Santa María de Guía de Gran Canaria Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Canary Islands, Spain
Is Airbnb profitable in Santa María de Guía de Gran Canaria in 2025? Explore comprehensive Airbnb analytics for Santa María de Guía de Gran Canaria, Canary Islands, Spain to uncover income potential. This 2025 STR market report for Santa María de Guía de Gran Canaria, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Santa María de Guía de Gran Canaria, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa María de Guía de Gran Canaria Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa María de Guía de Gran Canaria Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa María de Guía de Gran Canaria (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa María de Guía de Gran Canaria is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa María de Guía de Gran Canaria is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa María de Guía de Gran Canaria across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,534+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,387 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,228 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $553, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa María de Guía de Gran Canaria
Santa María de Guía de Gran Canaria Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa María de Guía de Gran Canaria STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa María de Guía de Gran Canaria:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa María de Guía de Gran Canaria
Average Daily Rate (ADR) Airbnb Trends in Santa María de Guía de Gran Canaria (2025)
Effective short term rental pricing strategy in Santa María de Guía de Gran Canaria involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa María de Guía de Gran Canaria typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $194+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
- Typical properties (Median) charge around $86 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Santa María de Guía de Gran Canaria
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Airbnb Seasonality Analysis & Trends in Santa María de Guía de Gran Canaria (2025)
Peak Season (January, August, March)
- Revenue averages $2,062 per month
- Occupancy rates average 57.9%
- Daily rates average $102
Shoulder Season
- Revenue averages $1,662 per month
- Occupancy maintains around 52.2%
- Daily rates hold near $101
Low Season (May, June, September)
- Revenue drops to average $1,139 per month
- Occupancy decreases to average 34.6%
- Daily rates adjust to average $97
Seasonality Insights for Santa María de Guía de Gran Canaria
- The Airbnb seasonality in Santa María de Guía de Gran Canaria shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa María de Guía de Gran Canaria's highest earning potential, with monthly revenues capable of climbing to $2,091, occupancy reaching a high of 67.4%, and ADRs peaking at $107.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $923, occupancy could drop to 30.9%, and ADRs may adjust down to $96.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa María de Guía de Gran Canaria.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa María de Guía de Gran Canaria seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa María de Guía de Gran Canaria (2025)
Exploring the top neighborhoods for short-term rentals in Santa María de Guía de Gran Canaria? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cruz de Tejeda | A stunning natural area in the center of Gran Canaria, known for hiking trails and breathtaking views. Ideal for nature lovers and those seeking tranquility away from the tourist crowds. | Roque Nublo, Pico de las Nieves, Camino de la Cumbres, Centro de Interpretación del Roque Nublo, Cruz de Tejeda viewpoint |
| Agaete | A picturesque coastal town with beautiful beaches and the natural pools of Las Salinas. Offers a genuine Canarian experience with charm and great local cuisine. | Las Salinas natural pools, Parque Natural de Tamadaba, Agaete Valley, Casa-Museo de los Poetas, Agaete's Black Sand Beaches |
| Teror | A historic town renowned for its charming architecture and cultural heritage. It's famous for its Sunday market and makes a great base for visitors seeking authentic experiences. | Basilica de Nuestra Señora del Pino, Parque de los Gofiones, Teror Sunday Market, Canarian rural architecture, Local farms and countryside |
| Guía | Known for its rich history and close proximity to beautiful beaches. It's less commercial than other areas, offering a more authentic local experience. | Casa de los O'Neill, Iglesia de San Sebastián, Cueva Pintada, Local museums, Nearby beaches |
| Las Palmas de Gran Canaria | The capital city of Gran Canaria, known for its vibrant cultural scene, beautiful beaches, and diverse neighborhoods. A hotspot for urban tourism. | Las Canteras Beach, Vegueta historic district, Casa de Colón, Museo Elder de la Ciencia y la Tecnología, Parque Santa Catalina |
| Mogán | A small fishing village with charming whitewashed buildings and gorgeous marina. Famous for its picturesque scenery and relaxed atmosphere, ideal for family vacations. | Mogán Beach, Puerto de Mogán, Mogán Market, Amadores Beach, Dolphin watching tours |
| San Bartolomé de Tirajana | Home to the famous Playa del Inglés and Maspalomas Dunes, this area is popular with beachgoers and nightlife seekers. | Maspalomas Dunes, Playa del Inglés, Maspalomas Lighthouse, Aqualand Maspalomas, Local nightlife scene |
| Palmitos Park | A well-known zoo and botanical garden, making it a unique attraction for families and nature lovers. This area is great for eco-tourism. | Palmitos Park, Bird of Prey shows, Botanical Gardens, Aquarium, Tropical animal exhibits |
Understanding Airbnb License Requirements & STR Laws in Santa María de Guía de Gran Canaria (2025)
With 26% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Santa María de Guía de Gran Canaria. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa María de Guía de Gran Canaria to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 26% licensed listings)
Top Performing Airbnb Properties in Santa María de Guía de Gran Canaria (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa María de Guía de Gran Canariabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Alegría Gran Canaria Heated Pool
Entire Place • 3 bedrooms
DejaBlue by the sea and the mountains
Entire Place • 3 bedrooms
Villa Canaria Luna - Private house
Entire Place • 3 bedrooms
Traditional Canaria villa hot pool jacuzzi
Entire Place • 3 bedrooms
OverTheOcean, Big Terrace and XXL Bed
Entire Place • 2 bedrooms
Casa Atlanto
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa María de Guía de Gran Canaria (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa María de Guía de Gran Canaria based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sleepaways | 3 | $63,094 | 27 | 4.42/5.0 |
| Jose | 1 | $56,706 | 10 | 4.80/5.0 |
| Ana | 2 | $55,690 | 247 | 4.88/5.0 |
| Ivan | 2 | $50,959 | 223 | 4.89/5.0 |
| Javier | 1 | $49,803 | 21 | 4.86/5.0 |
| Home2Book | 2 | $45,569 | 26 | 4.03/5.0 |
| Agustín | 1 | $41,877 | 20 | 4.90/5.0 |
| Jose | 1 | $40,228 | 141 | 4.90/5.0 |
| Baptiste | 2 | $33,282 | 418 | 4.99/5.0 |
| Julio | 1 | $32,573 | 17 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa María de Guía de Gran Canaria.
