Airbnb Market Analytics, Statistics and Data in Muro, Balearic Islands, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Muro? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Muro:
How much do Airbnb hosts make on average per month in Muro?
The short-term rental market in Muro shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,240 per month
- Strong performing properties (top 25%) make $7,173 or more
- Best-in-class properties (top 10%) achieve $11,844+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,341
Revenue Variations by Month
Occupancy Rates Throughout the Year in Muro
The market in Muro shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 68% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Muro
Daily rates in Muro vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $275 per night
- Strong performing properties (top 25%) secure $438 or more
- Best-in-class properties (top 10%) pull in $763+ per night
- Entry-level properties (bottom 25%) earn around $187
Daily Rate Variations by Month
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Seasonality patterns in Muro
Peak Season (July, August, June)
- Revenue peaks at $11698.63 per month
- Occupancy rates reach 70.01%
- Daily rates average $513.45
Shoulder Season
- Revenue averages $6235.21 per month
- Occupancy maintains 46.02%
- Daily rates hold at $415.99
Low Season (December, February, January)
- Revenue drops to $1993.33 per month
- Occupancy decreases to 19.06%
- Daily rates adjust to $329.41
Is it still profitable to do Airbnb in Muro in 2025?
Yes! Muro demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 46% and strong monthly revenue averaging $6235 and With 277 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Muro
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Playa de Muro | A stunning beach area known for its crystal-clear waters and family-friendly environment. Attracts tourists looking for relaxation and leisure activities on the beach. | S'Albufera Natural Park, Muro Beach, kite surfing and water sports, local seafood restaurants, nature trails |
| Alcudia Old Town | A beautifully preserved medieval town with charming streets and rich history. Popular among tourists seeking cultural experiences and historical sites. | Alcudia Beach, Roman ruins, Historical museums, local artisan shops, market days |
| Can Picafort | A lively coastal town with an excellent sandy beach and a vibrant promenade. Perfect for families and young couples looking for entertainment and beach activities. | Son Bauló Beach, Water sports, promenade cafes and bars, local markets, nightlife |
| Port d'Alcudia | A popular port area known for its marina and scenic views. Great for boating enthusiasts and tourists looking for an active atmosphere. | Port d'Alcudia Marina, waterfront dining, beachfront activities, boat trips, local shops |
| Son Serra de Marina | A quieter, less commercial beach area that attracts nature lovers and those seeking a more tranquil environment away from crowded tourist spots. | Son Serra Beach, natural surroundings, hiking trails, local wildlife, beach bars |
| La Victoria | A scenic area known for beautiful views and hiking trails. Ideal for nature enthusiasts and those who appreciate panoramic landscapes. | Castell de la Victòria, hiking paths, beach access, cafes with views, local flora and fauna |
| Sa Pobla | A traditional inland town offering a glimpse of authentic Mallorcan culture. Popular for those interested in local life and markets. | local markets, historic sites, traditional festivals, local cuisine, nature walks |
| Cala San Vicente | A picturesque resort area with tranquil beaches and stunning landscapes. Great for families and couples seeking relaxation amidst nature. | Cala Molins Beach, hiking trails, scenic views, water sports, nature reserves |
Do you need a license for Airbnb in Muro?
Yes, Muro requires a license for operating an Airbnb. Current market data shows 56% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Muro
Villa Marjals 16
Entire Place • 8 bedrooms
Son Sastre (figuerola)
Entire Place • 3 bedrooms
Vela farm
Entire Place • 4 bedrooms
Son Auba
Entire Place • 4 bedrooms
Es Moy À Des Pins
Entire Place • 4 bedrooms
North House
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Muro
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Homerti | 26 | $3,744,265 | 275 | 3.19/5.0 |
| Mallorca Charme Home Rentals | 23 | $914,246 | 381 | 4.13/5.0 |
| Sealand Villas | 8 | $670,589 | 155 | 4.04/5.0 |
| Ideal Property Mallorca | 14 | $631,318 | 126 | 3.65/5.0 |
| Holidu | 5 | $550,791 | 23 | 1.98/5.0 |
| Mallorca Charme | 10 | $486,094 | 96 | 4.08/5.0 |
| Foravila | 13 | $467,090 | 170 | 3.50/5.0 |
| Sa Talaia Blanca Rentals | 8 | $351,431 | 328 | 4.85/5.0 |
| Team FiveStarsHome | 8 | $348,519 | 34 | 2.50/5.0 |
| YourHouse | 6 | $237,917 | 99 | 3.13/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Muro
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.8%), with house and apartment & condo properties comprising 99.3% of inventory
- Untapped potential in others segments (0.7% combined)
Room Capacity Distribution
Analysis of 277 properties in Muro shows that 3 bedrooms properties are most prevalent, making up 39% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 71.5% of all listings.
Key Insights
- Most common: 3 bedrooms (39%)
- Least common: 1 bedroom (7.2%)
- Market concentration: 71.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 277 properties in Muro reveals that 8+ guests properties dominate the market, representing 36.8% of all listings. The average property accommodates 6.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 71.1% of the market.
Key Insights
- Most common capacity: 8+ guests (36.8% of market)
- Least common capacity: 3 guests (2.2% of market)
- Average guest capacity: 6.2 guests per property
- Market concentration: 71.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 277 properties in Muro, the most common availability pattern is 271-366 days (45.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.3% of properties).
Key Insights
- Most common availability window: 271-366 days (45.1%)
- Most common booking duration: 91-180 days (34.3%)
- Properties with high availability (180+ days): 80.1%
- Properties with long-term bookings (180+ days): 22.4%
Minimum Stay Distributions
1 Night
83 listings
39% of total
3 Nights
18 listings
8.5% of total
4-6 Nights
66 listings
31% of total
7-29 Nights
34 listings
16% of total
30+ Nights
12 listings
5.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 39.0%
- Mid-length stays (4-6 nights) represent 31% of listings
- Monthly+ stays (5.6%) suggest a stable extended-stay market
- High market flexibility with 47.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
14 listings
6% of total
Super Strict 60 Days
23 listings
9.8% of total
Flexible
7 listings
3% of total
Moderate
25 listings
10.6% of total
Firm
60 listings
25.5% of total
Strict
106 listings
45.1% of total
Key Insights
- Strict is the preferred policy at 45.1% of listings
- Stricter policies (Firm & Strict) dominate at 70.6% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 3.0% of listings
Recommendations
- The market supports stricter policies, with 70.6% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 160 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 76 days
- Summer shows the longest average booking window at 160 days, while Winter has the shortest at 76 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 160 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Muro
Every property in Muro comes standard with Kitchen. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 9.4% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (17.5%) and France (14.9%)
- German is the top language at 25.7%, followed by Spanish (12.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.8%
Recommendations
- Target marketing campaigns for Berlin and England markets
- Develop localized content for United Kingdom and France
- Prioritize German and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Muro. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Algaida | 85 | $7,608 | $743.89 | 47% |
| Mancor de la Vall | 39 | $6,458 | $680.07 | 52% |
| Andratx | 176 | $6,167 | $727.68 | 49% |
| ses Illetes | 25 | $5,881 | $614.52 | 51% |
| Badia Blava | 37 | $5,731 | $794.06 | 49% |
| Deià | 68 | $5,632 | $748.83 | 49% |
| Marratxí | 82 | $5,539 | $665.74 | 44% |
| Fornalutx | 89 | $5,433 | $490.62 | 53% |
| Valldemossa | 76 | $5,302 | $361.82 | 60% |
| Montuïri | 43 | $5,299 | $555.89 | 51% |
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