Novelda Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Valencian Community, Spain

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Novelda in 2025? Explore comprehensive Airbnb analytics for Novelda, Valencian Community, Spain to uncover income potential. This 2025 STR market report for Novelda, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Novelda, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Novelda Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Novelda Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$120
The average rental revenue earned for an occupied room per day in Novelda.
Occupancy Rate(?)
31.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,896
Typical annual income for an Airbnb listing in Novelda. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.8%
Significant decrease (-25.8%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Novelda.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Novelda.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Novelda (2025)

Understanding the monthly revenue variations for Airbnb listings in Novelda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Novelda is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Novelda across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,810+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,573 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $678 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $265, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Novelda

Novelda Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Novelda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Novelda:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Novelda

Average Daily Rate (ADR) Airbnb Trends in Novelda (2025)

Effective short term rental pricing strategy in Novelda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Novelda typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $35 per night.

Average Daily Rate (ADR) Trend by Month in Novelda

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Airbnb Seasonality Analysis & Trends in Novelda (2025)

Peak Season (June, August, July)
  • Revenue averages $2,444 per month
  • Occupancy rates average 34.9%
  • Daily rates average $129
Shoulder Season
  • Revenue averages $1,883 per month
  • Occupancy maintains around 31.3%
  • Daily rates hold near $112
Low Season (January, February, March)
  • Revenue drops to average $1,201 per month
  • Occupancy decreases to average 23.3%
  • Daily rates adjust to average $110

Seasonality Insights for Novelda

  • The Airbnb seasonality in Novelda shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Novelda's highest earning potential, with monthly revenues capable of climbing to $2,576, occupancy reaching a high of 46.8%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,040, occupancy could drop to 19.4%, and ADRs may adjust down to $104.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Novelda.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Novelda seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Novelda (2025)

Exploring the top neighborhoods for short-term rentals in Novelda? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Center
Novelda's vibrant city center is characterized by its historic buildings and bustling atmosphere. It attracts tourists interested in exploring cultural landmarks and local cuisine.
Castle of Novelda, Church of Santa María Magdalena, Novelda Municipal Park, Local tapas bars, Shops and boutiques
Sanctuary of Santa María Magdalena
A beautiful religious site that draws visitors for its stunning architecture and spiritual significance, ideal for those wanting a serene getaway.
Sanctuary of Santa María Magdalena, Nearby hiking trails, Scenic views of the city
Museo del Mármol
This museum showcases the marble industry of Novelda, appealing to those interested in industrial history and art. A unique cultural experience for visitors.
Museo del Mármol, Exhibitions on marble production, Workshops and guided tours
Parque de la Hoya
A lovely park that offers a scenic area for families and nature lovers, perfect for open-air activities and relaxation.
Walking trails, Children's playground, Picnic areas, Beautiful gardens
Calvario
Known for its scenic viewpoints and calm atmosphere, this area attracts visitors looking to escape the hustle and bustle.
Calvario viewpoint, Local hiking routes, Quiet streets
Casa del Cuento
An artistic space that attracts literature and art enthusiasts, offering a unique cultural experience in Novelda.
Art exhibitions, Literary events, Workshops
Shopping Areas
Includes a range of modern shopping centers and local markets that cater to both visitors and residents.
Local markets, Shopping centers, Restaurants and cafes
Cultural Events Venue
Places where music, art, and fashion events take place, attracting cultural enthusiasts year-round.
Concert halls, Theater venues, Annual festivals

Understanding Airbnb License Requirements & STR Laws in Novelda (2025)

While Novelda, Valencian Community, Spain currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Novelda to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Novelda (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Noveldabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Finca La Reina

Finca La Reina

Entire Place • 10 bedrooms

$153,050
Revenue
55.5%
Occupancy
$826.18
Daily Rate
Luxury estate with a giant pool.

Luxury estate with a giant pool.

