Nässjö kommun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Jönköping County, Sweden

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Nässjö kommun in 2025? Explore comprehensive Airbnb analytics for Nässjö kommun, Jönköping County, Sweden to uncover income potential. This 2025 STR market report for Nässjö kommun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Nässjö kommun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nässjö kommun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nässjö kommun Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$135
The average rental revenue earned for an occupied room per day in Nässjö kommun.
Occupancy Rate(?)
37.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,777
Typical annual income for an Airbnb listing in Nässjö kommun. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.4%
Strong growth (29.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Nässjö kommun.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Nässjö kommun.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nässjö kommun (2025)

Understanding the monthly revenue variations for Airbnb listings in Nässjö kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nässjö kommun is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nässjö kommun across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,546+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,298 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,148 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $554, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nässjö kommun

Nässjö kommun Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nässjö kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nässjö kommun:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nässjö kommun

Average Daily Rate (ADR) Airbnb Trends in Nässjö kommun (2025)

Effective short term rental pricing strategy in Nässjö kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nässjö kommun typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $255+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
  • Typical properties (Median) charge around $111 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Nässjö kommun

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Airbnb Seasonality Analysis & Trends in Nässjö kommun (2025)

Peak Season (July, August, June)
  • Revenue averages $2,913 per month
  • Occupancy rates average 52.7%
  • Daily rates average $127
Shoulder Season
  • Revenue averages $1,914 per month
  • Occupancy maintains around 33.7%
  • Daily rates hold near $130
Low Season (February, March, September)
  • Revenue drops to average $1,055 per month
  • Occupancy decreases to average 26.6%
  • Daily rates adjust to average $130

Seasonality Insights for Nässjö kommun

  • The Airbnb seasonality in Nässjö kommun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nässjö kommun's highest earning potential, with monthly revenues capable of climbing to $3,295, occupancy reaching a high of 66.3%, and ADRs peaking at $137.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $791, occupancy could drop to 21.4%, and ADRs may adjust down to $122.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nässjö kommun.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nässjö kommun seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nässjö kommun (2025)

Exploring the top neighborhoods for short-term rentals in Nässjö kommun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nässjö
Nässjö is the central town of Nässjö municipality and offers a mix of historical charm and modern amenities. It is an attractive area for visitors interested in local culture and outdoor activities, providing a range of accommodations available for tourists.
Nässjö Railway Museum, Nässjö Town Park, Högarps Church, Ekhagen's Nature Reserve, Norrhult's Chapel, Nässjö Golf Club
Gränna
Gränna is a picturesque town known for its candy cane production and stunning views of Lake Vättern. It attracts many tourists interested in unique local products and beautiful natural scenery, making it a great place for Airbnb hosting.
Gränna Museum, Visingsö island, Polkagubben candy shops, Lake Vättern, Brahehus Castle Ruin
Vetlanda
Vetlanda offers a blend of nature and culture, being close to various tourist attractions. It is ideal for hosting visitors looking for outdoor activities as well as those interested in exploring the local history and crafts.
Vetlanda Museum, Sävsjö Church, Bäckaskog Castle, Husqvarna Factory Museum, Stora Haga Nature Reserve
Aneby
Aneby is surrounded by lovely forests and lakes, providing excellent opportunities for hiking, fishing, and relaxation, appealing to nature lovers, making it useful for Airbnb hosting.
Aneby Folkpark, Lake Bredviken, Kasperslund Nature Reserve, Aneby Church
Mullsjö
Mullsjö is known for its beautiful landscapes and is an outdoor paradise with skiing in winter and lakes in summer. It attracts adventure seekers and nature enthusiasts all year round.
Mullsjö Alpin, Lake Mullsjö, Mullsjö Church, Susö Naturreservat
Jönköping
Nearby Jönköping, a larger city on the shores of Lake Vättern, is well-known and attracts many visitors due to its vibrant city life, cultural events, and lake activities.
Jönköping County Museum, Matchstick Museum, Lake Vättern excursions, Rosenlundsbaden Water Park, Kinnarps Arena
Habo
Habo is a small community with a rich history and beautiful surroundings, close to Lake Vättern. It's attractive for visitors looking for a peaceful getaway as well as historical insights.
Habo Church, Habo's Park, Västerberg's lookout, Stora Haga Nature Reserve
Bergsjö
Bergsjö, surrounded by beautiful Swedish countryside, is perfect for guests looking for tranquility and outdoor recreation, making it a hidden gem for Airbnb hosts.
Bergsjö Church, Nature trails, Fishing spots, Local farms

Understanding Airbnb License Requirements & STR Laws in Nässjö kommun (2025)

While Nässjö kommun, Jönköping County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nässjö kommun to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Nässjö kommun (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nässjö kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Private house with own beach.

Private house with own beach.

Entire Place • 5 bedrooms

$91,295
Revenue
5.1%
Occupancy
$367.31
Daily Rate
Log house by the beach

Log house by the beach

Entire Place • 4 bedrooms

$42,047
Revenue
50.0%
Occupancy
$242.47
Daily Rate
Modern, lakeside living in Småland

Modern, lakeside living in Småland

Entire Place • 3 bedrooms

$39,393
Revenue
32.4%
Occupancy
$332.19
Daily Rate
Waterside house Uddebo, private garden and beach

Waterside house Uddebo, private garden and beach

Entire Place • 2 bedrooms

$35,280
Revenue
52.9%
Occupancy
$248.47
Daily Rate
Modern lakefront accommodation at Spexhultasjön.

