Nelas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viseu, Portugal

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Nelas in 2025? Explore comprehensive Airbnb analytics for Nelas, Viseu, Portugal to uncover income potential. This 2025 STR market report for Nelas, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Nelas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nelas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nelas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$150
The average rental revenue earned for an occupied room per day in Nelas.
Occupancy Rate(?)
27.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$10,372
Typical annual income for an Airbnb listing in Nelas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-11.1%
Significant decrease (-11.1%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Nelas.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Nelas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nelas (2025)

Understanding the monthly revenue variations for Airbnb listings in Nelas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nelas is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nelas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,867+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,095 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $688 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $400, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nelas

Nelas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nelas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nelas:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nelas

Average Daily Rate (ADR) Airbnb Trends in Nelas (2025)

Effective short term rental pricing strategy in Nelas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nelas typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Nelas

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Airbnb Seasonality Analysis & Trends in Nelas (2025)

Peak Season (May, August, July)
  • Revenue averages $2,650 per month
  • Occupancy rates average 42.7%
  • Daily rates average $146
Shoulder Season
  • Revenue averages $1,511 per month
  • Occupancy maintains around 24.1%
  • Daily rates hold near $140
Low Season (January, November, December)
  • Revenue drops to average $506 per month
  • Occupancy decreases to average 15.6%
  • Daily rates adjust to average $133

Seasonality Insights for Nelas

  • The Airbnb seasonality in Nelas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nelas's highest earning potential, with monthly revenues capable of climbing to $3,094, occupancy reaching a high of 56.0%, and ADRs peaking at $153.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $433, occupancy could drop to 14.2%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nelas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nelas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nelas (2025)

Exploring the top neighborhoods for short-term rentals in Nelas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center of Nelas
Charming area with traditional Portuguese architecture and a rich history. Popular among tourists seeking cultural experiences and local cuisine, with easy access to local amenities.
Igreja de Nelas, Museu do Vinho do Dão, Centro de Interpretação da Cultura, local cafes, historic buildings
Nelas Vineyards
Surrounded by picturesque vineyards, this area is perfect for wine lovers and those interested in agritourism. Guests can enjoy wine tastings and tours, making it a unique offering on Airbnb.
Dão Wine Route, Quinta de Lemos, local wineries, scenic walks, beautiful landscapes
Nelas Nature Park
This area offers stunning natural beauty, hiking opportunities, and the chance to experience local wildlife. Ideal for nature enthusiasts and families, appealing to travelers looking for outdoor activities.
Serra da Estrela, valleys and trails, bird watching, local flora and fauna, picnic areas
Parque Urbano do Rio Nelas
A lovely urban park that provides a relaxing environment for families and visitors. It attracts locals and tourists for leisure activities, picnics, and outdoor sports.
walking and cycling paths, playgrounds, scenic views, community events, natural beauty
Cabo do Mundo
Known for its stunning viewpoints and natural scenery, this area offers unique experiences for sightseeing and outdoor adventures. Great for groups and travelers looking to explore the region's beauty.
panoramic views, hiking trails, local fauna, nature photography, outdoor exploration
Local Markets
Vibrant markets in Nelas provide a taste of local life and culture. Visitors can experience the local cuisine and buy handmade products, ideal for those seeking authentic experiences.
weekly market sessions, local artisan products, fresh produce, cultural events, community engagement
Cultural Festivals
Nelas hosts several cultural festivals throughout the year, attracting visitors who want to immerse themselves in local traditions and festivities. Excellent potential for seasonal Airbnb bookings.
Nelas Wine Festival, Local Folklore Events, Food Festivals, Art Exhibitions, Music Concerts
Nearby Historical Sites
Nelas is in proximity to several historical sites that attract tourists interested in Portugal's rich history. Perfect for guests who want to explore beyond Nelas and experience nearby attractions.
Castelo de Penalva do Castelo, Igreja de São Pedro de Viseu, Archaeological Sites, Ecomuseu do Vinho do Dão, local historical tours

Understanding Airbnb License Requirements & STR Laws in Nelas (2025)

While Nelas, Viseu, Portugal currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nelas to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Nelas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nelasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casas do Lupo -Luxury Boutique Villa

Casas do Lupo -Luxury Boutique Villa

Entire Place • 8 bedrooms

$144,340
Revenue
56.7%
Occupancy
$904.35
Daily Rate
Casa Prosa - Santar

Casa Prosa - Santar

Entire Place • 2 bedrooms

$14,797
Revenue
29.7%
Occupancy
$180.48
Daily Rate
Luís de Camões House | Boutique & Literary House

