Airbnb Market Analytics, Statistics and Data in Falkenberg, Halland County, Sweden
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Falkenberg? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Falkenberg:
How much do Airbnb hosts make on average per month in Falkenberg?
The short-term rental market in Falkenberg shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,026 per month
- Strong performing properties (top 25%) make $2,130 or more
- Best-in-class properties (top 10%) achieve $3,688+ monthly
- Entry-level properties (bottom 25%) typically earn around $464
Revenue Variations by Month
Occupancy Rates Throughout the Year in Falkenberg
The market in Falkenberg shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 30% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Falkenberg
Daily rates in Falkenberg vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $88 per night
- Strong performing properties (top 25%) secure $141 or more
- Best-in-class properties (top 10%) pull in $225+ per night
- Entry-level properties (bottom 25%) earn around $68
Daily Rate Variations by Month
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Seasonality patterns in Falkenberg
Peak Season (July, June, April)
- Revenue peaks at $2649.56 per month
- Occupancy rates reach 69.00%
- Daily rates average $123.94
Shoulder Season
- Revenue averages $1596.13 per month
- Occupancy maintains 35.84%
- Daily rates hold at $115.40
Low Season (September, December, January)
- Revenue drops to $874.71 per month
- Occupancy decreases to 26.20%
- Daily rates adjust to $110.38
Is it still profitable to do Airbnb in Falkenberg in 2025?
Yes! Falkenberg demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and monthly revenue averaging $1596 and The market's 105 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Falkenberg
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Falkenberg Strand | A beautiful coastal area known for its sandy beaches and seaside attractions. Ideal for tourists looking to enjoy sunbathing, swimming, and water sports. | Skrea Beach, Falkenberg Lighthouse, Falkenberg Nature Reserve, Falkenberg's Old Town, Falkenberg's Fishing Port |
| Falkenberg City Center | The heart of Falkenberg, offering a mix of shopping, dining, and cultural experiences. Great for visitors wanting to explore local shops and restaurants. | Falkenberg Art Gallery, St. Lawrence Church, Falkenberg Museum, Shopping Streets, Local Cafes |
| Ätran River | Known for its stunning natural scenery and opportunities for fishing and kayaking. Attracts outdoor enthusiasts and nature lovers. | Ätran River, Fishing spots, Kayaking tours, Nature trails |
| Skrea Beach Area | A quaint beach area perfect for family vacations and summer retreats, featuring beachside activities and events. | Beach volleyball courts, Children's play areas, Water sports rentals, Beachside restaurants |
| Hallandsås | A beautiful ridge that offers hiking trails and panoramic views of the region. Popular for nature-focused travelers. | Hiking trails, Scenic viewpoints, Cafes along the trails, Nature reserves |
| Björnhult | A peaceful rural area perfect for those seeking relaxation and proximity to nature. Great for families and quiet retreats. | Nature walks, Local farms, Pick-your-own fruit locations |
| Kungsbacka | A charming locality just outside Falkenberg known for its historic buildings and local events. Attracts cultural tourists. | Kungsbacka Church, Local markets, Cultural festivals, Cafes and boutiques |
| Falkenberg Golf Club | Ideal for golf enthusiasts looking to stay in a scenic area with excellent golfing facilities. Attracting visitors year-round. | 18-hole golf course, Golf tournaments, Clubhouse events, Scenic views of the course |
Do you need a license for Airbnb in Falkenberg?
We recommend checking directly with Falkenberg's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Falkenberg
The beach villa
Entire Place • 2 bedrooms
Adorable guest house with AC as well as free parkings
Entire Place • 1 bedroom
Beachfront Villa in idyllic Skomakarhamnen, FBG
Entire Place • 6 bedrooms
Central Falkenberg
Entire Place • 4 bedrooms
The beach apartment
Entire Place • 1 bedroom
Central home for fall/winter activities in FBG
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Falkenberg
Additional analytics on vacation rental, real estate, short term rental data in Falkenberg
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89.5%), with house and outdoor & mobile properties comprising 70.5% of inventory
- Strong specialty sector (31.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others segments (1.0% combined)
Room Capacity Distribution
Analysis of 105 properties in Falkenberg shows that 1 bedroom properties are most prevalent, making up 48.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 62.9% of all listings.
Key Insights
- Most common: 1 bedroom (48.6%)
- Least common: 5+ bedrooms (1.9%)
- Market concentration: 62.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 105 properties in Falkenberg reveals that 4 guests properties dominate the market, representing 37.1% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 50.5% of the market.
Key Insights
- Most common capacity: 4 guests (37.1% of market)
- Least common capacity: 1 guest (1% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 50.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 105 properties in Falkenberg, the most common availability pattern is 271-366 days (69.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (41.9% of properties).
Key Insights
- Most common availability window: 271-366 days (69.5%)
- Most common booking duration: 31-90 days (41.9%)
- Properties with high availability (180+ days): 90.5%
- Properties with long-term bookings (180+ days): 9.5%
Minimum Stay Distributions
1 Night
38 listings
40.4% of total
2 Nights
30 listings
31.9% of total
3 Nights
12 listings
12.8% of total
4-6 Nights
7 listings
7.4% of total
7-29 Nights
3 listings
3.2% of total
30+ Nights
4 listings
4.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 72.3%
- Mid-length stays (4-6 nights) represent 7.4% of listings
- Monthly+ stays (4.3%) suggest a stable extended-stay market
- High market flexibility with 85.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
24 listings
28.9% of total
Moderate
23 listings
27.7% of total
Firm
21 listings
25.3% of total
Strict
15 listings
18.1% of total
Key Insights
- Flexible is the preferred policy at 28.9% of listings
- The market shows a balanced distribution between guest-friendly (56.6%) and strict (43.4%) policies
- Strict policies are least common at 18.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 80 days
- Shortest booking windows are in Oct, Nov, Sep, averaging 38 days
- Summer shows the longest average booking window at 73 days, while Fall has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 73 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Sep when lead times are shortest
Popular Airbnb Amenities in Falkenberg
Below is the distribution of amenities across listings in Falkenberg:
Traveler Demographics
Key Insights
- Domestic travelers make up 61.6% of total guests, indicating a significant local market share.
- Primary international markets: Germany (12%) and Norway (9%)
- English is the top language at 47.3%, followed by Swedish (31.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.9%
Recommendations
- Target marketing campaigns for Gothenburg and Stockholm markets
- Develop localized content for Germany and Norway
- Prioritize English and Swedish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Falkenberg. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lerums kommun | 29 | $3,012 | $321.32 | 48% |
| Skovshoved | 40 | $2,272 | $293.37 | 43% |
| Copenhagen | 7,573 | $2,254 | $198.43 | 51% |
| Frederiksberg | 14 | $2,121 | $186.42 | 49% |
| Perstorps kommun | 10 | $2,092 | $131.19 | 58% |
| Malmö kommun | 10 | $2,091 | $148.48 | 52% |
| Frederiksberg | 826 | $2,072 | $195.34 | 50% |
| Trönningenäs | 16 | $2,060 | $255.39 | 43% |
| Hestra | 13 | $2,011 | $164.26 | 42% |
| Kungälv | 11 | $1,972 | $145.61 | 48% |
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