Strömstad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Västra Götaland County, Sweden
Is Airbnb profitable in Strömstad in 2025? Explore comprehensive Airbnb analytics for Strömstad, Västra Götaland County, Sweden to uncover income potential. This 2025 STR market report for Strömstad, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 52 active listings.
Whether you're considering an Airbnb investment in Strömstad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Strömstad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Strömstad Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Strömstad (2025)
Understanding the monthly revenue variations for Airbnb listings in Strömstad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Strömstad is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Strömstad across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,791+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,659 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,105 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $663, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Strömstad
Strömstad Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Strömstad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Strömstad:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Strömstad
Average Daily Rate (ADR) Airbnb Trends in Strömstad (2025)
Effective short term rental pricing strategy in Strömstad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Strömstad typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $267+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
- Typical properties (Median) charge around $115 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Strömstad
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Airbnb Seasonality Analysis & Trends in Strömstad (2025)
Peak Season (July, August, October)
- Revenue averages $2,242 per month
- Occupancy rates average 52.7%
- Daily rates average $135
Shoulder Season
- Revenue averages $1,322 per month
- Occupancy maintains around 34.0%
- Daily rates hold near $150
Low Season (January, February, November)
- Revenue drops to average $773 per month
- Occupancy decreases to average 26.1%
- Daily rates adjust to average $155
Seasonality Insights for Strömstad
- The Airbnb seasonality in Strömstad shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Strömstad's highest earning potential, with monthly revenues capable of climbing to $2,726, occupancy reaching a high of 65.9%, and ADRs peaking at $174.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $700, occupancy could drop to 21.4%, and ADRs may adjust down to $131.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Strömstad.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Strömstad seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Strömstad (2025)
Exploring the top neighborhoods for short-term rentals in Strömstad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Strömstad Marina | A picturesque marina area that attracts tourists with its beautiful coastal views, sailing opportunities, and dining options by the water. Ideal for visitors looking for a relaxing stay with access to boating activities. | Strömstad Marina, Coastal hiking trails, Restaurants with sea views, Boat rentals, Fishing spots |
| Koster Islands | A unique archipelago experience offering stunning nature, hiking, and pristine beaches. This area is perfect for eco-tourism and attracts nature lovers seeking tranquility and adventure. | Kosterhavet National Park, Koster Islands beaches, Cycling trails, Kayaking, Whale watching tours |
| Strömstad town center | The vibrant heart of Strömstad with shops, cafes, and cultural spots. It's an ideal base for tourists who enjoy easy access to local attractions and amenities. | Strömstad Museum, Cafes and restaurants, Local shops, Town square, Events and festivals |
| Dyrön | A charming island known for its natural beauty and hiking opportunities. Popular with tourists who wish to explore off the beaten path and experience Swedish island life. | Hiking paths, Beach areas, Fishing, Local galleries, Nature reserves |
| Nordkoster | A less frequented part of the Koster Islands, great for visitors looking to escape the crowds and enjoy nature. Offers scenic views and outdoor activities. | Biking paths, Nature walks, Secluded beaches, Wildlife watching, Picnic areas |
| Fjällbacka | A nearby picturesque village known for its dramatic scenery and historic importance. Attracts visitors interested in cultural experiences and beautiful landscapes. | Fjällbacka archipelago, Gabriella’s cliff, Restaurants, Local history museum, Seaside walks |
| Smögen | A popular summer destination with a lively boardwalk and seafood eateries. Ideal for tourists seeking a lively atmosphere and maritime experiences. | Smögenbryggan boardwalk, Seaside restaurants, Fishing harbor, Beaches, Boat tours |
| Sotenäs | A serene coastal area perfect for those looking to enjoy a peaceful retreat. Attracts families and individuals seeking nature and relaxation. | Beaches, Nature trails, Fishing spots, Cafes, Quiet seaside towns |
Understanding Airbnb License Requirements & STR Laws in Strömstad (2025)
While Strömstad, Västra Götaland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Strömstad to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Strömstad (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Strömstadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Central Townhouse Strömstad!
Entire Place • 6 bedrooms
Amazing golf and vacation rental by the water!