Luís de Camões House | Boutique & Literary House

Entire Place • 1 bedroom

$12,072
Revenue
31.9%
Occupancy
$111.89
Daily Rate
The Penetra AL's Little Corner

The Penetra AL's Little Corner

Entire Place • 2 bedrooms

$11,646
Revenue
42.6%
Occupancy
$73.18
Daily Rate
We're waiting for you on vacation

We're waiting for you on vacation

Entire Place • 3 bedrooms

$10,377
Revenue
22.3%
Occupancy
$169.37
Daily Rate
Pool house

Pool house

Entire Place • 1 bedroom

$7,945
Revenue
36.1%
Occupancy
$69.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nelas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nelas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bernardo1$144,340314.94/5.0
Santar2$21,67585.00/5.0
Lira3$16,540354.81/5.0
Elsa Maria Abrantes3$14,362814.50/5.0
Rui1$12,072494.94/5.0
Vitor1$11,646135.00/5.0
Quinta Da Fata3$11,383144.86/5.0
Lidia4$11,111125.00/5.0
José António1$10,37744.75/5.0
Casinha Da Carreira1$7,701314.77/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nelas.

Dive Deeper: Advanced Nelas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nelas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nelas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nelas

  • The Nelas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nelas, House properties are the most common (82.1%), reflecting the local real estate landscape.
  • Houses represent a significant 82.1% portion, catering likely to families or larger groups.
  • The presence of 10.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Nelas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nelas

  • The dominant room capacity in Nelas is 2 bedrooms listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 78.6% of the active Airbnb listings in Nelas, indicating a high concentration in these sizes.

Nelas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nelas

  • The most common guest capacity trend in Nelas vacation rentals is listings accommodating 4 guests (53.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Nelas STR market, accounting for 67.9% of listings.
  • 17.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nelas.
  • On average, properties in Nelas are equipped to host 4.2 guests.

Nelas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nelas

  • The most common availability pattern in Nelas falls within the 271-366 days range, representing 78.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Nelas (42.9%), reflecting common guest stay durations or potential owner blocking patterns.

Nelas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

7 listings

25% of total

2 Nights (60.7%)

2 Nights

17 listings

60.7% of total

3 Nights (3.6%)

3 Nights

1 listings

3.6% of total

30+ Nights (10.7%)

30+ Nights

3 listings

10.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Nelas is 2 Nights, adopted by 60.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (85.7%) of the Nelas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.7%) caters to monthly stays (30+ nights) in Nelas, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 60.7% of Nelas hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nelas.

Nelas Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (48.1%)

Flexible

13 listings

48.1% of total

Moderate (11.1%)

Moderate

3 listings

11.1% of total

Firm (18.5%)

Firm

5 listings

18.5% of total

Strict (22.2%)

Strict

6 listings

22.2% of total

Cancellation Policy Insights for Nelas

  • The prevailing Airbnb cancellation policy trend in Nelas is Flexible, used by 48.1% of listings.
  • There's a relatively balanced mix between guest-friendly (59.2%) and stricter (40.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 48.1% market standard in Nelas.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nelas.

Nelas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nelas

  • The overall average booking lead time for vacation rentals in Nelas is 42 days.
  • Guests book furthest in advance for stays during April (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (67 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Nelas.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 67 days) to capture early planners.
  • Monitor your own booking lead times against these Nelas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nelas (2025)

Amenity Prevalence

Amenity Insights for Nelas

  • Essential amenities in Nelas that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, TV, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Nelas: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Hot water or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nelas to stay competitive.

Nelas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nelas

  • The typical guest profile for Airbnb in Nelas consists of a mix of domestic (41%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Portuguese.
  • Domestic travelers account for 41.2% of guests.
  • Key international markets include Portugal (41.2%) and Germany (15.7%).
  • Top languages spoken are English (36.4%) followed by Portuguese (20.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nelas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Penhalonga e Paços de Gaiolo25$3,882$340.3744%
Sande e São Lourenço do Douro17$3,248$286.5438%
Cinfães16$2,360$284.0129%
Armamar66$2,340$255.1237%
Alpendorada, Várzea e Torrão19$2,114$247.6237%
Mesão Frio53$1,913$184.2444%
Azambuja12$1,875$337.4626%
Vila Boa de Quires e Maureles10$1,860$199.3941%
Alijó70$1,845$234.6230%
Porto8,365$1,793$129.4852%

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