Ulricehamn Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ulricehamn in 2025? Explore comprehensive Airbnb analytics for Ulricehamn, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Ulricehamn, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Ulricehamn, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ulricehamn Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ulricehamn Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$126
The average rental revenue earned for an occupied room per day in Ulricehamn.
Occupancy Rate(?)
32.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,634
Typical annual income for an Airbnb listing in Ulricehamn. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.6%
Slight decrease (-6.6%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Ulricehamn.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Ulricehamn.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ulricehamn (2025)

Understanding the monthly revenue variations for Airbnb listings in Ulricehamn is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ulricehamn is typically June, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ulricehamn across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,784+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,847 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,150 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $477, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ulricehamn

Ulricehamn Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ulricehamn STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ulricehamn:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ulricehamn

Average Daily Rate (ADR) Airbnb Trends in Ulricehamn (2025)

Effective short term rental pricing strategy in Ulricehamn involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ulricehamn typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $196+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $95 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Ulricehamn

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Airbnb Seasonality Analysis & Trends in Ulricehamn (2025)

Peak Season (June, May, April)
  • Revenue averages $2,038 per month
  • Occupancy rates average 33.9%
  • Daily rates average $140
Shoulder Season
  • Revenue averages $1,296 per month
  • Occupancy maintains around 37.0%
  • Daily rates hold near $132
Low Season (March, September, October)
  • Revenue drops to average $735 per month
  • Occupancy decreases to average 23.6%
  • Daily rates adjust to average $135

Seasonality Insights for Ulricehamn

  • The Airbnb seasonality in Ulricehamn shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ulricehamn's highest earning potential, with monthly revenues capable of climbing to $2,266, occupancy reaching a high of 43.5%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $575, occupancy could drop to 17.9%, and ADRs may adjust down to $125.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ulricehamn.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ulricehamn seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ulricehamn (2025)

Exploring the top neighborhoods for short-term rentals in Ulricehamn? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ulricehamn City Center
The heart of Ulricehamn with charming shops, cafes, and a vibrant local atmosphere. Ideal for tourists looking to explore local culture and amenities.
Ulricehamn's Lake, Ulricehamn Church, Shopping streets, Local restaurants
Ulricehamn Beach
A beautiful lakeside area perfect for summer activities. It's popular among families and water sports enthusiasts, making it a great spot for vacation rentals.
Ulricehamn Beach, Water sports facilities, Picnic areas, Walking trails
Ulricehamn Ski Resort
Attracts winter sports enthusiasts and families looking for a winter getaway. Offers skiing and snowboarding opportunities in a cozy environment.
Ski slopes, Snowboarding, Winter hiking trails, Ski rental shops
Stora Torget
A central square with historical significance and a gathering place for locals and visitors. It's a hub for events and markets, attracting tourists year-round.
Local markets, Festival events, Surrounding cafes and shops
Björkäng Strand
A scenic beach area that draws visitors for relaxation and natural beauty. Great for summer stays and family vacations by the lake.
Beach access, Walking paths, Nature reserves
Romeleåsen
A unique nature reserve offering hiking and outdoor activities. Ideal for travelers looking to immerse themselves in nature and tranquility.
Hiking trails, Wildlife watching, Scenic viewpoints
Ulricehamn Museum
A cultural landmark that features local history and art. Attracts cultural tourists and history enthusiasts.
Exhibitions, Guided tours, Historical artifacts
Lerums Golf Club
Popular for golf enthusiasts looking for a relaxing getaway paired with outdoor activities. An ideal location for luxury stays.
Golf course, Clubhouse, Event hosting

Understanding Airbnb License Requirements & STR Laws in Ulricehamn (2025)

While Ulricehamn, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ulricehamn to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ulricehamn (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ulricehamnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Guesthouse in the heart of the countryside!

Guesthouse in the heart of the countryside!

Entire Place • 1 bedroom

$35,556
Revenue
71.4%
Occupancy
$127.65
Daily Rate
Central private apartment in turn-century villa.

Central private apartment in turn-century villa.

Entire Place • 2 bedrooms

$28,349
Revenue
62.9%
Occupancy
$98.94
Daily Rate
Happiness - Tiny house in country setting

Happiness - Tiny house in country setting

Entire Place • 2 bedrooms

$21,299
Revenue
42.3%
Occupancy
$94.75
Daily Rate
Nice villa with close to the city center and Lake Åsunden.

Nice villa with close to the city center and Lake Åsunden.

