Navia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Principado de Asturias, Spain

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Navia in 2025? Explore comprehensive Airbnb analytics for Navia, Principado de Asturias, Spain to uncover income potential. This 2025 STR market report for Navia, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Navia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Navia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Navia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$160
The average rental revenue earned for an occupied room per day in Navia.
Occupancy Rate(?)
35.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,183
Typical annual income for an Airbnb listing in Navia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.7%
Positive growth (2.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Navia.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Navia.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Navia (2025)

Understanding the monthly revenue variations for Airbnb listings in Navia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Navia is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Navia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,946+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,988 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,147 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $643, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Navia

Navia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Navia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Navia:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Navia

Average Daily Rate (ADR) Airbnb Trends in Navia (2025)

Effective short term rental pricing strategy in Navia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Navia typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $221+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $149 or more.
  • Typical properties (Median) charge around $116 per night.
  • Entry-level properties (Bottom 25%) earn around $97 per night.

Average Daily Rate (ADR) Trend by Month in Navia

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Airbnb Seasonality Analysis & Trends in Navia (2025)

Peak Season (August, March, July)
  • Revenue averages $3,052 per month
  • Occupancy rates average 53.8%
  • Daily rates average $161
Shoulder Season
  • Revenue averages $1,511 per month
  • Occupancy maintains around 29.0%
  • Daily rates hold near $150
Low Season (January, February, November)
  • Revenue drops to average $639 per month
  • Occupancy decreases to average 20.1%
  • Daily rates adjust to average $142

Seasonality Insights for Navia

  • The Airbnb seasonality in Navia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Navia's highest earning potential, with monthly revenues capable of climbing to $3,581, occupancy reaching a high of 72.2%, and ADRs peaking at $172.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $480, occupancy could drop to 14.2%, and ADRs may adjust down to $140.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Navia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Navia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Navia (2025)

Exploring the top neighborhoods for short-term rentals in Navia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Navia Town Center
The charming center of Navia offers a unique mix of local culture and historic architecture. It's well-situated near shops, restaurants, and amenities, appealing to both tourists and locals.
Plaza de Navia, Church of Santa Maria, Navia River, Local markets and festivals, Nearby beaches like Playa de Navia
Piedras Blancas
A lovely coastal area known for its beautiful beaches and scenic views. Attracts beachgoers looking for relaxation and water activities.
Playa de Piedras Blancas, Walks along the coast, Beach bars and restaurants, Natural landscapes, Surfing spots
Barayo Natural Park
A protected area featuring stunning beaches and diverse ecosystems. Perfect for nature enthusiasts and those seeking outdoor adventures in a tranquil setting.
Barayo Beach, Hiking trails, Wildlife watching, Natural beauty, Picnic areas
Cudillero
A picturesque fishing village with colorful houses and stunning coastal views. It's a popular spot for tourists seeking an authentic Asturian experience.
Cudillero Harbour, Mirador de la Garita, Local seafood restaurants, Cudillero's old town, Walking trails
Luarca
Known for its dramatic cliffs and rich maritime history, Luarca offers visitors both beauty and cultural heritage, making it an excellent Airbnb location.
Luarca Lighthouse, Church of Santa Eulalia, Local fish market, Scenic cliffs, Luarca's beaches
Val de San Vicente
A serene valley location that offers close proximity to nature while being a short drive from the coast. Ideal for families and nature lovers.
Natural parks, Hiking trails, Tranquil countryside, Local wildlife, Traditional Asturian cuisine
Tapia de Casariego
A vibrant coastal town known for its beautiful beaches and rich maritime culture. It's an ideal location for those seeking sun and sea activities.
Tapia Beach, Maritime Museum, Festivals and events, Local seafood cuisine, Boardwalks
Villanueva de Oscos
A quiet, rural area known for traditional Asturian architecture and peaceful landscapes, perfect for those looking to escape the hustle and bustle.
Traditional farmhouses, Natural parks, Scenic trails, Cultural heritage sites, Local artisan shops

Understanding Airbnb License Requirements & STR Laws in Navia (2025)

Yes, Navia, Principado de Asturias, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Navia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 43% licensed listings)

Top Performing Airbnb Properties in Navia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Naviabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Auristela, an Indian house in the colonial style

Villa Auristela, an Indian house in the colonial style

Entire Place • 8 bedrooms

$71,478
Revenue
52.2%
Occupancy
$900.11
Daily Rate
The House of Nature "El Molino"

The House of Nature "El Molino"

Entire Place • 3 bedrooms

$26,267
Revenue
51.7%
Occupancy
$155.72
Daily Rate
Spacious and bright villa near the sea

Spacious and bright villa near the sea

Entire Place • 4 bedrooms

$23,665
Revenue
36.6%
Occupancy
$266.09
Daily Rate
The "El Fornín" Nature House

The "El Fornín" Nature House

Entire Place • 1 bedroom

$22,990
Revenue
57.8%
Occupancy
$144.03
Daily Rate
New and practical apartment in Puerto de Vega.

