Airbnb Market Analytics, Statistics and Data in Ibiza, Balearic Islands, Spain
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ibiza? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ibiza:
How much do Airbnb hosts make on average per month in Ibiza?
The short-term rental market in Ibiza shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,635 per month
- Strong performing properties (top 25%) make $5,349 or more
- Best-in-class properties (top 10%) achieve $8,744+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,227
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ibiza
The market in Ibiza shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ibiza
Daily rates in Ibiza vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $208 per night
- Strong performing properties (top 25%) secure $392 or more
- Best-in-class properties (top 10%) pull in $612+ per night
- Entry-level properties (bottom 25%) earn around $114
Daily Rate Variations by Month
Get Live Ibiza Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Ibiza
Peak Season (August, July, June)
- Revenue peaks at $7066.49 per month
- Occupancy rates reach 59.77%
- Daily rates average $361.40
Shoulder Season
- Revenue averages $4117.35 per month
- Occupancy maintains 40.55%
- Daily rates hold at $321.07
Low Season (February, January, December)
- Revenue drops to $2076.18 per month
- Occupancy decreases to 25.89%
- Daily rates adjust to $277.04
Is it still profitable to do Airbnb in Ibiza in 2025?
Yes! Ibiza demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $4117 and With 451 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ibiza
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ibiza Town | The vibrant capital of Ibiza, known for its nightlife, historic sites, and beautiful marina. Ideal for travelers seeking a mix of culture, entertainment, and beach access. | Dalt Vila, Pacha Nightclub, Ibiza Marina, Museo Puget, Las Salinas Beach |
| San Antonio | Famous for its stunning sunsets and lively party scene. Popular with younger visitors and those looking for a fun atmosphere with numerous bars and clubs. | Sunset Strip, Cafe del Mar, Es Paradis Nightclub, San Antonio Beach, Ocean Beach Club |
| Santa Eulalia | Known for its more laid-back vibe and beautiful beaches. Attracts families and those seeking a quieter getaway with great dining options. | Santa Eulalia Beach, Marina of Santa Eulalia, Puig de Missa Church, Cala Blanca, Art Galleries |
| Talamanca | Close to Ibiza Town, this area is popular for its tranquil beach setting and great views. Perfect for families and couples looking for a relaxing stay. | Talamanca Beach, Restaurants by the sea, Views of Ibiza Town, Water sports, Near nightlife |
| Formentera | Famous for its stunning beaches and crystal-clear waters. A favorite for those looking to escape the hustle and bustle of Ibiza. | Playa de Ses Illetes, Cala Saona, Es Pujols Beach, Cova Foradada, Lighthouse of La Mola |
| Cala Jondal | A beautiful cove known for its beach clubs and luxury experience. Attracts a more upscale clientele along with party-goers. | Blue Marlin Beach Club, Cala Jondal Beach, Water sports activities, Luxury restaurants, Stunning views |
| Baleares Nature Park | A tranquil area great for nature lovers and those seeking adventure through hiking and exploring the natural beauty of Ibiza. | Hiking trails, Stunning landscapes, Observation points, Wildlife, Natural beaches |
| Cascadas del Limonar | This area offers a unique natural setting with waterfalls and lush greenery, attracting those looking for outdoor experiences during their stay. | Waterfalls, Hiking routes, Picnic areas, Ecotourism activities, Relaxing nature spots |
Do you need a license for Airbnb in Ibiza?