Dive Deeper: Advanced Santa María de Guía de Gran Canaria STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa María de Guía de Gran Canaria. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta María de Guía de Gran Canaria Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa María de Guía de Gran Canaria
- The Santa María de Guía de Gran Canaria Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.8% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa María de Guía de Gran Canaria, House properties are the most common (69.2%), reflecting the local real estate landscape.
- Houses represent a significant 69.2% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, others (combined 4.6%) offer potential for unique stay experiences.
Santa María de Guía de Gran Canaria Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa María de Guía de Gran Canaria
- The dominant room capacity in Santa María de Guía de Gran Canaria is 2 bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 58.5% of the active Airbnb listings in Santa María de Guía de Gran Canaria, indicating a high concentration in these sizes.
- A significant 32.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa María de Guía de Gran Canaria.
Santa María de Guía de Gran Canaria Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa María de Guía de Gran Canaria
- The most common guest capacity trend in Santa María de Guía de Gran Canaria vacation rentals is listings accommodating 4 guests (21.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Santa María de Guía de Gran Canaria STR market, accounting for 35.3% of listings.
- 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa María de Guía de Gran Canaria.
- On average, properties in Santa María de Guía de Gran Canaria are equipped to host 3.9 guests.
Santa María de Guía de Gran Canaria Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa María de Guía de Gran Canaria
- The most common availability pattern in Santa María de Guía de Gran Canaria falls within the 271-366 days range, representing 41.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Santa María de Guía de Gran Canaria (32.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa María de Guía de Gran Canaria Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
1.6% of total
2 Nights
14 listings
22.6% of total
3 Nights
11 listings
17.7% of total
4-6 Nights
16 listings
25.8% of total
7-29 Nights
3 listings
4.8% of total
30+ Nights
17 listings
27.4% of total
Key Insights
- The most prevalent minimum stay requirement in Santa María de Guía de Gran Canaria is 30+ Nights, adopted by 27.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (27.4%) caters to monthly stays (30+ nights) in Santa María de Guía de Gran Canaria, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 27.4% of Santa María de Guía de Gran Canaria hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 1.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa María de Guía de Gran Canaria.
Santa María de Guía de Gran Canaria Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.8% of total
Flexible
10 listings
17.9% of total
Moderate
28 listings
50% of total
Firm
6 listings
10.7% of total
Strict
11 listings
19.6% of total
Cancellation Policy Insights for Santa María de Guía de Gran Canaria
- The prevailing Airbnb cancellation policy trend in Santa María de Guía de Gran Canaria is Moderate, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (67.9%) and stricter (30.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Santa María de Guía de Gran Canaria.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa María de Guía de Gran Canaria.
Santa María de Guía de Gran Canaria STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa María de Guía de Gran Canaria
- The overall average booking lead time for vacation rentals in Santa María de Guía de Gran Canaria is 50 days.
- Guests book furthest in advance for stays during April (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (57 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Santa María de Guía de Gran Canaria.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Santa María de Guía de Gran Canaria averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa María de Guía de Gran Canaria (2025)
Amenity Prevalence
Amenity Insights for Santa María de Guía de Gran Canaria
- Essential amenities in Santa María de Guía de Gran Canaria that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa María de Guía de Gran Canaria: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Washer or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa María de Guía de Gran Canaria to stay competitive.
Santa María de Guía de Gran Canaria Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa María de Guía de Gran Canaria
- The typical guest profile for Airbnb in Santa María de Guía de Gran Canaria consists of predominantly international visitors (88%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 12.5% of guests.
- Key international markets include Germany (34.4%) and United Kingdom (13.1%).
- Top languages spoken are English (38.7%) followed by German (19.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa María de Guía de Gran Canaria Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Sauzal | 99 | $2,642 | $278.82 | 52% |
| La Victoria de Acentejo | 20 | $2,402 | $215.62 | 56% |
| Adeje | 3,109 | $2,215 | $199.05 | 51% |
| Santa Úrsula | 141 | $2,204 | $205.52 | 49% |
| San Miguel de Abona | 680 | $1,909 | $181.18 | 49% |
| El Rosario | 242 | $1,816 | $142.92 | 55% |
| San Bartolomé de Tirajana | 2,735 | $1,699 | $161.60 | 49% |
| Santiago del Teide | 789 | $1,651 | $148.68 | 50% |
| Los Realejos | 267 | $1,595 | $121.95 | 55% |
| Arona | 3,340 | $1,585 | $138.07 | 52% |