Los Alcázares Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campo de Cartagena y Mar Menor, Spain

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Los Alcázares in 2025? Explore comprehensive Airbnb analytics for Los Alcázares, Campo de Cartagena y Mar Menor, Spain to uncover income potential. This 2025 STR market report for Los Alcázares, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 307 active listings.

Whether you're considering an Airbnb investment in Los Alcázares, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Los Alcázares Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Los Alcázares Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$124
The average rental revenue earned for an occupied room per day in Los Alcázares.
Occupancy Rate(?)
38.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,596
Typical annual income for an Airbnb listing in Los Alcázares. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.7%
Slight decrease (-2.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Los Alcázares.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Los Alcázares.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
307
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Los Alcázares (2025)

Understanding the monthly revenue variations for Airbnb listings in Los Alcázares is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Los Alcázares is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Los Alcázares across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,071+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,878 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,064 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $557, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Los Alcázares

Los Alcázares Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Los Alcázares STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Los Alcázares:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Los Alcázares

Average Daily Rate (ADR) Airbnb Trends in Los Alcázares (2025)

Effective short term rental pricing strategy in Los Alcázares involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Los Alcázares typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $233+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $75 per night.

Average Daily Rate (ADR) Trend by Month in Los Alcázares

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Airbnb Seasonality Analysis & Trends in Los Alcázares (2025)

Peak Season (August, July, September)
  • Revenue averages $2,317 per month
  • Occupancy rates average 55.8%
  • Daily rates average $141
Shoulder Season
  • Revenue averages $1,266 per month
  • Occupancy maintains around 33.9%
  • Daily rates hold near $130
Low Season (January, February, November)
  • Revenue drops to average $952 per month
  • Occupancy decreases to average 28.7%
  • Daily rates adjust to average $123

Seasonality Insights for Los Alcázares

  • The Airbnb seasonality in Los Alcázares shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Los Alcázares's highest earning potential, with monthly revenues capable of climbing to $2,833, occupancy reaching a high of 66.7%, and ADRs peaking at $145.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $926, occupancy could drop to 26.6%, and ADRs may adjust down to $119.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Los Alcázares.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Los Alcázares seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Los Alcázares (2025)

Exploring the top neighborhoods for short-term rentals in Los Alcázares? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Los Alcázares Beach
A popular tourist destination known for its beautiful beaches and water sports. Ideal for families and beach lovers looking for relaxing stays by the Mar Menor.
Mar Menor Beach, La Serena Golf, Los Alcázares Promenade, Water sports centers, Local restaurants and bars
Campo de Cartagena
A diverse area with access to both coastal and inland attractions, appealing to those looking for nature and adventure. Great for outdoor enthusiasts.
Calblanque Regional Park, Cabo de Palos Diving Sites, Hiking trails, Cultural heritage sites, Local markets
Mar Menor
The largest saltwater lagoon in Europe, perfect for water activities and relaxation. Attracts visitors looking for wellness and unique aquatic experiences.
Mar Menor lagoon, La Manga Strip, Water sports activities, Health resorts, Scenic walks by the water
Los Narejos
A quiet residential area with close proximity to the beach, perfect for families and longer stays. Offers a peaceful environment for travelers.
Los Narejos Beach, Chill out bars, Family-friendly parks, Local shops and cafes, Accessibility to nearby Los Alcázares
Pueblo Español
A charming neighborhood known for its Spanish-style architecture and community feel. Offers a cultural experience and access to local traditions.
Cultural festivals, Local artisan shops, Traditional Spanish cuisine restaurants, Community events, Scenic plazas
La Manga del Mar Menor
Known for its unique location between the Mediterranean Sea and the Mar Menor, popular for water sports and vibrant nightlife.
La Manga Beach, Mar Menor activities, Nightlife venues, Water parks, Natural parks
Los Alcázares Town Center
The bustling center of Los Alcázares offers a range of dining, shopping, and entertainment options, appealing to urban tourists.
Town square, Local markets, Shops and boutiques, Restaurants, Cafes and nightlife
playa de los Narejos
A quieter option with access to great beaches, perfect for those looking to escape the busier tourist spots.
Secluded beaches, Beachfront cafes, Nature trails, Tranquil environment, Family-friendly atmosphere

Understanding Airbnb License Requirements & STR Laws in Los Alcázares (2025)

With 24% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Los Alcázares. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Los Alcázares to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 24% licensed listings)

Top Performing Airbnb Properties in Los Alcázares (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Los Alcázaresbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gorgeous home in Los Alcázares with WiFi

Gorgeous home in Los Alcázares with WiFi

Entire Place • 4 bedrooms

$104,865
Revenue
63.4%
Occupancy
$424.22
Daily Rate
Gorgeous home in Los Alcázares

Gorgeous home in Los Alcázares

Entire Place • 4 bedrooms

$53,949
Revenue
49.6%
Occupancy
$370.53
Daily Rate
5 bed Villa with private pool (VVMU6129-1)

5 bed Villa with private pool (VVMU6129-1)

Entire Place • 5 bedrooms

$50,547
Revenue
71.6%
Occupancy
$284.06
Daily Rate
Luxury Villa4you / private heated pool

