Airbnb Market Analytics, Statistics and Data in Torre Pacheco, Region of Murcia, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Torre Pacheco? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Torre Pacheco:
How much do Airbnb hosts make on average per month in Torre Pacheco?
The short-term rental market in Torre Pacheco shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,104 per month
- Strong performing properties (top 25%) make $1,954 or more
- Best-in-class properties (top 10%) achieve $3,239+ monthly
- Entry-level properties (bottom 25%) typically earn around $548
Revenue Variations by Month
Occupancy Rates Throughout the Year in Torre Pacheco
The market in Torre Pacheco shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 31% occupancy rates
- Strong performing properties (top 25%) achieve 51% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Torre Pacheco
Daily rates in Torre Pacheco vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $104 per night
- Strong performing properties (top 25%) secure $146 or more
- Best-in-class properties (top 10%) pull in $209+ per night
- Entry-level properties (bottom 25%) earn around $81
Daily Rate Variations by Month
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Seasonality patterns in Torre Pacheco
Peak Season (August, July, September)
- Revenue peaks at $2935.67 per month
- Occupancy rates reach 62.38%
- Daily rates average $143.47
Shoulder Season
- Revenue averages $1526.11 per month
- Occupancy maintains 35.21%
- Daily rates hold at $126.06
Low Season (February, January, December)
- Revenue drops to $907.74 per month
- Occupancy decreases to 25.96%
- Daily rates adjust to $110.81
Is it still profitable to do Airbnb in Torre Pacheco in 2025?
Yes! Torre Pacheco demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and monthly revenue averaging $1526 and With 382 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Torre Pacheco
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| La Torre Golf Resort | A popular holiday destination with a golf course and community amenities, ideal for families and golfing enthusiasts looking for short-term rentals in a secure environment. | La Torre Golf Course, Swimming pools, Restaurants and cafes, Sports facilities, Community events |
| Mar Menor | Known for its warm, shallow waters and beautiful beaches, Mar Menor attracts tourists year-round, making it a great location for vacation rentals. | Playa de La Mota, Cabo de Palos, Water sports activities, Natural park of Calblanque, Beach bars and restaurants |
| Los Alcázares | A charming beach town with a vibrant promenade and water activities, ideal for families and beach lovers seeking a relaxing getaway. | Los Alcázares Beaches, Water activities, Promenade with restaurants, Cultural events, Local markets |
| Santiago de la Ribera | A coastal town with stunning beaches and a laid-back atmosphere, popular among locals and visitors alike, providing excellent rental opportunities. | Santiago de la Ribera Beach, Marina, Water sports, Cultural festivals, Gastronomic offerings |
| Torre Pacheco Town Centre | The historical and cultural heart of Torre Pacheco, offering authentic Spanish experiences and local cuisine, attracting tourists looking for a more traditional stay. | Church of Nuestra Señora de la Asunción, Local markets, Cultural festivals, Spanish cuisine restaurants, Historic buildings |
| Roldán | A developing area with new residential projects and golf courses, appealing for long-term and vacation rentals, especially among expatriates. | Roldán Golf Course, Local amenities, Community parks, Cafes and shops, Family-friendly atmosphere |
| Balsicas | A small town with a rural charm, it's an emerging area for budget-conscious travelers and those seeking a peaceful retreat close to urban areas. | Local countryside, Authentic Spanish lifestyle, Traditional festivals, Hiking and nature walks, Nearby golf courses |
| Mediterranean Coast | The stretch of coast nearby is known for its picturesque beaches and seaside activities, attracting sun seekers and tourists looking for coastal vacation rentals. | Beautiful beaches, Seafront restaurants, Water sports, Coastal walks, Scenic views |
Do you need a license for Airbnb in Torre Pacheco?
We recommend checking directly with Torre Pacheco's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (26% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Torre Pacheco
"Mar Menor Golf Resort" - Ground Floor Apartment.
