Kungsbacka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Halland County, Sweden
Is Airbnb profitable in Kungsbacka in 2025? Explore comprehensive Airbnb analytics for Kungsbacka, Halland County, Sweden to uncover income potential. This 2025 STR market report for Kungsbacka, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 36 active listings.
Whether you're considering an Airbnb investment in Kungsbacka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kungsbacka Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kungsbacka Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kungsbacka (2025)
Understanding the monthly revenue variations for Airbnb listings in Kungsbacka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kungsbacka is typically July, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kungsbacka across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,748+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,107 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,264 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $691, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kungsbacka
Kungsbacka Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kungsbacka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kungsbacka:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kungsbacka
Average Daily Rate (ADR) Airbnb Trends in Kungsbacka (2025)
Effective short term rental pricing strategy in Kungsbacka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kungsbacka typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $279+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $224 or more.
- Typical properties (Median) charge around $168 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Kungsbacka
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Airbnb Seasonality Analysis & Trends in Kungsbacka (2025)
Peak Season (July, August, June)
- Revenue averages $2,753 per month
- Occupancy rates average 45.3%
- Daily rates average $187
Shoulder Season
- Revenue averages $1,471 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $174
Low Season (January, November, December)
- Revenue drops to average $1,139 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $170
Seasonality Insights for Kungsbacka
- The Airbnb seasonality in Kungsbacka shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kungsbacka's highest earning potential, with monthly revenues capable of climbing to $2,878, occupancy reaching a high of 52.2%, and ADRs peaking at $196.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,071, occupancy could drop to 25.4%, and ADRs may adjust down to $165.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kungsbacka.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kungsbacka seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kungsbacka (2025)
Exploring the top neighborhoods for short-term rentals in Kungsbacka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kungsbacka Centrum | The vibrant center of Kungsbacka offers a mix of shopping, dining, and cultural attractions. It's ideal for travelers wanting to explore local life and enjoy accessibility to various amenities. | Kungsbacka Church, Kungsbacka Art Museum, Shopping at Kungsmässan, Kungsbacka Marsh, Parks and scenic walks |
| Fjärekärr | A picturesque area on the outskirts of Kungsbacka, known for its natural beauty and close proximity to the sea. Perfect for nature lovers and those seeking a quiet retreat from the city. | Fjärekärr Nature Reserve, Bjärred Beach, Hiking trails, Local farms, Scenic views |
| Tölö | Located just a short distance from Kungsbacka, Tölö offers a peaceful residential atmosphere with charming countryside vibes. Ideal for families and guests looking for a home-like environment. | Tölö Church, Local parks, Family-friendly activities, Community events |
| Ramsdalen | This serene area offers lush green surroundings and is great for relaxation. It attracts tourists looking to escape the hustle and bustle and enjoy a calm environment. | Ramsdalen Nature Preserve, Walking and biking paths, Scenic spots, Wildlife viewing |
| Åsa | A coastal gem in Halland, Åsa features beautiful beaches and charming local shops. A great spot for beach lovers and those wanting to enjoy maritime activities. | Åsa Beach, Marina, Local cafés and shops, Fishing opportunities, Cycling paths |
| Vallda | Known for its golf courses and upscale residential areas, Vallda appeals to visitors looking for leisure activities and a tranquil living experience. | Vallda Golf & Country Club, Historic sites, Nature trails, Local dining experiences |
| Kullavik | A coastal area known for its scenic views and seaside atmosphere. Perfect for outdoor enthusiasts and those seeking water activities, including boating and swimming. | Kullavik Beach, Boating and sailing, Local restaurants, Walks along the coast |
| Hästhagabergen | A nature-rich area close to hiking trails and fresh air, ideal for outdoor activities and short escapes from urban life. | Hiking trails, Birdwatching, Nature photography spots, Parks |
Understanding Airbnb License Requirements & STR Laws in Kungsbacka (2025)
While Kungsbacka, Halland County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kungsbacka to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Kungsbacka (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kungsbackabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
House with pool and evening sun
Entire Place • 4 bedrooms
Private padelbana
Entire Place • 5 bedrooms
Spacious townhouse close to Gothenburg
Entire Place • 4 bedrooms
Spacious chain house 25 minutes from Gothenburg
Entire Place • 5 bedrooms
Villa in central Kungsbacka
Entire Place • 3 bedrooms
The Hus
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kungsbacka (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kungsbacka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mats | 1 | $46,244 | 9 | 4.89/5.0 |
| Froud | 1 | $37,525 | 3 | 5.00/5.0 |
| Louise | 1 | $35,344 | 6 | 5.00/5.0 |
| Frida | 1 | $22,592 | 4 | 4.75/5.0 |
| Patrik | 1 | $20,270 | 1 | Not Rated |
| Andreas | 1 | $17,027 | 4 | 4.75/5.0 |
| Kristin | 1 | $15,683 | 5 | 4.40/5.0 |
| Annika | 1 | $15,364 | 171 | 4.81/5.0 |
| Helene | 1 | $13,053 | 26 | 5.00/5.0 |
| Elin | 1 | $13,017 | 7 | 4.57/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kungsbacka.
