Airbnb Market Analytics, Statistics and Data in Fort Augustus, Scotland, United Kingdom
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Fort Augustus? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Fort Augustus:
How much do Airbnb hosts make on average per month in Fort Augustus?
The short-term rental market in Fort Augustus shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,630 per month
- Strong performing properties (top 25%) make $5,956 or more
- Best-in-class properties (top 10%) achieve $8,459+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,143
Revenue Variations by Month
Occupancy Rates Throughout the Year in Fort Augustus
The market in Fort Augustus shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 41% occupancy rates
- Strong performing properties (top 25%) achieve 59% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Fort Augustus
Daily rates in Fort Augustus vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $321 per night
- Strong performing properties (top 25%) secure $454 or more
- Best-in-class properties (top 10%) pull in $606+ per night
- Entry-level properties (bottom 25%) earn around $174
Daily Rate Variations by Month
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Seasonality patterns in Fort Augustus
Peak Season (August, July, June)
- Revenue peaks at $7970.34 per month
- Occupancy rates reach 62.19%
- Daily rates average $408.73
Shoulder Season
- Revenue averages $4438.83 per month
- Occupancy maintains 41.24%
- Daily rates hold at $351.75
Low Season (February, November, January)
- Revenue drops to $1913.80 per month
- Occupancy decreases to 20.67%
- Daily rates adjust to $289.85
Is it still profitable to do Airbnb in Fort Augustus in 2025?
Yes! Fort Augustus demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $4439 and The market's 141 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Fort Augustus
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Loch Ness Area | Famous for its stunning views and the legendary Loch Ness monster. This area attracts tourists year-round seeking outdoor adventures and unique experiences in Scottish folklore. | Loch Ness, Urquhart Castle, Loch Ness Centre and Exhibition, Foyers Waterfall, Nessie hunter boat tours |
| Fort Augustus Village | A charming village at the southern tip of Loch Ness with picturesque canals and vibrant local shops. Ideal for visitors wanting a quaint experience with access to local culture. | Caledonian Canal, Fort Augustus Abbey, The Highland Club, Boat trips, Local shops and cafes |
| Highland Way | A popular walking and cycling route offering breathtaking landscapes and a connection to various natural attractions. Perfect for adventure seekers and nature lovers. | Great Glen Way, Scenic biking trails, Hiking opportunities, Wildlife viewing, Natural beauty spots |
| Invermoriston | A small village close to Loch Ness featuring beautiful woodland walks and a peaceful atmosphere. Great for visitors wanting to escape the hustle and bustle. | Invermoriston Falls, Old Bridge of Invermoriston, Glenmoriston Baths, Walking trails, Wildlife spotting |
| Glen Urquhart | A beautiful glen offering tranquillity and stunning views, popular with hikers and photographers. Attracts tourists looking for peace and natural beauty. | Urquhart Bay, Glen Urquhart Forest, Hiking trails, Photography spots, Local wildlife |
| Drumnadrochit | A popular village on the shores of Loch Ness, known for its proximity to historical sites and engaging tourist attractions. Appeals to tourists visiting Loch Ness. | Loch Ness Exhibition Centre, Castle of Urquhart, Nessie-themed shops, Walking paths along Loch Ness, Local restaurants |
| Spean Bridge | A gateway to the Highlands with striking scenery and access to forts and castles. Ideal for visitors interested in Scottish history and outdoor activities. | Commando Monument, Nevis Range, Fort William, Outdoor adventure sports, Scenic views |
| Ben Nevis | The highest mountain in the UK, attracting hikers and climbers year-round. A must-visit for outdoor enthusiasts and adventurers. | Ben Nevis Summit, Mountain trails, Outdoor climbing, Visitor Centre, Scenic view points |
Do you need a license for Airbnb in Fort Augustus?
Yes, Fort Augustus requires a license for operating an Airbnb. Current market data shows 57% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Fort Augustus
Spacious 3 Bed Cottage in Set Beautiful Gardens
Entire Place • 3 bedrooms
Luxury Cottage on Loch Ness - Pet Friendly
Entire Place • 2 bedrooms
3-bedroom Loch Ness apartment in former Abbey!
