Göteborgs Stad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Göteborgs Stad in 2025? Explore comprehensive Airbnb analytics for Göteborgs Stad, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Göteborgs Stad, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 134 active listings.

Whether you're considering an Airbnb investment in Göteborgs Stad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Göteborgs Stad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Göteborgs Stad Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$206
The average rental revenue earned for an occupied room per day in Göteborgs Stad.
Occupancy Rate(?)
44.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,207
Typical annual income for an Airbnb listing in Göteborgs Stad. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.2%
Significant decrease (-10.2%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Göteborgs Stad.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Göteborgs Stad.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
134
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Göteborgs Stad (2025)

Understanding the monthly revenue variations for Airbnb listings in Göteborgs Stad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Göteborgs Stad is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Göteborgs Stad across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,125+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,231 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,805 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $810, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Göteborgs Stad

Göteborgs Stad Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Göteborgs Stad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Göteborgs Stad:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Göteborgs Stad

Average Daily Rate (ADR) Airbnb Trends in Göteborgs Stad (2025)

Effective short term rental pricing strategy in Göteborgs Stad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Göteborgs Stad typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $340+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $261 or more.
  • Typical properties (Median) charge around $191 per night.
  • Entry-level properties (Bottom 25%) earn around $117 per night.

Average Daily Rate (ADR) Trend by Month in Göteborgs Stad

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Airbnb Seasonality Analysis & Trends in Göteborgs Stad (2025)

Peak Season (June, July, August)
  • Revenue averages $3,882 per month
  • Occupancy rates average 54.7%
  • Daily rates average $204
Shoulder Season
  • Revenue averages $2,307 per month
  • Occupancy maintains around 33.0%
  • Daily rates hold near $206
Low Season (February, March, October)
  • Revenue drops to average $1,541 per month
  • Occupancy decreases to average 27.9%
  • Daily rates adjust to average $204

Seasonality Insights for Göteborgs Stad

  • The Airbnb seasonality in Göteborgs Stad shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Göteborgs Stad's highest earning potential, with monthly revenues capable of climbing to $4,176, occupancy reaching a high of 57.9%, and ADRs peaking at $212.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,277, occupancy could drop to 22.3%, and ADRs may adjust down to $198.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Göteborgs Stad.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Göteborgs Stad seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Göteborgs Stad (2025)

Exploring the top neighborhoods for short-term rentals in Göteborgs Stad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Haga
Historic neighborhood known for its well-preserved wooden houses and quaint streets. Popular among tourists for its charming atmosphere, cafés, and boutiques.
Haga Nygata, Skansen Kronan, The Museum of World Culture, Botanical Garden, Café Hängmattan
Linnéplatsen
Vibrant area known for its trendy shops and nightlife. A favorite among younger crowds for dining, entertainment, and proximity to parks.
Linnégatan, Slottskogen Park, Universeum, Linnéplatsen, Svenska Mässan
Majorna
A bohemian area with a creative vibe, filled with art galleries, vintage shops, and waterfront views. Appeals to those looking for an artistic and local experience.
Göteborgs Konsthall, Masthuggskyrkan, Älvsborgsbron, Mariaplan, Mälarpaviljongen
Göteborgs Hamn
The port area of Gothenburg, known for its maritime history and proximity to the city center. Attractive for those visiting for business and events.
Maritiman Museum, Vinga Lighthouse, Gothenburg Opera, Nordstan Shopping Center, Kungsportsavenyn
Kungsportsavenyn
Main boulevard with cultural venues, shopping, and dining. Ideal for tourists wanting to explore the heart of Gothenburg's city life.
Avenyn, Göteborgs Konstmuseum, Trädgårdsföreningen, Liseberg Amusement Park, Stora Teatern
Däravägen
Emerging area with a growing number of restaurants and cafes. Attracts a mix of locals and tourists looking for trendy dining options.
Café de Luxe, Röda Sten Konsthall, Färgfabriken, Billbordet, Däravägen Park
Brunnsparken
Central park area great for enjoying the outdoors and nearby attractions. Popular with both locals and tourists seeking a relaxing urban escape.
Brunnsparken, Drottningtorget, Göteborgs Stadsmuseum, Engelska Parken, Avenyfallet
Liseberg
Famous amusement park attracting visitors all year round. Ideal for families and thrill-seekers looking for fun and entertainment.
Liseberg Amusement Park, Universeum, Gothenburg Museum of Art, Rosenlundsvägen, Kungsparken

Understanding Airbnb License Requirements & STR Laws in Göteborgs Stad (2025)

While Göteborgs Stad, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Göteborgs Stad to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Göteborgs Stad (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Göteborgs Stadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Big house with pool, jacuzzi, close to the sea

Big house with pool, jacuzzi, close to the sea

Entire Place • 5 bedrooms

$170,860
Revenue
54.9%
Occupancy
$711.13
Daily Rate
Oceanview villa with sauna, jacuzzi, pool, 300m2

Oceanview villa with sauna, jacuzzi, pool, 300m2

Entire Place • 3 bedrooms

$73,612
Revenue
77.5%
Occupancy
$359.82
Daily Rate
Upper Järkholmen

Upper Järkholmen

Entire Place • 2 bedrooms

$47,008
Revenue
72.3%
Occupancy
$161.65
Daily Rate
Sea side villa with breathtaking view

