Moyle Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Ireland, United Kingdom

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Moyle in 2025? Explore comprehensive Airbnb analytics for Moyle, Northern Ireland, United Kingdom to uncover income potential. This 2025 STR market report for Moyle, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Moyle, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moyle Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Moyle Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$173
The average rental revenue earned for an occupied room per day in Moyle.
Occupancy Rate(?)
45.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,071
Typical annual income for an Airbnb listing in Moyle. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.8%
Positive growth (4.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Moyle.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Moyle.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Moyle (2025)

Understanding the monthly revenue variations for Airbnb listings in Moyle is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moyle is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moyle across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,391+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,223 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,156 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,265, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Moyle

Moyle Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Moyle STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moyle:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Moyle

Average Daily Rate (ADR) Airbnb Trends in Moyle (2025)

Effective short term rental pricing strategy in Moyle involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moyle typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $238+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
  • Typical properties (Median) charge around $157 per night.
  • Entry-level properties (Bottom 25%) earn around $118 per night.

Average Daily Rate (ADR) Trend by Month in Moyle

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Airbnb Seasonality Analysis & Trends in Moyle (2025)

Peak Season (July, August, October)
  • Revenue averages $3,515 per month
  • Occupancy rates average 61.8%
  • Daily rates average $199
Shoulder Season
  • Revenue averages $2,321 per month
  • Occupancy maintains around 45.4%
  • Daily rates hold near $189
Low Season (January, February, November)
  • Revenue drops to average $1,375 per month
  • Occupancy decreases to average 30.6%
  • Daily rates adjust to average $178

Seasonality Insights for Moyle

  • The Airbnb seasonality in Moyle shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Moyle's highest earning potential, with monthly revenues capable of climbing to $3,950, occupancy reaching a high of 71.1%, and ADRs peaking at $234.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,151, occupancy could drop to 23.3%, and ADRs may adjust down to $175.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moyle.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Moyle seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Moyle (2025)

Exploring the top neighborhoods for short-term rentals in Moyle? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bushmills
Famous for the Bushmills Distillery, the oldest distillery in the world, and close proximity to the Giant's Causeway. A key tourist destination for those interested in Irish whiskey and natural beauty.
Giant's Causeway, Bushmills Distillery, Dunluce Castle, Carrick-a-Rede Rope Bridge, Ballintoy Harbour
Portstewart
A picturesque seaside resort with stunning beaches and a vibrant promenade. Popular with families and beachgoers, offering a relaxing coastal experience.
Portstewart Strand, The Promenade, Portstewart Golf Club, The Old Course Portstewart, Portstewart Harbour
Portrush
Known for its beautiful beaches and the annual Irish Open golf tournament, Portrush is a lively town that attracts holidaymakers and sports enthusiasts alike.
West Strand Beach, East Strand Beach, Royal Portrush Golf Club, Portrush Harbour, The Giant's Causeway nearby
Glenariff Forest Park
A beautiful natural area perfect for those looking to explore Northern Ireland's stunning landscapes, waterfalls, and walking trails. Attracts nature lovers and hikers.
Glenariff Waterfall, Walking trails, Scenic views, Nature reserves, Picnic areas
Cushendall
A charming village on the coast known as the 'Gateway to the Glens'. It offers scenic views and is a great spot for exploring the Antrim Coast.
Cushendall Harbour, Glenariff Forest Park nearby, Local craft shops, Historic buildings, Beach access
Ballycastle
A historic seaside town that serves as a base for exploring the nearby Rathlin Island and the Causeway Coast. Great for tourists exploring folklore and local culture.
Ballycastle Beach, Rathlin Island trips, Bonamargy Friary, Ballycastle Castle, Local eateries and pubs
Dunseverick
Close to the scenic Dunseverick Harbour and the Giant's Causeway, this area offers stunning coastal views and tranquility for tourists seeking relaxation.
Dunseverick Harbour, Causeway Coastal Route, Cliffs of Dunseverick, St. Patrick's Church, Local walking trails
Limepark,
N/A
Historical farm complex turned into unique accommodation, offering a mix of culture and comfort away from the hustle of city life. Ideal for those looking for a unique stay experience.
Limepark Arts, Workshop facilities, Rural scenery, Historical activities, Country walks

Understanding Airbnb License Requirements & STR Laws in Moyle (2025)

While Moyle, Northern Ireland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moyle to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Moyle (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moylebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kinbane Self Catering Cottages - 'Makem's Cottage'

Kinbane Self Catering Cottages - 'Makem's Cottage'

Entire Place • 2 bedrooms

$56,167
Revenue
66.2%
Occupancy
$228.44
Daily Rate
The Ballinlea Mill, Causeway

The Ballinlea Mill, Causeway

Entire Place • 4 bedrooms

$36,610
Revenue
57.8%
Occupancy
$193.14
Daily Rate
The Causeway Coast Cabin, Ballycastle/Bushmills

