Castlewellan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Ireland, United Kingdom
Is Airbnb profitable in Castlewellan in 2025? Explore comprehensive Airbnb analytics for Castlewellan, Northern Ireland, United Kingdom to uncover income potential. This 2025 STR market report for Castlewellan, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Castlewellan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Castlewellan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Castlewellan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Castlewellan (2025)
Understanding the monthly revenue variations for Airbnb listings in Castlewellan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Castlewellan is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Castlewellan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,849+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,304 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,722 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,016, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Castlewellan
Castlewellan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Castlewellan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Castlewellan:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Castlewellan
Average Daily Rate (ADR) Airbnb Trends in Castlewellan (2025)
Effective short term rental pricing strategy in Castlewellan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Castlewellan typically peaks in September and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $324+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $235 or more.
- Typical properties (Median) charge around $159 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Castlewellan
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Airbnb Seasonality Analysis & Trends in Castlewellan (2025)
Peak Season (August, April, September)
- Revenue averages $3,220 per month
- Occupancy rates average 48.4%
- Daily rates average $214
Shoulder Season
- Revenue averages $2,289 per month
- Occupancy maintains around 35.3%
- Daily rates hold near $187
Low Season (January, February, March)
- Revenue drops to average $1,605 per month
- Occupancy decreases to average 26.5%
- Daily rates adjust to average $171
Seasonality Insights for Castlewellan
- The Airbnb seasonality in Castlewellan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Castlewellan's highest earning potential, with monthly revenues capable of climbing to $3,830, occupancy reaching a high of 65.3%, and ADRs peaking at $278.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,490, occupancy could drop to 22.3%, and ADRs may adjust down to $162.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Castlewellan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Castlewellan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Castlewellan (2025)
Exploring the top neighborhoods for short-term rentals in Castlewellan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Castlewellan Forest Park | A beautiful park known for its scenic beauty, walking trails, and the stunning Castlewellan Lake. It attracts nature lovers and families seeking outdoor activities. | Castlewellan Lake, Walking and cycling trails, The Peace Maze, Castlewellan Castle, Bird watching |
| Tollymore Forest Park | Famous for its dramatic landscapes and as a filming location for Game of Thrones, this park attracts visitors interested in hiking and exploring nature. | Tollymore National Outdoor Centre, Hiking trails, The Shimna River, Historic bridges, Game of Thrones filming locations |
| Mountain Road | Offers spectacular views of the Mourne Mountains and easy access to hiking routes, attracting outdoor enthusiasts and adventure seekers. | Mourne Mountain hiking trails, Stunning mountain views, Photography spots, Scenic drives, Peaceful nature retreats |
| Castle Ward | A stately home with beautiful gardens, known for its role in Game of Thrones. Attracts fans of the series and those interested in history and architecture. | Castle Ward Estate, Film location for Game of Thrones, Walking trails, Historical architecture, Scenic gardens |
| Newcastle | A popular seaside resort town that's close to Castlewellan. It offers a beach, entertainment, and restaurants, appealing to tourists. | Newcastle Beach, Trekking in the Mourne Mountains, Royal County Down Golf Club, Seafront promenade, Bars and restaurants |
| The Mournes | An area of outstanding natural beauty, attracting hikers and outdoor lovers with its rugged terrain and stunning views. | Slieve Donard Mountain, Hiking routes, Wildlife viewing, Scenic landscapes, Outdoor adventures |
| Ballintoy | A small scenic coastal village with dramatic sea views. It is known for its picturesque harbor and is another Game of Thrones filming location. | Ballintoy Harbour, Scenic coastal walks, Carrick-a-Rede Rope Bridge, Giant's Causeway nearby, Game of Thrones locations |
| Ballynahinch | Located close to Castlewellan, it offers a more rural experience with local pubs and shops, appealing to those looking for a peaceful stay. | Local markets, Rural walks, Cultural experiences, Historic sites, Community events |
Understanding Airbnb License Requirements & STR Laws in Castlewellan (2025)
While Castlewellan, Northern Ireland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Castlewellan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Castlewellan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Castlewellanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Oaktree Manor
Entire Place • 4 bedrooms
Alice @ Pats Country Residence
Entire Place • 6 bedrooms
Forest Court
Entire Place • 5 bedrooms
Drumena Cottage
Entire Place • 3 bedrooms
Curletts Lodge Castlewellan forest
Entire Place • 2 bedrooms
Forest View. Newly Renovated Two Bedroom Apartment
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Castlewellan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Castlewellan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mark Harold Hill | 1 | $49,296 | 10 | 4.80/5.0 |
| Ann | 1 | $46,813 | 278 | 4.95/5.0 |
| Ann | 1 | $40,300 | 66 | 4.91/5.0 |
| Claire | 1 | $39,286 | 83 | 5.00/5.0 |
| Geraldine | 1 | $35,027 | 97 | 4.96/5.0 |
| Ellen | 1 | $27,506 | 28 | 4.82/5.0 |
| Hazel | 1 | $25,291 | 60 | 5.00/5.0 |
| Ruth | 1 | $23,682 | 92 | 4.85/5.0 |
| Betty | 1 | $17,916 | 3 | 5.00/5.0 |
| Monica | 1 | $11,176 | 262 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Castlewellan.
