Nelas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viseu, Portugal
Is Airbnb profitable in Nelas in 2025? Explore comprehensive Airbnb analytics for Nelas, Viseu, Portugal to uncover income potential. This 2025 STR market report for Nelas, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Nelas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nelas Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nelas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nelas (2025)
Understanding the monthly revenue variations for Airbnb listings in Nelas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nelas is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nelas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,973+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,112 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $686 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nelas
Nelas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nelas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nelas:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nelas
Average Daily Rate (ADR) Airbnb Trends in Nelas (2025)
Effective short term rental pricing strategy in Nelas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nelas typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $122 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Nelas
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Airbnb Seasonality Analysis & Trends in Nelas (2025)
Peak Season (May, August, July)
- Revenue averages $2,454 per month
- Occupancy rates average 37.7%
- Daily rates average $156
Shoulder Season
- Revenue averages $1,301 per month
- Occupancy maintains around 22.4%
- Daily rates hold near $149
Low Season (January, November, December)
- Revenue drops to average $571 per month
- Occupancy decreases to average 15.6%
- Daily rates adjust to average $147
Seasonality Insights for Nelas
- The Airbnb seasonality in Nelas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nelas's highest earning potential, with monthly revenues capable of climbing to $3,127, occupancy reaching a high of 41.3%, and ADRs peaking at $165.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $472, occupancy could drop to 14.2%, and ADRs may adjust down to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nelas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nelas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nelas (2025)
Exploring the top neighborhoods for short-term rentals in Nelas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Center of Nelas | Charming area with traditional Portuguese architecture and a rich history. Popular among tourists seeking cultural experiences and local cuisine, with easy access to local amenities. | Igreja de Nelas, Museu do Vinho do Dão, Centro de Interpretação da Cultura, local cafes, historic buildings |
| Nelas Vineyards | Surrounded by picturesque vineyards, this area is perfect for wine lovers and those interested in agritourism. Guests can enjoy wine tastings and tours, making it a unique offering on Airbnb. | Dão Wine Route, Quinta de Lemos, local wineries, scenic walks, beautiful landscapes |
| Nelas Nature Park | This area offers stunning natural beauty, hiking opportunities, and the chance to experience local wildlife. Ideal for nature enthusiasts and families, appealing to travelers looking for outdoor activities. | Serra da Estrela, valleys and trails, bird watching, local flora and fauna, picnic areas |
| Parque Urbano do Rio Nelas | A lovely urban park that provides a relaxing environment for families and visitors. It attracts locals and tourists for leisure activities, picnics, and outdoor sports. | walking and cycling paths, playgrounds, scenic views, community events, natural beauty |
| Cabo do Mundo | Known for its stunning viewpoints and natural scenery, this area offers unique experiences for sightseeing and outdoor adventures. Great for groups and travelers looking to explore the region's beauty. | panoramic views, hiking trails, local fauna, nature photography, outdoor exploration |
| Local Markets | Vibrant markets in Nelas provide a taste of local life and culture. Visitors can experience the local cuisine and buy handmade products, ideal for those seeking authentic experiences. | weekly market sessions, local artisan products, fresh produce, cultural events, community engagement |
| Cultural Festivals | Nelas hosts several cultural festivals throughout the year, attracting visitors who want to immerse themselves in local traditions and festivities. Excellent potential for seasonal Airbnb bookings. | Nelas Wine Festival, Local Folklore Events, Food Festivals, Art Exhibitions, Music Concerts |
| Nearby Historical Sites | Nelas is in proximity to several historical sites that attract tourists interested in Portugal's rich history. Perfect for guests who want to explore beyond Nelas and experience nearby attractions. | Castelo de Penalva do Castelo, Igreja de São Pedro de Viseu, Archaeological Sites, Ecomuseu do Vinho do Dão, local historical tours |
Understanding Airbnb License Requirements & STR Laws in Nelas (2025)
Yes, Nelas, Viseu, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nelas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 44% licensed listings)
Top Performing Airbnb Properties in Nelas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nelasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casas do Lupo -Luxury Boutique Villa
Entire Place • 8 bedrooms
Casa Prosa - Santar
Entire Place • 2 bedrooms
Luís de Camões House | Boutique & Literary House
Entire Place • 1 bedroom
The Penetra AL's Little Corner
Entire Place • 2 bedrooms
Casa Poesia - Santar, Portugal
Entire Place • 1 bedroom
Pool house
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nelas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nelas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bernardo | 1 | $114,550 | 33 | 4.94/5.0 |
| Santar | 2 | $34,127 | 11 | 5.00/5.0 |
| Lira | 4 | $19,168 | 39 | 4.76/5.0 |
| Rui | 1 | $13,540 | 51 | 4.94/5.0 |
| Elsa Maria Abrantes | 3 | $12,962 | 83 | 4.50/5.0 |
| Quinta Da Fata | 3 | $12,264 | 20 | 4.84/5.0 |
| Vitor | 1 | $11,137 | 16 | 4.88/5.0 |
| Lidia | 4 | $10,969 | 14 | 5.00/5.0 |
| Casinha Da Carreira | 1 | $7,796 | 34 | 4.76/5.0 |
| José António | 1 | $6,707 | 4 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nelas.
