Airbnb Market Analytics, Statistics and Data in Logroño, Rioja, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Logroño? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Logroño:
How much do Airbnb hosts make on average per month in Logroño?
The short-term rental market in Logroño shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,577 per month
- Strong performing properties (top 25%) make $2,472 or more
- Best-in-class properties (top 10%) achieve $3,651+ monthly
- Entry-level properties (bottom 25%) typically earn around $958
Revenue Variations by Month
Occupancy Rates Throughout the Year in Logroño
The market in Logroño shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Logroño
Daily rates in Logroño vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $113 per night
- Strong performing properties (top 25%) secure $154 or more
- Best-in-class properties (top 10%) pull in $208+ per night
- Entry-level properties (bottom 25%) earn around $80
Daily Rate Variations by Month
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Seasonality patterns in Logroño
Peak Season (May, August, June)
- Revenue peaks at $2213.22 per month
- Occupancy rates reach 56.19%
- Daily rates average $140.58
Shoulder Season
- Revenue averages $1877.76 per month
- Occupancy maintains 43.51%
- Daily rates hold at $127.62
Low Season (December, February, January)
- Revenue drops to $1187.61 per month
- Occupancy decreases to 27.84%
- Daily rates adjust to $117.61
Is it still profitable to do Airbnb in Logroño in 2025?
Yes! Logroño demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 44% and solid monthly revenue averaging $1878 and With 420 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Logroño
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Historic Center | The vibrant heart of Logroño that features historic architecture and cultural landmarks. It's the epicenter of local events and attractions, making it ideal for tourists looking to explore the city’s history and culture. | Concatedral de Santa María de la Redonda, Museo de La Rioja, Plaza del Mercado, Calle Laurel, Mercado de Abastos |
| Laurel Street | Famous for its tapas bars and lively atmosphere, Laurel Street attracts food lovers and socialites, making it a hotspot for visitors seeking authentic local cuisine. | Calle Laurel tapas bars, Bodegas Franco-Españolas, Calle San Juan, Casa de las Ciencias, Local wine tasting |
| Parque del Ebro | A picturesque park along the Ebro River that provides a relaxing environment for families and outdoor lovers. It's perfect for those looking to enjoy nature without leaving the city. | Puente de Piedra, Riverside walking paths, Playground areas, Outdoor cafes, Local events in the park |
| Logroño Wine Region | Surrounded by vineyards, this area offers a unique Wine Tourism experience for visitors eager to learn about local wines and participate in tastings and tours. | Vineyard tours, Rioja Wine Museum, Bodega Campo Viejo, Wine tasting events, Scenic vineyard views |
| Milagros | A residential neighborhood with growing interest due to its proximity to downtown Logroño, appealing to tourists wishing to experience the local lifestyle. | Local parks, Community markets, Quiet cafes, Nearby amenities, Local culture immersion |
| Las Gaunas | Home to the Estadio Las Gaunas and various sporting events, this area attracts sports fans and those looking to immerse themselves in local sports culture. | Estadio Las Gaunas, Parks and sports facilities, Local food spots, Cultural events, Community gatherings |
| Cerro de las Campanas | A quieter area with panoramic views of the city, perfect for visitors seeking a peaceful retreat while still being close to main attractions. | Peaceful parks, Great city views, Walking trails, Historical sites, Art installations |
| Alcampo Shopping Center | A key shopping destination in Logroño, making it favorable for visitors seeking convenience and shopping experiences in addition to cultural exploration. | Alcampo supermarket, Various retail shops, Local restaurants, Family entertainment options, Cinema |
Do you need a license for Airbnb in Logroño?
