Airbnb Market Analytics, Statistics and Data in Mojácar, Andalusia, Spain

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Mojácar? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Mojácar:

Average Daily Rate
$158
Occupancy Rate
39.34%
Annual Revenue
$11,990
Revenue Growth YoY
-9.58%
Best Month
August
Worst Month
December
Regulation
High
Active Listings
614

How much do Airbnb hosts make on average per month in Mojácar?

The short-term rental market in Mojácar shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,340 per month
  • Strong performing properties (top 25%) make $2,410 or more
  • Best-in-class properties (top 10%) achieve $3,675+ monthly
  • Entry-level properties (bottom 25%) typically earn around $655

Revenue Variations by Month

Occupancy Rates Throughout the Year in Mojácar

The market in Mojácar shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 32% occupancy rates
  • Strong performing properties (top 25%) achieve 56% or higher
  • Best-in-class properties (top 10%) reach 78%+occupancy
  • Entry-level properties (bottom 25%) average around 15%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Mojácar

Daily rates in Mojácar vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $127 per night
  • Strong performing properties (top 25%) secure $178 or more
  • Best-in-class properties (top 10%) pull in $248+ per night
  • Entry-level properties (bottom 25%) earn around $96

Daily Rate Variations by Month

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Seasonality patterns in Mojácar

Peak Season (August, July, June)
  • Revenue peaks at $3590.84 per month
  • Occupancy rates reach 64.82%
  • Daily rates average $180.06
Shoulder Season
  • Revenue averages $1808.50 per month
  • Occupancy maintains 37.11%
  • Daily rates hold at $157.73
Low Season (November, January, December)
  • Revenue drops to $1027.49 per month
  • Occupancy decreases to 25.53%
  • Daily rates adjust to $140.00

Is it still profitable to do Airbnb in Mojácar in 2025?

Yes! Mojácar demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and solid monthly revenue averaging $1809 and As a mature market with 614 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Mojácar

AreaWhy Choose This AreaKey Attractions
Playa de Mojácar
A beautiful beach area known for its stunning coastline and vibrant atmosphere. It's perfect for tourists looking for sun, sand, and sea activities, making it a desirable location for vacation rentals.
Mojácar Beach, Promenade, Water sports activities, Beach bars and restaurants, Mojácar's lively nightlife
Mojácar Pueblo
The charming old village known for its whitewashed buildings and narrow streets. It attracts visitors looking for a cultural and historical experience, with beautiful views and local shops.
Plaza del Sol, Church of Santa María, Mirador del Castillo, Local artisan shops, Cultural festivals
Vera Playa
A nearby area known for its beautiful beaches and naturist resorts. It appeals to a diverse range of travelers, making it a unique spot for Airbnb hosting.
Vera Playa Naturist Beach, Aquapark, Golf courses, Restaurants and bars, Cultural events
Garrucha
A charming fishing village that boasts a lovely harbor and beachfront. Popular with tourists looking for seafood and local culture, it offers a different experience from Mojácar.
Garrucha Beach, Fishing harbor, Local seafood restaurants, Market days, Promenade
Puerto Rey
A quiet residential area ideal for families and long-term stays. It's perfect for travelers seeking peace and tranquility close to the beach.
Puerto Rey Beach, Natural parks, Walking trails, Family-friendly restaurants, Leisure activities
Los Gallardos
An inland village that offers a more rural experience with access to nature. It’s attractive for those who prefer a quiet and authentic Andalusian lifestyle.
Natural landscapes, Hiking trails, Local farms, Cultural tours, Traditionally Andalusian restaurants
Sorbas
Known for its remarkable karst landscapes and caves, attracting adventure seekers and nature lovers looking for unique experiences away from the beach.
Cave of Sorbas, Karst Natural Park, Hiking routes, Local cuisine, Cultural heritage
Almería City
The capital of the province, providing urban conveniences, cultural attractions, and a gateway to the region. Ideal for travelers wanting a mix of city and beach.
Alcazaba of Almería, Cathedral of Almería, Local markets, Cultural events, Nightlife options

Do you need a license for Airbnb in Mojácar?

Yes, Mojácar requires a license for operating an Airbnb. Current market data shows 63% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Mojácar

House Luxe | Macenas Resort | Piscina | ChillOut

House Luxe | Macenas Resort | Piscina | ChillOut

Entire Place • 3 bedrooms

$150,847
Revenue
58.6%
Occupancy
$694.18
Daily Rate
Beautiful villa with private pool

Beautiful villa with private pool

Entire Place • 6 bedrooms

$84,621
Revenue
30.6%
Occupancy
$544.14
Daily Rate
MojacarProperty, Guardias Viejas 1st Beach Line

MojacarProperty, Guardias Viejas 1st Beach Line

Entire Place • 1 bedroom

$84,132
Revenue
80.3%
Occupancy
$243.51
Daily Rate
Large modern beach villa

Large modern beach villa

Entire Place • 5 bedrooms

$84,041
Revenue
47.3%
Occupancy
$626.32
Daily Rate
AlmeriaSuite Villa Los Carrillones Mojacar

