Airbnb Market Analytics, Statistics and Data in Alcalá de Henares, Community of Madrid, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Alcalá de Henares? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Alcalá de Henares:
How much do Airbnb hosts make on average per month in Alcalá de Henares?
The short-term rental market in Alcalá de Henares shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,250 per month
- Strong performing properties (top 25%) make $2,138 or more
- Best-in-class properties (top 10%) achieve $3,168+ monthly
- Entry-level properties (bottom 25%) typically earn around $574
Revenue Variations by Month
Occupancy Rates Throughout the Year in Alcalá de Henares
The market in Alcalá de Henares shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 53% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Alcalá de Henares
Daily rates in Alcalá de Henares vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $67 per night
- Strong performing properties (top 25%) secure $101 or more
- Best-in-class properties (top 10%) pull in $144+ per night
- Entry-level properties (bottom 25%) earn around $36
Daily Rate Variations by Month
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Seasonality patterns in Alcalá de Henares
Peak Season (June, October, May)
- Revenue peaks at $1852.60 per month
- Occupancy rates reach 59.66%
- Daily rates average $86.21
Shoulder Season
- Revenue averages $1548.67 per month
- Occupancy maintains 50.31%
- Daily rates hold at $77.35
Low Season (January, July, August)
- Revenue drops to $1218.81 per month
- Occupancy decreases to 42.11%
- Daily rates adjust to $68.77
Is it still profitable to do Airbnb in Alcalá de Henares in 2025?
Yes! Alcalá de Henares demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 50% and monthly revenue averaging $1549 and The market's 152 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Alcalá de Henares
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town | Historical area with beautiful architecture and rich cultural heritage. Great for tourists who want to explore classic Spanish history and enjoy local gastronomy. | Cervantes Birthplace Museum, Plaza de Cervantes, Alcalá Cathedral, University of Alcalá, Aranjuez Palace |
| Business District | Close to commercial centers and offices, attracting business travelers and short-term corporate stayers. | Calle Mayor, Calle de Cifuentes, Teatro Salón Cervantes, Centro de Gestión de Recursos |
| Cultural Center | Full of museums, theaters, and cultural spots, ideal for those looking for a culturally enriching stay. | Museo Casa Natal de Cervantes, Teatro Principal, Museo Arqueológico |
| University Area | Bustling area with students and young people, popular among those looking for a youthful vibe and energy. | University of Alcalá, Cultural and educational events, Plaza San Diego |
| El Encín | Residential neighborhood with a quieter atmosphere, perfect for families or longer stays. | Open parks, Rural areas, Local markets |
| La Garena | Modern living with good transport links, ideal for commuters and those wanting a suburban feel. | Shopping centers, Parks, Nearby train station |
| Puerta de Madrid | Gateway to Alcalá with great access to transportation, appealing to tourists arriving from Madrid. | Transport Hub, Shopping areas, Restaurants |
| Alcalá Forest | Nature-oriented area providing outdoor activities, attracting those who enjoy hiking and nature. | Natural parks, Trails, Outdoor events |
Do you need a license for Airbnb in Alcalá de Henares?
We recommend checking directly with Alcalá de Henares's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (13% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Alcalá de Henares
Alcalá de Henares calle Vía Complutense 6BR 4BH
Entire Place • 6 bedrooms
Aldonza Lorenzo. Spacious apartment with terrace.
Entire Place • 3 bedrooms
La casita de la Botica (6 Pax) Casa Santiago 19
Entire Place • 3 bedrooms
Stylish and central Apt. p/5 with AC and free WiFi
Entire Place • 3 bedrooms
Apartment with garden and pool.
Entire Place • 2 bedrooms
Alonso Quijano. Unique and centrally located apartment.
