Göteborgs Stad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Göteborgs Stad in 2025? Explore comprehensive Airbnb analytics for Göteborgs Stad, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Göteborgs Stad, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 154 active listings.

Whether you're considering an Airbnb investment in Göteborgs Stad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Göteborgs Stad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Göteborgs Stad Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$218
The average rental revenue earned for an occupied room per day in Göteborgs Stad.
Occupancy Rate(?)
41.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,308
Typical annual income for an Airbnb listing in Göteborgs Stad. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-24.0%
Significant decrease (-24.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Göteborgs Stad.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Göteborgs Stad.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
154
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Göteborgs Stad (2025)

Understanding the monthly revenue variations for Airbnb listings in Göteborgs Stad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Göteborgs Stad is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Göteborgs Stad across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,359+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,145 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,715 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $785, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Göteborgs Stad

Göteborgs Stad Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Göteborgs Stad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Göteborgs Stad:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Göteborgs Stad

Average Daily Rate (ADR) Airbnb Trends in Göteborgs Stad (2025)

Effective short term rental pricing strategy in Göteborgs Stad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Göteborgs Stad typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $364+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $270 or more.
  • Typical properties (Median) charge around $193 per night.
  • Entry-level properties (Bottom 25%) earn around $116 per night.

Average Daily Rate (ADR) Trend by Month in Göteborgs Stad

Get Live Göteborgs Stad Market Intelligence 👇

Discover Göteborgs Stad Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Göteborgs Stad (2025)

Peak Season (August, July, June)
  • Revenue averages $3,577 per month
  • Occupancy rates average 51.9%
  • Daily rates average $193
Shoulder Season
  • Revenue averages $2,271 per month
  • Occupancy maintains around 32.8%
  • Daily rates hold near $210
Low Season (February, May, October)
  • Revenue drops to average $1,719 per month
  • Occupancy decreases to average 29.3%
  • Daily rates adjust to average $221

Seasonality Insights for Göteborgs Stad

  • The Airbnb seasonality in Göteborgs Stad shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Göteborgs Stad's highest earning potential, with monthly revenues capable of climbing to $3,739, occupancy reaching a high of 57.1%, and ADRs peaking at $246.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,470, occupancy could drop to 24.3%, and ADRs may adjust down to $189.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Göteborgs Stad.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Göteborgs Stad seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Göteborgs Stad (2025)

Exploring the top neighborhoods for short-term rentals in Göteborgs Stad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Haga
Historic neighborhood known for its well-preserved wooden houses and quaint streets. Popular among tourists for its charming atmosphere, cafés, and boutiques.
Haga Nygata, Skansen Kronan, The Museum of World Culture, Botanical Garden, Café Hängmattan
Linnéplatsen
Vibrant area known for its trendy shops and nightlife. A favorite among younger crowds for dining, entertainment, and proximity to parks.
Linnégatan, Slottskogen Park, Universeum, Linnéplatsen, Svenska Mässan
Majorna
A bohemian area with a creative vibe, filled with art galleries, vintage shops, and waterfront views. Appeals to those looking for an artistic and local experience.
Göteborgs Konsthall, Masthuggskyrkan, Älvsborgsbron, Mariaplan, Mälarpaviljongen
Göteborgs Hamn
The port area of Gothenburg, known for its maritime history and proximity to the city center. Attractive for those visiting for business and events.
Maritiman Museum, Vinga Lighthouse, Gothenburg Opera, Nordstan Shopping Center, Kungsportsavenyn
Kungsportsavenyn
Main boulevard with cultural venues, shopping, and dining. Ideal for tourists wanting to explore the heart of Gothenburg's city life.
Avenyn, Göteborgs Konstmuseum, Trädgårdsföreningen, Liseberg Amusement Park, Stora Teatern
Däravägen
Emerging area with a growing number of restaurants and cafes. Attracts a mix of locals and tourists looking for trendy dining options.
Café de Luxe, Röda Sten Konsthall, Färgfabriken, Billbordet, Däravägen Park
Brunnsparken
Central park area great for enjoying the outdoors and nearby attractions. Popular with both locals and tourists seeking a relaxing urban escape.
Brunnsparken, Drottningtorget, Göteborgs Stadsmuseum, Engelska Parken, Avenyfallet
Liseberg
Famous amusement park attracting visitors all year round. Ideal for families and thrill-seekers looking for fun and entertainment.
Liseberg Amusement Park, Universeum, Gothenburg Museum of Art, Rosenlundsvägen, Kungsparken

Understanding Airbnb License Requirements & STR Laws in Göteborgs Stad (2025)

While Göteborgs Stad, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Göteborgs Stad to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Göteborgs Stad (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Göteborgs Stadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Big house with pool, jacuzzi, close to the sea

Big house with pool, jacuzzi, close to the sea

Entire Place • 5 bedrooms

$136,143
Revenue
48.1%
Occupancy
$761.92
Daily Rate
Oceanview villa with sauna, jacuzzi, pool, 300m2

Oceanview villa with sauna, jacuzzi, pool, 300m2

Entire Place • 3 bedrooms

$87,197
Revenue
79.2%
Occupancy
$398.60
Daily Rate
Modern villa with wide sea view & jacuzzi

