Orsa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Dalarna County, Sweden

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Orsa in 2025? Explore comprehensive Airbnb analytics for Orsa, Dalarna County, Sweden to uncover income potential. This 2025 STR market report for Orsa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Orsa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Orsa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Orsa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$104
The average rental revenue earned for an occupied room per day in Orsa.
Occupancy Rate(?)
32.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,081
Typical annual income for an Airbnb listing in Orsa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
63.5%
Strong growth (63.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Orsa.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Orsa.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Orsa (2025)

Understanding the monthly revenue variations for Airbnb listings in Orsa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Orsa is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Orsa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,664+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,583 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $895 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $437, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Orsa

Orsa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Orsa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Orsa:

  • Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Orsa

Average Daily Rate (ADR) Airbnb Trends in Orsa (2025)

Effective short term rental pricing strategy in Orsa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Orsa typically peaks in February and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
  • Typical properties (Median) charge around $82 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in Orsa

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Airbnb Seasonality Analysis & Trends in Orsa (2025)

Peak Season (July, May, April)
  • Revenue averages $1,856 per month
  • Occupancy rates average 38.9%
  • Daily rates average $105
Shoulder Season
  • Revenue averages $1,168 per month
  • Occupancy maintains around 33.0%
  • Daily rates hold near $112
Low Season (September, October, November)
  • Revenue drops to average $685 per month
  • Occupancy decreases to average 22.9%
  • Daily rates adjust to average $109

Seasonality Insights for Orsa

  • The Airbnb seasonality in Orsa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Orsa's highest earning potential, with monthly revenues capable of climbing to $2,046, occupancy reaching a high of 57.9%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $627, occupancy could drop to 21.7%, and ADRs may adjust down to $104.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Orsa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Orsa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Orsa (2025)

Exploring the top neighborhoods for short-term rentals in Orsa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Orsa Grönklitt
A picturesque area known for its skiing and outdoor activities. It attracts tourists year-round for winter sports and summer activities like hiking and biking.
Orsa Grönklitt Ski Resort, Grönklitt Wildlife Park, Dala Horse Factory, Lake Orsasjön, Biking and hiking trails, Orsa Church
Orsa Lake
Beautiful lake area offering stunning views and various water activities. A great spot for those looking to enjoy nature and summer recreation.
Lake Orsasjön, Fishing activities, Swimming spots, Nature trails, Picnic areas
Orsa
The charming main town with rich cultural heritage. It provides a blend of local experiences and access to various attractions in Dalarna.
Orsa Church, Dala Horse Sculpture, Orsa Museum, Local shops and restaurants, Cultural events
Kollungen
A tranquil location near lakes and forests, perfect for relaxing getaways and nature lovers seeking peace and solitude.
Kollungen Nature Reserve, Hiking paths, Fishing spots, Wildlife watching, Picnic areas
Rättvik
Nearby town with famous wooden church and events such as Rättvik Carnival. It draws visitors for cultural experiences and entertainment.
Rättvik Church, Rättvik Long Bridge, Lake Siljan, Cultural festivals, Summer markets
Leksand
A neighboring town known for its beautiful landscapes and rich traditions, offering guests a taste of Dalarna's culture and lifestyle.
Leksand Strand, Leksand Church, Dalarna Museum, Summer open-air markets, Local handicrafts shops
Siljan
Siljan Lake area is known for its unique circular shape, stunning landscapes, and recreational opportunities including sailing, swimming, and hiking.
Siljan Lake, Natural viewpoints, Biking tours, Cultural activities in summer, Local dining experiences
Boda
A peaceful village that offers a genuine Swede experience with access to nature, ideal for families and those looking to disconnect from city life.
Boda Kyrka, Local art shops, Nature trails, Boda Nature Reserve, Quiet village atmosphere

Understanding Airbnb License Requirements & STR Laws in Orsa (2025)

While Orsa, Dalarna County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Orsa to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Orsa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Orsabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Family villa sleeps 9.

Family villa sleeps 9.

