Picassent Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Valencian Community, Spain
Is Airbnb profitable in Picassent in 2025? Explore comprehensive Airbnb analytics for Picassent, Valencian Community, Spain to uncover income potential. This 2025 STR market report for Picassent, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Picassent, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Picassent Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Picassent Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Picassent (2025)
Understanding the monthly revenue variations for Airbnb listings in Picassent is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Picassent is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Picassent across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,622+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,732 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,211 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,426, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Picassent
Picassent Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Picassent STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Picassent:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Picassent
Average Daily Rate (ADR) Airbnb Trends in Picassent (2025)
Effective short term rental pricing strategy in Picassent involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Picassent typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $571+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $351 or more.
- Typical properties (Median) charge around $173 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Picassent
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Airbnb Seasonality Analysis & Trends in Picassent (2025)
Peak Season (August, July, June)
- Revenue averages $6,580 per month
- Occupancy rates average 62.2%
- Daily rates average $308
Shoulder Season
- Revenue averages $3,086 per month
- Occupancy maintains around 34.9%
- Daily rates hold near $237
Low Season (January, March, November)
- Revenue drops to average $1,693 per month
- Occupancy decreases to average 27.7%
- Daily rates adjust to average $214
Seasonality Insights for Picassent
- The Airbnb seasonality in Picassent shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Picassent's highest earning potential, with monthly revenues capable of climbing to $7,940, occupancy reaching a high of 72.0%, and ADRs peaking at $324.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,087, occupancy could drop to 21.0%, and ADRs may adjust down to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Picassent.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Picassent seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Picassent (2025)
Exploring the top neighborhoods for short-term rentals in Picassent? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Picassent City Center | The heart of Picassent offers easy access to local shops, restaurants, and cultural sites. Ideal for tourists wanting to experience authentic Spanish life. | Picassent Church, Central Park, Cultural Center of Picassent, Local Market, Picassent Castle |
| La Bega | A peaceful residential area perfect for families or travelers looking for a quiet stay with good access to nature and local amenities. | Natural Park of La Bega, Local hiking trails, Cafes and family-run restaurants |
| Ribera del Xúquer | Scenic riverside area with beautiful views and outdoor activities. Popular for those who enjoy cycling and river sports. | Xúquer River, Cycle routes, Water sports facilities, Picnicking areas |
| Picassent Golf Course | Great for golf enthusiasts. Offers green views and a tranquil setting for a relaxing stay near the golf course. | Local Golf Course, Driving range, Clubhouse dining |
| Camp de Túria | Lively neighborhood with a blend of urban and rural, providing a unique stay experience with local festivals and events. | Camp de Túria Waterfall, Local festivities, Parks and outdoor spaces |
| Pinedo Beach | Close proximity to the beach, great for summer travelers looking to enjoy sun and sea while being near Picassent. | Pinedo Beach, Boardwalk, Restaurants with beach views |
| Cerro de les Creus | A mountainous area providing stunning views and hiking opportunities, perfect for nature lovers and adventure seekers. | Hiking trails, Scenic lookout points, Nature reserves |
| Valencia City Access | Proximity to Valencia makes it attractive for travelers wanting an urban experience and access to the vibrant city life. | Valencia Cathedral, City of Arts and Sciences, Valencia Central Market, Beachfront Promenade |
Understanding Airbnb License Requirements & STR Laws in Picassent (2025)
Yes, Picassent, Valencian Community, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Picassent to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 47% licensed listings)
Top Performing Airbnb Properties in Picassent (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Picassentbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chalet Torrent Valencia/Spain
Entire Place • 6 bedrooms