Yes, Logroño requires a license for operating an Airbnb. Current market data shows 54% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Logroño
SAN ANTON, tranquility in the heart of Logroño
Entire Place • 4 bedrooms
Casita Mela - Apt. for 8 pax w/ WIFI and terrace
Entire Place • 4 bedrooms
La Hilera - Centrally located -
Entire Place • 5 bedrooms
4 rooms in the heart of downtown
Entire Place • 4 bedrooms
Modern apartment in the center of Logroño
Entire Place • 4 bedrooms
Casa Zarcillo
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Logroño
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Susana | 19 | $460,312 | 362 | 4.76/5.0 |
| Clabao | 10 | $243,953 | 136 | 4.35/5.0 |
| David | 12 | $219,217 | 897 | 4.45/5.0 |
| Apartamentos Logroño Rentals S | 5 | $161,740 | 45 | 4.75/5.0 |
| Familia | 5 | $154,383 | 349 | 4.83/5.0 |
| Pablo | 7 | $137,151 | 446 | 4.77/5.0 |
| Carolina | 4 | $133,330 | 204 | 4.91/5.0 |
| Apartamentos | 8 | $131,291 | 392 | 4.81/5.0 |
| Paco | 6 | $125,360 | 328 | 4.92/5.0 |
| Tania | 3 | $118,616 | 40 | 4.80/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Logroño
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89.3%), with apartment & condo and house properties comprising 95.2% of inventory
- Untapped potential in house, boutique & hotels, outdoor & mobile, others segments (8.5% combined)
Room Capacity Distribution
Analysis of 420 properties in Logroño shows that 2 bedrooms properties are most prevalent, making up 31.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 59.8% of all listings.
Key Insights
- Most common: 2 bedrooms (31.4%)
- Least common: 5+ bedrooms (1.4%)
- Market concentration: 59.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 420 properties in Logroño reveals that 4 guests properties dominate the market, representing 29% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 52.4% of the market.
Key Insights
- Most common capacity: 4 guests (29% of market)
- Least common capacity: 1 guest (1% of market)
- Average guest capacity: 5.0 guests per property
- Market concentration: 52.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 420 properties in Logroño, the most common availability pattern is 181-270 days (41.4% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (40.7% of properties).
Key Insights
- Most common availability window: 181-270 days (41.4%)
- Most common booking duration: 91-180 days (40.7%)
- Properties with high availability (180+ days): 67.6%
- Properties with long-term bookings (180+ days): 35.7%
Minimum Stay Distributions
1 Night
110 listings
27.6% of total
2 Nights
217 listings
54.5% of total
3 Nights
18 listings
4.5% of total
4-6 Nights
2 listings
0.5% of total
7-29 Nights
4 listings
1% of total
30+ Nights
47 listings
11.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 82.1%
- Mid-length stays (4-6 nights) represent 0.5% of listings
- Monthly+ stays (11.8%) suggest a stable extended-stay market
- High market flexibility with 86.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
77 listings
20.1% of total
Moderate
191 listings
49.9% of total
Firm
48 listings
12.5% of total
Strict
67 listings
17.5% of total
Key Insights
- Moderate is the preferred policy at 49.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 70.0% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 12.5% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Sep, averaging 63 days
- Shortest booking windows are in Feb, Nov, Jan, averaging 39 days
- Spring shows the longest average booking window at 58 days, while Winter has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 58 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Logroño
Below is the distribution of amenities across listings in Logroño:
Traveler Demographics
Key Insights
- Domestic travelers make up 64% of total guests, indicating a significant local market share.
- Primary international markets: United States (10.1%) and United Kingdom (7%)
- Spanish is the top language at 40.9%, followed by English (39.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.9%
Recommendations
- Target marketing campaigns for Madrid and Barcelona markets
- Develop localized content for United States and United Kingdom
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Logroño. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Sebastián | 1,443 | $3,768 | $272.22 | 49% |
| Hernani | 11 | $2,804 | $338.85 | 43% |
| Sotosalbos | 10 | $2,717 | $311.21 | 27% |
| Barrika | 15 | $2,641 | $292.34 | 41% |
| Erandio | 15 | $2,628 | $177.00 | 56% |
| Leioa | 11 | $2,572 | $244.34 | 40% |
| Valle de Yerri/Deierri | 11 | $2,539 | $287.88 | 33% |
| Dima | 11 | $2,536 | $330.95 | 44% |
| Labastida/Bastida | 11 | $2,493 | $270.99 | 35% |
| Turégano | 13 | $2,359 | $273.35 | 30% |
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