Airbnb Market Analytics, Statistics and Data in Santa Lucía de Tirajana, Canary Islands, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Santa Lucía de Tirajana? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Santa Lucía de Tirajana:
How much do Airbnb hosts make on average per month in Santa Lucía de Tirajana?
The short-term rental market in Santa Lucía de Tirajana shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $957 per month
- Strong performing properties (top 25%) make $1,590 or more
- Best-in-class properties (top 10%) achieve $2,414+ monthly
- Entry-level properties (bottom 25%) typically earn around $479
Revenue Variations by Month
Occupancy Rates Throughout the Year in Santa Lucía de Tirajana
The market in Santa Lucía de Tirajana shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 45% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Santa Lucía de Tirajana
Daily rates in Santa Lucía de Tirajana vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $66 per night
- Strong performing properties (top 25%) secure $92 or more
- Best-in-class properties (top 10%) pull in $138+ per night
- Entry-level properties (bottom 25%) earn around $48
Daily Rate Variations by Month
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Seasonality patterns in Santa Lucía de Tirajana
Peak Season (November, March, February)
- Revenue peaks at $1661.39 per month
- Occupancy rates reach 62.35%
- Daily rates average $96.47
Shoulder Season
- Revenue averages $1263.80 per month
- Occupancy maintains 46.34%
- Daily rates hold at $91.65
Low Season (June, September, May)
- Revenue drops to $931.24 per month
- Occupancy decreases to 31.06%
- Daily rates adjust to $86.97
Is it still profitable to do Airbnb in Santa Lucía de Tirajana in 2025?
Yes! Santa Lucía de Tirajana demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 46% and monthly revenue averaging $1264 and With 227 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Santa Lucía de Tirajana
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Maspalomas | Famous for its stunning dunes and beautiful beaches, Maspalomas is a top destination for sun-seekers and families. It offers a vibrant atmosphere with plenty of activities and attractions for all ages. | Maspalomas Dunes, Mas rehabilitation Pyramid, Maspalomas Lighthouse, Aqualand Maspalomas, Beach Clubs and Restaurants, Camel Rides |
| Playa del Inglés | A popular tourist destination known for its lively nightlife and expansive beach. Ideal for those looking for a vibrant atmosphere with numerous bars, restaurants, and entertainment options. | Playa del Inglés Beach, Yumbo Centrum, Cita Shopping Center, The English Beach, Kasbah Shopping Center, Water sports activities |
| San Agustin | An excellent choice for tourists seeking a quieter beach experience. Known for its lovely beach and relaxed environment, it attracts families and couples looking for peace and tranquility. | San Agustin Beach, Las Burras Beach, Shopping Center San Agustin, Local Restaurants, Relaxing resorts, Scuba diving opportunities |
| Meloneras | A more upscale area near Maspalomas, known for its luxury resorts and beautiful promenade. It's ideal for high-end travelers seeking tranquility and elegance along the coast. | Meloneras Beach, Promenade with shops and restaurants, Luxurious hotels, Golf course nearby, Spas and wellness centers, Casino Gran Canaria |
| Puerto Rico | A family-friendly destination with plenty of sun, sea, and activities. Known for its sheltered beach and water sports, Puerto Rico caters to both young families and adventure seekers. | Puerto Rico Beach, Amadores Beach, Angry Birds Activity Park, Boat trips and excursions, Shopping centers, Variety of water sports |
| Arguineguín | A charming fishing village that has developed into a popular tourist resort. It's known for its authentic Canarian atmosphere and beautiful beachfront. | Arguineguín Beach, Local Seafood Restaurants, Weekly Market, Fishing Port, Diving opportunities |
| Ayagaures | A unique rural area surrounded by stunning nature and mountains. Great for eco-tourism and guests looking for hiking and nature activities while still being close to the beach. | Ayagaures Valley, Hiking Trails, Local Farms, Spectacular Views and Nature, Rural Tourism Experiences |
| Tauro | A tranquil coastal area known for its natural beauty and golf course. Attracts visitors looking for relaxation and golfing opportunities in a beautiful setting. | Tauro Beach, Anfi Tauro Golf, Natural Landscapes, Quiet Villages, Water sports activities |
Do you need a license for Airbnb in Santa Lucía de Tirajana?