Modern villa with wide sea view & jacuzzi

Entire Place • 5 bedrooms

$67,342
Revenue
69.0%
Occupancy
$317.21
Daily Rate
Quiet and seaside accommodation

Quiet and seaside accommodation

Entire Place • 4 bedrooms

$40,281
Revenue
41.6%
Occupancy
$288.99
Daily Rate
House close to both city and nature

House close to both city and nature

Entire Place • 4 bedrooms

$40,121
Revenue
64.0%
Occupancy
$160.01
Daily Rate
Upper Järkholmen

Upper Järkholmen

Entire Place • 2 bedrooms

$37,988
Revenue
71.7%
Occupancy
$157.80
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Göteborgs Stad (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Göteborgs Stad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lotti1$136,143584.95/5.0
Henrik1$87,19785.00/5.0
Sofia1$67,34295.00/5.0
Sanna1$40,28165.00/5.0
Elin1$40,121334.88/5.0
Jonathan1$37,988685.00/5.0
Hesha1$37,28964.83/5.0
Karl1$34,87755.00/5.0
Charlotte1$34,809115.00/5.0
Host #1226484171$33,5300N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Göteborgs Stad.

Dive Deeper: Advanced Göteborgs Stad STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Göteborgs Stad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Göteborgs Stad Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Göteborgs Stad

  • The Göteborgs Stad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 154 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Göteborgs Stad, House properties are the most common (76.6%), reflecting the local real estate landscape.
  • Houses represent a significant 76.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 9.7%) offer potential for unique stay experiences.

Göteborgs Stad Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Göteborgs Stad

  • The dominant room capacity in Göteborgs Stad is 3 bedrooms listings, making up 29.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 55.8% of the active Airbnb listings in Göteborgs Stad, indicating a high concentration in these sizes.
  • A significant 65.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Göteborgs Stad.

Göteborgs Stad Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Göteborgs Stad

  • The most common guest capacity trend in Göteborgs Stad vacation rentals is listings accommodating 6 guests (30.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Göteborgs Stad STR market, accounting for 51.3% of listings.
  • 53.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Göteborgs Stad.
  • On average, properties in Göteborgs Stad are equipped to host 5.3 guests.

Göteborgs Stad Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Göteborgs Stad

  • The most common availability pattern in Göteborgs Stad falls within the 271-366 days range, representing 79.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Göteborgs Stad (49.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Göteborgs Stad Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.8%)

1 Night

29 listings

18.8% of total

2 Nights (18.8%)

2 Nights

29 listings

18.8% of total

3 Nights (11.7%)

3 Nights

18 listings

11.7% of total

4-6 Nights (39%)

4-6 Nights

60 listings

39% of total

7-29 Nights (1.9%)

7-29 Nights

3 listings

1.9% of total

30+ Nights (9.7%)

30+ Nights

15 listings

9.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Göteborgs Stad is 4-6 Nights, adopted by 39% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 39% of Göteborgs Stad hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Göteborgs Stad.

Göteborgs Stad Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

1.7% of total

Flexible (25.6%)

Flexible

31 listings

25.6% of total

Moderate (22.3%)

Moderate

27 listings

22.3% of total

Firm (28.9%)

Firm

35 listings

28.9% of total

Strict (21.5%)

Strict

26 listings

21.5% of total

Cancellation Policy Insights for Göteborgs Stad

  • The prevailing Airbnb cancellation policy trend in Göteborgs Stad is Firm, used by 28.9% of listings.
  • A majority (50.4%) of hosts in Göteborgs Stad utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 28.9% market standard in Göteborgs Stad.
  • Regularly review your cancellation policy against competitors and market demand shifts in Göteborgs Stad.

Göteborgs Stad STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Göteborgs Stad

  • The overall average booking lead time for vacation rentals in Göteborgs Stad is 52 days.
  • Guests book furthest in advance for stays during June (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Göteborgs Stad.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Göteborgs Stad averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Göteborgs Stad (2025)

Amenity Prevalence

Amenity Insights for Göteborgs Stad

  • Essential amenities in Göteborgs Stad that guests expect include: Smoke alarm, Kitchen, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Göteborgs Stad: Smoke alarm, Kitchen, Free parking on premises, Wifi.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Free parking on premises, Wifi.
  • Consider adding popular differentiators like Heating or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Göteborgs Stad to stay competitive.

Göteborgs Stad Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Göteborgs Stad

  • The typical guest profile for Airbnb in Göteborgs Stad consists of predominantly international visitors (82%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 18.4% of guests.
  • Key international markets include Germany (21.8%) and Sweden (18.4%).
  • Top languages spoken are English (39.9%) followed by German (17.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Sweden.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Göteborgs Stad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lerums kommun38$1,848$256.0741%
Øster Knasborg16$1,508$488.1829%
Starrkärr och Näs13$1,451$238.2520%
Mölle45$1,441$193.6239%
Snekkersten24$1,437$228.2542%
Trönningenäs17$1,437$267.8144%
Udsholt97$1,405$213.8436%
Laröd10$1,349$323.1141%
Borås kommun43$1,349$129.2650%
Hornbæk86$1,341$249.0041%

Maximize Your Airbnb Income in Göteborgs Stad

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights