Adeje Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Canary Islands, Spain
Is Airbnb profitable in Adeje in 2025? Explore comprehensive Airbnb analytics for Adeje, Canary Islands, Spain to uncover income potential. This 2025 STR market report for Adeje, based on AirROI data from June 2024 to May 2025, reveals key trends in the bustling market of 3,109 active listings.
Whether you're considering an Airbnb investment in Adeje, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Adeje Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Adeje Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Adeje (2025)
Understanding the monthly revenue variations for Airbnb listings in Adeje is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Adeje is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Adeje across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,291+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,576 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,289 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,328, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Adeje
Adeje Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Adeje STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Adeje:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 80% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 61%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Adeje
Average Daily Rate (ADR) Airbnb Trends in Adeje (2025)
Effective short term rental pricing strategy in Adeje involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Adeje typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $402+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $197 or more.
- Typical properties (Median) charge around $125 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Adeje
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Airbnb Seasonality Analysis & Trends in Adeje (2025)
Peak Season (January, February, March)
- Revenue averages $4,206 per month
- Occupancy rates average 68.4%
- Daily rates average $220
Shoulder Season
- Revenue averages $3,102 per month
- Occupancy maintains around 54.4%
- Daily rates hold near $194
Low Season (May, June, September)
- Revenue drops to average $2,257 per month
- Occupancy decreases to average 43.5%
- Daily rates adjust to average $190
Seasonality Insights for Adeje
- The Airbnb seasonality in Adeje shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Adeje's highest earning potential, with monthly revenues capable of climbing to $4,490, occupancy reaching a high of 71.8%, and ADRs peaking at $225.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,123, occupancy could drop to 36.9%, and ADRs may adjust down to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Adeje.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Adeje seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Adeje (2025)
Exploring the top neighborhoods for short-term rentals in Adeje? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa de las Américas | Popular tourist destination known for its beautiful beaches, vibrant nightlife, and a variety of leisure activities. Attracts many visitors looking for a fun holiday experience. | Siam Park, Veronicas Strip, Los Cristianos Beach, Las Vistas Beach, Safari Shopping Center |
| Costa Adeje | An upscale area with luxury resorts and stunning ocean views. Known for its shopping, dining, and proximity to water sports and excursions, making it a favorite for families and couples. | Playa del Duque, La Caleta, Aqualand Costa Adeje, El Duque Beach, Short trips to La Gomera |
| Los Cristianos | A bustling harbor town with a charming beach and a relaxed atmosphere. Ideal for families and those looking for a quieter, yet vibrant local experience. | Los Cristianos Beach, Port of Los Cristianos, Monkey Park, Las Courtas Beach, Sunday Market |
| Adeje Town | The traditional heart of the municipality featuring historic architecture, local markets, and authentic Canarian culture. Great for guests wanting to experience the local lifestyle. | Adeje Old Town, Barranco del Infierno, San Sebastián Church, Casa Fuerte, Local markets |
| La Caleta | A picturesque fishing village known for its seafood restaurants and charming atmosphere. Attracts visitors looking for authentic dining experiences and peaceful beaches. | La Caleta Beach, Beaches of El Beril, Great seafood restaurants, Water sports, Natural pools |
| Torviscas | Busy area with plenty of activities and attractions, perfect for families and thrill-seekers. Offers a mix of beach life and vibrant nightlife. | Torviscas Beach, Puerto Colón, Island water sports, Shopping centers, Restaurants and bars |
| Golf Costa Adeje | A serene area featuring a world-renowned golf course, attracting golfing enthusiasts and tourists seeking a luxury stay amidst lush landscapes. | Golf Costa Adeje, Luxury resorts, Spa facilities, Stunning views, Quiet ambiance |
| Fanabe | A lively area popular among families and young travelers, known for its family-friendly beaches and entertainment options. | Fanabe Beach, Gran Sur Shopping Center, Mini golf, Water parks, Beach clubs |
Understanding Airbnb License Requirements & STR Laws in Adeje (2025)
With 23% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Adeje. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Adeje to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 23% licensed listings)
Top Performing Airbnb Properties in Adeje (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Adejebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Serenity Heights - Luxury Concierge Services
Entire Place • 4 bedrooms
Villa Equilibrium Costa Adeje
Entire Place • 5 bedrooms
Finca La Rosa de Los Vientos
Entire Place • 7 bedrooms
Luxury Villa Rebeka - Heated Pool and Jacuzzi
Entire Place • 4 bedrooms
Luxury Villa Taganana
Entire Place • 3 bedrooms
Villa Mary !! 7 bedrooms 14 guests ! Private nightclub
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Adeje (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Adeje based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Smart Holiday | 83 | $2,885,128 | 1648 | 4.56/5.0 |
| Sun Property | 84 | $2,478,514 | 1605 | 4.44/5.0 |
| Anthony | 10 | $1,540,937 | 505 | 4.84/5.0 |
| Margarita | 54 | $1,296,798 | 1581 | 4.37/5.0 |
| Maxim Cj | 19 | $1,166,587 | 21 | 4.33/5.0 |
| Nolan Group | 13 | $983,030 | 246 | 4.82/5.0 |
| Agnieszka | 6 | $951,202 | 93 | 4.89/5.0 |
| Jonger | 6 | $808,096 | 435 | 4.86/5.0 |
| Holger | 17 | $793,186 | 292 | 4.82/5.0 |
| Lewis | 4 | $782,631 | 334 | 4.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Adeje.
Dive Deeper: Advanced Adeje STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Adeje. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAdeje Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Adeje
- The Adeje Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.4% of the 3,109 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Adeje, Apartment/Condo properties are the most common (72.8%), reflecting the local real estate landscape.
- Houses represent a significant 24.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others (combined 2.5%) offer potential for unique stay experiences.
Adeje Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Adeje
- The dominant room capacity in Adeje is 1 bedroom listings, making up 44.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.6% of the active Airbnb listings in Adeje, indicating a high concentration in these sizes.
Adeje Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Adeje
- The most common guest capacity trend in Adeje vacation rentals is listings accommodating 4 guests (37.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Adeje STR market, accounting for 53.3% of listings.
- 25.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Adeje.
- On average, properties in Adeje are equipped to host 4.2 guests.
Adeje Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Adeje
- The most common availability pattern in Adeje falls within the 271-366 days range, representing 36.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Adeje (28%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Adeje Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
131 listings
4.4% of total
2 Nights
88 listings
2.9% of total
3 Nights
361 listings
12.1% of total
4-6 Nights
1289 listings
43.2% of total
7-29 Nights
326 listings
10.9% of total
30+ Nights
791 listings
26.5% of total
Key Insights
- The most prevalent minimum stay requirement in Adeje is 4-6 Nights, adopted by 43.2% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (7.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (26.5%) caters to monthly stays (30+ nights) in Adeje, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 43.2% of Adeje hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 26.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Adeje.
Adeje Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
106 listings
3.9% of total
Super Strict 60 Days
85 listings
3.2% of total
Flexible
370 listings
13.8% of total
Moderate
496 listings
18.5% of total
Firm
723 listings
26.9% of total
Strict
904 listings
33.7% of total
Cancellation Policy Insights for Adeje
- The prevailing Airbnb cancellation policy trend in Adeje is Strict, used by 33.7% of listings.
- A majority (60.6%) of hosts in Adeje utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.7% market standard in Adeje.
- With 33.7% using Strict terms, this is a viable option in Adeje, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Adeje.
Adeje STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Adeje
- The overall average booking lead time for vacation rentals in Adeje is 83 days.
- Guests book furthest in advance for stays during January (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 58 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (117 days avg.) sees the longest lead times, while Summer (69 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (83 days) as a baseline for your pricing and availability strategy in Adeje.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 117 days) to capture early planners.
- Monitor your own booking lead times against these Adeje averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Adeje (2025)
Amenity Prevalence
Amenity Insights for Adeje
- Essential amenities in Adeje that guests expect include: Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Adeje: Wifi, Kitchen, TV.
- Prioritize adding missing essentials: Wifi, Kitchen, TV.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Adeje to stay competitive.
Adeje Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Adeje
- The typical guest profile for Airbnb in Adeje consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 8.7% of guests.
- Key international markets include United Kingdom (36.4%) and France (9.5%).
- Top languages spoken are English (43.2%) followed by Spanish (10.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Adeje Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Sauzal | 99 | $2,642 | $278.82 | 52% |
| La Victoria de Acentejo | 20 | $2,402 | $215.62 | 56% |
| Santa Úrsula | 141 | $2,204 | $205.52 | 49% |
| San Miguel de Abona | 680 | $1,909 | $181.18 | 49% |
| El Rosario | 242 | $1,816 | $142.92 | 55% |
| San Bartolomé de Tirajana | 2,735 | $1,699 | $161.60 | 49% |
| Santiago del Teide | 789 | $1,651 | $148.68 | 50% |
| Los Realejos | 267 | $1,595 | $121.95 | 55% |
| Arona | 3,340 | $1,585 | $138.07 | 52% |
| La Orotava | 280 | $1,570 | $140.72 | 51% |