Nelas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viseu, Portugal

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Nelas in 2025? Explore comprehensive Airbnb analytics for Nelas, Viseu, Portugal to uncover income potential. This 2025 STR market report for Nelas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Nelas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nelas Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nelas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$140
The average rental revenue earned for an occupied room per day in Nelas.
Occupancy Rate(?)
23.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,659
Typical annual income for an Airbnb listing in Nelas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.3%
Significant decrease (-28.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Nelas.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Nelas.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nelas (2025)

Understanding the monthly revenue variations for Airbnb listings in Nelas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nelas is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nelas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,403+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,090 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $620 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $335, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nelas

Nelas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nelas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nelas:

  • Best-in-class properties (Top 10%) achieve 42%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nelas

Average Daily Rate (ADR) Airbnb Trends in Nelas (2025)

Effective short term rental pricing strategy in Nelas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nelas typically peaks in December and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $194+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $108 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Nelas

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Airbnb Seasonality Analysis & Trends in Nelas (2025)

Peak Season (August, May, June)
  • Revenue averages $2,358 per month
  • Occupancy rates average 33.0%
  • Daily rates average $128
Shoulder Season
  • Revenue averages $1,349 per month
  • Occupancy maintains around 22.0%
  • Daily rates hold near $132
Low Season (January, November, December)
  • Revenue drops to average $523 per month
  • Occupancy decreases to average 16.3%
  • Daily rates adjust to average $140

Seasonality Insights for Nelas

  • The Airbnb seasonality in Nelas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nelas's highest earning potential, with monthly revenues capable of climbing to $2,570, occupancy reaching a high of 55.2%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $466, occupancy could drop to 15.4%, and ADRs may adjust down to $127.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nelas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nelas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nelas (2025)

Exploring the top neighborhoods for short-term rentals in Nelas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center of Nelas
Charming area with traditional Portuguese architecture and a rich history. Popular among tourists seeking cultural experiences and local cuisine, with easy access to local amenities.
Igreja de Nelas, Museu do Vinho do Dão, Centro de Interpretação da Cultura, local cafes, historic buildings
Nelas Vineyards
Surrounded by picturesque vineyards, this area is perfect for wine lovers and those interested in agritourism. Guests can enjoy wine tastings and tours, making it a unique offering on Airbnb.
Dão Wine Route, Quinta de Lemos, local wineries, scenic walks, beautiful landscapes
Nelas Nature Park
This area offers stunning natural beauty, hiking opportunities, and the chance to experience local wildlife. Ideal for nature enthusiasts and families, appealing to travelers looking for outdoor activities.
Serra da Estrela, valleys and trails, bird watching, local flora and fauna, picnic areas
Parque Urbano do Rio Nelas
A lovely urban park that provides a relaxing environment for families and visitors. It attracts locals and tourists for leisure activities, picnics, and outdoor sports.
walking and cycling paths, playgrounds, scenic views, community events, natural beauty
Cabo do Mundo
Known for its stunning viewpoints and natural scenery, this area offers unique experiences for sightseeing and outdoor adventures. Great for groups and travelers looking to explore the region's beauty.
panoramic views, hiking trails, local fauna, nature photography, outdoor exploration
Local Markets
Vibrant markets in Nelas provide a taste of local life and culture. Visitors can experience the local cuisine and buy handmade products, ideal for those seeking authentic experiences.
weekly market sessions, local artisan products, fresh produce, cultural events, community engagement
Cultural Festivals
Nelas hosts several cultural festivals throughout the year, attracting visitors who want to immerse themselves in local traditions and festivities. Excellent potential for seasonal Airbnb bookings.
Nelas Wine Festival, Local Folklore Events, Food Festivals, Art Exhibitions, Music Concerts
Nearby Historical Sites
Nelas is in proximity to several historical sites that attract tourists interested in Portugal's rich history. Perfect for guests who want to explore beyond Nelas and experience nearby attractions.
Castelo de Penalva do Castelo, Igreja de São Pedro de Viseu, Archaeological Sites, Ecomuseu do Vinho do Dão, local historical tours

Understanding Airbnb License Requirements & STR Laws in Nelas (2025)

Yes, Nelas, Viseu, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nelas to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 68% licensed listings)

Top Performing Airbnb Properties in Nelas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nelasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casas do Lupo -Luxury Boutique Villa

Casas do Lupo -Luxury Boutique Villa

Entire Place • 8 bedrooms

$127,254
Revenue
53.2%
Occupancy
$877.22
Daily Rate
O Cantinho da Penetra AL

O Cantinho da Penetra AL

Entire Place • 2 bedrooms

$10,354
Revenue
38.5%
Occupancy
$72.37
Daily Rate
Casa Luís de Camões | Boutique & Literary House

Casa Luís de Camões | Boutique & Literary House

Entire Place • 1 bedroom

$8,606
Revenue
23.5%
Occupancy
$109.70
Daily Rate
Casa do Terreiro ! Boutique apartment !