New and practical apartment in Puerto de Vega.

Entire Place • 2 bedrooms

$20,103
Revenue
40.5%
Occupancy
$117.27
Daily Rate
Apartment No. 1 - Puerto Norte Puerto de Vega

Apartment No. 1 - Puerto Norte Puerto de Vega

Entire Place • 1 bedroom

$16,854
Revenue
39.0%
Occupancy
$114.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Navia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Navia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Henar1$71,478164.81/5.0
Jorge3$53,4241704.90/5.0
Teresa3$38,353474.92/5.0
Blanca1$23,665214.95/5.0
María Del Carmen1$20,103265.00/5.0
Ainoha1$16,478934.96/5.0
Vanessa1$15,331104.90/5.0
Lourdes1$11,979344.85/5.0
Ivan1$11,87644.00/5.0
Jorge1$10,384204.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Navia.

Dive Deeper: Advanced Navia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Navia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Navia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Navia

  • The Navia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Navia, Apartment/Condo properties are the most common (73%), reflecting the local real estate landscape.
  • Houses represent a significant 27% portion, catering likely to families or larger groups.

Navia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Navia

  • The dominant room capacity in Navia is 2 bedrooms listings, making up 40.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 70.2% of the active Airbnb listings in Navia, indicating a high concentration in these sizes.
  • A significant 29.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Navia.

Navia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Navia

  • The most common guest capacity trend in Navia vacation rentals is listings accommodating 4 guests (27%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Navia STR market, accounting for 48.6% of listings.
  • 35.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Navia.
  • On average, properties in Navia are equipped to host 4.6 guests.

Navia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Navia

  • The most common availability pattern in Navia falls within the 271-366 days range, representing 78.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Navia (48.6%), reflecting common guest stay durations or potential owner blocking patterns.

Navia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.1%)

1 Night

3 listings

8.1% of total

2 Nights (10.8%)

2 Nights

4 listings

10.8% of total

3 Nights (2.7%)

3 Nights

1 listings

2.7% of total

4-6 Nights (40.5%)

4-6 Nights

15 listings

40.5% of total

7-29 Nights (5.4%)

7-29 Nights

2 listings

5.4% of total

30+ Nights (32.4%)

30+ Nights

12 listings

32.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Navia is 4-6 Nights, adopted by 40.5% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (18.9%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (32.4%) caters to monthly stays (30+ nights) in Navia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 40.5% of Navia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Navia.

Navia Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.2%)

Flexible

6 listings

16.2% of total

Moderate (18.9%)

Moderate

7 listings

18.9% of total

Firm (43.2%)

Firm

16 listings

43.2% of total

Strict (21.6%)

Strict

8 listings

21.6% of total

Cancellation Policy Insights for Navia

  • The prevailing Airbnb cancellation policy trend in Navia is Firm, used by 43.2% of listings.
  • A majority (64.8%) of hosts in Navia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 43.2% market standard in Navia.
  • Regularly review your cancellation policy against competitors and market demand shifts in Navia.

Navia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Navia

  • The overall average booking lead time for vacation rentals in Navia is 65 days.
  • Guests book furthest in advance for stays during August (average 130 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Navia.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Navia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Navia (2025)

Amenity Prevalence

Amenity Insights for Navia

  • Essential amenities in Navia that guests expect include: Washer. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Navia: Washer.
  • Prioritize adding missing essentials: Washer.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Navia to stay competitive.

Navia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Navia

  • The typical guest profile for Airbnb in Navia consists of a mix of domestic (64%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 63.6% of guests.
  • Key international markets include Spain (63.6%) and France (9.1%).
  • Top languages spoken are Spanish (33.9%) followed by English (30.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Leganés.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Navia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Llanera15$2,148$268.6235%
Portomarín13$1,709$176.2643%
San Andrés del Rabanedo11$1,433$177.3931%
Villaviciosa238$1,425$201.9133%
Candamo16$1,420$219.7831%
Riaño10$1,402$172.2538%
O Barco de Valdeorras13$1,361$130.5735%
A Fonsagrada16$1,358$132.0232%
Palas de Rei17$1,268$137.3639%
O Saviñao24$1,264$175.0130%

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