Lerums kommun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lerums kommun in 2025? Explore comprehensive Airbnb analytics for Lerums kommun, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Lerums kommun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Lerums kommun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lerums kommun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lerums kommun Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$280
The average rental revenue earned for an occupied room per day in Lerums kommun.
Occupancy Rate(?)
48.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$32,889
Typical annual income for an Airbnb listing in Lerums kommun. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.3%
Slight decrease (-1.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Lerums kommun.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Lerums kommun.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lerums kommun (2025)

Understanding the monthly revenue variations for Airbnb listings in Lerums kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lerums kommun is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lerums kommun across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,044+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,643 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,316 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,065, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lerums kommun

Lerums kommun Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lerums kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lerums kommun:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 39%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lerums kommun

Average Daily Rate (ADR) Airbnb Trends in Lerums kommun (2025)

Effective short term rental pricing strategy in Lerums kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lerums kommun typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $450+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $261 or more.
  • Typical properties (Median) charge around $138 per night.
  • Entry-level properties (Bottom 25%) earn around $95 per night.

Average Daily Rate (ADR) Trend by Month in Lerums kommun

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Airbnb Seasonality Analysis & Trends in Lerums kommun (2025)

Peak Season (August, May, June)
  • Revenue averages $5,695 per month
  • Occupancy rates average 57.1%
  • Daily rates average $256
Shoulder Season
  • Revenue averages $4,128 per month
  • Occupancy maintains around 42.7%
  • Daily rates hold near $252
Low Season (February, March, November)
  • Revenue drops to average $2,037 per month
  • Occupancy decreases to average 27.1%
  • Daily rates adjust to average $249

Seasonality Insights for Lerums kommun

  • The Airbnb seasonality in Lerums kommun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lerums kommun's highest earning potential, with monthly revenues capable of climbing to $5,759, occupancy reaching a high of 62.9%, and ADRs peaking at $264.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,744, occupancy could drop to 24.4%, and ADRs may adjust down to $240.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lerums kommun.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lerums kommun seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lerums kommun (2025)

Exploring the top neighborhoods for short-term rentals in Lerums kommun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lerum centrum
The central hub of Lerums kommun, making it convenient for visitors to access shops, restaurants, and transportation options. Ideal for families and business travelers.
Lerum train station, Lerums kulturhus, Lerum's parks and walking paths, Shopping at Lerum centrum, Local cafes and restaurants
Fjällbo
A scenic area known for its beautiful nature and proximity to recreation areas. Attractive for families seeking outdoor experiences and tranquility.
Fjällbo nature reserve, Hiking trails, Lakes for swimming and fishing, Picnic areas, Wildlife watching
Hälsö
An island community offering a unique experience with a charming rural atmosphere. Perfect for those looking to escape the hustle of city life.
Beautiful coastal views, Fishing opportunities, Local seafood restaurants, Walking trails, Scenic beaches
Nääs slott
The historic Nääs Castle area attracts history enthusiasts and those interested in the serene countryside, perfect for romantic getaways.
Nääs Castle, Gardens and park, Local history exhibits, Picnic spots, Cultural events
Storkyrkan
A quaint village area known for its historical significance and charming architecture. Suitable for guests interested in Swedish culture and heritage.
Historical buildings, Local markets, Village festivals, Craft shops, Nature walks
Gråbo
A suburban area that offers a local feel with access to nature, appealing to families and long-term visitors.
Local parks, Community events, Close proximity to Lerum centrum, Family-friendly activities, Outdoor sports facilities
Sommarhemmet
A popular summer destination known for its lakes and recreational activities, favored by vacationing families.
Swimming and fishing, Camping areas, Boating, Nature trails, Beach facilities
Lerum golfklubb
Attracts golf enthusiasts and those seeking a relaxing outdoor activity combined with the beauty of the Swedish countryside.
18-hole golf course, Clubhouse and restaurant, Practice facilities, Beautiful landscapes, Social events and tournaments

Understanding Airbnb License Requirements & STR Laws in Lerums kommun (2025)

While Lerums kommun, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lerums kommun to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lerums kommun (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lerums kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Häcken

Villa Häcken

Entire Place • 4 bedrooms

$170,871
Revenue
50.4%
Occupancy
$1150.39
Daily Rate
Beach, SPA and Event with 42+ Beds | MLF

Beach, SPA and Event with 42+ Beds | MLF

Entire Place • 18 bedrooms

$153,462
Revenue
43.5%
Occupancy
$952.37
Daily Rate
Nature Retreat - Hilltop at the lake with Jetty

Nature Retreat - Hilltop at the lake with Jetty

Entire Place • 7 bedrooms

$107,613
Revenue
57.4%
Occupancy
$430.20
Daily Rate
Private property in nature for 42 overnight guests

