Söderhamns kommun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Gävleborg County, Sweden

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Söderhamns kommun in 2025? Explore comprehensive Airbnb analytics for Söderhamns kommun, Gävleborg County, Sweden to uncover income potential. This 2025 STR market report for Söderhamns kommun, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Söderhamns kommun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Söderhamns kommun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Söderhamns kommun Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$194
The average rental revenue earned for an occupied room per day in Söderhamns kommun.
Occupancy Rate(?)
45.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,339
Typical annual income for an Airbnb listing in Söderhamns kommun. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.7%
Strong growth (29.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Söderhamns kommun.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Söderhamns kommun.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Söderhamns kommun (2025)

Understanding the monthly revenue variations for Airbnb listings in Söderhamns kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Söderhamns kommun is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Söderhamns kommun across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,774+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,915 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,257 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $589, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Söderhamns kommun

Söderhamns kommun Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Söderhamns kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Söderhamns kommun:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Söderhamns kommun

Average Daily Rate (ADR) Airbnb Trends in Söderhamns kommun (2025)

Effective short term rental pricing strategy in Söderhamns kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Söderhamns kommun typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
  • Typical properties (Median) charge around $108 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Söderhamns kommun

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Airbnb Seasonality Analysis & Trends in Söderhamns kommun (2025)

Peak Season (July, August, October)
  • Revenue averages $4,755 per month
  • Occupancy rates average 55.4%
  • Daily rates average $180
Shoulder Season
  • Revenue averages $4,021 per month
  • Occupancy maintains around 38.6%
  • Daily rates hold near $183
Low Season (January, March, September)
  • Revenue drops to average $2,743 per month
  • Occupancy decreases to average 25.5%
  • Daily rates adjust to average $180

Seasonality Insights for Söderhamns kommun

  • The Airbnb seasonality in Söderhamns kommun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Söderhamns kommun's highest earning potential, with monthly revenues capable of climbing to $5,275, occupancy reaching a high of 66.5%, and ADRs peaking at $188.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,320, occupancy could drop to 16.9%, and ADRs may adjust down to $176.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Söderhamns kommun.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Söderhamns kommun seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Söderhamns kommun (2025)

Exploring the top neighborhoods for short-term rentals in Söderhamns kommun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Söderhamn
A charming coastal town known for its beautiful archipelago and rich history. It's a great destination for travelers looking for serene nature and local culture.
Söderhamn Archipelago, Kungsberget Ski Resort, Söderhamn Museum, Voxna River, Söderhamn Golf Club, Gävleforsen River
Ljusne
A picturesque village that offers a quaint atmosphere and beautiful nature. Ideal for those seeking tranquility and outdoor activities like hiking and fishing.
Ljusne River, Local hiking trails, Ljusne Marina, Nearby forests, Historical sites of Ljusne
Sandarne
A small scenic locality with proximity to both the coast and lush forests. Attracts visitors looking for a peaceful retreat with nature exploration options.
Sandarne Beach, Bird watching sites, Walking paths in the nearby woods, Cultural heritage sites
Woxnadalen
A beautiful valley area known for its outdoor activities and natural beauty. Perfect for tourists interested in hiking, fishing, and enjoying local wildlife.
Woxna River, Fishing spots, Hiking areas, Natural parks, Scenic viewpoints
Skärså
A quaint fishing village with a rich maritime history, ideal for tourists interested in seaside experiences and local seafood cuisine.
Fishing harbor, Seaside restaurants, Historic buildings, Local galleries, Nearby archipelago islands
Tönnebro
A small village that serves as a peaceful spot for travelers looking to explore the surrounding nature and enjoy rural Swedish life.
Surrounding countryside, Local farms, Hiking paths, Fishing lakes
Bollnäs
A bit larger town offering cultural experiences, shopping, and local events. An excellent spot for tourists who want a mix of urban and natural experiences.
Bollnäs Church, Bollnäs Park, Local markets, Cultural festivals, Nearby nature reserves
Norrala
Close to Söderhamn, Norrala is a great option for travelers looking for a quiet village atmosphere while being near larger urban areas.
Historic architecture, Walking trails, Nature parks, Community events, Local shops

Understanding Airbnb License Requirements & STR Laws in Söderhamns kommun (2025)

While Söderhamns kommun, Gävleborg County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Söderhamns kommun to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Söderhamns kommun (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Söderhamns kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Well-equipped farm by lake, cinema salon & billiards

Well-equipped farm by lake, cinema salon & billiards

Entire Place • 5 bedrooms

$323,373
Revenue
69.4%
Occupancy
$1277.38
Daily Rate
Luxury and children's friendly sea gem