Villaentrenaranjos
Entire Place • 5 bedrooms

Villa + pool + barbecue for 13 with subway
Entire Place • 6 bedrooms

Villa Cali in Picassent
Entire Place • 6 bedrooms

Ideal house meetings, terrace 50m, 14 people
Entire Place • 3 bedrooms

Paradise Villa
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Picassent (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Picassent based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Johana | 1 | $102,996 | 26 | 4.65/5.0 |
| Margarita | 1 | $91,143 | 28 | 4.57/5.0 |
| Ruben | 2 | $86,784 | 49 | 4.54/5.0 |
| Winahost | 1 | $48,853 | 11 | 4.36/5.0 |
| Noa | 1 | $34,784 | 65 | 4.54/5.0 |
| Pilar | 1 | $30,593 | 13 | 4.77/5.0 |
| Juan Bautista | 1 | $26,407 | 74 | 4.88/5.0 |
| Ángeles | 1 | $26,379 | 28 | 4.96/5.0 |
| Régine | 2 | $25,801 | 24 | 4.75/5.0 |
| Juan | 1 | $21,078 | 47 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Picassent.
Dive Deeper: Advanced Picassent STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Picassent. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPicassent Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Picassent
- The Picassent Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Picassent, House properties are the most common (70.6%), reflecting the local real estate landscape.
- Houses represent a significant 70.6% portion, catering likely to families or larger groups.
Picassent Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Picassent
- The dominant room capacity in Picassent is 2 bedrooms listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 52.9% of the active Airbnb listings in Picassent, indicating a high concentration in these sizes.
- A significant 64.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Picassent.
Picassent Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Picassent
- The most common guest capacity trend in Picassent vacation rentals is listings accommodating 8+ guests (52.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Picassent STR market, accounting for 76.4% of listings.
- 64.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Picassent.
- On average, properties in Picassent are equipped to host 5.9 guests.
Picassent Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Picassent
- The most common availability pattern in Picassent falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Picassent (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Picassent Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
17.6% of total
2 Nights
3 listings
17.6% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
2 listings
11.8% of total
7-29 Nights
2 listings
11.8% of total
30+ Nights
6 listings
35.3% of total
Key Insights
- The most prevalent minimum stay requirement in Picassent is 30+ Nights, adopted by 35.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35.3%) caters to monthly stays (30+ nights) in Picassent, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35.3% of Picassent hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Picassent.
Picassent Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
8 listings
47.1% of total
Firm
2 listings
11.8% of total
Strict
2 listings
11.8% of total
Cancellation Policy Insights for Picassent
- The prevailing Airbnb cancellation policy trend in Picassent is Moderate, used by 47.1% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Picassent may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.1% market standard in Picassent.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Picassent.
Picassent STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Picassent
- The overall average booking lead time for vacation rentals in Picassent is 36 days.
- Guests book furthest in advance for stays during August (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Picassent.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Picassent averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Picassent (2025)
Amenity Prevalence
Amenity Insights for Picassent
- Essential amenities in Picassent that guests expect include: Kitchen, Wifi, TV, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Oven, Drying rack for clothing are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Picassent: Kitchen, Wifi, TV, Washer.
- Consider adding popular differentiators like Hot water or Oven to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Picassent to stay competitive.
Picassent Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Picassent
- The typical guest profile for Airbnb in Picassent consists of a mix of domestic (40%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 40.0% of guests.
- Key international markets include Spain (40%) and France (17.8%).
- Top languages spoken are English (32.1%) followed by French (17.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Picassent Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Antonio de Benagéber | 10 | $3,073 | $356.79 | 48% |
| Corbera | 15 | $3,020 | $245.55 | 40% |
| Olocau | 12 | $2,851 | $440.58 | 29% |
| Macastre | 15 | $2,768 | $309.40 | 36% |
| Manises | 29 | $2,528 | $198.80 | 40% |
| Bétera | 25 | $2,415 | $277.55 | 40% |
| l'Eliana | 35 | $2,251 | $315.75 | 37% |
| Alboraia / Alboraya | 252 | $2,232 | $203.95 | 44% |
| Callosa d'en Sarrià | 22 | $2,108 | $278.87 | 31% |
| Benissa | 492 | $2,085 | $300.64 | 35% |