Airbnb Market Analytics, Statistics and Data in Helsingborg, Skåne County, Sweden
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Helsingborg? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Helsingborg:
How much do Airbnb hosts make on average per month in Helsingborg?
The short-term rental market in Helsingborg shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,174 per month
- Strong performing properties (top 25%) make $2,307 or more
- Best-in-class properties (top 10%) achieve $3,776+ monthly
- Entry-level properties (bottom 25%) typically earn around $551
Revenue Variations by Month
Occupancy Rates Throughout the Year in Helsingborg
The market in Helsingborg shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Helsingborg
Daily rates in Helsingborg vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $99 per night
- Strong performing properties (top 25%) secure $176 or more
- Best-in-class properties (top 10%) pull in $251+ per night
- Entry-level properties (bottom 25%) earn around $61
Daily Rate Variations by Month
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Seasonality patterns in Helsingborg
Peak Season (July, June, August)
- Revenue peaks at $2910.28 per month
- Occupancy rates reach 59.79%
- Daily rates average $146.26
Shoulder Season
- Revenue averages $1716.57 per month
- Occupancy maintains 36.87%
- Daily rates hold at $130.53
Low Season (November, January, February)
- Revenue drops to $1083.06 per month
- Occupancy decreases to 25.01%
- Daily rates adjust to $118.39
Is it still profitable to do Airbnb in Helsingborg in 2025?
Yes! Helsingborg demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and solid monthly revenue averaging $1717 and The market's 177 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Helsingborg
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Västra Hamnen | A trendy waterfront area with modern architecture, known for its beautiful views and proximity to the sea. It attracts tourists who enjoy beach-related activities and dining options. | Kärnan, The Öresund Bridge, Västra Hamnen beach, Kullagatan, Café Mölle, Helsingborgs Konstmuseum |
| City Center | The bustling heart of Helsingborg, featuring historic buildings, shops, and restaurants. It's a prime spot for tourists looking for a mix of culture and convenience. | Sofia Albertina Church, Helsingborg City Hall, Stortorget, Dunkers Kulturhus, Kullagatan shops, Helsingborg marina |
| Dunkers | Known for its cultural offerings, this area is a favorite for visitors interested in art and history. It's close to major theaters and galleries. | Dunkers Kulturhus, Helsingborg Museum, Kulturkvarteret, Theater District, Art galleries, Cafés |
| Råå | A charming coastal area just south of the center, known for its fishing village atmosphere and seaside charm. Ideal for those seeking a quieter, picturesque stay. | Råå Vallar, Råå Harbor, Local seafood restaurants, Beach walks, Marina, Lakes and parks |
| Feriegården | A family-friendly neighborhood known for its parks and recreational areas, offering a more suburban feel with quick access to the city center. | Parks and playgrounds, Family-friendly restaurants, Cycling paths, Community events, Local markets |
| Helsingör | Just across the water in Denmark, it's a beautiful town that serves as a day-trip destination for tourists staying in Helsingborg. | Helsingør Castle, Maritime Museum, St. Olai's Church, Shopping streets, Harbor views, Ferries to Sweden |
| Sofiero | Famous for its castle and beautiful gardens, this area draws visitors interested in nature and royal history, making it a unique stay. | Sofiero Castle, Gardens and parks, Nature trails, Art exhibitions, Cafés in the garden |
| Tågaborg | A historic part of the city known for its charming wooden houses and quiet streets. Attractive for those looking for a quaint, local experience. | Tågaborgs Park, Local shops, Historic architecture, Quiet streets, Nearby beach access |
Do you need a license for Airbnb in Helsingborg?
We recommend checking directly with Helsingborg's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Helsingborg
Newly built luxury Villa in Helsingborg close to City
Entire Place • 4 bedrooms
Maltfabriken, 6 bedroom apartment
Entire Place • 6 bedrooms
Turn of the century apartment in the heart of Helsingborg city
Entire Place • 3 bedrooms
Lyxvilla! Jacuzzi, Orangeri, Utekök! Helsingborg!