Luxury Villa4you / private heated pool

Entire Place • 3 bedrooms

$43,452
Revenue
54.7%
Occupancy
$313.66
Daily Rate
EcoVilla La Yuca: Naturaleza y Paz Cercana al Mar

EcoVilla La Yuca: Naturaleza y Paz Cercana al Mar

Entire Place • 4 bedrooms

$43,345
Revenue
31.1%
Occupancy
$402.96
Daily Rate
Cozy home in Los Alcázares with kitchen

Cozy home in Los Alcázares with kitchen

Entire Place • 4 bedrooms

$41,681
Revenue
62.7%
Occupancy
$217.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Los Alcázares (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Los Alcázares based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Debbie27$312,5272024.69/5.0
Debbie16$184,5961874.71/5.0
Novasol3$118,357214.77/5.0
Johann5$102,8681984.87/5.0
Resort Hosts6$98,514204.77/5.0
Juan Ignacio13$67,39310N/A/5.0
Host #35267248411$62,1163N/A/5.0
Novasol1$53,94934.67/5.0
Host #1415352633$51,5800N/A/5.0
Angela1$50,547124.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Los Alcázares.

Dive Deeper: Advanced Los Alcázares STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Los Alcázares. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Los Alcázares Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Los Alcázares

  • The Los Alcázares Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98% of the 307 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Los Alcázares, Apartment/Condo properties are the most common (63.5%), reflecting the local real estate landscape.
  • Houses represent a significant 34.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 1.7%) offer potential for unique stay experiences.

Los Alcázares Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Los Alcázares

  • The dominant room capacity in Los Alcázares is 2 bedrooms listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 81.7% of the active Airbnb listings in Los Alcázares, indicating a high concentration in these sizes.
  • A significant 39.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Los Alcázares.

Los Alcázares Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Los Alcázares

  • The most common guest capacity trend in Los Alcázares vacation rentals is listings accommodating 4 guests (38.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Los Alcázares STR market, accounting for 72.4% of listings.
  • 44.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Los Alcázares.
  • On average, properties in Los Alcázares are equipped to host 5.0 guests.

Los Alcázares Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Los Alcázares

  • The most common availability pattern in Los Alcázares falls within the 271-366 days range, representing 63.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Los Alcázares (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Los Alcázares Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.7%)

1 Night

25 listings

8.7% of total

2 Nights (13.1%)

2 Nights

38 listings

13.1% of total

3 Nights (20.4%)

3 Nights

59 listings

20.4% of total

4-6 Nights (29.4%)

4-6 Nights

85 listings

29.4% of total

7-29 Nights (6.2%)

7-29 Nights

18 listings

6.2% of total

30+ Nights (22.1%)

30+ Nights

64 listings

22.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Los Alcázares is 4-6 Nights, adopted by 29.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (22.1%) caters to monthly stays (30+ nights) in Los Alcázares, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 29.4% of Los Alcázares hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 22.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Los Alcázares.

Los Alcázares Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (9.5%)

Super Strict 60 Days

22 listings

9.5% of total

Super Strict 30 Days (5.2%)

Super Strict 30 Days

12 listings

5.2% of total

Flexible (17.7%)

Flexible

41 listings

17.7% of total

Moderate (14.7%)

Moderate

34 listings

14.7% of total

Firm (31.5%)

Firm

73 listings

31.5% of total

Strict (21.6%)

Strict

50 listings

21.6% of total

Cancellation Policy Insights for Los Alcázares

  • The prevailing Airbnb cancellation policy trend in Los Alcázares is Firm, used by 31.5% of listings.
  • A majority (53.1%) of hosts in Los Alcázares utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 31.5% market standard in Los Alcázares.
  • Regularly review your cancellation policy against competitors and market demand shifts in Los Alcázares.

Los Alcázares STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Los Alcázares

  • The overall average booking lead time for vacation rentals in Los Alcázares is 61 days.
  • Guests book furthest in advance for stays during June (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 37 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Los Alcázares.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
  • Monitor your own booking lead times against these Los Alcázares averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Los Alcázares (2025)

Amenity Prevalence

Amenity Insights for Los Alcázares

  • Essential amenities in Los Alcázares that guests expect include: Kitchen, TV, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Air conditioning, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Los Alcázares: Kitchen, TV, Washer.
  • Prioritize adding missing essentials: Kitchen, TV, Washer.
  • Consider adding popular differentiators like Wifi or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Los Alcázares to stay competitive.

Los Alcázares Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Los Alcázares

  • The typical guest profile for Airbnb in Los Alcázares consists of predominantly international visitors (68%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 32.5% of guests.
  • Key international markets include United Kingdom (32.9%) and Spain (32.5%).
  • Top languages spoken are English (40%) followed by Spanish (25.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Spain.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Los Alcázares Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Parcent10$2,130$221.5945%
Sella15$1,908$178.7545%
Agost12$1,789$186.7036%
Benissa499$1,742$270.7539%
Teulada657$1,653$284.4741%
l'Atzúbia16$1,551$237.3051%
Benijófar22$1,539$172.5150%
Callosa d'en Sarrià29$1,523$220.0933%
Xàbia / Jávea1,805$1,509$253.4340%
el Campello962$1,495$167.2647%

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