Luxury and children's friendly sea gem

Entire Place • 6 bedrooms

$80,284
Revenue
52.0%
Occupancy
$346.05
Daily Rate
House by the archipelago

House by the archipelago

Entire Place • 7 bedrooms

$46,169
Revenue
36.6%
Occupancy
$319.03
Daily Rate
Lillvassen

Lillvassen

Entire Place • 3 bedrooms

$35,008
Revenue
64.3%
Occupancy
$254.76
Daily Rate
Nice place to stay with a sea plot

Nice place to stay with a sea plot

Entire Place • 2 bedrooms

$27,596
Revenue
51.7%
Occupancy
$134.83
Daily Rate
Harmonious Villa at Söderhamn

Harmonious Villa at Söderhamn

Entire Place • 4 bedrooms

$26,786
Revenue
50.4%
Occupancy
$176.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Söderhamns kommun (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Söderhamns kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Christian1$323,373564.96/5.0
Frida1$80,284394.97/5.0
Ulrika1$46,16935.00/5.0
Rasmus1$35,008124.92/5.0
Kalle1$27,596804.95/5.0
Malick1$26,78664.83/5.0
Therese1$16,01844.25/5.0
Erik1$15,290404.80/5.0
Gustav1$13,40374.57/5.0
Elin1$13,13375.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Söderhamns kommun.

Dive Deeper: Advanced Söderhamns kommun STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Söderhamns kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Söderhamns kommun Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Söderhamns kommun

  • The Söderhamns kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Söderhamns kommun, House properties are the most common (68.4%), reflecting the local real estate landscape.
  • Houses represent a significant 68.4% portion, catering likely to families or larger groups.

Söderhamns kommun Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Söderhamns kommun

  • The dominant room capacity in Söderhamns kommun is 3 bedrooms listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 47.4% of the active Airbnb listings in Söderhamns kommun, indicating a high concentration in these sizes.
  • A significant 63.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Söderhamns kommun.

Söderhamns kommun Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Söderhamns kommun

  • The most common guest capacity trend in Söderhamns kommun vacation rentals is listings accommodating 8+ guests (42.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 5 guests dominate the Söderhamns kommun STR market, accounting for 68.4% of listings.
  • 52.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Söderhamns kommun.
  • On average, properties in Söderhamns kommun are equipped to host 6.2 guests.

Söderhamns kommun Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Söderhamns kommun

  • The most common availability pattern in Söderhamns kommun falls within the 181-270 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Söderhamns kommun (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Söderhamns kommun Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.8%)

1 Night

7 listings

36.8% of total

2 Nights (42.1%)

2 Nights

8 listings

42.1% of total

3 Nights (10.5%)

3 Nights

2 listings

10.5% of total

4-6 Nights (5.3%)

4-6 Nights

1 listings

5.3% of total

7-29 Nights (5.3%)

7-29 Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Söderhamns kommun is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (78.9%) of the Söderhamns kommun Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.1% of Söderhamns kommun hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Söderhamns kommun.

Söderhamns kommun Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44.4%)

Flexible

8 listings

44.4% of total

Moderate (27.8%)

Moderate

5 listings

27.8% of total

Firm (16.7%)

Firm

3 listings

16.7% of total

Strict (11.1%)

Strict

2 listings

11.1% of total

Cancellation Policy Insights for Söderhamns kommun

  • The prevailing Airbnb cancellation policy trend in Söderhamns kommun is Flexible, used by 44.4% of listings.
  • The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Söderhamns kommun may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44.4% market standard in Söderhamns kommun.
  • Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Söderhamns kommun.

Söderhamns kommun STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Söderhamns kommun

  • The overall average booking lead time for vacation rentals in Söderhamns kommun is 58 days.
  • Guests book furthest in advance for stays during July (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (109 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Söderhamns kommun.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
  • Monitor your own booking lead times against these Söderhamns kommun averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Söderhamns kommun (2025)

Amenity Prevalence

Amenity Insights for Söderhamns kommun

  • Essential amenities in Söderhamns kommun that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Söderhamns kommun: Kitchen, Free parking on premises.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Söderhamns kommun to stay competitive.

Söderhamns kommun Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Söderhamns kommun

  • The typical guest profile for Airbnb in Söderhamns kommun consists of a mix of domestic (54%) and international guests, often arriving from nearby Stockholm, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
  • Domestic travelers account for 53.7% of guests.
  • Key international markets include Sweden (53.7%) and Germany (14.9%).
  • Top languages spoken are English (39.8%) followed by Swedish (23.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Söderhamns kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grisslehamn13$1,777$267.7136%
Järvsö54$1,340$156.6138%
Gnarp District10$1,235$195.8535%
Ljusdals kommun99$1,198$137.4535%
Öregrund17$1,186$159.5643%
Gävle39$1,124$100.2445%
Sundsvalls Gustav Adolf District10$1,116$103.9255%
Nordanstigs kommun14$1,091$115.2937%
Härnösands domkyrkodistrikt33$1,053$108.1346%
Östhammar10$1,050$99.5842%

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