Moravske Toplice Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Murska Sobota, Slovenia

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Moravske Toplice in 2025? Explore comprehensive Airbnb analytics for Moravske Toplice, Murska Sobota, Slovenia to uncover income potential. This 2025 STR market report for Moravske Toplice, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 46 active listings.

Whether you're considering an Airbnb investment in Moravske Toplice, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moravske Toplice Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Moravske Toplice Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Moravske Toplice.
Occupancy Rate(?)
24.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,088
Typical annual income for an Airbnb listing in Moravske Toplice. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.3%
Positive growth (7.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Moravske Toplice.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Moravske Toplice.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
46
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Moravske Toplice (2025)

Understanding the monthly revenue variations for Airbnb listings in Moravske Toplice is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moravske Toplice is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moravske Toplice across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,479+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,250 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $715 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $319, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Moravske Toplice

Moravske Toplice Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Moravske Toplice STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moravske Toplice:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Moravske Toplice

Average Daily Rate (ADR) Airbnb Trends in Moravske Toplice (2025)

Effective short term rental pricing strategy in Moravske Toplice involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moravske Toplice typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Moravske Toplice

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Airbnb Seasonality Analysis & Trends in Moravske Toplice (2025)

Peak Season (August, July, September)
  • Revenue averages $1,320 per month
  • Occupancy rates average 27.9%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $1,037 per month
  • Occupancy maintains around 26.7%
  • Daily rates hold near $123
Low Season (January, March, April)
  • Revenue drops to average $758 per month
  • Occupancy decreases to average 23.4%
  • Daily rates adjust to average $119

Seasonality Insights for Moravske Toplice

  • The Airbnb seasonality in Moravske Toplice shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Moravske Toplice's highest earning potential, with monthly revenues capable of climbing to $1,391, occupancy reaching a high of 37.6%, and ADRs peaking at $144.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $701, occupancy could drop to 21.7%, and ADRs may adjust down to $115.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moravske Toplice.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Moravske Toplice seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Moravske Toplice (2025)

Exploring the top neighborhoods for short-term rentals in Moravske Toplice? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Moravske Toplice Spa
A renowned spa destination famous for its thermal waters and wellness facilities. Attracts tourists seeking relaxation and health benefits.
Terme 3000, Moravske Toplice Golf Course, Wellness Center, Thermal pools, Cycling paths
Murska Sobota Main Square
The central hub of Murska Sobota with shops, cafes, and cultural attractions. Ideal for hosting visitors who want to explore the city.
Murska Sobota Castle, Murska Sobota Museum, St. Nicholas Church, City Park, Cultural events
Lendava Vineyards
Known for picturesque vineyards and wine tourism. Attracts visitors interested in wine tasting and beautiful landscapes.
Lendava Vineyard Trail, Wine Cellars, Lendava Castle, Wine Festival, Scenic viewpoints
Pomurje Region
Offers a mix of rural tourism and cultural experiences, perfect for travelers looking to explore Slovenia's countryside.
Nature reserves, Local farms, Cultural festivals, Cycling routes, Scenic drives
Prekmurje Hills
A beautiful hilly area known for its tranquility and nature. A great spot for nature lovers and hikers.
Hiking trails, Natural parks, Local cuisine experiences, Viewpoints, Wildlife spotting
Lake Bukovnica
A peaceful lake ideal for relaxation and outdoor activities such as fishing and hiking. Attracts families and nature enthusiasts.
Fishing spots, Hiking trails, Picnic areas, Scenic views, Nature walks
Sveti Martin na Muri
A charming village known for its thermal baths and wellness centers, attracting health-conscious tourists.
Thermal baths, Spa centers, Cycling paths, Local eateries, Cultural heritage sites
Grad Murska Sobota
The historical castle in Murska Sobota that offers tours and cultural events, attracting history buffs and families.
Castle tours, Museum exhibitions, Cultural performances, Gardens, Historical monuments

Understanding Airbnb License Requirements & STR Laws in Moravske Toplice (2025)

While Moravske Toplice, Murska Sobota, Slovenia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moravske Toplice to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Moravske Toplice (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moravske Toplicebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabin off the beaten path

Cabin off the beaten path

Entire Place • 3 bedrooms

$31,738
Revenue
47.2%
Occupancy
$308.41
Daily Rate
Pannonian Villa with Sauna.

Pannonian Villa with Sauna.

