Airbnb Market Analytics, Statistics and Data in Tenby, Wales, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Tenby? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Tenby:
How much do Airbnb hosts make on average per month in Tenby?
The short-term rental market in Tenby shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,794 per month
- Strong performing properties (top 25%) make $4,647 or more
- Best-in-class properties (top 10%) achieve $7,415+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,619
Revenue Variations by Month
Occupancy Rates Throughout the Year in Tenby
The market in Tenby shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 44% occupancy rates
- Strong performing properties (top 25%) achieve 62% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 28%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Tenby
Daily rates in Tenby vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $205 per night
- Strong performing properties (top 25%) secure $312 or more
- Best-in-class properties (top 10%) pull in $450+ per night
- Entry-level properties (bottom 25%) earn around $144
Daily Rate Variations by Month
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Seasonality patterns in Tenby
Peak Season (August, July, June)
- Revenue peaks at $6494.05 per month
- Occupancy rates reach 74.98%
- Daily rates average $295.23
Shoulder Season
- Revenue averages $3596.27 per month
- Occupancy maintains 44.71%
- Daily rates hold at $262.58
Low Season (December, November, January)
- Revenue drops to $1838.81 per month
- Occupancy decreases to 26.15%
- Daily rates adjust to $233.48
Is it still profitable to do Airbnb in Tenby in 2025?
Yes! Tenby demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 45% and strong monthly revenue averaging $3596 and With 363 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Tenby
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| North Beach | Renowned for its golden sands and scenic coastline, North Beach is a prime location for vacationers looking to enjoy beach activities and stunning sunsets. | Tenby North Beach, Tenby Castle, The Dinosaur Park, Tenby Harbour, St. Catherine's Island |
| Tenby Town Centre | The heart of Tenby filled with charming shops, cafes, and historical sites. Ideal for guests wanting to explore the local culture and history. | Tenby Museum and Art Gallery, St. Mary's Church, Tenby Town Walls, Market Square, Cafe Vista |
| Gadhelic Peninsula | A quieter area that offers beautiful views and proximity to nature, perfect for guests seeking relaxation away from the busier tourist spots. | Pembrokeshire Coast National Park, Gadhelic Bay, Coastal walks, St. Govan's Chapel, Freshwater East Beach |
| South Parade | Famous for its stunning views of the coastline and proximity to the beach, making it popular among families and couples looking for beachside accommodation. | South Beach, Tenby Golf Club, The Cliff Walks, Carew Castle, Tenby Boat Trips |
| The Paragon | A picturesque area with beautiful seafront properties, attracting those who want a luxurious stay with access to Tenby’s main attractions. | The Paragon Beach, Tenby Lifeboat Station, The National Trust's Stackpole Estate, Butterfly Conservation - Pembrokeshire |
| St. Florence | A charming village close to Tenby, perfect for families. Offers a peaceful setting with easy access to nearby attractions and beaches. | Manorbier Castle, Blue Lagoon Water Park, Oakwood Theme Park, Carew Castle and Tidal Mill |
| Carew | A historic area with notable sites and beautiful countryside, attractive for those interested in history and outdoor activities. | Carew Castle, Carew Tidal Mill, Cleddau River, Wildlife walks, Canoeing opportunities |
| Saundersfoot | Close to Tenby, this quaint fishing village boasts beautiful beaches and a variety of shops and restaurants, ideal for a more relaxed stay. | Saundersfoot Beach, The Folly Farm Adventure Park, Coastal Path Walks, Saundersfoot Harbour, Local Seafood Restaurants |
Do you need a license for Airbnb in Tenby?
