Airbnb Market Analytics, Statistics and Data in Adeje, Canary Islands, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Adeje? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Adeje:
How much do Airbnb hosts make on average per month in Adeje?
The short-term rental market in Adeje shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,170 per month
- Strong performing properties (top 25%) make $3,483 or more
- Best-in-class properties (top 10%) achieve $6,160+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,188
Revenue Variations by Month
Occupancy Rates Throughout the Year in Adeje
The market in Adeje shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 59% occupancy rates
- Strong performing properties (top 25%) achieve 81% or higher
- Best-in-class properties (top 10%) reach 92%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Adeje
Daily rates in Adeje vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $114 per night
- Strong performing properties (top 25%) secure $179 or more
- Best-in-class properties (top 10%) pull in $379+ per night
- Entry-level properties (bottom 25%) earn around $84
Daily Rate Variations by Month
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Seasonality patterns in Adeje
Peak Season (November, December, March)
- Revenue peaks at $3687.29 per month
- Occupancy rates reach 66.60%
- Daily rates average $210.46
Shoulder Season
- Revenue averages $3084.93 per month
- Occupancy maintains 54.40%
- Daily rates hold at $185.29
Low Season (June, May, September)
- Revenue drops to $2506.48 per month
- Occupancy decreases to 43.82%
- Daily rates adjust to $171.22
Is it still profitable to do Airbnb in Adeje in 2025?
Yes! Adeje demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 54% and strong monthly revenue averaging $3085 and As a mature market with 3082 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Adeje
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Costa Adeje | A popular resort area known for its beautiful beaches, luxury hotels, and vibrant nightlife. It attracts tourists looking for relaxation and entertainment near the coast. | Playa del Duque, Siam Park, Aqualand Costa Adeje, Gran Sur Shopping Center, La Caleta Beach |
| Playa de las Américas | A lively tourist destination famous for its nightlife, water sports, and sunny beaches. Ideal for hosts seeking a steady influx of tourists throughout the year. | Playa de las Américas Beach, Veronicas Strip, Siam Mall, Tenerife Sur Airport, Las Vistas Beach |
| San Eugenio | A family-friendly area with access to a variety of entertainment options and water parks. It is perfect for hosting families and larger groups of tourists. | Aqualand Costa Adeje, San Eugenio Marina, Puerto Colón, Playa de Torviscas, Hotel Bahia del Duque |
| La Caleta | A charming fishing village with a laid-back atmosphere, known for its seafood restaurants and beautiful coastal views. Popular with tourists seeking a more relaxed holiday vibe. | La Caleta Beach, Playa La Enramada, El Duque Castle, Punta de Hidalgo, Coastal walks |
| El Médano | Famous for its windsurfing and kitesurfing spots, this area attracts water sports enthusiasts and beach lovers. It has a more bohemian and laid-back feel. | El Médano Beach, Montaña Roja, Windsurfing and Kitesurfing schools, La Tejita Beach, Natural Parks |
| Los Cristianos | A bustling town with a beautiful harbor, renowned for its beaches and shopping areas. It attracts a mix of tourists looking for relaxation and activities. | Los Cristianos Beach, Las Vistas Beach, Los Cristianos Harbor, Shopping centers, Cafes and restaurants |
| Taurito | A tranquil beach area known for its natural beauty, perfect for visitors seeking peace and quiet. It features stunning views and family-oriented activities. | Playa Taurito, Lago Taurito Waterpark, Natural Oasis, Beachfront promenades |
| Adeje Town | This area showcases local culture and tradition, offering a more authentic experience away from the tourist bustle. Ideal for those wanting a taste of local life. | Adeje Castle, Casa del Conde, Cultural festivals, Traditional markets, Local cuisine restaurants |
Do you need a license for Airbnb in Adeje?