AlmeriaSuite Villa Los Carrillones Mojacar

Entire Place • 6 bedrooms

$75,585
Revenue
59.2%
Occupancy
$402.24
Daily Rate
STUNNING SEA VIEWS, CLOSE  TO BEACH, HEATED POOL

STUNNING SEA VIEWS, CLOSE TO BEACH, HEATED POOL

Entire Place • 4 bedrooms

$72,608
Revenue
61.3%
Occupancy
$312.68
Daily Rate

Top Performing Professional Hosts in Mojácar

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rentmojacar26$278,878622.29/5.0
Coastal Properties Mojacar SL38$235,6051512.39/5.0
Juanfra De MojacarProperty5$193,6011223.88/5.0
Wendy43$190,978440.58/5.0
Chus. Icon Tourist Homes8$168,078373.66/5.0
Malagasuite Showroom5$167,571242.48/5.0
Mojacar Estates24$163,472150.79/5.0
Almeriense1$150,847334.79/5.0
Carmen Price Brown14$113,128492.03/5.0
María Encarnación5$97,6351064.91/5.0

Additional analytics on vacation rental, real estate, short term rental data in Mojácar

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (96.9%), with apartment & condo and house properties comprising 96.1% of inventory
  • Untapped potential in boutique & hotels, outdoor & mobile, others, unique stays segments (4.0% combined)

Room Capacity Distribution

Analysis of 614 properties in Mojácar shows that 2 bedrooms properties are most prevalent, making up 50.7% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 71.5% of all listings.

Key Insights

  • Most common: 2 bedrooms (50.7%)
  • Least common: 5+ bedrooms (2.3%)
  • Market concentration: 71.5% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 614 properties in Mojácar reveals that 4 guests properties dominate the market, representing 45.4% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 65.6% of the market.

Key Insights

  • Most common capacity: 4 guests (45.4% of market)
  • Least common capacity: 1 guest (0.2% of market)
  • Average guest capacity: 4.7 guests per property
  • Market concentration: 65.6% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 614 properties in Mojácar, the most common availability pattern is 271-366 days (67.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (35.3% of properties).

Key Insights

  • Most common availability window: 271-366 days (67.1%)
  • Most common booking duration: 31-90 days (35.3%)
  • Properties with high availability (180+ days): 89.4%
  • Properties with long-term bookings (180+ days): 11.1%

Minimum Stay Distributions

1 Night (6.2%)

1 Night

32 listings

6.2% of total

2 Nights (13.9%)

2 Nights

72 listings

13.9% of total

3 Nights (12.6%)

3 Nights

65 listings

12.6% of total

4-6 Nights (38.9%)

4-6 Nights

201 listings

38.9% of total

7-29 Nights (25.9%)

7-29 Nights

134 listings

25.9% of total

30+ Nights (2.5%)

30+ Nights

13 listings

2.5% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 20.1%
  • Mid-length stays (4-6 nights) represent 38.9% of listings
  • Monthly+ stays (2.5%) suggest a stable extended-stay market
  • High market flexibility with 32.7% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (5.7%)

Super Strict 60 Days

25 listings

5.7% of total

Super Strict 30 Days (0.7%)

Super Strict 30 Days

3 listings

0.7% of total

Flexible (10.7%)

Flexible

47 listings

10.7% of total

Moderate (17.7%)

Moderate

78 listings

17.7% of total

Firm (31.7%)

Firm

140 listings

31.7% of total

Strict (33.6%)

Strict

148 listings

33.6% of total

Key Insights

  • Strict is the preferred policy at 33.6% of listings
  • Stricter policies (Firm & Strict) dominate at 65.3% of the market
  • Strong market consensus around Strict policies
  • Super Strict 30 Days policies are least common at 0.7% of listings

Recommendations

  • The market supports stricter policies, with 65.3% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, May, averaging 89 days
  • Shortest booking windows are in Mar, Jan, Dec, averaging 62 days
  • Summer shows the longest average booking window at 86 days, while Winter has the shortest at 62 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Dec when lead times are shortest

Popular Airbnb Amenities in Mojácar

Below is the distribution of amenities across listings in Mojácar:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 54.9% of total guests, indicating a significant local market share.
  • Primary international markets: United Kingdom (24.1%) and France (7.2%)
  • English is the top language at 42.2%, followed by Spanish (37.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 10.2%

Recommendations

  • Target marketing campaigns for Madrid and England markets
  • Develop localized content for United Kingdom and France
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Mojácar. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Sella12$2,002$190.8846%
Altea910$1,750$196.0043%
Polop52$1,734$252.5937%
el Campello916$1,726$176.4747%
Monforte del Cid13$1,690$212.0739%
Benijófar22$1,689$180.1045%
Aspe13$1,669$178.1642%
Los Montesinos35$1,656$163.0445%
Callosa d'en Sarrià32$1,609$238.0236%
Mutxamel93$1,607$185.1741%

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