Entire Place • 7 bedrooms

$86,377
Revenue
39.6%
Occupancy
$775.16
Daily Rate
Villa at the foot of La Mola Castle, Novelda

Villa at the foot of La Mola Castle, Novelda

Entire Place • 5 bedrooms

$27,486
Revenue
34.3%
Occupancy
$292.68
Daily Rate
Virgen del Remedio Apartment

Virgen del Remedio Apartment

Entire Place • 4 bedrooms

$22,851
Revenue
43.0%
Occupancy
$159.19
Daily Rate
Family Rustic Villa

Family Rustic Villa

Entire Place • 4 bedrooms

$21,135
Revenue
39.1%
Occupancy
$166.22
Daily Rate
Villamolinos - Magnificent villa  - VT-461834-A

Villamolinos - Magnificent villa - VT-461834-A

Entire Place • 4 bedrooms

$18,306
Revenue
22.4%
Occupancy
$207.53
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Novelda (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Novelda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Daniel1$153,050125.00/5.0
Maria Begoña8$88,316324.82/5.0
Silvia1$86,37735.00/5.0
José Luis1$27,486214.90/5.0
Mediterranean1$21,135114.73/5.0
Raquel1$18,306335.00/5.0
Sergiy2$14,869584.47/5.0
Agricola Y Ganadera5$14,301134.10/5.0
Anzhela1$5,37364.33/5.0
Omar1$4,829105.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Novelda.

Dive Deeper: Advanced Novelda STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Novelda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Novelda Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Novelda

  • The Novelda Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60.5% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 39.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Novelda, Apartment/Condo properties are the most common (81.6%), reflecting the local real estate landscape.
  • Houses represent a significant 15.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.6%) offer potential for unique stay experiences.

Novelda Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Novelda

  • The dominant room capacity in Novelda is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 50.0% of the active Airbnb listings in Novelda, indicating a high concentration in these sizes.
  • A significant 39.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Novelda.

Novelda Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Novelda

  • The most common guest capacity trend in Novelda vacation rentals is listings accommodating 8+ guests (21.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Novelda STR market, accounting for 34.3% of listings.
  • 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Novelda.
  • On average, properties in Novelda are equipped to host 3.4 guests.

Novelda Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Novelda

  • The most common availability pattern in Novelda falls within the 271-366 days range, representing 78.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Novelda (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Novelda Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (41.7%)

1 Night

15 listings

41.7% of total

2 Nights (33.3%)

2 Nights

12 listings

33.3% of total

3 Nights (2.8%)

3 Nights

1 listings

2.8% of total

7-29 Nights (5.6%)

7-29 Nights

2 listings

5.6% of total

30+ Nights (16.7%)

30+ Nights

6 listings

16.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Novelda is 1 Night, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.0%) of the Novelda Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.7%) caters to monthly stays (30+ nights) in Novelda, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 41.7% of Novelda hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Novelda.

Novelda Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44.1%)

Flexible

15 listings

44.1% of total

Moderate (32.4%)

Moderate

11 listings

32.4% of total

Firm (11.8%)

Firm

4 listings

11.8% of total

Strict (11.8%)

Strict

4 listings

11.8% of total

Cancellation Policy Insights for Novelda

  • The prevailing Airbnb cancellation policy trend in Novelda is Flexible, used by 44.1% of listings.
  • The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Novelda may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 44.1% market standard in Novelda.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Novelda.

Novelda STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Novelda

  • The overall average booking lead time for vacation rentals in Novelda is 33 days.
  • Guests book furthest in advance for stays during June (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (59 days avg.) sees the longest lead times, while Fall (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Novelda.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
  • Monitor your own booking lead times against these Novelda averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Novelda (2025)

Amenity Prevalence

Amenity Insights for Novelda

  • Essential amenities in Novelda that guests expect include: Wifi, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Novelda: Wifi, Washer.
  • Prioritize adding missing essentials: Washer.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Novelda to stay competitive.

Novelda Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Novelda

  • The typical guest profile for Airbnb in Novelda consists of a mix of domestic (57%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 56.6% of guests.
  • Key international markets include Spain (56.6%) and France (11.3%).
  • Top languages spoken are Spanish (37%) followed by English (33.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Novelda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Corbera15$2,617$227.9241%
Picassent18$2,263$272.4138%
Olocau12$2,185$362.7835%
Macastre17$2,117$270.7838%
Bétera31$2,106$236.3145%
l'Eliana37$2,102$302.8644%
la Pobla de Vallbona24$2,059$232.5246%
Parcent11$2,037$208.9442%
Sella15$2,033$186.7844%
Alboraia / Alboraya279$2,010$191.2745%

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