Modern lakefront accommodation at Spexhultasjön.

Entire Place • 3 bedrooms

$31,935
Revenue
70.1%
Occupancy
$126.24
Daily Rate
Lakeside House with high standards in Småland.

Lakeside House with high standards in Småland.

Entire Place • 3 bedrooms

$27,848
Revenue
37.2%
Occupancy
$161.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nässjö kommun (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nässjö kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Markus1$91,295105.00/5.0
Josefine1$42,047184.94/5.0
Stefan1$39,393434.93/5.0
Per1$35,280444.98/5.0
Simon1$31,935204.80/5.0
Martin1$27,848534.91/5.0
Marina1$21,94444.25/5.0
Jennie & Magnus1$20,557724.99/5.0
Michelle1$17,9901334.91/5.0
Veronica1$14,296414.68/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nässjö kommun.

Dive Deeper: Advanced Nässjö kommun STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nässjö kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nässjö kommun Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nässjö kommun

  • The Nässjö kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nässjö kommun, House properties are the most common (83.9%), reflecting the local real estate landscape.
  • Houses represent a significant 83.9% portion, catering likely to families or larger groups.
  • The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 3.2%) offer potential for unique stay experiences.

Nässjö kommun Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nässjö kommun

  • The dominant room capacity in Nässjö kommun is 2 bedrooms listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 67.7% of the active Airbnb listings in Nässjö kommun, indicating a high concentration in these sizes.
  • A significant 42.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nässjö kommun.

Nässjö kommun Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nässjö kommun

  • The most common guest capacity trend in Nässjö kommun vacation rentals is listings accommodating 6 guests (32.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Nässjö kommun STR market, accounting for 61.3% of listings.
  • 45.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nässjö kommun.
  • On average, properties in Nässjö kommun are equipped to host 5.1 guests.

Nässjö kommun Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nässjö kommun

  • The most common availability pattern in Nässjö kommun falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Nässjö kommun (32.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Nässjö kommun Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36%)

1 Night

9 listings

36% of total

2 Nights (12%)

2 Nights

3 listings

12% of total

3 Nights (8%)

3 Nights

2 listings

8% of total

4-6 Nights (36%)

4-6 Nights

9 listings

36% of total

7-29 Nights (4%)

7-29 Nights

1 listings

4% of total

30+ Nights (4%)

30+ Nights

1 listings

4% of total

Key Insights

  • The most prevalent minimum stay requirement in Nässjö kommun is 1 Night, adopted by 36% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 36% of Nässjö kommun hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nässjö kommun.

Nässjö kommun Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (16%)

Super Strict 60 Days

4 listings

16% of total

Flexible (44%)

Flexible

11 listings

44% of total

Moderate (16%)

Moderate

4 listings

16% of total

Firm (16%)

Firm

4 listings

16% of total

Strict (8%)

Strict

2 listings

8% of total

Cancellation Policy Insights for Nässjö kommun

  • The prevailing Airbnb cancellation policy trend in Nässjö kommun is Flexible, used by 44% of listings.
  • There's a relatively balanced mix between guest-friendly (60.0%) and stricter (24.0%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44% market standard in Nässjö kommun.
  • Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nässjö kommun.

Nässjö kommun STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nässjö kommun

  • The overall average booking lead time for vacation rentals in Nässjö kommun is 80 days.
  • Guests book furthest in advance for stays during July (average 118 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 64 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (103 days avg.) sees the longest lead times, while Spring (70 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Nässjö kommun.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
  • Monitor your own booking lead times against these Nässjö kommun averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nässjö kommun (2025)

Amenity Prevalence

Amenity Insights for Nässjö kommun

  • Essential amenities in Nässjö kommun that guests expect include: Heating, Refrigerator, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Dishes and silverware, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Nässjö kommun: Heating, Refrigerator, Smoke alarm, Kitchen.
  • Prioritize adding missing essentials: Refrigerator, Smoke alarm, Kitchen.
  • Consider adding popular differentiators like Free parking on premises or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nässjö kommun to stay competitive.

Nässjö kommun Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nässjö kommun

  • The typical guest profile for Airbnb in Nässjö kommun consists of predominantly international visitors (76%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 24.5% of guests.
  • Key international markets include Germany (30.2%) and Sweden (24.5%).
  • Top languages spoken are English (37.8%) followed by German (20.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Sweden.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nässjö kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Askersunds kommun19$2,547$246.8344%
Perstorps kommun10$2,109$135.1056%
Hörvik22$2,054$209.3347%
Gnosjö kommun17$1,888$153.6141%
Hestra13$1,801$159.7842%
Immeln10$1,704$196.3034%
Vadstena26$1,493$168.9040%
Mullsjö kommun10$1,441$159.2448%
Olofströms kommun26$1,387$165.7443%
Fagersanna12$1,348$123.5354%

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