Vimmerby kommun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kalmar County, Sweden
Is Airbnb profitable in Vimmerby kommun in 2025? Explore comprehensive Airbnb analytics for Vimmerby kommun, Kalmar County, Sweden to uncover income potential. This 2025 STR market report for Vimmerby kommun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 81 active listings.
Whether you're considering an Airbnb investment in Vimmerby kommun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vimmerby kommun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vimmerby kommun Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vimmerby kommun (2025)
Understanding the monthly revenue variations for Airbnb listings in Vimmerby kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vimmerby kommun is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vimmerby kommun across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,415+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,115 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,330 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $720, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vimmerby kommun
Vimmerby kommun Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vimmerby kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vimmerby kommun:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vimmerby kommun
Average Daily Rate (ADR) Airbnb Trends in Vimmerby kommun (2025)
Effective short term rental pricing strategy in Vimmerby kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vimmerby kommun typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $232+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Vimmerby kommun
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Airbnb Seasonality Analysis & Trends in Vimmerby kommun (2025)
Peak Season (July, August, June)
- Revenue averages $2,458 per month
- Occupancy rates average 55.1%
- Daily rates average $141
Shoulder Season
- Revenue averages $1,618 per month
- Occupancy maintains around 32.8%
- Daily rates hold near $135
Low Season (January, February, December)
- Revenue drops to average $863 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $130
Seasonality Insights for Vimmerby kommun
- The Airbnb seasonality in Vimmerby kommun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vimmerby kommun's highest earning potential, with monthly revenues capable of climbing to $3,214, occupancy reaching a high of 73.9%, and ADRs peaking at $142.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $798, occupancy could drop to 17.6%, and ADRs may adjust down to $127.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vimmerby kommun.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vimmerby kommun seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vimmerby kommun (2025)
Exploring the top neighborhoods for short-term rentals in Vimmerby kommun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Astrid Lindgren's World | A popular theme park based on the beloved children's character created by Astrid Lindgren, attracting families and tourists. The park features rides, shows, and themed attractions that bring Lindgren's stories to life. | Astrid Lindgren's World, Vimmerby Church, Vimmerby Town Square, Mister MMode (escape room), Vimmerby Library |
| Vimmerby Town Center | The charming town center with historical buildings, shops, and cafes. It provides a quaint atmosphere for vacationers looking to immerse themselves in the local culture and enjoy small-town charm. | Vimmerby Town Hall, Korsberga Church, The Old Town, local markets, cafes and restaurants |
| Gamla Vimmerby | The historic area of Vimmerby, rich in culture and history, featuring traditional Swedish architecture. Perfect for history enthusiasts and those seeking a glimpse into Swedish heritage. | The Vimmerby Museum, Vimmerby Folkpark, old wooden houses, local artisan shops, historical tours |
| Björkfors Bruk | A scenic area known for its beautiful nature and tranquility, attracting those looking for a peaceful retreat away from the hustle and bustle. Ideal for nature lovers and outdoor activities. | Björkfors Nature Reserve, hiking trails, fishing spots, picnic areas, biking routes |
| Dalen | A picturesque village offering natural beauty and a cozy atmosphere. It's a great spot for visitors wanting to experience the idyllic Swedish countryside. | Dalen's Church, nature walks, local farms, art galleries, craft shops |
| Lönneberga | Famous for the character Emil from Astrid Lindgren's stories, it draws fans of children's literature. Visitors can explore the surroundings that inspired the tales of Emil. | Lönneberga Church, Emil’s Farm, local crafts, nature paths, cultural events |
| Furushult | An area known for its lakes and outdoor activities. Ideal for travelers seeking outdoor adventures such as fishing, kayaking, or simply enjoying scenic views. | Furushult's Lake, kayaking, fishing, hiking trails, wildlife watching |
| Virserum | A small locality with a charming atmosphere, offering visitors quiet and scenic views. It's a place to relax and enjoy the tranquility of the Swedish countryside. | Virserum Art Museum, lake activities, local eateries, hiking, community events |
Understanding Airbnb License Requirements & STR Laws in Vimmerby kommun (2025)
While Vimmerby kommun, Kalmar County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vimmerby kommun to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Vimmerby kommun (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vimmerby kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Home located by the lake, near Vimmerby
Entire Place • 3 bedrooms
Sjövägen 38
Entire Place • 3 bedrooms
The villa by the lake, near Astrid Lindgrens värld
Entire Place • 3 bedrooms
Cozy home in Södra Vi with kitchen
Entire Place • 3 bedrooms
Summer idyll with its own lake plot
Entire Place • 3 bedrooms
Bullerbyn - Mellangården - Astrid Lindgren
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vimmerby kommun (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vimmerby kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anders | 1 | $45,574 | 42 | 4.93/5.0 |
| StayNordic | 3 | $44,544 | 18 | 3.87/5.0 |
| Jennie | 1 | $42,243 | 25 | 4.80/5.0 |
| Rikard | 1 | $37,432 | 29 | 4.97/5.0 |
| Novasol | 1 | $37,377 | 7 | 5.00/5.0 |
| Mats | 1 | $31,887 | 44 | 4.70/5.0 |
| Kristina | 3 | $29,631 | 4 | 1.67/5.0 |
| Anton | 1 | $26,078 | 21 | 4.95/5.0 |
| Anne | 1 | $23,324 | 19 | 4.74/5.0 |
| Novasol | 4 | $23,242 | 8 | 1.20/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vimmerby kommun.
