Broadford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Scotland, United Kingdom
Is Airbnb profitable in Broadford in 2025? Explore comprehensive Airbnb analytics for Broadford, Scotland, United Kingdom to uncover income potential. This 2025 STR market report for Broadford, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 94 active listings.
Whether you're considering an Airbnb investment in Broadford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Broadford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Broadford Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Broadford (2025)
Understanding the monthly revenue variations for Airbnb listings in Broadford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Broadford is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Broadford across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,519+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,105 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,823 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,538, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Broadford
Broadford Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Broadford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Broadford:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 61%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Broadford
Average Daily Rate (ADR) Airbnb Trends in Broadford (2025)
Effective short term rental pricing strategy in Broadford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Broadford typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $420+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $285 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $145 per night.
Average Daily Rate (ADR) Trend by Month in Broadford
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Airbnb Seasonality Analysis & Trends in Broadford (2025)
Peak Season (August, May, June)
- Revenue averages $6,401 per month
- Occupancy rates average 70.8%
- Daily rates average $276
Shoulder Season
- Revenue averages $4,633 per month
- Occupancy maintains around 57.8%
- Daily rates hold near $249
Low Season (January, February, November)
- Revenue drops to average $2,693 per month
- Occupancy decreases to average 41.4%
- Daily rates adjust to average $220
Seasonality Insights for Broadford
- The Airbnb seasonality in Broadford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Broadford's highest earning potential, with monthly revenues capable of climbing to $6,415, occupancy reaching a high of 71.7%, and ADRs peaking at $294.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,384, occupancy could drop to 40.9%, and ADRs may adjust down to $218.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Broadford.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Broadford seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Broadford (2025)
Exploring the top neighborhoods for short-term rentals in Broadford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Broadford Village | The largest village on the Isle of Skye, Broadford is known for its picturesque location by the sea and proximity to various attractions. Ideal for tourists seeking to explore the beauty of Skye with essential amenities nearby. | Skye Bridge, Broadford Bay, Local shops and restaurants, Dunvegan Castle, Isle of Skye Distillery |
| Sligachan | A scenic area renowned for its stunning views of the Cuillin mountains, Sligachan is a gateway for hikers and nature lovers. It's popular for outdoor activities and offers beautiful landscapes. | Sligachan Bridge, Cuillin mountain range, Sligachan Hotel, Hiking trails, River Sligachan |
| Portree | The capital of the Isle of Skye, Portree is charming and vibrant, famous for its colorful harbor. It attracts visitors with a variety of shops, restaurants, and cultural experiences. | Portree Harbour, The Aros Centre, Old Man of Storr, Skye Museum of Island Life, Seafood restaurants |
| Elgol | A small village at the end of a road, Elgol is known for its dramatic scenery and access to boat trips to see wildlife and explore nearby islands. It's a favorite among photographers and nature enthusiasts. | Elgol Beach, Boat trips to the Small Isles, Views of the Cuillin mountains, Walking and hiking trails, Secluded beaches |
| Talisker Bay | Renowned for its stunning coastline and the famous Talisker Distillery, Talisker Bay is perfect for those interested in whisky tourism and coastal walks. It's a tranquil spot for relaxation and adventure. | Talisker Distillery, Talisker Beach, Surfing opportunities, Hiking trails, Wildlife watching |
| Kyle of Lochalsh | A gateway to the Isle of Skye, Kyle of Lochalsh offers beautiful views and convenient access to Skye and surrounding attractions. It's appealing to both tourists and business travelers. | Kyle of Lochalsh railway station, Eilean Donan Castle, Lochalsh Historical Society, Boat trips, Shopping and dining options |
| Dunvegan | Home to the famous Dunvegan Castle, this area is rich in history and offers visitors a chance to explore beautiful gardens and enjoy local culture. It's a must-visit for history buffs. | Dunvegan Castle, Gardens of Dunvegan, Whale watching tours, Local artisan shops, Fishing spots |
| Armadale | The end point for the ferry to Mallaig, Armadale features beautiful gardens and is the location of the Highland Heritage Museum. It attracts visitors looking to explore the southern part of Skye. | Armadale Castle, Museum of the Isles, Gardens, Ferry connections to Mallaig, Coastal walks |
Understanding Airbnb License Requirements & STR Laws in Broadford (2025)
While Broadford, Scotland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Broadford to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Broadford (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Broadfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Beach House Broadford
Entire Place • 6 bedrooms
Cosy 2 Bedroom Lodge, Broadford Isle of Skye
Entire Place • 2 bedrooms
Trotters Burn Isle of Skye
Entire Place • 4 bedrooms
Black Barn Skye - Contemporary 3 bed / 4 bath home
Entire Place • 3 bedrooms
Seaside Sauna Escape at Ptarmigan Cottage
Entire Place • 1 bedroom
Family Cabin The house of juniper
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Broadford (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Broadford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| House Of Juniper | 6 | $287,529 | 299 | 4.88/5.0 |
| Iain & Eilidh | 6 | $249,647 | 949 | 4.97/5.0 |
| Zoe | 1 | $198,070 | 185 | 4.93/5.0 |
| Fiona | 3 | $149,816 | 473 | 4.96/5.0 |
| Daniel | 2 | $149,684 | 518 | 4.96/5.0 |
| Weronika | 1 | $141,583 | 154 | 4.81/5.0 |
| Alistair | 2 | $137,722 | 109 | 4.98/5.0 |
| Catriona | 7 | $134,848 | 222 | 4.75/5.0 |
| Katherine | 3 | $132,406 | 89 | 4.99/5.0 |
| Kat | 1 | $129,441 | 296 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Broadford.
