Gränna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Jönköping County, Sweden
Is Airbnb profitable in Gränna in 2025? Explore comprehensive Airbnb analytics for Gränna, Jönköping County, Sweden to uncover income potential. This 2025 STR market report for Gränna, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Gränna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gränna Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gränna Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gränna (2025)
Understanding the monthly revenue variations for Airbnb listings in Gränna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gränna is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gränna across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,858+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,904 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,224 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $683, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gränna
Gränna Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gränna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gränna:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gränna
Average Daily Rate (ADR) Airbnb Trends in Gränna (2025)
Effective short term rental pricing strategy in Gränna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gränna typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $292+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Gränna
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Airbnb Seasonality Analysis & Trends in Gränna (2025)
Peak Season (July, April, May)
- Revenue averages $2,703 per month
- Occupancy rates average 48.0%
- Daily rates average $161
Shoulder Season
- Revenue averages $1,557 per month
- Occupancy maintains around 33.9%
- Daily rates hold near $157
Low Season (March, October, November)
- Revenue drops to average $716 per month
- Occupancy decreases to average 20.8%
- Daily rates adjust to average $153
Seasonality Insights for Gränna
- The Airbnb seasonality in Gränna shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gränna's highest earning potential, with monthly revenues capable of climbing to $2,789, occupancy reaching a high of 61.0%, and ADRs peaking at $166.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $551, occupancy could drop to 12.9%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gränna.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gränna seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gränna (2025)
Exploring the top neighborhoods for short-term rentals in Gränna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Gränna Town Center | The charming town center of Gränna is known for its picturesque streets, historical buildings, and proximity to the beautiful Lake Vättern. A popular destination for tourists seeking a quaint Swedish village experience. | Gränna Museum, Polkagris-Outlet, Lake Vättern, Gränna Church, Vättern's view points |
| Visingsö Island | This beautiful island in Lake Vättern is known for its natural beauty and historical sites. It's a great spot for nature lovers and those seeking tranquility away from the mainland. | Visingsö Castle, Brahehus Ruins, Golf Course, Biking trails, Swimming beaches |
| Hälsingland Forests | The natural surroundings near Gränna offer immersive experiences for hiking, fishing, and outdoor activities. Ideal for those looking to explore Swedish nature and enjoy fresh air. | Nature reserves, Fishing spots, Hiking trails, Lakes, Wildlife watching |
| Braxinge | A peaceful area close to Gränna, known for its scenic views and agricultural landscapes. Attractive to visitors looking for relaxation and a rural retreat. | Countryside walks, Local farms, Scenic viewpoints, Cooking classes, Cultural experiences |
| Gränna Harbor | The harbor area is lively during the summer months, featuring local markets and beautiful views of Lake Vättern. It attracts both tourists and locals looking for leisure activities. | Local markets, Boat rentals, Restaurants, Water sports, Lakefront promenade |
| Åkerlund | A rural setting near Gränna that offers a more authentic Swedish countryside experience. Great for families and groups looking for spacious accommodations. | Farm stays, Outdoor games, Local cuisine, Nature paths, Cultural festivals |
| Röttle Village | A quaint historical village nearby known for its well-preserved structure and local crafts. Popular among history buffs and those interested in Swedish heritage. | Old wooden houses, Handicraft shops, Cultural events, River walks, Heritage sites |
| Gränna Golf Course | An excellent location for golf enthusiasts, with beautiful greens and stunning views of the surroundings. Attracts golfers and those looking for leisure activities. | Golfing, Clubhouse dining, Scenic views, Golf tournaments, Local wildlife |
Understanding Airbnb License Requirements & STR Laws in Gränna (2025)
While Gränna, Jönköping County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gränna to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gränna (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grännabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Hills Cottage With Spa
Entire Place • 3 bedrooms
Gränna Grandeur: Stay in Style
Entire Place • 3 bedrooms
Apartment Gränna
Entire Place • 3 bedrooms
Apartment in stables with a lot outside Gränna
Entire Place • 2 bedrooms
‘The Maid’s room’ - House of Mary Hill
Private Room • N/A
Newly built apartment in quaint Gränna
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gränna (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gränna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jonas | 1 | $40,721 | 16 | 4.44/5.0 |
| Sofia | 1 | $35,514 | 7 | 4.43/5.0 |
| Winnie | 4 | $27,573 | 30 | 2.50/5.0 |
| Madelene | 1 | $23,585 | 37 | 4.19/5.0 |
| Ola | 2 | $23,577 | 21 | 4.88/5.0 |
| Lena | 1 | $20,748 | 51 | 5.00/5.0 |
| Therese | 2 | $16,676 | 21 | 5.00/5.0 |
| Bertil | 2 | $15,269 | 496 | 4.70/5.0 |
| Marie-Louise | 1 | $13,923 | 45 | 4.69/5.0 |
| Mattias | 1 | $13,894 | 63 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gränna.