Entire Place • 2 bedrooms

$21,297
Revenue
49.2%
Occupancy
$123.61
Daily Rate
Villa perfect for activity and recovery

Villa perfect for activity and recovery

Entire Place • 3 bedrooms

$20,338
Revenue
48.2%
Occupancy
$98.82
Daily Rate
Central loft

Central loft

Entire Place • 2 bedrooms

$19,027
Revenue
29.9%
Occupancy
$110.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ulricehamn (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ulricehamn based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Linnea3$52,242634.87/5.0
Andreas1$35,556984.94/5.0
Maja1$28,349654.86/5.0
Louise1$21,299185.00/5.0
Anders1$21,297304.90/5.0
Lovisa1$20,33874.86/5.0
Linda1$18,717204.90/5.0
Johan1$15,987444.84/5.0
Marianne1$15,227494.67/5.0
Sofia5$14,7401504.44/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ulricehamn.

Dive Deeper: Advanced Ulricehamn STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ulricehamn. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ulricehamn Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ulricehamn

  • The Ulricehamn Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ulricehamn, House properties are the most common (41.7%), reflecting the local real estate landscape.
  • Houses represent a significant 41.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 5.6%) offer potential for unique stay experiences.

Ulricehamn Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ulricehamn

  • The dominant room capacity in Ulricehamn is 2 bedrooms listings, making up 36.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 69.4% of the active Airbnb listings in Ulricehamn, indicating a high concentration in these sizes.

Ulricehamn Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ulricehamn

  • The most common guest capacity trend in Ulricehamn vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Ulricehamn STR market, accounting for 66.7% of listings.
  • 44.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ulricehamn.
  • On average, properties in Ulricehamn are equipped to host 5.0 guests.

Ulricehamn Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ulricehamn

  • The most common availability pattern in Ulricehamn falls within the 271-366 days range, representing 63.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ulricehamn (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ulricehamn Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (48.6%)

1 Night

17 listings

48.6% of total

2 Nights (40%)

2 Nights

14 listings

40% of total

3 Nights (2.9%)

3 Nights

1 listings

2.9% of total

7-29 Nights (2.9%)

7-29 Nights

1 listings

2.9% of total

30+ Nights (5.7%)

30+ Nights

2 listings

5.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Ulricehamn is 1 Night, adopted by 48.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.6%) of the Ulricehamn Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 48.6% of Ulricehamn hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ulricehamn.

Ulricehamn Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (53.3%)

Flexible

16 listings

53.3% of total

Moderate (36.7%)

Moderate

11 listings

36.7% of total

Firm (6.7%)

Firm

2 listings

6.7% of total

Strict

1 listings

3.3% of total

Cancellation Policy Insights for Ulricehamn

  • The prevailing Airbnb cancellation policy trend in Ulricehamn is Flexible, used by 53.3% of listings.
  • The market strongly favors guest-friendly terms, with 90.0% of listings offering Flexible or Moderate policies. This suggests guests in Ulricehamn may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 53.3% market standard in Ulricehamn.
  • Given the high prevalence of Flexible policies (53.3%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ulricehamn.

Ulricehamn STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ulricehamn

  • The overall average booking lead time for vacation rentals in Ulricehamn is 52 days.
  • Guests book furthest in advance for stays during November (average 75 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Ulricehamn.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Ulricehamn averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ulricehamn (2025)

Amenity Prevalence

Amenity Insights for Ulricehamn

  • Essential amenities in Ulricehamn that guests expect include: TV, Hot water, Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ulricehamn: TV, Hot water, Wifi, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Hot water, Wifi, Smoke alarm, Heating.
  • Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ulricehamn to stay competitive.

Ulricehamn Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ulricehamn

  • The typical guest profile for Airbnb in Ulricehamn consists of a mix of domestic (52%) and international guests, often arriving from nearby Copenhagen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
  • Domestic travelers account for 51.6% of guests.
  • Key international markets include Sweden (51.6%) and Denmark (26.3%).
  • Top languages spoken are English (38.1%) followed by Swedish (22.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ulricehamn Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lerums kommun30$2,741$279.8348%
Askersunds kommun19$2,547$246.8344%
Perstorps kommun10$2,109$135.1056%
Hörvik22$2,054$209.3347%
Gnosjö kommun17$1,888$153.6141%
Hestra13$1,801$159.7842%
Trönningenäs16$1,794$249.8345%
Snekkersten23$1,782$213.6945%
Alingsås kommun41$1,766$172.3940%
Mölle41$1,714$187.3039%

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