Dive Deeper: Advanced Broadford STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Broadford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBroadford Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Broadford
- The Broadford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.7% of the 94 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 38.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Broadford, House properties are the most common (54.3%), reflecting the local real estate landscape.
- Houses represent a significant 54.3% portion, catering likely to families or larger groups.
- The presence of 23.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, unique stays (combined 7.5%) offer potential for unique stay experiences.
Broadford Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Broadford
- The dominant room capacity in Broadford is 1 bedroom listings, making up 42.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.4% of the active Airbnb listings in Broadford, indicating a high concentration in these sizes.
- A significant 21.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Broadford.
Broadford Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Broadford
- The most common guest capacity trend in Broadford vacation rentals is listings accommodating 2 guests (38.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Broadford STR market, accounting for 52.1% of listings.
- 21.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Broadford.
- On average, properties in Broadford are equipped to host 2.8 guests.
Broadford Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Broadford
- The most common availability pattern in Broadford falls within the 91-180 days range, representing 43.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 45.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Broadford (42.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 54.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Broadford Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
30% of total
2 Nights
16 listings
17.8% of total
3 Nights
4 listings
4.4% of total
4-6 Nights
4 listings
4.4% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
38 listings
42.2% of total
Key Insights
- The most prevalent minimum stay requirement in Broadford is 30+ Nights, adopted by 42.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.2%) caters to monthly stays (30+ nights) in Broadford, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.2% of Broadford hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 42.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Broadford.
Broadford Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
7 listings
7.7% of total
Super Strict 30 Days
5 listings
5.5% of total
Refundable
3 listings
3.3% of total
Non-refundable
3 listings
3.3% of total
Flexible
10 listings
11% of total
Moderate
22 listings
24.2% of total
Firm
23 listings
25.3% of total
Strict
18 listings
19.8% of total
Cancellation Policy Insights for Broadford
- The prevailing Airbnb cancellation policy trend in Broadford is Firm, used by 25.3% of listings.
- There's a relatively balanced mix between guest-friendly (35.2%) and stricter (45.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 25.3% market standard in Broadford.
- Regularly review your cancellation policy against competitors and market demand shifts in Broadford.
Broadford STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Broadford
- The overall average booking lead time for vacation rentals in Broadford is 87 days.
- Guests book furthest in advance for stays during May (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 62 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (103 days avg.) sees the longest lead times, while Winter (74 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Broadford.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
- Monitor your own booking lead times against these Broadford averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Broadford (2025)
Amenity Prevalence
Amenity Insights for Broadford
- Essential amenities in Broadford that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hair dryer, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Broadford: Wifi, Smoke alarm, Heating.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating.
- Consider adding popular differentiators like Free parking on premises or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Broadford to stay competitive.
Broadford Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Broadford
- The typical guest profile for Airbnb in Broadford consists of a mix of domestic (35%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 35.1% of guests.
- Key international markets include United Kingdom (35.1%) and United States (28.4%).
- Top languages spoken are English (58.1%) followed by German (8.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Broadford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fearnan | 22 | $5,540 | $428.59 | 48% |
| Ardlui | 10 | $5,242 | $701.50 | 25% |
| Stein | 13 | $5,160 | $264.07 | 71% |
| Kirkhill | 11 | $5,080 | $751.96 | 42% |
| Glenachulish | 32 | $4,879 | $444.07 | 42% |
| Carbost | 26 | $4,836 | $331.23 | 61% |
| Whitebridge | 10 | $4,755 | $427.99 | 39% |
| Port Failthe | 15 | $4,738 | $308.11 | 58% |
| Isle of Skye | 12 | $4,677 | $267.36 | 62% |
| Carrick Castle | 10 | $4,579 | $619.40 | 44% |