Entire Place • 1 bedroom
Top Performing Professional Hosts in Alcalá de Henares
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alojamientos Gictour | 16 | $286,382 | 266 | 4.48/5.0 |
| Elena | 4 | $107,593 | 503 | 4.85/5.0 |
| Jorge | 1 | $102,450 | 28 | 5.00/5.0 |
| Eva | 2 | $95,610 | 172 | 4.98/5.0 |
| Nando | 3 | $76,570 | 263 | 4.83/5.0 |
| Samuel | 4 | $72,520 | 159 | 4.86/5.0 |
| Hispano China | 6 | $60,533 | 26 | 1.57/5.0 |
| Ricardo | 2 | $52,762 | 64 | 4.88/5.0 |
| Julieta | 1 | $46,253 | 21 | 4.67/5.0 |
| Olga | 4 | $36,457 | 162 | 4.31/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Alcalá de Henares
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (59.9%), with apartment & condo and house properties comprising 95.4% of inventory
- Untapped potential in boutique & hotels, others segments (4.6% combined)
Room Capacity Distribution
Analysis of 152 properties in Alcalá de Henares shows that 1 bedroom properties are most prevalent, making up 38.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 57.2% of all listings.
Key Insights
- Most common: 1 bedroom (38.8%)
- Least common: 5+ bedrooms (0.7%)
- Market concentration: 57.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 152 properties in Alcalá de Henares reveals that 4 guests properties dominate the market, representing 19.7% of all listings. The average property accommodates 3.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 37.5% of the market.
Key Insights
- Most common capacity: 4 guests (19.7% of market)
- Least common capacity: 7 guests (2% of market)
- Average guest capacity: 3.0 guests per property
- Market concentration: 37.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 152 properties in Alcalá de Henares, the most common availability pattern is 181-270 days (32.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (29.6% of properties).
Key Insights
- Most common availability window: 181-270 days (32.9%)
- Most common booking duration: 181-270 days (29.6%)
- Properties with high availability (180+ days): 61.8%
- Properties with long-term bookings (180+ days): 41.4%
Minimum Stay Distributions
1 Night
30 listings
23.4% of total
2 Nights
57 listings
44.5% of total
3 Nights
15 listings
11.7% of total
4-6 Nights
11 listings
8.6% of total
7-29 Nights
9 listings
7% of total
30+ Nights
6 listings
4.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 67.9%
- Mid-length stays (4-6 nights) represent 8.6% of listings
- Monthly+ stays (4.7%) suggest a stable extended-stay market
- High market flexibility with 79.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.8% of total
Flexible
40 listings
33.6% of total
Moderate
47 listings
39.5% of total
Firm
12 listings
10.1% of total
Strict
19 listings
16% of total
Key Insights
- Moderate is the preferred policy at 39.5% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 73.1% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Jul, averaging 59 days
- Shortest booking windows are in Aug, Nov, Jan, averaging 36 days
- Summer shows the longest average booking window at 55 days, while Winter has the shortest at 41 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 55 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jan when lead times are shortest
Popular Airbnb Amenities in Alcalá de Henares
Every property in Alcalá de Henares comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 48.3% of total guests, indicating a significant local market share.
- Primary international markets: United States (14%) and France (9.1%)
- Spanish is the top language at 42.1%, followed by English (39.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.1%
Recommendations
- Target marketing campaigns for Madrid and Valencia markets
- Develop localized content for United States and France
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Alcalá de Henares. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Nuevo Baztán | 13 | $3,528 | $301.01 | 39% |
| Argés | 22 | $3,461 | $260.61 | 41% |
| Venturada | 11 | $3,460 | $314.97 | 35% |
| Cebreros | 11 | $3,356 | $267.75 | 35% |
| Burguillos de Toledo | 13 | $3,297 | $192.62 | 46% |
| El Espinar | 35 | $3,105 | $302.42 | 39% |
| Valdemorillo | 27 | $3,060 | $306.10 | 41% |
| Robledo de Chavela | 29 | $3,031 | $251.36 | 34% |
| Ortigosa del Monte | 12 | $2,964 | $281.77 | 42% |
| Guadamur | 25 | $2,853 | $235.36 | 36% |
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