Dive Deeper: Advanced Vimmerby kommun STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vimmerby kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVimmerby kommun Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vimmerby kommun
- The Vimmerby kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.5% of the 81 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vimmerby kommun, House properties are the most common (58%), reflecting the local real estate landscape.
- Houses represent a significant 58% portion, catering likely to families or larger groups.
- The presence of 8.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others (combined 5.0%) offer potential for unique stay experiences.
Vimmerby kommun Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vimmerby kommun
- The dominant room capacity in Vimmerby kommun is 3 bedrooms listings, making up 32.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.7% of the active Airbnb listings in Vimmerby kommun, indicating a high concentration in these sizes.
- A significant 40.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vimmerby kommun.
Vimmerby kommun Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vimmerby kommun
- The most common guest capacity trend in Vimmerby kommun vacation rentals is listings accommodating 8+ guests (23.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Vimmerby kommun STR market, accounting for 44.5% of listings.
- 51.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vimmerby kommun.
- On average, properties in Vimmerby kommun are equipped to host 5.7 guests.
Vimmerby kommun Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vimmerby kommun
- The most common availability pattern in Vimmerby kommun falls within the 271-366 days range, representing 58% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Vimmerby kommun (42%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vimmerby kommun Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
30 listings
39.5% of total
2 Nights
20 listings
26.3% of total
3 Nights
9 listings
11.8% of total
4-6 Nights
10 listings
13.2% of total
7-29 Nights
3 listings
3.9% of total
30+ Nights
4 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Vimmerby kommun is 1 Night, adopted by 39.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.8%) of the Vimmerby kommun Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.5% of Vimmerby kommun hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vimmerby kommun.
Vimmerby kommun Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
4.1% of total
Super Strict 60 Days
7 listings
9.6% of total
Flexible
15 listings
20.5% of total
Moderate
25 listings
34.2% of total
Firm
16 listings
21.9% of total
Strict
7 listings
9.6% of total
Cancellation Policy Insights for Vimmerby kommun
- The prevailing Airbnb cancellation policy trend in Vimmerby kommun is Moderate, used by 34.2% of listings.
- There's a relatively balanced mix between guest-friendly (54.7%) and stricter (31.5%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (9.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.2% market standard in Vimmerby kommun.
- Using a Strict policy might deter some guests, as only 9.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Vimmerby kommun.
Vimmerby kommun STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vimmerby kommun
- The overall average booking lead time for vacation rentals in Vimmerby kommun is 72 days.
- Guests book furthest in advance for stays during July (average 137 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (111 days avg.) sees the longest lead times, while Winter (63 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Vimmerby kommun.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 111 days) to capture early planners.
- Monitor your own booking lead times against these Vimmerby kommun averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vimmerby kommun (2025)
Amenity Prevalence
Amenity Insights for Vimmerby kommun
- Essential amenities in Vimmerby kommun that guests expect include: Kitchen, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vimmerby kommun: Kitchen, Smoke alarm.
- Prioritize adding missing essentials: Kitchen, Smoke alarm.
- Consider adding popular differentiators like Free parking on premises or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vimmerby kommun to stay competitive.
Vimmerby kommun Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vimmerby kommun
- The typical guest profile for Airbnb in Vimmerby kommun consists of a mix of domestic (39%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 38.9% of guests.
- Key international markets include Sweden (38.9%) and Germany (28.6%).
- Top languages spoken are English (37.2%) followed by Swedish (19.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vimmerby kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Askersunds kommun | 19 | $2,547 | $246.83 | 44% |
| Hörvik | 22 | $2,054 | $209.33 | 47% |
| Immeln | 10 | $1,704 | $196.30 | 34% |
| Drag | 12 | $1,528 | $181.60 | 46% |
| Vadstena | 26 | $1,493 | $168.90 | 40% |
| Katrineholm | 15 | $1,402 | $181.89 | 39% |
| Olofströms kommun | 26 | $1,387 | $165.74 | 43% |
| Rinkabyholm | 10 | $1,369 | $159.94 | 49% |
| Fagersanna | 12 | $1,348 | $123.53 | 54% |
| Älmhults kommun | 51 | $1,347 | $143.41 | 43% |