Airbnb Market Analytics, Statistics and Data in Orihuela, Valencian Community, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Orihuela? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Orihuela:
How much do Airbnb hosts make on average per month in Orihuela?
The short-term rental market in Orihuela shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,360 per month
- Strong performing properties (top 25%) make $2,421 or more
- Best-in-class properties (top 10%) achieve $3,828+ monthly
- Entry-level properties (bottom 25%) typically earn around $701
Revenue Variations by Month
Occupancy Rates Throughout the Year in Orihuela
The market in Orihuela shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Orihuela
Daily rates in Orihuela vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $104 per night
- Strong performing properties (top 25%) secure $145 or more
- Best-in-class properties (top 10%) pull in $226+ per night
- Entry-level properties (bottom 25%) earn around $80
Daily Rate Variations by Month
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Seasonality patterns in Orihuela
Peak Season (August, July, June)
- Revenue peaks at $3447.91 per month
- Occupancy rates reach 67.52%
- Daily rates average $148.61
Shoulder Season
- Revenue averages $1875.06 per month
- Occupancy maintains 40.63%
- Daily rates hold at $133.37
Low Season (February, December, January)
- Revenue drops to $930.11 per month
- Occupancy decreases to 26.78%
- Daily rates adjust to $122.18
Is it still profitable to do Airbnb in Orihuela in 2025?
Yes! Orihuela demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and solid monthly revenue averaging $1875 and As a mature market with 1748 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Orihuela
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Orihuela Costa | A beautiful coastal area with stunning beaches and golf courses, attracting tourists looking for sun and relaxation. Ideal for families and beach lovers. | Playa La Zenia, Las Ramblas Golf Course, Cabo Roig Beach, Punta Prima Beach, Zenia Boulevard Shopping Center |
| Historic Orihuela City | Rich in history and culture with beautiful architecture, museums, and local gastronomy. A great spot for cultural tourism enthusiasts. | Orihuela Cathedral, Palacio de Rubalcava, Museum of the Conservation of the Sea, Santa Justa and Rufina Monastery, Plaza de Santiago |
| Villamartin | A popular residential area known for its golf courses and proximity to beaches. Attracts expats and tourists looking for a lively community atmosphere. | Villamartin Plaza, Las Ramblas Golf Club, Cabo Roig Beach, Playa Flamenca, La Cueva |
| Torrevieja | Nearby coastal city famous for its salt lakes and Mediterranean beaches. A vibrant tourist destination with plenty of restaurants, shops, and nightlife. | Lagunas de La Mata, Playa del Cura, Aquopolis Torrevieja, Torrevieja Marina, Submarine S-61 |
| Los Dolses | Residential area with a mix of expats and locals. Close to shopping centers and offers a tranquil atmosphere while being near the coast. | Los Dolses Shopping Centre, Vista Bella Golf Club, Playa La Zenia, Las Colinas Golf Course, Local markets |
| La Zenia | Popular beach destination with beautiful sands, known for its shopping and dining options. Ideal for tourists seeking a beach getaway. | La Zenia Beach, Zenia Boulevard Shopping Center, Hiking trails, Local seafood restaurants, Water sports activities |
| Campoamor | A picturesque coastal area with stunning beaches and a relaxed vibe. Popular among families and tourists looking for a peaceful retreat. | Playa de La Glea, Campoamor Golf Club, Restaurants along the coast, Local parks, Relaxing beach clubs |
| Punta Prima | A beachfront urbanization with easy access to amenities and attractions. Great location for tourists who want a mix of leisure and convenience. | Punta Prima Beach, Zenia Boulevard, Dona Pascualina Park, Water sports activities, Restaurants with sea views |
Do you need a license for Airbnb in Orihuela?
We recommend checking directly with Orihuela's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (25% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Orihuela
Villa Cabo Roig
Entire Place • 13 bedrooms
Villa Ciclón, Cabo Roig
Entire Place • 7 bedrooms
Spacious villa 3 min. walk from the beach.