We recommend checking directly with Tenby's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Tenby
Gwynne House - 6 Bed Holiday Home - Tenby Harbour
Entire Place • 6 bedrooms
Luxury Villa Tenby - Sleeps 12 Hot Tub Games Room
Entire Place • 6 bedrooms
Windermere House - Sea Views, Close to Harbour
Entire Place • 4 bedrooms
Pembroke House, Tenby
Entire Place • 6 bedrooms
Spacious 6-bedroom Villa behind Tenby's Esplanade
Entire Place • 6 bedrooms
The Sand Castle - 2 Bedroom Apartment - Tenby
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Tenby
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Naomi | 53 | $2,175,021 | 1541 | 4.49/5.0 |
| Vicki | 30 | $1,482,696 | 290 | 3.84/5.0 |
| Wales Cottage Holidays | 24 | $537,636 | 35 | 1.06/5.0 |
| Julie | 8 | $425,936 | 157 | 4.19/5.0 |
| Lou | 7 | $341,763 | 548 | 4.13/5.0 |
| Cottages | 7 | $199,325 | 63 | 2.62/5.0 |
| Lucy | 2 | $166,954 | 276 | 4.97/5.0 |
| Rebeca | 1 | $127,944 | 18 | 5.00/5.0 |
| 466746142 | 2 | $123,164 | 164 | 4.99/5.0 |
| Lesley | 2 | $121,866 | 51 | 4.87/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Tenby
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.1%), with apartment & condo and house properties comprising 95.0% of inventory
- Untapped potential in boutique & hotels, others, unique stays, outdoor & mobile segments (5.1% combined)
Room Capacity Distribution
Analysis of 363 properties in Tenby shows that 2 bedrooms properties are most prevalent, making up 35.8% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 61.4% of all listings.
Key Insights
- Most common: 2 bedrooms (35.8%)
- Least common: 5+ bedrooms (3.9%)
- Market concentration: 61.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 363 properties in Tenby reveals that 4 guests properties dominate the market, representing 33.3% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 54.5% of the market.
Key Insights
- Most common capacity: 4 guests (33.3% of market)
- Least common capacity: 3 guests (0.8% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 54.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 363 properties in Tenby, the most common availability pattern is 181-270 days (39.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (38.8% of properties).
Key Insights
- Most common availability window: 181-270 days (39.4%)
- Most common booking duration: 91-180 days (38.8%)
- Properties with high availability (180+ days): 64.7%
- Properties with long-term bookings (180+ days): 36.6%
Minimum Stay Distributions
1 Night
33 listings
10.2% of total
2 Nights
112 listings
34.6% of total
3 Nights
102 listings
31.5% of total
4-6 Nights
15 listings
4.6% of total
7-29 Nights
7 listings
2.2% of total
30+ Nights
55 listings
17% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 44.8%
- Mid-length stays (4-6 nights) represent 4.6% of listings
- Monthly+ stays (17%) suggest a stable extended-stay market
- High market flexibility with 76.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
3 listings
1% of total
Super Strict 60 Days
44 listings
14.6% of total
Flexible
29 listings
9.6% of total
Moderate
44 listings
14.6% of total
Firm
47 listings
15.6% of total
Strict
134 listings
44.5% of total
Key Insights
- Strict is the preferred policy at 44.5% of listings
- Stricter policies (Firm & Strict) dominate at 60.1% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- The market supports stricter policies, with 60.1% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Jul, averaging 109 days
- Shortest booking windows are in Oct, Jan, Feb, averaging 52 days
- Summer shows the longest average booking window at 103 days, while Winter has the shortest at 61 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 103 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Feb when lead times are shortest
Popular Airbnb Amenities in Tenby
Below is the distribution of amenities across listings in Tenby:
Traveler Demographics
Key Insights
- Domestic travelers make up 90% of total guests, indicating a dominant local market share.
- Primary international markets: United States (3.4%) and Australia (1.5%)
- English is the top language at 82.9%, followed by French (6.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.9%
Recommendations
- Target marketing campaigns for England and Cardiff markets
- Develop localized content for United States and Australia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Tenby. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Angle | 13 | $5,199 | $406.98 | 43% |
| Trenance | 21 | $4,912 | $486.22 | 42% |
| Cwmann | 17 | $4,652 | $230.88 | 55% |
| Llanrhidian | 17 | $4,593 | $329.53 | 50% |
| Ludchurch | 18 | $4,551 | $301.63 | 41% |
| Abbeycwmhir | 10 | $4,525 | $259.35 | 51% |
| Chirbury | 14 | $4,396 | $776.23 | 42% |
| Crai | 25 | $4,327 | $438.19 | 39% |
| Borth-y-Gêst | 19 | $4,215 | $249.89 | 55% |
| Montgomery | 11 | $4,126 | $243.31 | 50% |
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