Airbnb Market Analytics, Statistics and Data in Fairhope, Alabama, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Fairhope? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Fairhope:
How much do Airbnb hosts make on average per month in Fairhope?
The short-term rental market in Fairhope shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,201 per month
- Strong performing properties (top 25%) make $5,186 or more
- Best-in-class properties (top 10%) achieve $8,568+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,637
Revenue Variations by Month
Occupancy Rates Throughout the Year in Fairhope
The market in Fairhope shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 64% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Fairhope
Daily rates in Fairhope vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $194 per night
- Strong performing properties (top 25%) secure $310 or more
- Best-in-class properties (top 10%) pull in $494+ per night
- Entry-level properties (bottom 25%) earn around $135
Daily Rate Variations by Month
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Seasonality patterns in Fairhope
Peak Season (June, March, May)
- Revenue peaks at $5138.25 per month
- Occupancy rates reach 54.88%
- Daily rates average $265.63
Shoulder Season
- Revenue averages $4023.62 per month
- Occupancy maintains 44.62%
- Daily rates hold at $253.99
Low Season (September, August, January)
- Revenue drops to $2669.43 per month
- Occupancy decreases to 34.46%
- Daily rates adjust to $236.42
Is it still profitable to do Airbnb in Fairhope in 2025?
Yes! Fairhope demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 45% and strong monthly revenue averaging $4024 and The market's 187 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Fairhope
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Fairhope Downtown | Charming small-town vibe with unique shops, art galleries, and restaurants. Popular among visitors looking for a cultural experience and community events. | Fairhope Pier, Fairhope Avenue shops, local festivals, Mobile Bay views, art galleries |
| Fairhope Colony | A historic area with beautiful homes and a serene atmosphere. Attracts families and couples looking for a quiet retreat close to nature. | Thompson Hall, Fairhope Community Center, parks, nature trails, historic homes |
| Point Clear | Luxury waterfront community known for its upscale resorts and peaceful beaches. Ideal for guests seeking relaxation and a touch of luxury. | Grand Hotel Golf Resort & Spa, Point Clear Marina, beach access, golf courses, nature reserves |
| Montrose | A picturesque neighborhood with beautiful waterfront properties. Popular for its tranquil setting and proximity to outdoor activities. | Montrose Beach, nature trails, scenic views, local wildlife, kayaking |
| Eastern Shore | A greater area surrounding Fairhope with picturesque waterfront homes and charming communities. Appeals to guests wanting a more suburban, laid-back experience. | local parks, nature trails, water sports, family-friendly activities, community events |
| Gulf Shores | Nearby beach destination known for sandy shores and vibrant tourist activity. Great for families and beach lovers looking for fun and sun. | Gulf Shores Public Beach, water sports, restaurants, zoo, national park |
| Daphne | Just north of Fairhope, it offers a mix of residential charm and commercial amenities. Attracts visitors looking for a homey feel with local dining options. | Daphne Bayfront Park, local shops, Gator Alley Boardwalk, Daphne Civic Center, nature trails |
| Silverhill | Quaint small town atmosphere with a farmer's market feel. Interesting for guests who want to experience local culture and community. | Silverhill Heritage Park, local events, community markets, quaint shops, historical sites |
Do you need a license for Airbnb in Fairhope?
