Nyköping Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Södermanland County, Sweden
Is Airbnb profitable in Nyköping in 2025? Explore comprehensive Airbnb analytics for Nyköping, Södermanland County, Sweden to uncover income potential. This 2025 STR market report for Nyköping, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in Nyköping, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nyköping Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nyköping Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nyköping (2025)
Understanding the monthly revenue variations for Airbnb listings in Nyköping is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nyköping is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nyköping across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,840+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,667 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $827 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $298, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nyköping
Nyköping Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nyköping STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nyköping:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nyköping
Average Daily Rate (ADR) Airbnb Trends in Nyköping (2025)
Effective short term rental pricing strategy in Nyköping involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nyköping typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $219+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $43 per night.
Average Daily Rate (ADR) Trend by Month in Nyköping
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Airbnb Seasonality Analysis & Trends in Nyköping (2025)
Peak Season (June, July, May)
- Revenue averages $2,000 per month
- Occupancy rates average 49.7%
- Daily rates average $91
Shoulder Season
- Revenue averages $1,167 per month
- Occupancy maintains around 33.6%
- Daily rates hold near $98
Low Season (February, October, November)
- Revenue drops to average $722 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $98
Seasonality Insights for Nyköping
- The Airbnb seasonality in Nyköping shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nyköping's highest earning potential, with monthly revenues capable of climbing to $2,106, occupancy reaching a high of 57.8%, and ADRs peaking at $105.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $636, occupancy could drop to 24.1%, and ADRs may adjust down to $90.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nyköping.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nyköping seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nyköping (2025)
Exploring the top neighborhoods for short-term rentals in Nyköping? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nyköping City Center | The vibrant heart of Nyköping, filled with shops, restaurants, and cultural attractions. Ideal for guests wanting to explore local history and enjoy urban amenities. | Nyköping Castle, St. Nicholas Church, Nyköping Harbor, Sörmlands Museum, Mälaren Beach |
| Nyköpingshamn | A picturesque harbor area with stunning views of the archipelago and close proximity to waterfront activities. Great for guests who love boating and nature. | Nyköping’s Archipelago, Ferry rides, Sundbyholm Castle, Café & Restaurant at the harbor |
| Lips Sweden | A charming suburb offering a mix of tranquility and accessibility to Nyköping's attractions. Perfect for families and those looking for a quieter stay. | Parks and playgrounds, Local shops, Community events |
| Bälinge | A peaceful rural area that provides a cozy atmosphere for those seeking a getaway from urban life, with beautiful natural surroundings. | Fishing spots, Hiking trails, Scenic views |
| Nyqvists Gård | An excellent rural setting ideal for visitors looking for unique farm experiences and outdoor activities, particularly popular in summer months. | Farm activities, Nature walks, Local produce markets |
| Sjöbo | A scenic coastal area perfect for water activities and nature enthusiasts. Offers a refreshing escape with beautiful beaches and scenic views. | Swimming spots, Hiking paths, Local seafood restaurants |
| Stigtomta | A quaint village with a friendly atmosphere, fostering connections with local culture. Great for those wanting to experience life in the countryside. | Local festivals, Community centers |
| Vagnhärad | A lovely town with a strong sense of community, attracting visitors interested in historical sites and local cuisine, amid serene surroundings. | Historical landmarks, Cafes, Nature reserves |
Understanding Airbnb License Requirements & STR Laws in Nyköping (2025)
While Nyköping, Södermanland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nyköping to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Nyköping (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nyköpingbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Two comfortable houses with large social areas, near the sea
Entire Place • 3 bedrooms
Elite Business Suite
Entire Place • 1 bedroom
Newly renovated 18th century Dairy
Entire Place • 5 bedrooms
Scenic cabin with proximity to the sea
Entire Place • 1 bedroom
Jagbacken
Entire Place • 4 bedrooms
Modern newly renovated cabin by the sea and nature
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nyköping (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nyköping based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Karin | 1 | $28,175 | 5 | 5.00/5.0 |
| Host #11731649 | 1 | $25,936 | 1 | 0.00/5.0 |
| Fredrik | 1 | $20,189 | 8 | 5.00/5.0 |
| Sebastian | 1 | $18,475 | 154 | 4.80/5.0 |
| Lovisa | 1 | $18,140 | 5 | 4.60/5.0 |
| Malin | 1 | $17,797 | 20 | 4.90/5.0 |
| Ewa | 3 | $17,461 | 316 | 4.94/5.0 |
| Joacim | 1 | $15,762 | 68 | 4.72/5.0 |
| Anette | 1 | $14,055 | 5 | 4.80/5.0 |
| Linda | 1 | $12,559 | 23 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nyköping.