Entire Place • 4 bedrooms

$49,087
Revenue
45.6%
Occupancy
$227.56
Daily Rate
Newly-built villa near Orsasjön

Newly-built villa near Orsasjön

Entire Place • 3 bedrooms

$28,796
Revenue
42.3%
Occupancy
$138.82
Daily Rate
Tallstugan

Tallstugan

Entire Place • 1 bedroom

$23,570
Revenue
63.0%
Occupancy
$93.08
Daily Rate
Log cabin with beach plot, 12 km from Grönklitt

Log cabin with beach plot, 12 km from Grönklitt

Entire Place • N/A

$17,675
Revenue
46.6%
Occupancy
$74.87
Daily Rate
Apartment, Orsa

Apartment, Orsa

Entire Place • 1 bedroom

$17,581
Revenue
77.6%
Occupancy
$58.00
Daily Rate
Stunning home in Orsa with kitchen

Stunning home in Orsa with kitchen

Entire Place • 3 bedrooms

$17,564
Revenue
48.8%
Occupancy
$160.40
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Orsa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Orsa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anna1$49,08785.00/5.0
Raymond1$28,796264.96/5.0
Perolow2$26,6271154.74/5.0
Susanne1$23,570214.95/5.0
Hans1$17,675844.89/5.0
Lena1$17,581425.00/5.0
Novasol1$17,56434.33/5.0
Vildhem1$15,867594.68/5.0
Matilda1$15,319594.69/5.0
Andrew4$15,161234.50/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Orsa.

Dive Deeper: Advanced Orsa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Orsa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Orsa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Orsa

  • The Orsa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Orsa, House properties are the most common (36.7%), reflecting the local real estate landscape.
  • Houses represent a significant 36.7% portion, catering likely to families or larger groups.
  • The presence of 26.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.

Orsa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Orsa

  • The dominant room capacity in Orsa is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 63.3% of the active Airbnb listings in Orsa, indicating a high concentration in these sizes.
  • A significant 26.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Orsa.

Orsa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Orsa

  • The most common guest capacity trend in Orsa vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Orsa STR market, accounting for 53.3% of listings.
  • 39.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Orsa.
  • On average, properties in Orsa are equipped to host 4.6 guests.

Orsa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Orsa

  • The most common availability pattern in Orsa falls within the 271-366 days range, representing 56.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Orsa (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Orsa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (53.3%)

1 Night

16 listings

53.3% of total

2 Nights (26.7%)

2 Nights

8 listings

26.7% of total

3 Nights (10%)

3 Nights

3 listings

10% of total

4-6 Nights (3.3%)

4-6 Nights

1 listings

3.3% of total

30+ Nights (6.7%)

30+ Nights

2 listings

6.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Orsa is 1 Night, adopted by 53.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (80.0%) of the Orsa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 53.3% of Orsa hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Orsa.

Orsa Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

3.4% of total

Super Strict 60 Days

1 listings

3.4% of total

Flexible (58.6%)

Flexible

17 listings

58.6% of total

Moderate (17.2%)

Moderate

5 listings

17.2% of total

Firm (6.9%)

Firm

2 listings

6.9% of total

Strict (10.3%)

Strict

3 listings

10.3% of total

Cancellation Policy Insights for Orsa

  • The prevailing Airbnb cancellation policy trend in Orsa is Flexible, used by 58.6% of listings.
  • The market strongly favors guest-friendly terms, with 75.8% of listings offering Flexible or Moderate policies. This suggests guests in Orsa may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 58.6% market standard in Orsa.
  • Given the high prevalence of Flexible policies (58.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 10.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Orsa.

Orsa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Orsa

  • The overall average booking lead time for vacation rentals in Orsa is 73 days.
  • Guests book furthest in advance for stays during June (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 42 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Fall (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Orsa.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Orsa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Orsa (2025)

Amenity Prevalence

Amenity Insights for Orsa

  • Essential amenities in Orsa that guests expect include: Free parking on premises, Kitchen, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Orsa: Free parking on premises, Kitchen, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Coffee maker or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Orsa to stay competitive.

Orsa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Orsa

  • The typical guest profile for Airbnb in Orsa consists of a mix of domestic (63%) and international guests, often arriving from nearby Stockholm, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
  • Domestic travelers account for 63.1% of guests.
  • Key international markets include Sweden (63.1%) and Netherlands (7.8%).
  • Top languages spoken are English (38.1%) followed by Swedish (25.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Stockholm and Gothenburg.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Orsa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tällberg14$1,918$160.8149%
Malung-Sälens kommun399$1,411$152.1241%
Falun78$1,387$108.8747%
Vattnäs10$1,363$123.5351%
Sälen28$1,349$181.0736%
Borlänge kommun40$1,241$121.3635%
Gagnefs kommun11$1,161$105.5449%
Orsa kommun39$1,148$114.4340%
Mora93$1,147$171.3433%
Härjedalens kommun244$1,105$132.8438%

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