacity: 3 guests (2% of market)
Average guest capacity: 6.0 guests per property
Market concentration: 58.9% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 202 properties in Guntersville, the most common availability pattern is 271-366 days (34.7% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (36.6% of properties).

Key Insights

Most common availability window: 271-366 days (34.7%)
Most common booking duration: 181-270 days (36.6%)
Properties with high availability (180+ days): 63.9%
Properties with long-term bookings (180+ days): 38.1%

Minimum Stay Distributions

1 Night (33.2%)

1 Night

62 listings

33.2% of total

2 Nights (47.1%)

2 Nights

88 listings

47.1% of total

3 Nights (11.8%)

3 Nights

22 listings

11.8% of total

4-6 Nights (0.5%)

4-6 Nights

1 listings

0.5% of total

30+ Nights (7.5%)

30+ Nights

14 listings

7.5% of total

Key Insights

Short stays (1-2 nights) dominate the market at 80.3%
Mid-length stays (4-6 nights) represent 0.5% of listings
Monthly+ stays (7.5%) suggest a stable extended-stay market
High market flexibility with 92.1% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Consider monthly stay discounts to capture the growing extended-stay market
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (1.1%)

Super Strict 30 Days

2 listings

1.1% of total

Flexible (24.9%)

Flexible

45 listings

24.9% of total

Moderate (38.1%)

Moderate

69 listings

38.1% of total

Firm (17.7%)

Firm

32 listings

17.7% of total

Strict (18.2%)

Strict

33 listings

18.2% of total

Key Insights

Moderate is the preferred policy at 38.1% of listings
Guest-friendly policies (Flexible & Moderate) dominate at 63.0% of the market
Strong market consensus around Moderate policies
Super Strict 30 Days policies are least common at 1.1% of listings

Recommendations

Consider starting with a Moderate policy to align with market preferences
Strong market preference for Moderate policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Jun, Apr, Jul, averaging 69 days
Shortest booking windows are in Oct, Jan, Sep, averaging 37 days
Spring shows the longest average booking window at 61 days, while Winter has the shortest at 40 days

Recommendations

Implement dynamic pricing strategies for Spring bookings at least 61 days in advance
Consider early bird discounts during Winter to encourage longer lead times
Focus on last-minute booking promotions during Oct-Sep when lead times are shortest

Popular Airbnb Amenities in Guntersville

Every property in Guntersville comes standard with Air conditioning. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 99.5% of total guests, indicating a dominant local market share.
Primary international markets: Mexico (0.1%) and Ireland (0.1%)
English is the top language at 88.8%, followed by Spanish (9.4%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.4%

Recommendations

Target marketing campaigns for Huntsville and Birmingham markets
Develop localized content for Mexico and Ireland
Prioritize English and Spanish language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Guntersville. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Bremen	23	$4,710	$560.97	33%
Cedar Bluff	32	$4,627	$374.82	42%
Arley	42	$4,618	$449.46	41%
Shelby	12	$4,353	$323.50	49%
Brentwood	18	$4,104	$343.31	40%
Estill Springs	22	$4,092	$386.48	39%
Nolensville	15	$3,661	$264.31	55%
Lookout Mountain	76	$3,660	$311.07	49%
Crane Hill	100	$3,636	$410.07	37%
Houston	13	$3,507	$477.01	37%

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