Dive Deeper: Advanced Nelas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nelas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNelas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nelas
- The Nelas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nelas, House properties are the most common (81.5%), reflecting the local real estate landscape.
- Houses represent a significant 81.5% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Nelas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nelas
- The dominant room capacity in Nelas is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.4% of the active Airbnb listings in Nelas, indicating a high concentration in these sizes.
Nelas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nelas
- The most common guest capacity trend in Nelas vacation rentals is listings accommodating 4 guests (55.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Nelas STR market, accounting for 74.1% of listings.
- 18.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nelas.
- On average, properties in Nelas are equipped to host 4.1 guests.
Nelas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nelas
- The most common availability pattern in Nelas falls within the 271-366 days range, representing 74.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Nelas (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
Nelas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
18.5% of total
2 Nights
15 listings
55.6% of total
3 Nights
1 listings
3.7% of total
30+ Nights
6 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Nelas is 2 Nights, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (74.1%) of the Nelas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Nelas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.6% of Nelas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.5% currently do.
- A 2-night minimum appears standard (55.6%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nelas.
Nelas Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
48.1% of total
Moderate
3 listings
11.1% of total
Firm
6 listings
22.2% of total
Strict
5 listings
18.5% of total
Cancellation Policy Insights for Nelas
- The prevailing Airbnb cancellation policy trend in Nelas is Flexible, used by 48.1% of listings.
- There's a relatively balanced mix between guest-friendly (59.2%) and stricter (40.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.1% market standard in Nelas.
- Regularly review your cancellation policy against competitors and market demand shifts in Nelas.
Nelas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nelas
- The overall average booking lead time for vacation rentals in Nelas is 45 days.
- Guests book furthest in advance for stays during April (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (67 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Nelas.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Nelas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nelas (2025)
Amenity Prevalence
Amenity Insights for Nelas
- Essential amenities in Nelas that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nelas: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nelas to stay competitive.
Nelas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nelas
- The typical guest profile for Airbnb in Nelas consists of a mix of domestic (35%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Portuguese.
- Domestic travelers account for 35.1% of guests.
- Key international markets include Portugal (35.1%) and United States (13.5%).
- Top languages spoken are English (36.4%) followed by Portuguese (18.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nelas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Penhalonga e Paços de Gaiolo | 23 | $4,584 | $368.60 | 40% |
| Sande e São Lourenço do Douro | 19 | $3,268 | $294.74 | 38% |
| Azambuja | 10 | $3,236 | $408.56 | 22% |
| Alpendorada, Várzea e Torrão | 19 | $2,688 | $271.21 | 35% |
| Armamar | 66 | $2,535 | $269.38 | 37% |
| Vila Boa de Quires e Maureles | 10 | $2,521 | $215.75 | 44% |
| Cinfães | 16 | $2,240 | $273.21 | 26% |
| Ponte de Sor | 51 | $2,110 | $254.97 | 34% |
| Mesão Frio | 53 | $1,963 | $192.61 | 42% |
| Alijó | 70 | $1,940 | $251.00 | 29% |