Motala kommun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Östergötland County, Sweden
Is Airbnb profitable in Motala kommun in 2025? Explore comprehensive Airbnb analytics for Motala kommun, Östergötland County, Sweden to uncover income potential. This 2025 STR market report for Motala kommun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Motala kommun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Motala kommun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Motala kommun Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Motala kommun (2025)
Understanding the monthly revenue variations for Airbnb listings in Motala kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Motala kommun is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Motala kommun across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,476+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,985 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,143 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $444, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Motala kommun
Motala kommun Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Motala kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Motala kommun:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Motala kommun
Average Daily Rate (ADR) Airbnb Trends in Motala kommun (2025)
Effective short term rental pricing strategy in Motala kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Motala kommun typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $260+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Motala kommun
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Airbnb Seasonality Analysis & Trends in Motala kommun (2025)
Peak Season (July, May, June)
- Revenue averages $2,439 per month
- Occupancy rates average 43.0%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,555 per month
- Occupancy maintains around 29.1%
- Daily rates hold near $138
Low Season (February, March, October)
- Revenue drops to average $963 per month
- Occupancy decreases to average 21.6%
- Daily rates adjust to average $139
Seasonality Insights for Motala kommun
- The Airbnb seasonality in Motala kommun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Motala kommun's highest earning potential, with monthly revenues capable of climbing to $2,549, occupancy reaching a high of 52.4%, and ADRs peaking at $144.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $671, occupancy could drop to 17.4%, and ADRs may adjust down to $132.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Motala kommun.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Motala kommun seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Motala kommun (2025)
Exploring the top neighborhoods for short-term rentals in Motala kommun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Motala City Center | The heart of Motala, offering a mix of shopping, dining, and cultural attractions. A great location for visitors who want to explore the town and its historical sites. | Motala Museum, Gota Canal, Motala Integrated Leisure Facility, St. John's Church, Motala Harbour |
| Vänern Lake | A picturesque area with beautiful views and outdoor activities. Ideal for tourists interested in nature and water activities such as fishing and boating. | Vänern Lake, Björkbackens Sports Center, Motala Golf Club, Hiking trails, Beach parks |
| Tjätä | A known residential area popular among families and people looking for a quiet, nature-rich environment, yet close to Motala's amenities. | Tjätä Park, Local nature trails, Community center, Playgrounds |
| Sydslätten | A burgeoning suburban neighborhood with growing amenities, appealing to longer-stay visitors and families. | Shopping centers, Local cafes, Parks and playgrounds |
| Lidköping | Proximity to Lidköping, a larger town with more attractions and opportunities. Ideal for those looking to visit both Lidköping and Motala. | Lidköping beach, Korsberga Church, Local markets, Rörstrand Museum |
| Hästeil | A scenic village with access to nature, popular for its tranquility and outdoor activities, attracting visitors looking for peaceful retreats. | Fishing spots, Hiking trails, Campsites |
| Skänninge | Nearby town known for its medieval streets and charming atmosphere. Perfect for tourists interested in history and quaint experiences. | Skänninge Church, Historical ruins, Small boutiques, Local cafés |
| Ödeshög | A charming town at the northern end of Lake Vättern, offering a blend of nature and culture, suitable for visitors looking for tranquility and exploration. | Natural reserves, Cultural history sites, Museum of Ödeshög |
Understanding Airbnb License Requirements & STR Laws in Motala kommun (2025)
While Motala kommun, Östergötland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Motala kommun to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Motala kommun (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Motala kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wonderful house by the lake
Entire Place • 6 bedrooms
Peaceful holiday home- unbeatable lake location!
Entire Place • 4 bedrooms
Villa with lake property and great views
Entire Place • 5 bedrooms
Genuine Swedish cottage by the lake!