We recommend checking directly with Adeje's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (26% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Adeje
Serenity Heights - Luxury Concierge Services
Entire Place • 4 bedrooms
Luxury Villa Rebeka - Heated Pool and Jacuzzi
Entire Place • 4 bedrooms
Luxury Villa your private haven of prestige
Entire Place • 5 bedrooms
Luxury Villa Taganana
Entire Place • 3 bedrooms
Fantastic Villa in Costa Adeje
Entire Place • N/A
THE SURF VILLA 3 - Big Jacuzzi, Billards, Pool…
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Adeje
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Smart Holiday | 81 | $2,855,593 | 1613 | 4.48/5.0 |
| Sun Property | 81 | $2,603,406 | 1781 | 3.68/5.0 |
| Anthony | 9 | $1,256,071 | 453 | 4.84/5.0 |
| Margarita | 52 | $1,131,754 | 1567 | 4.24/5.0 |
| Maxim Cj | 19 | $1,002,185 | 18 | 0.68/5.0 |
| Nolan Group | 15 | $962,333 | 241 | 3.52/5.0 |
| The View Tenerife SL | 5 | $848,268 | 69 | 4.91/5.0 |
| Jonger | 6 | $754,062 | 413 | 4.86/5.0 |
| Lewis | 4 | $743,893 | 324 | 4.77/5.0 |
| Tatiana | 13 | $739,204 | 451 | 4.87/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Adeje
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96.4%), with apartment & condo and house properties comprising 97.6% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others segments (2.5% combined)
Room Capacity Distribution
Analysis of 3,082 properties in Adeje shows that 1 bedroom properties are most prevalent, making up 43.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.6% of all listings.
Key Insights
- Most common: 1 bedroom (43.7%)
- Least common: 5+ bedrooms (3.5%)
- Market concentration: 71.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 3,082 properties in Adeje reveals that 4 guests properties dominate the market, representing 36.1% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 52.3% of the market.
Key Insights
- Most common capacity: 4 guests (36.1% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 52.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 3,082 properties in Adeje, the most common availability pattern is 271-366 days (36.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (25.1% of properties).
Key Insights
- Most common availability window: 271-366 days (36.6%)
- Most common booking duration: 91-180 days (25.1%)
- Properties with high availability (180+ days): 61.9%
- Properties with long-term bookings (180+ days): 39.5%
Minimum Stay Distributions
1 Night
172 listings
6.3% of total
2 Nights
141 listings
5.1% of total
3 Nights
472 listings
17.2% of total
4-6 Nights
1289 listings
47.1% of total
7-29 Nights
418 listings
15.3% of total
30+ Nights
247 listings
9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 11.4%
- Mid-length stays (4-6 nights) represent 47.1% of listings
- Monthly+ stays (9%) suggest a stable extended-stay market
- High market flexibility with 28.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
92 listings
3.7% of total
Super Strict 60 Days
92 listings
3.7% of total
Flexible
335 listings
13.3% of total
Moderate
463 listings
18.4% of total
Firm
640 listings
25.4% of total
Strict
896 listings
35.6% of total
Key Insights
- Strict is the preferred policy at 35.6% of listings
- Stricter policies (Firm & Strict) dominate at 61.0% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 3.7% of listings
Recommendations
- The market supports stricter policies, with 61.0% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Dec, Nov, averaging 108 days
- Shortest booking windows are in May, Jun, Sep, averaging 75 days
- Winter shows the longest average booking window at 104 days, while Spring has the shortest at 83 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 104 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during May-Sep when lead times are shortest
Popular Airbnb Amenities in Adeje
Below is the distribution of amenities across listings in Adeje:
Traveler Demographics
Key Insights
- Domestic travelers make up 9.1% of total guests, indicating a mostly international-driven market.
- Primary international markets: Germany (14.1%) and France (13.4%)
- English is the top language at 54.3%, followed by Spanish (13.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.2%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for Germany and France
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Adeje. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Victoria de Acentejo | 20 | $2,828 | $222.15 | 53% |
| El Sauzal | 93 | $2,774 | $233.99 | 53% |
| Santa Úrsula | 140 | $2,261 | $185.77 | 49% |
| San Miguel de Abona | 674 | $1,824 | $166.13 | 47% |
| El Rosario | 233 | $1,732 | $138.69 | 54% |
| Tacoronte | 218 | $1,626 | $130.41 | 55% |
| La Matanza de Acentejo | 119 | $1,581 | $115.63 | 52% |
| San Bartolomé de Tirajana | 2,760 | $1,578 | $150.64 | 49% |
| Arafo | 32 | $1,565 | $151.04 | 45% |
| Los Realejos | 268 | $1,560 | $115.98 | 53% |
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