Entire Place • 2 bedrooms
Villa with private pool and jacuzzi - EN10LT
Entire Place • 2 bedrooms
La Torre Golf - Family Villa
Entire Place • 3 bedrooms
Beautiful 3 bed on golf resort
Entire Place • 3 bedrooms
Finca Finca santa Ana Mini Resort
Entire Place • 5 bedrooms
Frontline 3 Bed Villa, Private Pool, Golf views
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Torre Pacheco
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Murcia Vacations | 69 | $547,890 | 91 | 0.90/5.0 |
| Murcia Holiday Rentals | 77 | $515,566 | 144 | 1.75/5.0 |
| Resort Hosts | 8 | $123,735 | 56 | 4.65/5.0 |
| Novasol | 7 | $103,120 | 72 | 4.16/5.0 |
| Knut Inge | 1 | $73,798 | 29 | 4.93/5.0 |
| Kayleigh | 2 | $66,611 | 119 | 4.47/5.0 |
| Eleanor | 1 | $53,819 | 5 | 5.00/5.0 |
| 11938976 | 4 | $52,904 | 63 | 4.91/5.0 |
| Jackie | 2 | $52,189 | 90 | 4.88/5.0 |
| Resort Management | 6 | $48,615 | 27 | 2.98/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Torre Pacheco
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (99.5%), with apartment & condo and house properties comprising 99.3% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (0.8% combined)
Room Capacity Distribution
Analysis of 382 properties in Torre Pacheco shows that 2 bedrooms properties are most prevalent, making up 75.4% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 89.5% of all listings.
Key Insights
- Most common: 2 bedrooms (75.4%)
- Least common: 5+ bedrooms (0.5%)
- Market concentration: 89.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 382 properties in Torre Pacheco reveals that 4 guests properties dominate the market, representing 61.5% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 84.0% of the market.
Key Insights
- Most common capacity: 4 guests (61.5% of market)
- Least common capacity: 7 guests (1% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 84.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 382 properties in Torre Pacheco, the most common availability pattern is 271-366 days (75.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (42.4% of properties).
Key Insights
- Most common availability window: 271-366 days (75.4%)
- Most common booking duration: 31-90 days (42.4%)
- Properties with high availability (180+ days): 91.6%
- Properties with long-term bookings (180+ days): 8.6%
Minimum Stay Distributions
1 Night
36 listings
12.4% of total
2 Nights
51 listings
17.6% of total
3 Nights
139 listings
47.9% of total
4-6 Nights
41 listings
14.1% of total
7-29 Nights
11 listings
3.8% of total
30+ Nights
12 listings
4.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 30.0%
- Mid-length stays (4-6 nights) represent 14.1% of listings
- Monthly+ stays (4.1%) suggest a stable extended-stay market
- High market flexibility with 77.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
15 listings
6.7% of total
Super Strict 60 Days
31 listings
13.9% of total
Flexible
24 listings
10.8% of total
Moderate
35 listings
15.7% of total
Firm
40 listings
17.9% of total
Strict
78 listings
35% of total
Key Insights
- Strict is the preferred policy at 35.0% of listings
- The market shows a balanced distribution between guest-friendly (26.5%) and strict (52.9%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 6.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Jul, averaging 101 days
- Shortest booking windows are in Nov, Dec, Feb, averaging 68 days
- Summer shows the longest average booking window at 91 days, while Winter has the shortest at 71 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 91 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Feb when lead times are shortest
Popular Airbnb Amenities in Torre Pacheco
Every property in Torre Pacheco comes standard with Washer, and Kitchen. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 27.1% of total guests, indicating a moderate local market presence.
- Primary international markets: Spain (32.9%) and France (19.4%)
- English is the top language at 42%, followed by Spanish (27.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.7%
Recommendations
- Target marketing campaigns for Madrid and England markets
- Develop localized content for Spain and France
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Torre Pacheco. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sella | 12 | $2,002 | $190.88 | 46% |
| Benissa | 546 | $1,782 | $285.38 | 37% |
| Altea | 910 | $1,750 | $196.00 | 43% |
| Polop | 52 | $1,734 | $252.59 | 37% |
| el Campello | 916 | $1,726 | $176.47 | 47% |
| Teulada | 698 | $1,720 | $283.17 | 38% |
| Monforte del Cid | 13 | $1,690 | $212.07 | 39% |
| Benijófar | 22 | $1,689 | $180.10 | 45% |
| Xàbia / Jávea | 1,878 | $1,683 | $265.01 | 39% |
| Aspe | 13 | $1,669 | $178.16 | 42% |
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