Dive Deeper: Advanced Castlewellan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Castlewellan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCastlewellan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Castlewellan
- The Castlewellan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Castlewellan, House properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 61.1% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Castlewellan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Castlewellan
- The dominant room capacity in Castlewellan is 2 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 50.0% of the active Airbnb listings in Castlewellan, indicating a high concentration in these sizes.
- A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Castlewellan.
Castlewellan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Castlewellan
- The most common guest capacity trend in Castlewellan vacation rentals is listings accommodating 8+ guests (38.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Castlewellan STR market, accounting for 66.7% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Castlewellan.
- On average, properties in Castlewellan are equipped to host 5.2 guests.
Castlewellan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Castlewellan
- The most common availability pattern in Castlewellan falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Castlewellan (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Castlewellan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
27.8% of total
2 Nights
7 listings
38.9% of total
3 Nights
1 listings
5.6% of total
4-6 Nights
1 listings
5.6% of total
30+ Nights
4 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Castlewellan is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.7%) of the Castlewellan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Castlewellan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.9% of Castlewellan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Castlewellan.
Castlewellan Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
55.6% of total
Moderate
6 listings
33.3% of total
Firm
1 listings
5.6% of total
Strict
1 listings
5.6% of total
Cancellation Policy Insights for Castlewellan
- The prevailing Airbnb cancellation policy trend in Castlewellan is Flexible, used by 55.6% of listings.
- The market strongly favors guest-friendly terms, with 88.9% of listings offering Flexible or Moderate policies. This suggests guests in Castlewellan may expect booking flexibility.
- Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 55.6% market standard in Castlewellan.
- Given the high prevalence of Flexible policies (55.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Castlewellan.
Castlewellan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Castlewellan
- The overall average booking lead time for vacation rentals in Castlewellan is 64 days.
- Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (76 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Castlewellan.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Castlewellan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Castlewellan (2025)
Amenity Prevalence
Amenity Insights for Castlewellan
- Essential amenities in Castlewellan that guests expect include: Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Wifi, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Castlewellan: Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Castlewellan to stay competitive.
Castlewellan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Castlewellan
- The typical guest profile for Airbnb in Castlewellan consists of a mix of domestic (64%) and international guests, often arriving from nearby Belfast, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 63.8% of guests.
- Key international markets include United Kingdom (63.8%) and Ireland (21%).
- Top languages spoken are English (63.3%) followed by Spanish (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Belfast and Northern Ireland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Castlewellan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Galston | 11 | $7,176 | $729.08 | 41% |
| Bruichladdich | 17 | $4,414 | $305.17 | 59% |
| Langbank | 10 | $4,103 | $353.75 | 53% |
| Bontnewydd | 28 | $3,913 | $383.49 | 47% |
| Valley | 20 | $3,834 | $274.64 | 45% |
| Braichmelyn | 39 | $3,780 | $259.41 | 52% |
| Port Ellen | 31 | $3,742 | $193.75 | 67% |
| Kilmun | 10 | $3,540 | $323.08 | 33% |
| Llanbedrgoch | 14 | $3,494 | $253.97 | 50% |
| Rhoscolyn | 17 | $3,443 | $295.24 | 46% |