Vadstena Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Östergötland County, Sweden
Is Airbnb profitable in Vadstena in 2025? Explore comprehensive Airbnb analytics for Vadstena, Östergötland County, Sweden to uncover income potential. This 2025 STR market report for Vadstena, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Vadstena, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vadstena Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vadstena Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vadstena (2025)
Understanding the monthly revenue variations for Airbnb listings in Vadstena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vadstena is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vadstena across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,403+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,016 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,226 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $554, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vadstena
Vadstena Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vadstena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vadstena:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vadstena
Average Daily Rate (ADR) Airbnb Trends in Vadstena (2025)
Effective short term rental pricing strategy in Vadstena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vadstena typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Vadstena
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Airbnb Seasonality Analysis & Trends in Vadstena (2025)
Peak Season (April, July, June)
- Revenue averages $2,992 per month
- Occupancy rates average 52.5%
- Daily rates average $153
Shoulder Season
- Revenue averages $1,705 per month
- Occupancy maintains around 35.9%
- Daily rates hold near $156
Low Season (January, February, March)
- Revenue drops to average $935 per month
- Occupancy decreases to average 22.6%
- Daily rates adjust to average $160
Seasonality Insights for Vadstena
- The Airbnb seasonality in Vadstena shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vadstena's highest earning potential, with monthly revenues capable of climbing to $3,171, occupancy reaching a high of 69.5%, and ADRs peaking at $170.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $903, occupancy could drop to 21.6%, and ADRs may adjust down to $150.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vadstena.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vadstena seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vadstena (2025)
Exploring the top neighborhoods for short-term rentals in Vadstena? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Vadstena Castle | A historic site with significant cultural value, attracting tourists who are interested in Sweden's royal history and architecture. Ideal for guests who appreciate heritage and sightseeing. | Vadstena Castle, The Birgittine Convent, Vadstena Abbey, Vadstena Church, Lake Vättern |
Lake Vättern Promenade | The scenic waterfront area offers beautiful views and recreational activities. Perfect for vacationers looking for a relaxing getaway by the lake. | Vättern Beach, Water sports activities, Fishing opportunities, Walking trails, Picnic areas |
Vadstena Town Center | A charming town center filled with shops, cafes, and restaurants. Attracts tourists who want to experience local culture and cuisine. | Local shops, Cafes and restaurants, Town square events, Historical buildings, Markets |
Vadstena Golf Club | A popular destination for golfing enthusiasts. Great for travelers looking to combine leisure and sports during their stay. | 18-hole golf course, Golf lessons, Clubhouse amenities, Scenic views |
Husaby Church | A notable pilgrimage site with historical significance. Appeals to those interested in religious history and architecture. | Historic church, Pilgrim's path, Cultural events, Scenic surroundings |
Övrekjäla Nature Reserve | A beautiful natural area perfect for hiking and outdoor activities. Attracts nature lovers and eco-tourists. | Hiking trails, Wildlife watching, Picnic spots, Forest areas |
Vadstena Museum | Offers insights into the local history of Vadstena and its surroundings. A good choice for guests who appreciate local culture and history. | Historical exhibitions, Cultural events, Guided tours, Workshops |
The Birgittine Convent | An intriguing religious site that draws visitors interested in spirituality and history. Offers a unique experience when hosting guests looking for tranquility and reflection. | Convent grounds, Historical tours, Spiritual retreats |
Understanding Airbnb License Requirements & STR Laws in Vadstena (2025)
While Vadstena, Östergötland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vadstena to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Vadstena (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vadstenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious villa in Vadstena: pool, jacuzzi, 8 beds
Entire Place • 4 bedrooms

Historic house with garden and a lovely patio.
Entire Place • 3 bedrooms

Stay in your own house with a hot tub! Breakfast at Starby Hotel
Entire Place • N/A