Sea side villa with breathtaking view

Entire Place • 3 bedrooms

$46,283
Revenue
55.3%
Occupancy
$270.63
Daily Rate
Welcome to the Villa Hovås–en oasis near the sea

Welcome to the Villa Hovås–en oasis near the sea

Entire Place • 4 bedrooms

$41,421
Revenue
61.4%
Occupancy
$499.92
Daily Rate
Charming villa with private hot tub and sauna

Charming villa with private hot tub and sauna

Entire Place • 4 bedrooms

$40,929
Revenue
45.8%
Occupancy
$188.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Göteborgs Stad (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Göteborgs Stad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lotti1$170,860584.95/5.0
Henrik1$73,61285.00/5.0
Jonathan1$47,008685.00/5.0
Daniel1$46,283174.82/5.0
Hesha1$41,42164.83/5.0
Erica1$40,929204.60/5.0
Sanna1$40,72165.00/5.0
Karl1$38,49555.00/5.0
StayNordic1$36,45375.00/5.0
Malin Wilhelmina Elisabeth1$35,981225.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Göteborgs Stad.

Dive Deeper: Advanced Göteborgs Stad STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Göteborgs Stad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Göteborgs Stad Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Göteborgs Stad

  • The Göteborgs Stad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 134 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Göteborgs Stad, House properties are the most common (76.1%), reflecting the local real estate landscape.
  • Houses represent a significant 76.1% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others (combined 9.7%) offer potential for unique stay experiences.

Göteborgs Stad Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Göteborgs Stad

  • The dominant room capacity in Göteborgs Stad is 3 bedrooms listings, making up 28.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 54.5% of the active Airbnb listings in Göteborgs Stad, indicating a high concentration in these sizes.
  • A significant 64.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Göteborgs Stad.

Göteborgs Stad Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Göteborgs Stad

  • The most common guest capacity trend in Göteborgs Stad vacation rentals is listings accommodating 6 guests (29.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Göteborgs Stad STR market, accounting for 51.5% of listings.
  • 51.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Göteborgs Stad.
  • On average, properties in Göteborgs Stad are equipped to host 5.2 guests.

Göteborgs Stad Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Göteborgs Stad

  • The most common availability pattern in Göteborgs Stad falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Göteborgs Stad (42.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Göteborgs Stad Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.2%)

1 Night

28 listings

21.2% of total

2 Nights (20.5%)

2 Nights

27 listings

20.5% of total

3 Nights (12.9%)

3 Nights

17 listings

12.9% of total

4-6 Nights (37.1%)

4-6 Nights

49 listings

37.1% of total

7-29 Nights (1.5%)

7-29 Nights

2 listings

1.5% of total

30+ Nights (6.8%)

30+ Nights

9 listings

6.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Göteborgs Stad is 4-6 Nights, adopted by 37.1% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 37.1% of Göteborgs Stad hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Göteborgs Stad.

Göteborgs Stad Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1% of total

Flexible (28.4%)

Flexible

29 listings

28.4% of total

Moderate (20.6%)

Moderate

21 listings

20.6% of total

Firm (28.4%)

Firm

29 listings

28.4% of total

Strict (21.6%)

Strict

22 listings

21.6% of total

Cancellation Policy Insights for Göteborgs Stad

  • The prevailing Airbnb cancellation policy trend in Göteborgs Stad is Flexible, used by 28.4% of listings.
  • There's a relatively balanced mix between guest-friendly (49.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 28.4% market standard in Göteborgs Stad.
  • Regularly review your cancellation policy against competitors and market demand shifts in Göteborgs Stad.

Göteborgs Stad STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Göteborgs Stad

  • The overall average booking lead time for vacation rentals in Göteborgs Stad is 67 days.
  • Guests book furthest in advance for stays during May (average 114 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 50 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (60 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Göteborgs Stad.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
  • Monitor your own booking lead times against these Göteborgs Stad averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Göteborgs Stad (2025)

Amenity Prevalence

Amenity Insights for Göteborgs Stad

  • Essential amenities in Göteborgs Stad that guests expect include: Smoke alarm, Kitchen, Free parking on premises, Wifi, Heating, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Washer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Göteborgs Stad: Smoke alarm, Kitchen, Free parking on premises, Wifi, Heating, Hot water.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Free parking on premises, Wifi, Heating, Hot water.
  • Consider adding popular differentiators like TV or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Göteborgs Stad to stay competitive.

Göteborgs Stad Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Göteborgs Stad

  • The typical guest profile for Airbnb in Göteborgs Stad consists of predominantly international visitors (81%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 19.2% of guests.
  • Key international markets include Germany (22.4%) and Sweden (19.2%).
  • Top languages spoken are English (39.9%) followed by German (18.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Sweden.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Göteborgs Stad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lerums kommun30$2,741$279.8348%
Starrkärr och Näs11$1,795$249.4622%
Trönningenäs16$1,794$249.8345%
Snekkersten23$1,782$213.6945%
Alingsås kommun41$1,766$172.3940%
Øster Knasborg15$1,715$428.3333%
Mölle41$1,714$187.3039%
Kungälv11$1,713$141.8448%
Hagryd-Dala10$1,654$167.6157%
Udsholt82$1,615$205.8738%

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