Dive Deeper: Advanced Nyköping STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nyköping. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNyköping Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nyköping
- The Nyköping Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 59.5% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 40.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Nyköping, House properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 48.6% portion, catering likely to families or larger groups.
- The presence of 18.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.7%) offer potential for unique stay experiences.
Nyköping Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nyköping
- The dominant room capacity in Nyköping is 1 bedroom listings, making up 45.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.0% of the active Airbnb listings in Nyköping, indicating a high concentration in these sizes.
Nyköping Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nyköping
- The most common guest capacity trend in Nyköping vacation rentals is listings accommodating 2 guests (13.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Nyköping STR market, accounting for 27.0% of listings.
- 16.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nyköping.
- On average, properties in Nyköping are equipped to host 2.7 guests.
Nyköping Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nyköping
- The most common availability pattern in Nyköping falls within the 271-366 days range, representing 51.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Nyköping (37.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nyköping Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
48.5% of total
2 Nights
7 listings
21.2% of total
3 Nights
1 listings
3% of total
4-6 Nights
1 listings
3% of total
7-29 Nights
6 listings
18.2% of total
30+ Nights
2 listings
6.1% of total
Key Insights
- The most prevalent minimum stay requirement in Nyköping is 1 Night, adopted by 48.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.7%) of the Nyköping Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.5% of Nyköping hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nyköping.
Nyköping Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
55.2% of total
Moderate
8 listings
27.6% of total
Firm
3 listings
10.3% of total
Strict
2 listings
6.9% of total
Cancellation Policy Insights for Nyköping
- The prevailing Airbnb cancellation policy trend in Nyköping is Flexible, used by 55.2% of listings.
- The market strongly favors guest-friendly terms, with 82.8% of listings offering Flexible or Moderate policies. This suggests guests in Nyköping may expect booking flexibility.
- Strict cancellation policies are quite rare (6.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 55.2% market standard in Nyköping.
- Given the high prevalence of Flexible policies (55.2%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 6.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Nyköping.
Nyköping STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nyköping
- The overall average booking lead time for vacation rentals in Nyköping is 45 days.
- Guests book furthest in advance for stays during May (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (63 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Nyköping.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Nyköping averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nyköping (2025)
Amenity Prevalence
Amenity Insights for Nyköping
- Essential amenities in Nyköping that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nyköping: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nyköping to stay competitive.
Nyköping Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nyköping
- The typical guest profile for Airbnb in Nyköping consists of a mix of domestic (48%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 47.6% of guests.
- Key international markets include Sweden (47.6%) and Germany (13.1%).
- Top languages spoken are English (38.6%) followed by Swedish (22.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nyköping Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Älgö | 33 | $3,017 | $320.94 | 53% |
| Brevikshalvön | 10 | $2,318 | $149.93 | 52% |
| Flen | 11 | $2,298 | $137.20 | 47% |
| Norra Lagnö | 10 | $2,119 | $394.02 | 34% |
| Tyresö kommun | 53 | $2,109 | $238.02 | 43% |
| Skärmarö | 10 | $2,074 | $266.21 | 45% |
| Brevik | 17 | $2,002 | $201.09 | 46% |
| Hemmesta | 21 | $1,958 | $246.78 | 45% |
| Vaxholms kommun | 19 | $1,948 | $301.61 | 40% |
| Tyresö | 31 | $1,871 | $286.04 | 49% |