Dive Deeper: Advanced Gränna STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gränna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGränna Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gränna
- The Gränna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gränna, House properties are the most common (40.7%), reflecting the local real estate landscape.
- Houses represent a significant 40.7% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 7.4%) offer potential for unique stay experiences.
Gränna Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gränna
- The dominant room capacity in Gränna is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 59.2% of the active Airbnb listings in Gränna, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gränna.
Gränna Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gränna
- The most common guest capacity trend in Gränna vacation rentals is listings accommodating 4 guests (18.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Gränna STR market, accounting for 37.0% of listings.
- 37.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gränna.
- On average, properties in Gränna are equipped to host 4.3 guests.
Gränna Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gränna
- The most common availability pattern in Gränna falls within the 271-366 days range, representing 51.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Gränna (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gränna Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
64% of total
2 Nights
6 listings
24% of total
3 Nights
1 listings
4% of total
30+ Nights
2 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Gränna is 1 Night, adopted by 64% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.0%) of the Gränna Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 64% of Gränna hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gränna.
Gränna Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
4.3% of total
Flexible
13 listings
56.5% of total
Moderate
4 listings
17.4% of total
Firm
3 listings
13% of total
Strict
2 listings
8.7% of total
Cancellation Policy Insights for Gränna
- The prevailing Airbnb cancellation policy trend in Gränna is Flexible, used by 56.5% of listings.
- The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Gränna may expect booking flexibility.
- Strict cancellation policies are quite rare (8.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 56.5% market standard in Gränna.
- Given the high prevalence of Flexible policies (56.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 8.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Gränna.
Gränna STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gränna
- The overall average booking lead time for vacation rentals in Gränna is 60 days.
- Guests book furthest in advance for stays during November (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (75 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Gränna.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Gränna averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gränna (2025)
Amenity Prevalence
Amenity Insights for Gränna
- Essential amenities in Gränna that guests expect include: Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Coffee maker are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gränna: Smoke alarm, Kitchen.
- Prioritize adding missing essentials: Smoke alarm, Kitchen.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gränna to stay competitive.
Gränna Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gränna
- The typical guest profile for Airbnb in Gränna consists of a mix of domestic (47%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 47.0% of guests.
- Key international markets include Sweden (47%) and Germany (12.7%).
- Top languages spoken are English (38.8%) followed by Swedish (21.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gränna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Askersunds kommun | 19 | $2,547 | $246.83 | 44% |
| Gnosjö kommun | 17 | $1,888 | $153.61 | 41% |
| Hestra | 13 | $1,801 | $159.78 | 42% |
| Storfors kommun | 13 | $1,651 | $199.60 | 45% |
| Arboga kommun | 16 | $1,554 | $136.47 | 45% |
| Vadstena | 26 | $1,493 | $168.90 | 40% |
| Mullsjö kommun | 10 | $1,441 | $159.24 | 48% |
| Fagersanna | 12 | $1,348 | $123.53 | 54% |
| Gislaveds kommun | 61 | $1,336 | $153.02 | 39% |
| Huskvarna | 41 | $1,322 | $170.11 | 41% |