Entire Place • 5 bedrooms
Villa La Zenia
Entire Place • 4 bedrooms
Cape villa in Cabo de Roig by Perfectly Rentals
Entire Place • 4 bedrooms
Fidalsa Prime Mediterranean Beachfront
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Orihuela
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christian | 11 | $483,820 | 160 | 4.49/5.0 |
| Sharon | 40 | $444,471 | 374 | 3.69/5.0 |
| Fidalsaholidays | 10 | $396,040 | 125 | 3.95/5.0 |
| Olga | 12 | $392,133 | 180 | 3.96/5.0 |
| Nicolas | 30 | $326,569 | 105 | 2.63/5.0 |
| Soraya | 40 | $323,109 | 61 | 1.37/5.0 |
| Holiday Trip Spain | 9 | $308,382 | 79 | 4.34/5.0 |
| Amber Gintare | 22 | $280,578 | 99 | 3.62/5.0 |
| Spanarheimili | 21 | $279,792 | 123 | 3.48/5.0 |
| Zapinvest Holiday | 20 | $267,572 | 120 | 3.44/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Orihuela
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (99.1%), with apartment & condo and house properties comprising 99.1% of inventory
- Untapped potential in boutique & hotels, others, unique stays segments (1.0% combined)
Room Capacity Distribution
Analysis of 1,748 properties in Orihuela shows that 2 bedrooms properties are most prevalent, making up 59.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 86.6% of all listings.
Key Insights
- Most common: 2 bedrooms (59.4%)
- Least common: 5+ bedrooms (2.2%)
- Market concentration: 86.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,748 properties in Orihuela reveals that 4 guests properties dominate the market, representing 45.1% of all listings. The average property accommodates 5.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 76.1% of the market.
Key Insights
- Most common capacity: 4 guests (45.1% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 5.1 guests per property
- Market concentration: 76.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,748 properties in Orihuela, the most common availability pattern is 271-366 days (59.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (35.5% of properties).
Key Insights
- Most common availability window: 271-366 days (59.3%)
- Most common booking duration: 31-90 days (35.5%)
- Properties with high availability (180+ days): 86.4%
- Properties with long-term bookings (180+ days): 15.2%
Minimum Stay Distributions
1 Night
169 listings
11.6% of total
2 Nights
153 listings
10.5% of total
3 Nights
404 listings
27.7% of total
4-6 Nights
518 listings
35.5% of total
7-29 Nights
142 listings
9.7% of total
30+ Nights
74 listings
5.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 22.1%
- Mid-length stays (4-6 nights) represent 35.5% of listings
- Monthly+ stays (5.1%) suggest a stable extended-stay market
- High market flexibility with 49.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
71 listings
5.7% of total
Super Strict 30 Days
25 listings
2% of total
Flexible
155 listings
12.5% of total
Moderate
256 listings
20.7% of total
Firm
319 listings
25.7% of total
Strict
413 listings
33.3% of total
Key Insights
- Strict is the preferred policy at 33.3% of listings
- The market shows a balanced distribution between guest-friendly (33.2%) and strict (59.0%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 2.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 111 days
- Shortest booking windows are in Jan, Dec, Feb, averaging 64 days
- Summer shows the longest average booking window at 108 days, while Winter has the shortest at 64 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 108 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Orihuela
Below is the distribution of amenities across listings in Orihuela:
Traveler Demographics
Key Insights
- Domestic travelers make up 22.2% of total guests, indicating a moderate local market presence.
- Primary international markets: Spain (31.1%) and France (14.2%)
- English is the top language at 52%, followed by Spanish (21.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.9%
Recommendations
- Target marketing campaigns for Madrid and England markets
- Develop localized content for Spain and France
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Orihuela. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sella | 12 | $2,002 | $190.88 | 46% |
| Benissa | 546 | $1,782 | $285.38 | 37% |
| Altea | 910 | $1,750 | $196.00 | 43% |
| Polop | 52 | $1,734 | $252.59 | 37% |
| el Campello | 916 | $1,726 | $176.47 | 47% |
| Teulada | 698 | $1,720 | $283.17 | 38% |
| Monforte del Cid | 13 | $1,690 | $212.07 | 39% |
| Benijófar | 22 | $1,689 | $180.10 | 45% |
| Xàbia / Jávea | 1,878 | $1,683 | $265.01 | 39% |
| Aspe | 13 | $1,669 | $178.16 | 42% |
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