Dive Deeper: Advanced Kungsbacka STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kungsbacka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKungsbacka Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kungsbacka
- The Kungsbacka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Kungsbacka, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Kungsbacka Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kungsbacka
- The dominant room capacity in Kungsbacka is 3 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 58.3% of the active Airbnb listings in Kungsbacka, indicating a high concentration in these sizes.
- A significant 63.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kungsbacka.
Kungsbacka Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kungsbacka
- The most common guest capacity trend in Kungsbacka vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Kungsbacka STR market, accounting for 55.5% of listings.
- 44.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kungsbacka.
- On average, properties in Kungsbacka are equipped to host 5.3 guests.
Kungsbacka Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kungsbacka
- The most common availability pattern in Kungsbacka falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Kungsbacka (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kungsbacka Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
25% of total
2 Nights
6 listings
16.7% of total
3 Nights
8 listings
22.2% of total
4-6 Nights
5 listings
13.9% of total
30+ Nights
8 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Kungsbacka is 1 Night, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Kungsbacka, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 25% of Kungsbacka hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kungsbacka.
Kungsbacka Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
41.2% of total
Moderate
12 listings
35.3% of total
Firm
8 listings
23.5% of total
Cancellation Policy Insights for Kungsbacka
- The prevailing Airbnb cancellation policy trend in Kungsbacka is Flexible, used by 41.2% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Kungsbacka may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.2% market standard in Kungsbacka.
- Regularly review your cancellation policy against competitors and market demand shifts in Kungsbacka.
Kungsbacka STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kungsbacka
- The overall average booking lead time for vacation rentals in Kungsbacka is 32 days.
- Guests book furthest in advance for stays during July (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (47 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Kungsbacka.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Kungsbacka averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kungsbacka (2025)
Amenity Prevalence
Amenity Insights for Kungsbacka
- Essential amenities in Kungsbacka that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kungsbacka: Kitchen, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kungsbacka to stay competitive.
Kungsbacka Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kungsbacka
- The typical guest profile for Airbnb in Kungsbacka consists of a mix of domestic (47%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 46.7% of guests.
- Key international markets include Sweden (46.7%) and Germany (14.7%).
- Top languages spoken are English (40.3%) followed by Swedish (25%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kungsbacka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lerums kommun | 37 | $2,040 | $261.73 | 42% |
| Starrkärr och Näs | 13 | $1,862 | $242.32 | 21% |
| Hestra | 16 | $1,776 | $180.29 | 41% |
| Perstorps kommun | 15 | $1,719 | $151.74 | 48% |
| Gnosjö kommun | 21 | $1,692 | $156.37 | 41% |
| Trönningenäs | 20 | $1,667 | $265.43 | 43% |
| Snekkersten | 23 | $1,602 | $227.49 | 40% |
| Mölle | 45 | $1,584 | $184.45 | 38% |
| Onsala | 23 | $1,579 | $201.66 | 40% |
| Vittsjö | 15 | $1,573 | $179.07 | 40% |