We recommend checking directly with Santa Lucía de Tirajana's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (25% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Santa Lucía de Tirajana
Bohemian Hideaway private finca for max. 10 guests
Entire Place • 4 bedrooms
Casa Rural La Longuera de Tirajana
Entire Place • 3 bedrooms
Casa Rural Cercado De Don Paco
Entire Place • 2 bedrooms
Relaxation, spacious barbecue and pool in St Lucia
Entire Place • 3 bedrooms
Allureh Emblematic Lodging
Entire Place • 2 bedrooms
Las Casas de La Rueda - El Patio
Entire Place • 1 bedroom
Top Performing Professional Hosts in Santa Lucía de Tirajana
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Xeph | 3 | $145,580 | 191 | 4.91/5.0 |
| Click & Guest | 7 | $103,503 | 185 | 4.71/5.0 |
| Alicia | 8 | $96,778 | 219 | 4.57/5.0 |
| Antonio Francisco | 4 | $77,517 | 22 | 2.35/5.0 |
| Juan | 12 | $76,416 | 386 | 4.50/5.0 |
| Agellus | 1 | $67,842 | 65 | 4.91/5.0 |
| Yolanda | 13 | $65,580 | 644 | 4.37/5.0 |
| Maria Del Carmen | 2 | $63,020 | 59 | 4.93/5.0 |
| Laura | 2 | $54,669 | 163 | 4.92/5.0 |
| Ana María | 1 | $54,391 | 73 | 4.96/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Santa Lucía de Tirajana
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.4%), with apartment & condo and house properties comprising 93.4% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (6.6% combined)
Room Capacity Distribution
Analysis of 227 properties in Santa Lucía de Tirajana shows that 2 bedrooms properties are most prevalent, making up 38.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 71.4% of all listings.
Key Insights
- Most common: 2 bedrooms (38.3%)
- Least common: 4 bedrooms (2.2%)
- Market concentration: 71.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 227 properties in Santa Lucía de Tirajana reveals that 4 guests properties dominate the market, representing 26% of all listings. The average property accommodates 3.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 46.7% of the market.
Key Insights
- Most common capacity: 4 guests (26% of market)
- Least common capacity: 7 guests (0.4% of market)
- Average guest capacity: 3.4 guests per property
- Market concentration: 46.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 227 properties in Santa Lucía de Tirajana, the most common availability pattern is 271-366 days (48.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (27.8% of properties).
Key Insights
- Most common availability window: 271-366 days (48.5%)
- Most common booking duration: 31-90 days (27.8%)
- Properties with high availability (180+ days): 73.1%
- Properties with long-term bookings (180+ days): 27.8%
Minimum Stay Distributions
1 Night
52 listings
25% of total
2 Nights
37 listings
17.8% of total
3 Nights
44 listings
21.2% of total
4-6 Nights
58 listings
27.9% of total
7-29 Nights
8 listings
3.8% of total
30+ Nights
9 listings
4.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 42.8%
- Mid-length stays (4-6 nights) represent 27.9% of listings
- Monthly+ stays (4.3%) suggest a stable extended-stay market
- High market flexibility with 64.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
1% of total
Flexible
54 listings
26.1% of total
Moderate
54 listings
26.1% of total
Firm
45 listings
21.7% of total
Strict
52 listings
25.1% of total
Key Insights
- Flexible is the preferred policy at 26.1% of listings
- The market shows a balanced distribution between guest-friendly (52.2%) and strict (46.8%) policies
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jul, Dec, averaging 72 days
- Shortest booking windows are in Apr, Jun, Oct, averaging 52 days
- Winter shows the longest average booking window at 67 days, while Fall has the shortest at 58 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 67 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Oct when lead times are shortest
Popular Airbnb Amenities in Santa Lucía de Tirajana
Below is the distribution of amenities across listings in Santa Lucía de Tirajana:
Traveler Demographics
Key Insights
- Domestic travelers make up 25.4% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (22.7%) and United Kingdom (19.1%)
- English is the top language at 45.1%, followed by Spanish (20.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.5%
Recommendations
- Target marketing campaigns for Madrid and Berlin markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Santa Lucía de Tirajana. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Victoria de Acentejo | 20 | $2,828 | $222.15 | 53% |
| El Sauzal | 93 | $2,774 | $233.99 | 53% |
| Santa Úrsula | 140 | $2,261 | $185.77 | 49% |
| Adeje | 3,082 | $2,104 | $184.06 | 51% |
| San Miguel de Abona | 674 | $1,824 | $166.13 | 47% |
| El Rosario | 233 | $1,732 | $138.69 | 54% |
| Tacoronte | 218 | $1,626 | $130.41 | 55% |
| La Matanza de Acentejo | 119 | $1,581 | $115.63 | 52% |
| San Bartolomé de Tirajana | 2,760 | $1,578 | $150.64 | 49% |
| Arafo | 32 | $1,565 | $151.04 | 45% |
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