Airbnb Market Analytics, Statistics and Data in León, Castile and León, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in León? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in León:
How much do Airbnb hosts make on average per month in León?
The short-term rental market in León shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,240 per month
- Strong performing properties (top 25%) make $2,134 or more
- Best-in-class properties (top 10%) achieve $3,021+ monthly
- Entry-level properties (bottom 25%) typically earn around $641
Revenue Variations by Month
Occupancy Rates Throughout the Year in León
The market in León shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 75%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in León
Daily rates in León vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $96 per night
- Strong performing properties (top 25%) secure $129 or more
- Best-in-class properties (top 10%) pull in $178+ per night
- Entry-level properties (bottom 25%) earn around $71
Daily Rate Variations by Month
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Seasonality patterns in León
Peak Season (August, May, June)
- Revenue peaks at $1885.23 per month
- Occupancy rates reach 52.24%
- Daily rates average $143.90
Shoulder Season
- Revenue averages $1508.49 per month
- Occupancy maintains 38.46%
- Daily rates hold at $127.14
Low Season (December, November, January)
- Revenue drops to $819.25 per month
- Occupancy decreases to 24.43%
- Daily rates adjust to $106.88
Is it still profitable to do Airbnb in León in 2025?
Yes! León demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and monthly revenue averaging $1508 and With 478 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in León
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town León | The historic center of León boasts stunning architecture, rich history, and a vibrant atmosphere. It's a prime spot for tourists visiting the Gothic cathedral and other historic sites. | León Cathedral, Casa de los Botines, Plaza Mayor, Basilica de San Isidoro, Musac - Museum of Contemporary Art |
| San Marcelo | A charming neighborhood with a mix of traditional and modern elements, San Marcelo is known for its local restaurants, shops, and proximity to the city's attractions, making it ideal for visitors. | San Marcelo Church, Plaza San Martín, Local markets, Leon's tapas bars, Calle Ancha |
| Ermita de la Virgen del Camino | A suburban area that attracts families and long-term visitors. Known for its green spaces and peaceful environment, popular among those seeking a quieter stay, yet still close to León. | Virgen del Camino Sanctuary, Parks and recreational areas, Local eateries, Cultural events, Walking trails |
| Las Ventas | An up-and-coming area with new developments and growing amenities. Offers potential for investment with increasing tourist interest due to its accessibility and local charm. | Local parks, Shopping centers, Restaurants, Cultural festivals, Public transportation access |
| Maristas | A residential location favored by university students and young professionals. It's lively and energetic, making it attractive for younger tourists. | Marista College, Local cafes, University city vibe, Cultural events, Nightlife |
| La Palmera | Green and spacious, La Palmera appeals to tourists looking for family-friendly accommodations and proximity to sports facilities and parks. | Sports centers, Public parks, Local schools, Community events, Walking paths |
| Retiro | Offers a local feel and is close to essential services and public transport, making it a convenient base for exploring León. | Public transport access, Local shops, Community activities, Parks, Cafes |
| Centro Histórico | The heart of León, rich in cultural attractions and culinary experiences. Perfect for visitors wanting to explore the authentic life and history of the city. | Calle del Cid, Local markets, Historic buildings, Pinchos and local cuisine, Nightlife |
Do you need a license for Airbnb in León?