Entire Place • 3 bedrooms

$30,027
Revenue
24.1%
Occupancy
$331.44
Daily Rate
Treetops

Treetops

Entire Place • 1 bedroom

$26,595
Revenue
51.2%
Occupancy
$136.28
Daily Rate
Villa with Jacuzi

Villa with Jacuzi

Entire Place • 3 bedrooms

$24,668
Revenue
23.1%
Occupancy
$291.32
Daily Rate
Luxury Chalet Retreat at Podlipje Estate

Luxury Chalet Retreat at Podlipje Estate

Entire Place • 4 bedrooms

$22,809
Revenue
20.5%
Occupancy
$353.31
Daily Rate
Sweet Hideout Filovci

Sweet Hideout Filovci

Entire Place • 2 bedrooms

$21,519
Revenue
44.0%
Occupancy
$153.98
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Moravske Toplice (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Moravske Toplice based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Maja7$74,071364.81/5.0
Kristijan3$49,5061384.92/5.0
Monika1$31,73885.00/5.0
Kristijan1$22,8091Not Rated
Tina1$21,51975.00/5.0
Mario1$20,6712Not Rated
Gasper1$19,50244.75/5.0
Mario2$15,832134.90/5.0
Robert1$14,124364.83/5.0
Patricia2$14,042124.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moravske Toplice.

Dive Deeper: Advanced Moravske Toplice STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moravske Toplice. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Moravske Toplice Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Moravske Toplice

  • The Moravske Toplice Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 46 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Moravske Toplice, Apartment/Condo properties are the most common (52.2%), reflecting the local real estate landscape.
  • Houses represent a significant 32.6% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 6.5%) offer potential for unique stay experiences.

Moravske Toplice Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Moravske Toplice

  • The dominant room capacity in Moravske Toplice is 1 bedroom listings, making up 54.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.0% of the active Airbnb listings in Moravske Toplice, indicating a high concentration in these sizes.
  • With over half the market (54.3%) consisting of studios or 1-bedroom units, Moravske Toplice is particularly well-suited for individuals or couples.

Moravske Toplice Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Moravske Toplice

  • The most common guest capacity trend in Moravske Toplice vacation rentals is listings accommodating 4 guests (43.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Moravske Toplice STR market, accounting for 54.4% of listings.
  • 23.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moravske Toplice.
  • On average, properties in Moravske Toplice are equipped to host 4.2 guests.

Moravske Toplice Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Moravske Toplice

  • The most common availability pattern in Moravske Toplice falls within the 271-366 days range, representing 80.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Moravske Toplice (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Moravske Toplice Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (19%)

1 Night

8 listings

19% of total

2 Nights (50%)

2 Nights

21 listings

50% of total

3 Nights (7.1%)

3 Nights

3 listings

7.1% of total

7-29 Nights (2.4%)

7-29 Nights

1 listings

2.4% of total

30+ Nights (21.4%)

30+ Nights

9 listings

21.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Moravske Toplice is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.0%) of the Moravske Toplice Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.4%) caters to monthly stays (30+ nights) in Moravske Toplice, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Moravske Toplice hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moravske Toplice.

Moravske Toplice Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.6%)

Flexible

11 listings

25.6% of total

Moderate (34.9%)

Moderate

15 listings

34.9% of total

Firm (18.6%)

Firm

8 listings

18.6% of total

Strict (20.9%)

Strict

9 listings

20.9% of total

Cancellation Policy Insights for Moravske Toplice

  • The prevailing Airbnb cancellation policy trend in Moravske Toplice is Moderate, used by 34.9% of listings.
  • There's a relatively balanced mix between guest-friendly (60.5%) and stricter (39.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 34.9% market standard in Moravske Toplice.
  • Regularly review your cancellation policy against competitors and market demand shifts in Moravske Toplice.

Moravske Toplice STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Moravske Toplice

  • The overall average booking lead time for vacation rentals in Moravske Toplice is 52 days.
  • Guests book furthest in advance for stays during August (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (63 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Moravske Toplice.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
  • Monitor your own booking lead times against these Moravske Toplice averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Moravske Toplice (2025)

Amenity Prevalence

Amenity Insights for Moravske Toplice

  • Essential amenities in Moravske Toplice that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Heating, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Moravske Toplice: Free parking on premises, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Moravske Toplice to stay competitive.

Moravske Toplice Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Moravske Toplice

  • The typical guest profile for Airbnb in Moravske Toplice consists of predominantly international visitors (81%), with top international origins including Slovenia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 19.4% of guests.
  • Key international markets include Austria (33.3%) and Slovenia (19.4%).
  • Top languages spoken are English (34%) followed by German (18.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Slovenia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Moravske Toplice Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Stainz10$2,381$291.6727%
Spital am Semmering30$2,021$333.8630%
Fürstenfeld10$1,717$152.3439%
Sankt Stefan ob Stainz25$1,675$229.1627%
Općina Gornji Kneginec11$1,670$444.3827%
Ehrenhausen an der Weinstraße11$1,665$316.3731%
Lunz am See20$1,630$205.4931%
Trebnje13$1,617$241.1527%
Payerbach12$1,615$157.9032%
Deutschlandsberg27$1,581$255.2230%

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