The Causeway Coast Cabin, Ballycastle/Bushmills

Entire Place • 1 bedroom

$35,467
Revenue
58.5%
Occupancy
$168.07
Daily Rate
Cosy Cottage on Causeway Coast & Glens Sleeps 4

Cosy Cottage on Causeway Coast & Glens Sleeps 4

Entire Place • 2 bedrooms

$34,921
Revenue
70.8%
Occupancy
$128.03
Daily Rate
Coastal Cottage. Historic Awarded Ocean Front

Coastal Cottage. Historic Awarded Ocean Front

Entire Place • 2 bedrooms

$34,876
Revenue
43.0%
Occupancy
$219.84
Daily Rate
Causeway Coast & Glens - Lily’s Cottage
Bushmills

Causeway Coast & Glens - Lily’s Cottage Bushmills

Entire Place • 3 bedrooms

$34,418
Revenue
68.0%
Occupancy
$192.73
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Moyle (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Moyle based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nan1$56,1671345.00/5.0
Johanna2$46,421904.49/5.0
Dawn2$36,7231344.98/5.0
Harry1$36,610844.95/5.0
Joshua1$35,4675244.93/5.0
Elaine1$34,9211625.00/5.0
Gillian1$34,4181074.99/5.0
Gillie1$33,043744.99/5.0
Sylvia1$28,9912394.96/5.0
James2$22,6182774.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moyle.

Dive Deeper: Advanced Moyle STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moyle. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Moyle Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Moyle

  • The Moyle Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Moyle, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.

Moyle Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Moyle

  • The dominant room capacity in Moyle is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 50.0% of the active Airbnb listings in Moyle, indicating a high concentration in these sizes.
  • A significant 35.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Moyle.

Moyle Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Moyle

  • The most common guest capacity trend in Moyle vacation rentals is listings accommodating 2 guests (35%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Moyle STR market, accounting for 50.0% of listings.
  • 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moyle.
  • On average, properties in Moyle are equipped to host 3.6 guests.

Moyle Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Moyle

  • The most common availability pattern in Moyle falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Moyle (35%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Moyle Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30%)

1 Night

6 listings

30% of total

2 Nights (15%)

2 Nights

3 listings

15% of total

3 Nights (15%)

3 Nights

3 listings

15% of total

4-6 Nights (10%)

4-6 Nights

2 listings

10% of total

7-29 Nights (5%)

7-29 Nights

1 listings

5% of total

30+ Nights (25%)

30+ Nights

5 listings

25% of total

Key Insights

  • The most prevalent minimum stay requirement in Moyle is 1 Night, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25%) caters to monthly stays (30+ nights) in Moyle, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30% of Moyle hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moyle.

Moyle Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25%)

Flexible

5 listings

25% of total

Moderate (15%)

Moderate

3 listings

15% of total

Firm (30%)

Firm

6 listings

30% of total

Strict (30%)

Strict

6 listings

30% of total

Cancellation Policy Insights for Moyle

  • The prevailing Airbnb cancellation policy trend in Moyle is Firm, used by 30% of listings.
  • A majority (60.0%) of hosts in Moyle utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 30% market standard in Moyle.
  • Regularly review your cancellation policy against competitors and market demand shifts in Moyle.

Moyle STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Moyle

  • The overall average booking lead time for vacation rentals in Moyle is 72 days.
  • Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 39 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (63 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Moyle.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Moyle averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Moyle (2025)

Amenity Prevalence

Amenity Insights for Moyle

  • Essential amenities in Moyle that guests expect include: Free parking on premises, Heating, Essentials, Hair dryer, Wifi, TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hangers, Iron, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Moyle: Free parking on premises, Heating, Essentials, Hair dryer, Wifi, TV, Smoke alarm.
  • Prioritize adding missing essentials: Hair dryer, Wifi, TV, Smoke alarm.
  • Consider adding popular differentiators like Hangers or Iron to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Moyle to stay competitive.

Moyle Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Moyle

  • The typical guest profile for Airbnb in Moyle consists of a mix of domestic (48%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 48.4% of guests.
  • Key international markets include United Kingdom (48.4%) and United States (25.5%).
  • Top languages spoken are English (67.9%) followed by Spanish (8.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Moyle Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Glenachulish32$4,879$444.0742%
Bruichladdich17$4,414$305.1759%
Glen Nevis16$4,232$252.8662%
Inveraray22$3,856$296.7249%
Port Ellen31$3,742$193.7567%
Duror16$3,734$248.2758%
Kentallen23$3,431$379.4242%
Corran32$3,412$358.0236%
Dunloy10$3,381$183.4759%
Kilchattan Bay10$3,355$313.8247%

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