Entire Place • 3 bedrooms
Two Bedroom Cottage on Loch Ness - Pet Friendly
Entire Place • 2 bedrooms
Historic Highland Home on Loch Ness
Entire Place • 3 bedrooms
Shoreland Lodges - Holly Lodge
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Fort Augustus
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Highland Club Scotland | 28 | $1,367,874 | 714 | 4.08/5.0 |
| Nicky | 15 | $821,804 | 149 | 4.96/5.0 |
| Joanne | 10 | $500,145 | 135 | 4.26/5.0 |
| Gary | 18 | $463,529 | 757 | 4.58/5.0 |
| Donny | 5 | $343,665 | 263 | 4.88/5.0 |
| 171265719 | 7 | $283,762 | 1397 | 4.80/5.0 |
| 37783405 | 2 | $212,874 | 107 | 4.89/5.0 |
| Robin | 2 | $160,204 | 548 | 4.95/5.0 |
| Felicity | 4 | $112,868 | 100 | 4.99/5.0 |
| Cottages | 5 | $112,378 | 45 | 4.72/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Fort Augustus
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (88.7%), with apartment & condo and house properties comprising 87.2% of inventory
- Untapped potential in outdoor & mobile, unique stays, others segments (4.9% combined)
Room Capacity Distribution
Analysis of 141 properties in Fort Augustus shows that 2 bedrooms properties are most prevalent, making up 46.8% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 75.2% of all listings.
Key Insights
- Most common: 2 bedrooms (46.8%)
- Least common: 5+ bedrooms (1.4%)
- Market concentration: 75.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 141 properties in Fort Augustus reveals that 4 guests properties dominate the market, representing 44% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 63.8% of the market.
Key Insights
- Most common capacity: 4 guests (44% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 3.9 guests per property
- Market concentration: 63.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 141 properties in Fort Augustus, the most common availability pattern is 271-366 days (39% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (36.9% of properties).
Key Insights
- Most common availability window: 271-366 days (39%)
- Most common booking duration: 91-180 days (36.9%)
- Properties with high availability (180+ days): 75.9%
- Properties with long-term bookings (180+ days): 27.7%
Minimum Stay Distributions
1 Night
39 listings
29.3% of total
2 Nights
45 listings
33.8% of total
3 Nights
29 listings
21.8% of total
4-6 Nights
6 listings
4.5% of total
7-29 Nights
1 listings
0.8% of total
30+ Nights
13 listings
9.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 63.1%
- Mid-length stays (4-6 nights) represent 4.5% of listings
- Monthly+ stays (9.8%) suggest a stable extended-stay market
- High market flexibility with 84.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
52 listings
40% of total
Flexible
14 listings
10.8% of total
Moderate
6 listings
4.6% of total
Firm
17 listings
13.1% of total
Strict
41 listings
31.5% of total
Key Insights
- Super Strict 60 Days is the preferred policy at 40.0% of listings
- The market shows a balanced distribution between guest-friendly (15.4%) and strict (44.6%) policies
- Strong market consensus around Super Strict 60 Days policies
- Moderate policies are least common at 4.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Super Strict 60 Days policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, May, averaging 93 days
- Shortest booking windows are in Jan, Nov, Feb, averaging 58 days
- Summer shows the longest average booking window at 93 days, while Winter has the shortest at 65 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 93 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Fort Augustus
Below is the distribution of amenities across listings in Fort Augustus:
Traveler Demographics
Key Insights
- Domestic travelers make up 35.5% of total guests, indicating a moderate local market presence.
- Primary international markets: United States (37.2%) and France (7.7%)
- English is the top language at 69.6%, followed by French (11.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.5%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and France
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Fort Augustus. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Fearnan | 20 | $6,454 | $429.20 | 52% |
| Kirkhill | 10 | $6,308 | $723.03 | 45% |
| Glenachulish | 34 | $6,251 | $435.39 | 46% |
| Bridge of Cally | 16 | $5,619 | $333.68 | 53% |
| North Kessock | 10 | $5,361 | $361.80 | 56% |
| Camuscross | 10 | $5,155 | $291.22 | 63% |
| Arrochar | 33 | $5,095 | $330.78 | 56% |
| Gartocharn | 14 | $4,988 | $377.47 | 48% |
| Auchtermuchty | 11 | $4,972 | $380.23 | 50% |
| Acharn | 10 | $4,907 | $271.16 | 58% |
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