We recommend checking directly with Ibiza's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (11% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ibiza
WSpacious 24Meters Long Yacht Lagaro / 5 Cabins
Entire Place • 5 bedrooms
Amazing & Luxury villa in D’en Bossa beach area
Entire Place • 4 bedrooms
Villa with amazing views in Ibiza
Entire Place • 4 bedrooms
Luxury apartment with sea view 2 bedrooms
Entire Place • 2 bedrooms
Villa Can Stella Playa d'en Bossa
Entire Place • 4 bedrooms
![··· [New & Cute Bóvedas] ··· Playa d´en Bossa ···](https://a0.muscache.com/im/pictures/prohost-api/Hosting-49492714/original/09856479-2f84-4151-96ab-0017a19ec3c9.jpeg?aki_policy=medium)
··· [New & Cute Bóvedas] ··· Playa d´en Bossa ···
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Ibiza
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ryans | 11 | $467,656 | 593 | 3.95/5.0 |
| Emma E Davide | 9 | $432,949 | 78 | 4.65/5.0 |
| Luciana | 6 | $344,472 | 271 | 4.88/5.0 |
| Emu | 9 | $322,255 | 480 | 4.37/5.0 |
| Laszlo | 2 | $292,466 | 41 | 4.70/5.0 |
| Ibiza My | 5 | $288,306 | 119 | 4.40/5.0 |
| Ed | 4 | $277,192 | 184 | 4.63/5.0 |
| Beach Palace | 6 | $274,896 | 103 | 4.77/5.0 |
| Pitiusas Libre | 5 | $272,223 | 120 | 4.80/5.0 |
| Marina | 5 | $255,039 | 668 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Ibiza
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (70.3%), with apartment & condo and outdoor & mobile properties comprising 85.6% of inventory
- Strong specialty sector (16.0%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels, others segments (2.9% combined)
Room Capacity Distribution
Analysis of 451 properties in Ibiza shows that 1 bedroom properties are most prevalent, making up 46.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 74.7% of all listings.
Key Insights
- Most common: 1 bedroom (46.8%)
- Least common: 5+ bedrooms (1.8%)
- Market concentration: 74.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 451 properties in Ibiza reveals that 2 guests properties dominate the market, representing 27.5% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 51.2% of the market.
Key Insights
- Most common capacity: 2 guests (27.5% of market)
- Least common capacity: 7 guests (2.7% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 51.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 451 properties in Ibiza, the most common availability pattern is 271-366 days (49.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (37.3% of properties).
Key Insights
- Most common availability window: 271-366 days (49.9%)
- Most common booking duration: 91-180 days (37.3%)
- Properties with high availability (180+ days): 85.4%
- Properties with long-term bookings (180+ days): 16.4%
Minimum Stay Distributions
1 Night
82 listings
30.9% of total
2 Nights
41 listings
15.5% of total
3 Nights
54 listings
20.4% of total
4-6 Nights
46 listings
17.4% of total
7-29 Nights
20 listings
7.5% of total
30+ Nights
22 listings
8.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 46.4%
- Mid-length stays (4-6 nights) represent 17.4% of listings
- Monthly+ stays (8.3%) suggest a stable extended-stay market
- High market flexibility with 66.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
16 listings
5.9% of total
Super Strict 30 Days
4 listings
1.5% of total
Flexible
22 listings
8.2% of total
Moderate
41 listings
15.2% of total
Firm
45 listings
16.7% of total
Strict
141 listings
52.4% of total
Key Insights
- Strict is the preferred policy at 52.4% of listings
- Stricter policies (Firm & Strict) dominate at 69.1% of the market
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 1.5% of listings
Recommendations
- The market supports stricter policies, with 69.1% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Mar, averaging 85 days
- Shortest booking windows are in Nov, Dec, Jan, averaging 41 days
- Summer shows the longest average booking window at 84 days, while Winter has the shortest at 45 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 84 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Ibiza
Below is the distribution of amenities across listings in Ibiza:
Traveler Demographics
Key Insights
- Domestic travelers make up 9.7% of total guests, indicating a mostly international-driven market.
- Primary international markets: France (22.4%) and United Kingdom (20.6%)
- English is the top language at 47.2%, followed by Spanish (21.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.3%
Recommendations
- Target marketing campaigns for London and Paris markets
- Develop localized content for France and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ibiza. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| sa Carroca | 104 | $10,752 | $925.90 | 49% |
| Can Germà | 27 | $9,796 | $994.10 | 46% |
| Can Tomàs | 27 | $9,657 | $904.97 | 46% |
| Es Cubells | 36 | $8,072 | $987.30 | 46% |
| Sant Rafel de sa Creu | 46 | $7,762 | $744.88 | 46% |
| Algaida | 85 | $7,608 | $743.89 | 47% |
| Vista Mar | 64 | $7,275 | $817.96 | 45% |
| Mancor de la Vall | 39 | $6,458 | $680.07 | 52% |
| Cala Carbó | 19 | $6,320 | $954.44 | 37% |
| Sant Josep de sa Talaia | 284 | $6,310 | $788.01 | 46% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights