Mölndal Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden
Is Airbnb profitable in Mölndal in 2025? Explore comprehensive Airbnb analytics for Mölndal, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Mölndal, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 118 active listings.
Whether you're considering an Airbnb investment in Mölndal, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mölndal Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mölndal Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mölndal (2025)
Understanding the monthly revenue variations for Airbnb listings in Mölndal is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mölndal is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mölndal across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,716+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,227 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,096 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $544, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mölndal
Mölndal Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mölndal STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mölndal:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mölndal
Average Daily Rate (ADR) Airbnb Trends in Mölndal (2025)
Effective short term rental pricing strategy in Mölndal involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mölndal typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $266+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $63 per night.
Average Daily Rate (ADR) Trend by Month in Mölndal
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Airbnb Seasonality Analysis & Trends in Mölndal (2025)
Peak Season (August, June, July)
- Revenue averages $2,257 per month
- Occupancy rates average 48.7%
- Daily rates average $122
Shoulder Season
- Revenue averages $1,497 per month
- Occupancy maintains around 35.4%
- Daily rates hold near $162
Low Season (October, November, December)
- Revenue drops to average $1,272 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $121
Seasonality Insights for Mölndal
- The Airbnb seasonality in Mölndal shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mölndal's highest earning potential, with monthly revenues capable of climbing to $2,529, occupancy reaching a high of 58.0%, and ADRs peaking at $178.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,216, occupancy could drop to 28.7%, and ADRs may adjust down to $121.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mölndal.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mölndal seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mölndal (2025)
Exploring the top neighborhoods for short-term rentals in Mölndal? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kåsjön | A serene and picturesque area with beautiful lakes and trails, perfect for nature lovers and those looking for outdoor activities. | Kåsjön Lake, Nature reserves, Hiking trails, Picnic areas, Birdwatching spots |
| Gunnebo Castle | A historical site with a stunning mansion and gardens, attracting visitors interested in Swedish history and architecture. | Gunnebo House, Gardens and Parklands, Café and Restaurant, Guided Tours, Exhibitions |
| Mölndal Center | The main urban area featuring shops, restaurants, and easy access to public transport, great for business travelers and tourists alike. | Mall of Scandinavia, Parks and Recreational areas, Local restaurants, Cafés, Public transport access |
| Lundbystrand | A waterfront area that offers both residential and leisure facilities, ideal for families and those wanting a relaxed atmosphere. | Waterfront promenade, Parks, Local shops, Restaurants, Playgrounds |
| Röda Sten | Known for its artistic vibe and cultural events, this area attracts creative individuals and art lovers. | Röda Sten Art Centre, Street art, Cafés and bars, Cultural events, Museum of Modern Art |
| Delsjön | A beautiful nature area with lakes and forests, great for outdoor activities such as hiking, swimming, and fishing. | Delsjön Lakes, Nature trails, Camping areas, Fishing spots, Scenic views |
| Göteborgs Konstmuseum | An area rich in cultural history and art, ideal for visitors interested in the local arts scene. | Göteborgs Konstmuseum, Art exhibitions, Cultural historical attractions, Parks nearby, Cafés |
| Storgatan | The main street of Mölndal with shops, restaurants, and cafes, providing a vibrant atmosphere for guests. | Local shops, Restaurants, Cafés, Cultural events, Public transport access |
Understanding Airbnb License Requirements & STR Laws in Mölndal (2025)
While Mölndal, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mölndal to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Mölndal (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mölndalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"GothenburgVilla” with hot tub close city center
Entire Place • 6 bedrooms
Newly built central guesthouse!
Entire Place • 2 bedrooms
Exclusive close to City, pool!
Entire Place • 4 bedrooms
Cosy central villa close to Liseberg. (Gothia cup)
Entire Place • 6 bedrooms
Cozy house near lake, nature, Gothenburg/Mölndal.