We recommend checking directly with Fairhope's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Fairhope
109 Whole House the Church St Collection with Pool
Entire Place • 8 bedrooms
Emerson House Fairhope - Steps to Pier, Downtown
Entire Place • 4 bedrooms
109 Top 2 Floors the Church St Collection with Poo
Entire Place • 6 bedrooms
High Tide of Fairhope -Waterfront on Mobile Bay
Entire Place • 4 bedrooms
Elegant Cottage on the Bluff Downtown Fairhope (B)
Entire Place • 1 bedroom
Les Bons Temps on Minnich (Heart of Downtown)
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Fairhope
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Book Montrose | 9 | $992,004 | 286 | 4.91/5.0 |
| Dana | 8 | $412,028 | 258 | 4.35/5.0 |
| Tina | 5 | $375,967 | 102 | 4.97/5.0 |
| Karen | 13 | $341,648 | 232 | 4.75/5.0 |
| Beth Anne | 3 | $301,283 | 253 | 4.91/5.0 |
| Katy | 3 | $300,731 | 216 | 4.99/5.0 |
| Beth Anne | 2 | $260,046 | 46 | 4.91/5.0 |
| Tricia | 5 | $199,196 | 333 | 4.95/5.0 |
| Anil | 6 | $178,899 | 110 | 4.12/5.0 |
| Karin | 4 | $144,671 | 503 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Fairhope
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.7%), with house and apartment & condo properties comprising 82.4% of inventory
- Strong specialty sector (15.5%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in outdoor & mobile, others, unique stays segments (8.0% combined)
Room Capacity Distribution
Analysis of 187 properties in Fairhope shows that 1 bedroom properties are most prevalent, making up 31.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 58.8% of all listings.
Key Insights
- Most common: 1 bedroom (31.6%)
- Least common: 5+ bedrooms (3.2%)
- Market concentration: 58.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 187 properties in Fairhope reveals that 4 guests properties dominate the market, representing 27.3% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 47.1% of the market.
Key Insights
- Most common capacity: 4 guests (27.3% of market)
- Least common capacity: 1 guest (1.1% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 47.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 187 properties in Fairhope, the most common availability pattern is 181-270 days (33.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (32.6% of properties).
Key Insights
- Most common availability window: 181-270 days (33.2%)
- Most common booking duration: 91-180 days (32.6%)
- Properties with high availability (180+ days): 62.0%
- Properties with long-term bookings (180+ days): 40.6%
Minimum Stay Distributions
1 Night
30 listings
18.2% of total
2 Nights
79 listings
47.9% of total
3 Nights
29 listings
17.6% of total
4-6 Nights
6 listings
3.6% of total
7-29 Nights
7 listings
4.2% of total
30+ Nights
14 listings
8.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 66.1%
- Mid-length stays (4-6 nights) represent 3.6% of listings
- Monthly+ stays (8.5%) suggest a stable extended-stay market
- High market flexibility with 83.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
6 listings
3.6% of total
Flexible
22 listings
13.3% of total
Moderate
49 listings
29.7% of total
Firm
40 listings
24.2% of total
Strict
48 listings
29.1% of total
Key Insights
- Moderate is the preferred policy at 29.7% of listings
- The market shows a balanced distribution between guest-friendly (43.0%) and strict (53.3%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 3.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Feb, May, averaging 67 days
- Shortest booking windows are in Jan, Sep, Aug, averaging 44 days
- Spring shows the longest average booking window at 65 days, while Fall has the shortest at 51 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 65 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Aug when lead times are shortest
Popular Airbnb Amenities in Fairhope
Every property in Fairhope comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.2% of total guests, indicating a dominant local market share.
- Primary international markets: United Kingdom (0.4%) and DC (0.3%)
- English is the top language at 90.7%, followed by Spanish (6.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.6%
Recommendations
- Target marketing campaigns for Birmingham and New Orleans markets
- Develop localized content for United Kingdom and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Fairhope. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Inlet Beach | 73 | $5,404 | $458.66 | 41% |
| Seaside | 597 | $5,193 | $701.47 | 35% |
| Seacrest Beach | 354 | $5,170 | $527.64 | 40% |
| Watersound | 83 | $4,738 | $411.58 | 40% |
| Rosemary Beach | 520 | $4,704 | $565.99 | 37% |
| Santa Rosa Beach | 2,768 | $4,183 | $453.34 | 39% |
| Walton County | 91 | $3,804 | $485.05 | 36% |
| Destin | 3,780 | $3,450 | $376.25 | 38% |
| Pensacola Beach | 847 | $3,409 | $372.98 | 39% |
| Dauphin Island | 532 | $3,322 | $317.22 | 38% |
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