Entire Place • 2 bedrooms
Undisturbed location, 30m from the water, sauna, good fishing
Entire Place • 5 bedrooms
Charming cottage with your own beach and sauna
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Motala kommun (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Motala kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Linnéa | 1 | $61,221 | 18 | 4.94/5.0 |
| Lena | 1 | $49,557 | 98 | 4.99/5.0 |
| Elin | 1 | $43,373 | 16 | 4.94/5.0 |
| Susanne | 2 | $43,032 | 197 | 4.97/5.0 |
| Ana | 2 | $35,521 | 9 | 4.67/5.0 |
| Odd | 1 | $30,054 | 19 | 4.84/5.0 |
| Ebba | 1 | $28,277 | 74 | 4.88/5.0 |
| Lars | 1 | $23,518 | 12 | 4.92/5.0 |
| Birgitta | 1 | $20,624 | 39 | 4.97/5.0 |
| Kristin | 1 | $20,258 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Motala kommun.
Dive Deeper: Advanced Motala kommun STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Motala kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMotala kommun Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Motala kommun
- The Motala kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.6% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Motala kommun, House properties are the most common (56.3%), reflecting the local real estate landscape.
- Houses represent a significant 56.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo, unique stays (combined 8.4%) offer potential for unique stay experiences.
Motala kommun Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Motala kommun
- The dominant room capacity in Motala kommun is 2 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 58.4% of the active Airbnb listings in Motala kommun, indicating a high concentration in these sizes.
- A significant 31.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Motala kommun.
Motala kommun Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Motala kommun
- The most common guest capacity trend in Motala kommun vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Motala kommun STR market, accounting for 54.1% of listings.
- 43.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Motala kommun.
- On average, properties in Motala kommun are equipped to host 5.0 guests.
Motala kommun Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Motala kommun
- The most common availability pattern in Motala kommun falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Motala kommun (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Motala kommun Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
38.6% of total
2 Nights
12 listings
27.3% of total
3 Nights
7 listings
15.9% of total
4-6 Nights
5 listings
11.4% of total
7-29 Nights
3 listings
6.8% of total
Key Insights
- The most prevalent minimum stay requirement in Motala kommun is 1 Night, adopted by 38.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.9%) of the Motala kommun Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.6% of Motala kommun hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Motala kommun.
Motala kommun Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
4.8% of total
Flexible
11 listings
26.2% of total
Moderate
13 listings
31% of total
Firm
9 listings
21.4% of total
Strict
7 listings
16.7% of total
Cancellation Policy Insights for Motala kommun
- The prevailing Airbnb cancellation policy trend in Motala kommun is Moderate, used by 31% of listings.
- There's a relatively balanced mix between guest-friendly (57.2%) and stricter (38.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31% market standard in Motala kommun.
- Regularly review your cancellation policy against competitors and market demand shifts in Motala kommun.
Motala kommun STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Motala kommun
- The overall average booking lead time for vacation rentals in Motala kommun is 65 days.
- Guests book furthest in advance for stays during June (average 125 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (91 days avg.) sees the longest lead times, while Spring (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Motala kommun.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Motala kommun averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Motala kommun (2025)
Amenity Prevalence
Amenity Insights for Motala kommun
- Essential amenities in Motala kommun that guests expect include: Kitchen, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Motala kommun: Kitchen, Free parking on premises, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Motala kommun to stay competitive.
Motala kommun Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Motala kommun
- The typical guest profile for Airbnb in Motala kommun consists of predominantly international visitors (66%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 33.7% of guests.
- Key international markets include Sweden (33.7%) and Germany (31.4%).
- Top languages spoken are English (38.3%) followed by German (20.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Motala kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Askersunds kommun | 19 | $2,547 | $246.83 | 44% |
| Flen | 11 | $2,298 | $137.20 | 47% |
| Storfors kommun | 13 | $1,651 | $199.60 | 45% |
| Flens kommun | 43 | $1,605 | $196.21 | 40% |
| Arboga kommun | 16 | $1,554 | $136.47 | 45% |
| Eskilstuna kommun | 18 | $1,554 | $174.09 | 44% |
| Vadstena | 26 | $1,493 | $168.90 | 40% |
| Katrineholm | 15 | $1,402 | $181.89 | 39% |
| Fagersanna | 12 | $1,348 | $123.53 | 54% |
| Huskvarna | 41 | $1,322 | $170.11 | 41% |