Entire Place • 3 bedrooms
Family-friendly private home in central Strömstad
Entire Place • 4 bedrooms
Seaside central house
Entire Place • 4 bedrooms
Cozy home in Strömstad with WiFi
Entire Place • 1 bedroom
Koselig hytte i Strömstad med nærhet til alt
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Strömstad (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Strömstad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mia | 1 | $36,964 | 13 | 4.85/5.0 |
| Michael | 1 | $28,206 | 5 | 5.00/5.0 |
| Rosa | 3 | $19,099 | 27 | 4.43/5.0 |
| Oscar | 1 | $18,662 | 19 | 4.42/5.0 |
| Pia | 3 | $18,630 | 95 | 4.36/5.0 |
| Björn | 1 | $17,956 | 10 | 4.20/5.0 |
| Tommy | 2 | $16,885 | 17 | 4.93/5.0 |
| Novasol | 1 | $16,165 | 4 | 5.00/5.0 |
| Host #71329713 | 1 | $15,785 | 5 | 4.80/5.0 |
| Henrik | 1 | $15,547 | 186 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Strömstad.
Dive Deeper: Advanced Strömstad STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Strömstad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStrömstad Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Strömstad
- The Strömstad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 52 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Strömstad, House properties are the most common (44.2%), reflecting the local real estate landscape.
- Houses represent a significant 44.2% portion, catering likely to families or larger groups.
- The presence of 5.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.
Strömstad Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Strömstad
- The dominant room capacity in Strömstad is 1 bedroom listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 57.7% of the active Airbnb listings in Strömstad, indicating a high concentration in these sizes.
- A significant 32.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Strömstad.
Strömstad Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Strömstad
- The most common guest capacity trend in Strömstad vacation rentals is listings accommodating 4 guests (23.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Strömstad STR market, accounting for 42.3% of listings.
- 30.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Strömstad.
- On average, properties in Strömstad are equipped to host 4.2 guests.
Strömstad Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Strömstad
- The most common availability pattern in Strömstad falls within the 271-366 days range, representing 67.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Strömstad (51.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Strömstad Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
35.3% of total
2 Nights
15 listings
29.4% of total
3 Nights
4 listings
7.8% of total
4-6 Nights
4 listings
7.8% of total
7-29 Nights
3 listings
5.9% of total
30+ Nights
7 listings
13.7% of total
Key Insights
- The most prevalent minimum stay requirement in Strömstad is 1 Night, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.7%) of the Strömstad Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.7%) caters to monthly stays (30+ nights) in Strömstad, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.3% of Strömstad hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Strömstad.
Strömstad Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2.2% of total
Flexible
16 listings
35.6% of total
Moderate
20 listings
44.4% of total
Firm
8 listings
17.8% of total
Cancellation Policy Insights for Strömstad
- The prevailing Airbnb cancellation policy trend in Strömstad is Moderate, used by 44.4% of listings.
- The market strongly favors guest-friendly terms, with 80.0% of listings offering Flexible or Moderate policies. This suggests guests in Strömstad may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 44.4% market standard in Strömstad.
- Regularly review your cancellation policy against competitors and market demand shifts in Strömstad.
Strömstad STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Strömstad
- The overall average booking lead time for vacation rentals in Strömstad is 53 days.
- Guests book furthest in advance for stays during June (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Strömstad.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Strömstad averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Strömstad (2025)
Amenity Prevalence
Amenity Insights for Strömstad
- Essential amenities in Strömstad that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Strömstad: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Strömstad to stay competitive.
Strömstad Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Strömstad
- The typical guest profile for Airbnb in Strömstad consists of predominantly international visitors (67%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Norwegian.
- Domestic travelers account for 33.3% of guests.
- Key international markets include Norway (41.2%) and Sweden (33.3%).
- Top languages spoken are English (37.8%) followed by Norwegian (18.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Sweden.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Strömstad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lerums kommun | 38 | $1,848 | $256.07 | 41% |
| Øster Knasborg | 16 | $1,508 | $488.18 | 29% |
| Enebakk | 38 | $1,506 | $130.51 | 47% |
| Åros | 10 | $1,500 | $194.68 | 41% |
| Frogn | 47 | $1,470 | $214.92 | 36% |
| Starrkärr och Näs | 13 | $1,451 | $238.25 | 20% |
| Trönningenäs | 17 | $1,437 | $267.81 | 44% |
| Borås kommun | 43 | $1,349 | $129.26 | 50% |
| Aurskog-Høland | 23 | $1,340 | $155.88 | 36% |
| Skagen | 437 | $1,331 | $316.19 | 31% |