Private property in nature for 42 overnight guests

Entire Place • 7 bedrooms

$98,490
Revenue
20.5%
Occupancy
$1638.73
Daily Rate
Lake house with lovely seaview, pool and jacuzzi

Lake house with lovely seaview, pool and jacuzzi

Entire Place • 4 bedrooms

$42,767
Revenue
61.3%
Occupancy
$304.23
Daily Rate
Lakefront house with barbecue cottage & beautiful surroundings

Lakefront house with barbecue cottage & beautiful surroundings

Entire Place • 4 bedrooms

$33,622
Revenue
39.1%
Occupancy
$228.83
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lerums kommun (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lerums kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Milan Lukas2$261,075344.79/5.0
Jenny2$185,6482604.92/5.0
Martina1$98,49045.00/5.0
Ann-Sofie2$69,1451522.46/5.0
Calin1$33,622514.71/5.0
Imre1$33,130175.00/5.0
Host #490647961$30,40520.00/5.0
Malin1$27,513244.75/5.0
Ulrika2$26,990374.70/5.0
Novasol1$26,52832.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lerums kommun.

Dive Deeper: Advanced Lerums kommun STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lerums kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lerums kommun Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lerums kommun

  • The Lerums kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lerums kommun, House properties are the most common (46.7%), reflecting the local real estate landscape.
  • Houses represent a significant 46.7% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.

Lerums kommun Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lerums kommun

  • The dominant room capacity in Lerums kommun is 2 bedrooms listings, making up 26.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 50.0% of the active Airbnb listings in Lerums kommun, indicating a high concentration in these sizes.
  • A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lerums kommun.

Lerums kommun Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lerums kommun

  • The most common guest capacity trend in Lerums kommun vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Lerums kommun STR market, accounting for 60.0% of listings.
  • 46.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lerums kommun.
  • On average, properties in Lerums kommun are equipped to host 5.2 guests.

Lerums kommun Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lerums kommun

  • The most common availability pattern in Lerums kommun falls within the 271-366 days range, representing 43.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lerums kommun (46.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lerums kommun Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

9 listings

33.3% of total

2 Nights (29.6%)

2 Nights

8 listings

29.6% of total

3 Nights (22.2%)

3 Nights

6 listings

22.2% of total

4-6 Nights (3.7%)

4-6 Nights

1 listings

3.7% of total

30+ Nights (11.1%)

30+ Nights

3 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Lerums kommun is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.9%) of the Lerums kommun Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Lerums kommun, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 33.3% of Lerums kommun hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lerums kommun.

Lerums kommun Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (16.7%)

Super Strict 60 Days

4 listings

16.7% of total

Flexible (20.8%)

Flexible

5 listings

20.8% of total

Moderate (37.5%)

Moderate

9 listings

37.5% of total

Firm (16.7%)

Firm

4 listings

16.7% of total

Strict (8.3%)

Strict

2 listings

8.3% of total

Cancellation Policy Insights for Lerums kommun

  • The prevailing Airbnb cancellation policy trend in Lerums kommun is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (58.3%) and stricter (25.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Lerums kommun.
  • Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lerums kommun.

Lerums kommun STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lerums kommun

  • The overall average booking lead time for vacation rentals in Lerums kommun is 69 days.
  • Guests book furthest in advance for stays during July (average 145 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (116 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Lerums kommun.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
  • Monitor your own booking lead times against these Lerums kommun averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lerums kommun (2025)

Amenity Prevalence

Amenity Insights for Lerums kommun

  • Essential amenities in Lerums kommun that guests expect include: Free parking on premises, Kitchen, Refrigerator, Heating, Cooking basics. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Dishes and silverware, Stove are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lerums kommun: Free parking on premises, Kitchen, Refrigerator, Heating, Cooking basics.
  • Prioritize adding missing essentials: Kitchen, Refrigerator, Heating, Cooking basics.
  • Consider adding popular differentiators like Smoke alarm or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lerums kommun to stay competitive.

Lerums kommun Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lerums kommun

  • The typical guest profile for Airbnb in Lerums kommun consists of predominantly international visitors (79%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 20.9% of guests.
  • Key international markets include Sweden (20.9%) and Germany (20.3%).
  • Top languages spoken are English (39.4%) followed by German (15.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lerums kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Perstorps kommun10$2,109$135.1056%
Gnosjö kommun17$1,888$153.6141%
Hestra13$1,801$159.7842%
Starrkärr och Näs11$1,795$249.4622%
Trönningenäs16$1,794$249.8345%
Snekkersten23$1,782$213.6945%
Alingsås kommun41$1,766$172.3940%
Mölle41$1,714$187.3039%
Kungälv11$1,713$141.8448%
Hagryd-Dala10$1,654$167.6157%

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