Dahlströmska gård-anno 1836, by the shore of Vättern
Entire Place • 11 bedrooms

Cozy accommodation with many beds in Vadstena!
Entire Place • 2 bedrooms

Central accommodation in Vadstena
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vadstena (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vadstena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Robert | 1 | $74,398 | 11 | 4.91/5.0 |
Ingela | 1 | $39,398 | 129 | 4.99/5.0 |
Kathy | 1 | $33,869 | 37 | 5.00/5.0 |
John | 1 | $33,120 | 9 | 4.89/5.0 |
Carin | 2 | $31,592 | 50 | 4.75/5.0 |
Janne & Lotta | 1 | $29,479 | 55 | 5.00/5.0 |
Frida | 1 | $28,664 | 28 | 4.96/5.0 |
Helen | 1 | $21,694 | 48 | 5.00/5.0 |
Anna | 2 | $21,556 | 39 | 4.88/5.0 |
Victoria | 1 | $19,560 | 212 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vadstena.
Dive Deeper: Advanced Vadstena STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vadstena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVadstena Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vadstena
- The Vadstena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vadstena, House properties are the most common (42.3%), reflecting the local real estate landscape.
- Houses represent a significant 42.3% portion, catering likely to families or larger groups.
- The presence of 11.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Vadstena Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vadstena
- The dominant room capacity in Vadstena is 1 bedroom listings, making up 53.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.2% of the active Airbnb listings in Vadstena, indicating a high concentration in these sizes.
- With over half the market (53.8%) consisting of studios or 1-bedroom units, Vadstena is particularly well-suited for individuals or couples.
Vadstena Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vadstena
- The most common guest capacity trend in Vadstena vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Vadstena STR market, accounting for 50.0% of listings.
- 23.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vadstena.
- On average, properties in Vadstena are equipped to host 4.2 guests.
Vadstena Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vadstena
- The most common availability pattern in Vadstena falls within the 181-270 days range, representing 53.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Vadstena (53.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vadstena Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
53.8% of total
2 Nights
9 listings
34.6% of total
3 Nights
2 listings
7.7% of total
30+ Nights
1 listings
3.8% of total
Key Insights
- The most prevalent minimum stay requirement in Vadstena is 1 Night, adopted by 53.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.4%) of the Vadstena Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.8% of Vadstena hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vadstena.
Vadstena Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
40% of total
Moderate
7 listings
28% of total
Firm
6 listings
24% of total
Strict
2 listings
8% of total
Cancellation Policy Insights for Vadstena
- The prevailing Airbnb cancellation policy trend in Vadstena is Flexible, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (68.0%) and stricter (32.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Vadstena.
- Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Vadstena.
Vadstena STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vadstena
- The overall average booking lead time for vacation rentals in Vadstena is 56 days.
- Guests book furthest in advance for stays during June (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Vadstena.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Vadstena averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vadstena (2025)
Amenity Prevalence
Amenity Insights for Vadstena
- Essential amenities in Vadstena that guests expect include: Smoke alarm, Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vadstena: Smoke alarm, Heating, Wifi.
- Prioritize adding missing essentials: Smoke alarm, Heating, Wifi.
- Consider adding popular differentiators like Refrigerator or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vadstena to stay competitive.
Vadstena Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vadstena
- The typical guest profile for Airbnb in Vadstena consists of primarily domestic travelers (71%), often arriving from nearby Stockholm, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 71.4% of guests.
- Key international markets include Sweden (71.4%) and Germany (7.9%).
- Top languages spoken are English (37.9%) followed by Swedish (29.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Stockholm and Gothenburg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vadstena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Askersunds kommun | 19 | $2,547 | $246.83 | 44% |
Gnosjö kommun | 17 | $1,888 | $153.61 | 41% |
Hestra | 13 | $1,801 | $159.78 | 42% |
Storfors kommun | 13 | $1,651 | $199.60 | 45% |
Arboga kommun | 16 | $1,554 | $136.47 | 45% |
Mullsjö kommun | 10 | $1,441 | $159.24 | 48% |
Fagersanna | 12 | $1,348 | $123.53 | 54% |
Gislaveds kommun | 61 | $1,336 | $153.02 | 39% |
Huskvarna | 41 | $1,322 | $170.11 | 41% |
Hultsfred | 23 | $1,290 | $169.86 | 42% |