Casa do Terreiro ! Boutique apartment !

Entire Place • 1 bedroom

$7,967
Revenue
29.2%
Occupancy
$72.48
Daily Rate
Rustic Houses Santar - Villa - Casainha da Carreira

Rustic Houses Santar - Villa - Casainha da Carreira

Entire Place • 2 bedrooms

$7,268
Revenue
30.3%
Occupancy
$65.03
Daily Rate
Accommodation with pool and Jacuzzi Refúgio LiEva

Accommodation with pool and Jacuzzi Refúgio LiEva

Entire Place • 2 bedrooms

$7,112
Revenue
27.2%
Occupancy
$143.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nelas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nelas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bernardo1$127,254284.93/5.0
Elsa Maria Abrantes3$13,877784.51/5.0
Lidia3$11,196115.00/5.0
Lira3$10,604284.81/5.0
CloudSymbiosis1$10,354105.00/5.0
Tiago3$10,06281.67/5.0
Maria Cremilde Nunes De Olivei3$9,13493.33/5.0
Rui1$8,606474.94/5.0
Sandra1$7,967394.87/5.0
Casinha Da Carreira1$7,268264.77/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nelas.

Dive Deeper: Advanced Nelas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nelas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nelas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nelas

  • The Nelas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nelas, House properties are the most common (75%), reflecting the local real estate landscape.
  • Houses represent a significant 75% portion, catering likely to families or larger groups.
  • The presence of 10.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.6%) offer potential for unique stay experiences.

Nelas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nelas

  • The dominant room capacity in Nelas is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.6% of the active Airbnb listings in Nelas, indicating a high concentration in these sizes.

Nelas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nelas

  • The most common guest capacity trend in Nelas vacation rentals is listings accommodating 4 guests (46.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Nelas STR market, accounting for 60.7% of listings.
  • 21.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nelas.
  • On average, properties in Nelas are equipped to host 4.3 guests.

Nelas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nelas

  • The most common availability pattern in Nelas falls within the 271-366 days range, representing 85.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Nelas (53.6%), reflecting common guest stay durations or potential owner blocking patterns.

Nelas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

9 listings

33.3% of total

2 Nights (63%)

2 Nights

17 listings

63% of total

3 Nights (3.7%)

3 Nights

1 listings

3.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Nelas is 2 Nights, adopted by 63% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.3%) of the Nelas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 63% of Nelas hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nelas.

Nelas Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (52.2%)

Flexible

12 listings

52.2% of total

Moderate (13%)

Moderate

3 listings

13% of total

Firm (13%)

Firm

3 listings

13% of total

Strict (21.7%)

Strict

5 listings

21.7% of total

Cancellation Policy Insights for Nelas

  • The prevailing Airbnb cancellation policy trend in Nelas is Flexible, used by 52.2% of listings.
  • There's a relatively balanced mix between guest-friendly (65.2%) and stricter (34.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 52.2% market standard in Nelas.
  • Given the high prevalence of Flexible policies (52.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nelas.

Nelas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nelas

  • The overall average booking lead time for vacation rentals in Nelas is 44 days.
  • Guests book furthest in advance for stays during May (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (78 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Nelas.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Nelas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nelas (2025)

Amenity Prevalence

Amenity Insights for Nelas

  • Essential amenities in Nelas that guests expect include: TV, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Nelas: TV, Kitchen, Wifi.
  • Prioritize adding missing essentials: TV, Kitchen, Wifi.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nelas to stay competitive.

Nelas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nelas

  • The typical guest profile for Airbnb in Nelas consists of a mix of domestic (39%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Portuguese.
  • Domestic travelers account for 38.5% of guests.
  • Key international markets include Portugal (38.5%) and Germany (13.5%).
  • Top languages spoken are English (35.2%) followed by Portuguese (21.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nelas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Penhalonga e Paços de Gaiolo23$4,193$340.4544%
Sande e São Lourenço do Douro15$2,998$311.1239%
Armamar59$2,357$253.6638%
Alijó64$2,217$264.6732%
Azambuja10$2,100$337.3535%
Cinfães17$1,948$252.0132%
Mesão Frio53$1,907$195.3946%
Porto7,887$1,900$128.1953%
Anreade e São Romão de Arego14$1,836$184.4139%
Vila Nova de Gaia1,097$1,836$138.5752%

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