Entire Place • 3 bedrooms
Stay at Vasatorp manor, next to the golf club
Entire Place • 4 bedrooms
Large Home On The Beach w/ Pool and Ocean View
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Helsingborg
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Patrik | 1 | $57,414 | 59 | 4.90/5.0 |
| Adam | 1 | $57,291 | 18 | 4.28/5.0 |
| Andreas | 1 | $56,538 | 32 | 5.00/5.0 |
| Martin | 2 | $55,241 | 23 | 2.33/5.0 |
| Saeed | 5 | $51,292 | 25 | 1.67/5.0 |
| Sandra | 1 | $48,867 | 63 | 4.95/5.0 |
| Lars Johan | 2 | $48,196 | 173 | 4.88/5.0 |
| Ulrika | 1 | $38,698 | 7 | 5.00/5.0 |
| Helene | 1 | $38,671 | 108 | 4.96/5.0 |
| Therese | 1 | $36,569 | 13 | 4.62/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Helsingborg
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (83.6%), with house and apartment & condo properties comprising 87.6% of inventory
- Untapped potential in others segments (0.6% combined)
Room Capacity Distribution
Analysis of 177 properties in Helsingborg shows that 1 bedroom properties are most prevalent, making up 38.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 57.6% of all listings.
Key Insights
- Most common: 1 bedroom (38.4%)
- Least common: 5+ bedrooms (5.6%)
- Market concentration: 57.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 177 properties in Helsingborg reveals that 4 guests properties dominate the market, representing 26% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 45.8% of the market.
Key Insights
- Most common capacity: 4 guests (26% of market)
- Least common capacity: 1 guest (1.1% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 45.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 177 properties in Helsingborg, the most common availability pattern is 271-366 days (56.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.9% of properties).
Key Insights
- Most common availability window: 271-366 days (56.5%)
- Most common booking duration: 31-90 days (37.9%)
- Properties with high availability (180+ days): 85.9%
- Properties with long-term bookings (180+ days): 14.7%
Minimum Stay Distributions
1 Night
59 listings
41.5% of total
2 Nights
37 listings
26.1% of total
3 Nights
20 listings
14.1% of total
4-6 Nights
14 listings
9.9% of total
7-29 Nights
10 listings
7% of total
30+ Nights
2 listings
1.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 67.6%
- Mid-length stays (4-6 nights) represent 9.9% of listings
- Monthly+ stays (1.4%) suggest a stable extended-stay market
- High market flexibility with 81.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
53 listings
42.4% of total
Moderate
38 listings
30.4% of total
Firm
20 listings
16% of total
Strict
14 listings
11.2% of total
Key Insights
- Flexible is the preferred policy at 42.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 72.8% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 11.2% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, May, averaging 80 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 35 days
- Summer shows the longest average booking window at 76 days, while Winter has the shortest at 35 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 76 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Helsingborg
Below is the distribution of amenities across listings in Helsingborg:
Traveler Demographics
Key Insights
- Domestic travelers make up 37.5% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (22.1%) and Denmark (11.8%)
- English is the top language at 49.9%, followed by Swedish (18.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.4%
Recommendations
- Target marketing campaigns for Stockholm and Gothenburg markets
- Develop localized content for Germany and Denmark
- Prioritize English and Swedish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Helsingborg. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lerums kommun | 29 | $3,012 | $321.32 | 48% |
| Skovshoved | 40 | $2,272 | $293.37 | 43% |
| Copenhagen | 7,573 | $2,254 | $198.43 | 51% |
| Frederiksberg | 14 | $2,121 | $186.42 | 49% |
| Perstorps kommun | 10 | $2,092 | $131.19 | 58% |
| Malmö kommun | 10 | $2,091 | $148.48 | 52% |
| Frederiksberg | 826 | $2,072 | $195.34 | 50% |
| Trönningenäs | 16 | $2,060 | $255.39 | 43% |
| Hestra | 13 | $2,011 | $164.26 | 42% |
| Kungälv | 11 | $1,972 | $145.61 | 48% |
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