Entire Place • 3 bedrooms
Modern apt in suterrängvilla with its own entrance.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mölndal (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mölndal based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Axel | 1 | $47,092 | 72 | 4.92/5.0 |
| Sofia | 1 | $39,618 | 42 | 4.98/5.0 |
| Host #41340076 | 1 | $36,478 | 0 | N/A/5.0 |
| Jenny | 1 | $32,966 | 25 | 4.88/5.0 |
| Ali | 1 | $32,239 | 15 | 4.93/5.0 |
| Tony | 1 | $31,413 | 128 | 4.91/5.0 |
| Krister | 8 | $29,360 | 27 | 4.68/5.0 |
| Daniel | 1 | $26,381 | 3 | 5.00/5.0 |
| Linnea | 1 | $25,938 | 9 | 5.00/5.0 |
| Henrik | 1 | $25,835 | 2 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mölndal.
Dive Deeper: Advanced Mölndal STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mölndal. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMölndal Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mölndal
- The Mölndal Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.1% of the 118 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mölndal, House properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 58.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays (combined 5.8%) offer potential for unique stay experiences.
Mölndal Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mölndal
- The dominant room capacity in Mölndal is 1 bedroom listings, making up 35.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 55.1% of the active Airbnb listings in Mölndal, indicating a high concentration in these sizes.
- A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mölndal.
Mölndal Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mölndal
- The most common guest capacity trend in Mölndal vacation rentals is listings accommodating 4 guests (19.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Mölndal STR market, accounting for 34.8% of listings.
- 35.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mölndal.
- On average, properties in Mölndal are equipped to host 4.4 guests.
Mölndal Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mölndal
- The most common availability pattern in Mölndal falls within the 271-366 days range, representing 72% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Mölndal (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mölndal Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
15.7% of total
2 Nights
32 listings
27.8% of total
3 Nights
18 listings
15.7% of total
4-6 Nights
17 listings
14.8% of total
7-29 Nights
15 listings
13% of total
30+ Nights
15 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Mölndal is 2 Nights, adopted by 27.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13%) caters to monthly stays (30+ nights) in Mölndal, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 27.8% of Mölndal hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mölndal.
Mölndal Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
35 listings
37.6% of total
Moderate
31 listings
33.3% of total
Firm
16 listings
17.2% of total
Strict
11 listings
11.8% of total
Cancellation Policy Insights for Mölndal
- The prevailing Airbnb cancellation policy trend in Mölndal is Flexible, used by 37.6% of listings.
- The market strongly favors guest-friendly terms, with 70.9% of listings offering Flexible or Moderate policies. This suggests guests in Mölndal may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.6% market standard in Mölndal.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mölndal.
Mölndal STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mölndal
- The overall average booking lead time for vacation rentals in Mölndal is 36 days.
- Guests book furthest in advance for stays during June (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Mölndal.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Mölndal averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mölndal (2025)
Amenity Prevalence
Amenity Insights for Mölndal
- Essential amenities in Mölndal that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mölndal: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Heating or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mölndal to stay competitive.
Mölndal Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mölndal
- The typical guest profile for Airbnb in Mölndal consists of predominantly international visitors (76%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 24.4% of guests.
- Key international markets include Sweden (24.4%) and Germany (13.3%).
- Top languages spoken are English (40.1%) followed by Swedish (13.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mölndal Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Perstorps kommun | 11 | $1,895 | $160.31 | 51% |
| Lerums kommun | 38 | $1,848 | $256.07 | 41% |
| Gnosjö kommun | 20 | $1,643 | $157.32 | 41% |
| Hestra | 14 | $1,622 | $168.54 | 41% |
| Starrkärr och Näs | 13 | $1,451 | $238.25 | 20% |
| Mölle | 45 | $1,441 | $193.62 | 39% |
| Snekkersten | 24 | $1,437 | $228.25 | 42% |
| Trönningenäs | 17 | $1,437 | $267.81 | 44% |
| Udsholt | 97 | $1,405 | $213.84 | 36% |
| Laröd | 10 | $1,349 | $323.11 | 41% |