Most likely, León requires a license for Airbnb operations. With 41% of current listings showing licensing information, we recommend checking León's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in León
The Oaks (2 garden-bound chalets)
Entire Place • 12 bedrooms
Oak House (chalet:6 rooms +4 bathrooms+garden )
Entire Place • 6 bedrooms
Spectacular apartment historic-plz.Don Gutierre
Entire Place • 3 bedrooms
Duplex Apartment in Plaza San Martín
Entire Place • 4 bedrooms
JJ Renueva 6
Entire Place • 4 bedrooms
Luxurious and spacious apt + parking included
Entire Place • 3 bedrooms
Top Performing Professional Hosts in León
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laura | 56 | $696,302 | 1457 | 4.35/5.0 |
| Osk | 53 | $623,168 | 625 | 3.88/5.0 |
| Alberto | 4 | $203,596 | 206 | 4.90/5.0 |
| Edu | 6 | $180,271 | 260 | 4.82/5.0 |
| Ana Vázquez | 7 | $175,435 | 78 | 4.79/5.0 |
| Leonapartamentos-Begoña Y Dieg | 4 | $171,865 | 448 | 4.95/5.0 |
| Ernesto | 6 | $161,723 | 323 | 4.84/5.0 |
| Hugo | 4 | $128,461 | 522 | 4.90/5.0 |
| Iván | 7 | $118,922 | 376 | 4.86/5.0 |
| Mauro | 8 | $104,541 | 82 | 4.80/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in León
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89.1%), with apartment & condo and house properties comprising 95.8% of inventory
- Untapped potential in boutique & hotels segments (4.2% combined)
Room Capacity Distribution
Analysis of 478 properties in León shows that 1 bedroom properties are most prevalent, making up 38.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 65.7% of all listings.
Key Insights
- Most common: 1 bedroom (38.5%)
- Least common: 5+ bedrooms (1.7%)
- Market concentration: 65.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 478 properties in León reveals that 4 guests properties dominate the market, representing 34.3% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 50.2% of the market.
Key Insights
- Most common capacity: 4 guests (34.3% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 50.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 478 properties in León, the most common availability pattern is 271-366 days (39.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.5% of properties).
Key Insights
- Most common availability window: 271-366 days (39.5%)
- Most common booking duration: 91-180 days (34.5%)
- Properties with high availability (180+ days): 72.6%
- Properties with long-term bookings (180+ days): 28.7%
Minimum Stay Distributions
1 Night
180 listings
40.9% of total
2 Nights
195 listings
44.3% of total
3 Nights
10 listings
2.3% of total
4-6 Nights
8 listings
1.8% of total
7-29 Nights
4 listings
0.9% of total
30+ Nights
43 listings
9.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 85.2%
- Mid-length stays (4-6 nights) represent 1.8% of listings
- Monthly+ stays (9.8%) suggest a stable extended-stay market
- High market flexibility with 87.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
3 listings
0.7% of total
Flexible
108 listings
25.4% of total
Moderate
235 listings
55.2% of total
Firm
27 listings
6.3% of total
Strict
53 listings
12.4% of total
Key Insights
- Moderate is the preferred policy at 55.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 80.6% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 0.7% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Mar, averaging 58 days
- Shortest booking windows are in Oct, Nov, Feb, averaging 38 days
- Spring shows the longest average booking window at 55 days, while Winter has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 55 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Feb when lead times are shortest
Popular Airbnb Amenities in León
Below is the distribution of amenities across listings in León:
Traveler Demographics
Key Insights
- Domestic travelers make up 66.5% of total guests, indicating a significant local market share.
- Primary international markets: United States (7.4%) and France (5.6%)
- Spanish is the top language at 41.3%, followed by English (39.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Madrid and Gijón markets
- Develop localized content for United States and France
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding León. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Olmedo | 12 | $1,630 | $204.27 | 27% |
| Caravia | 22 | $1,596 | $178.02 | 42% |
| Hermandad de Campoo de Suso | 31 | $1,546 | $375.07 | 21% |
| Villaviciosa | 260 | $1,497 | $205.41 | 38% |
| Gijón | 1,314 | $1,487 | $146.23 | 42% |
| Valdáliga | 86 | $1,454 | $241.63 | 32% |
| Suances | 219 | $1,447 | $178.47 | 40% |
| Camaleño | 95 | $1,447 | $138.59 | 44% |
| Pravia | 37 | $1,434 | $167.93 | 43% |
| Llanera | 13 | $1,389 | $230.55 | 39% |
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